EU Competition Law and Policy - compal
EU Competition Law and Policy - compal
EU Competition Law and Policy - compal
You also want an ePaper? Increase the reach of your titles
YUMPU automatically turns print PDFs into web optimized ePapers that Google loves.
©Ariel Ezrachi, December 2012<br />
<strong>EU</strong> <strong>Competition</strong> <strong>Law</strong> <strong>and</strong> <strong>Policy</strong><br />
P a g e | 1<br />
Source: A. Ezrachi, <strong>EU</strong> <strong>Competition</strong> <strong>Law</strong> – An Analytical Guide to the Leading Cases (Hart 3 rd , 2012)<br />
___________________________________________________________________________<br />
Market Definition<br />
The definition of the market is an important step in the identification of boundaries of<br />
competition between firms. The main purpose of market definition as laid down in the<br />
Commission Notice on the Definition of the Relevant Market for the Purposes of Community<br />
<strong>Competition</strong> <strong>Law</strong> (1997 OJ C 372) ‘is to identify in a systematic way the competitive constraints<br />
that the undertakings involved face. The objective of defining a market in both its product <strong>and</strong><br />
geographic dimension is to identify the actual competitors of the undertakings involved that are<br />
capable of constraining their behaviour <strong>and</strong> preventing them from behaving independently of an<br />
effective competitive pressure. It is from this perspective, that the market definition makes it<br />
possible, inter alia, to calculate market shares that would convey meaningful information<br />
regarding market power for the purpose of assessing dominance or for the purpose of applying<br />
[Article 101 TF<strong>EU</strong>]’ (para 2)<br />
The Commission Notice on the Definition of the Relevant Market provides valuable insight into<br />
the methodology applied by the Commission when defining the product <strong>and</strong> geographic<br />
markets. The product market is generally defined in the Notice as one which ‘comprises all those<br />
products <strong>and</strong>/or services which are regarded as interchangeable or substitutable by the<br />
consumer, by reason of the products' characteristics, their prices <strong>and</strong> their intended use.’ (para 7)<br />
The geographic market is defined in the Notice as one which ‘comprises the area in which the<br />
undertakings concerned are involved in the supply <strong>and</strong> dem<strong>and</strong> of products or services, in which<br />
the conditions of competition are sufficiently homogeneous <strong>and</strong> which can be distinguished<br />
from neighbouring areas because the conditions of competition are appreciably different in those<br />
areas.’ (para 8)<br />
Although the process of market definition is primarily an economic exercise, European case law<br />
provides a useful reflection of the methodology used in the analysis. The following cases<br />
highlight various aspects of market definition.<br />
Product <strong>and</strong> Geographic Markets<br />
27/76 United Br<strong>and</strong>s v Commission<br />
85/76 Hoffmann-La Roche & Co. v Commission<br />
6/72 Europemballage Corp & Continental Can v Commission<br />
322/81 Nederl<strong>and</strong>sche B<strong>and</strong>en Industrie Michelin v Commission<br />
T-219/99 British Airways v Commission<br />
T-340/03 France Télécom SA v Commission<br />
1005/1/1/01 Aberdeen Journals v Director General of Fair Trading<br />
1016/1/1/03 Genzyme Limited v Office of Fair Trading<br />
Markets for Spare Parts/Aftermarkets<br />
22/78 Hugin v Commission<br />
T-30/89 Hilti AG v Commission
T-427/08 CEAHR v Commission<br />
Narrow Markets<br />
22/78 Hugin v Commission<br />
T-30/89 Hilti AG v Commission<br />
Switching Costs/Technology Markets<br />
COMP/35.587 etc PO Video Games (Nintendo)<br />
Markets for Raw Materials<br />
6/73 Commercial Solvents v Commission<br />
Market Definition <strong>and</strong> Market Power<br />
©Ariel Ezrachi, December 2012<br />
P a g e | 2<br />
The SSNIP test which is used to define the market is based on the assumption that prevailing<br />
prices on the market are competitive. However, in the context of Article 102 cases, it is often the<br />
case that the price on the market is likely to be above competitive levels. Failure to take this into<br />
account may give rise to the ‘cellophane fallacy’ <strong>and</strong> lead to the market being defined too widely.<br />
Consequently, in cases of dominance it is appropriate to rely on a wider range of methods to<br />
assess the market <strong>and</strong> eliminate false substitutes. See the Commission Notice on the Definition<br />
of the Relevant Market (para 25) <strong>and</strong> the Commission’s Discussion Paper on the Application of<br />
[Article 102 TF<strong>EU</strong>] to Exclusionary Abuses (December 2005) (paras 11-19).<br />
The ‘cellophane fallacy’ highlights a significant shortcoming in the process of market definition.<br />
The risk of distortion in the analysis may arise even below the levels of dominance, when more<br />
limited levels of market power are present. Subsequently, conclusions as to the elasticity of<br />
dem<strong>and</strong> should be treated with caution when used to delineate the market. It is prudent to treat<br />
the defined market as a valuable analytical framework but refrain from attributing rigid<br />
boundaries to it.<br />
Barriers to Expansion or Entry, <strong>and</strong> Potential <strong>Competition</strong><br />
The methodology used to define the market primarily focuses on dem<strong>and</strong> <strong>and</strong> supply<br />
substitutability. As such, it does not provide the complete picture of the competitive pressures<br />
faced by the undertakings. An analysis of the wider picture, including potential competition is<br />
called for where the position of the undertakings involved in the relevant market raises concerns<br />
from a competition point of view.<br />
Judicial review<br />
In so far as the definition of the product market involves complex economic assessments on the<br />
part of the Commission, it is subject to limited review by the Court. The Court will assess<br />
whether the Commission based its assessment on accurate, reliable <strong>and</strong> coherent evidence which<br />
contains all relevant data <strong>and</strong> is capable of substantiating the conclusions drawn from it. See:<br />
T-301/04 Clearstream v Commission 49
Article 101 TF<strong>EU</strong><br />
©Ariel Ezrachi, December 2012<br />
P a g e | 3<br />
1. The following shall be prohibited as incompatible with the internal market: all agreements<br />
between undertakings, decisions by associations of undertakings <strong>and</strong> concerted practices<br />
which may affect trade between Member States <strong>and</strong> which have as their object or effect the<br />
prevention, restriction or distortion of competition within the internal market, <strong>and</strong> in<br />
particular those which:<br />
(a) directly or indirectly fix purchase or selling prices or any other trading conditions;<br />
(b) limit or control production, markets, technical development, or investment;<br />
(c) share markets or sources of supply;<br />
(d) apply dissimilar conditions to equivalent transactions with other trading parties, thereby<br />
placing them at a competitive disadvantage;<br />
(e) make the conclusion of contracts subject to acceptance by the other parties of<br />
supplementary obligations which, by their nature or according to commercial usage, have<br />
no connection with the subject of such contracts.<br />
2. Any agreements or decisions prohibited pursuant to this Article shall be automatically void.<br />
3. The provisions of paragraph 1 may, however, be declared inapplicable in the case of:<br />
- any agreement or category of agreements between undertakings;<br />
- any decision or category of decisions by associations of undertakings;<br />
- any concerted practice or category of concerted practices,<br />
which contributes to improving the production or distribution of goods or to promoting<br />
technical or economic progress, while allowing consumers a fair share of the resulting<br />
benefit, <strong>and</strong> which does not:<br />
(a) impose on the undertakings concerned restrictions which are not indispensable to the<br />
attainment of these objectives;<br />
(b) afford such undertakings the possibility of eliminating competition in respect of a<br />
substantial part of the products in question.<br />
The application of Article 101 TF<strong>EU</strong> depends on a series of distinct conditions being satisfied.<br />
For ease of analysis Article 101 TF<strong>EU</strong> may be divided into four main questions:<br />
1. Is there an agreement between undertakings, decisions by associations of undertakings or<br />
concerted practices?<br />
2. Is its Object or Effect the prevention, restriction or distortion of competition within the<br />
Internal Market?<br />
3. Does it affect trade between Member States?<br />
4. Could it benefit from an exemption under Article 101(3) TF<strong>EU</strong>?<br />
Agreement between Undertakings<br />
Generally, in order for there to be an agreement caught under Article 101 TF<strong>EU</strong>, it is sufficient<br />
that at least two undertakings have expressed their joint intention to conduct themselves in a<br />
specific way on the market. The concept of an agreement centres on the existence of a<br />
concurrence of wills between the parties, the form in which it is manifested being insignificant.
©Ariel Ezrachi, December 2012<br />
P a g e | 4<br />
The following cases provide a good illustration of the notion of agreement <strong>and</strong> the distinction<br />
between agreements <strong>and</strong> unilateral actions:<br />
107/82 AEG – Telefunken v Commission<br />
25 & 26/84 Ford v Commission<br />
T-41/96 Bayer v Commission<br />
T-208/01 Volkswagen v Commission<br />
C-74/04 Volkswagen v Commission<br />
Concerted Practice<br />
At times it is possible for some form of cooperation between undertakings to take place without<br />
giving rise to an agreement. To ensure the effectiveness of the competition provisions, Article<br />
101 TF<strong>EU</strong> is also applicable to ‘concerted practices’. The concept of ‘concerted practice’ refers<br />
to forms of coordination between companies, which, without reaching the level of an agreement,<br />
have nevertheless established practical cooperation between them. This cooperation substitutes<br />
the risks of competition to the detriment of consumers.<br />
Concerted practice is commonly proven by showing parallel conduct between companies, which<br />
cannot be explained by any other reason but cooperation. It is therefore of major importance to<br />
distinguish between anticompetitive parallel conduct <strong>and</strong> similarity of conduct which results<br />
from the competitive process. Accordingly, concerted practice will not be established when<br />
market conditions provide an explanation to the parallel conduct or where companies adapt<br />
themselves intelligently <strong>and</strong> unilaterally to the existing <strong>and</strong> anticipated conduct of their<br />
competitors.<br />
On the concept of concerted practice see:<br />
48/69 ICI v Commission (Dyestuffs)<br />
40/73 etc Suiker Unie <strong>and</strong> others v Commission<br />
89/85 etc A Ahlstrom Osakeyhtio <strong>and</strong> others v Commission (Wood Pulp Cartel)<br />
C-199/92 Hüls AG v Commission<br />
C-204/00 etc Aalborg Portl<strong>and</strong> A/S <strong>and</strong> others v Commission<br />
Object or Effect<br />
Agreements, concerted practices or decisions of associations of undertakings are caught under<br />
Article 101 TF<strong>EU</strong> when they have the object or effect of preventing, restricting or distorting<br />
competition within the Internal Market. Anti-competitive object <strong>and</strong> anti-competitive effects<br />
constitute alternative conditions <strong>and</strong> are distinguishable by the fact that certain forms of<br />
collusion between undertakings can be regarded, by their very nature, as being injurious to the<br />
proper functioning of normal competition. The following cases illustrate the distinction between<br />
object <strong>and</strong> effect <strong>and</strong> the depth of analysis called for when assessing anticompetitive effect:<br />
56/65 Société Technique Minière v Maschinenbau Ulm GmbH<br />
56/64 etc Consten & Grundig v Commission<br />
23/67 SA Brasserie de Haecht v Consorts Wilkin-Janssen<br />
T-374/94 etc European Night Services v Commission<br />
C-234/89 Stergios Delimitis v Henninger Brau AG<br />
C-209/07 <strong>Competition</strong> Authority v Beef Industry Development Society<br />
C-8/08 T-Mobile Netherl<strong>and</strong>s <strong>and</strong> Others
C-501/06 P etc GlaxoSmithKline Services Unlimited v Commission<br />
T-328/03 O2 (Germany) GmbH & Co. OHG v Commission<br />
Ancillary Restraints<br />
©Ariel Ezrachi, December 2012<br />
P a g e | 5<br />
The concept of ancillary restraints covers restrictions of competition which are directly related to<br />
<strong>and</strong> necessary for the implementation of a main non-restrictive transaction <strong>and</strong> proportionate to<br />
it. Accordingly, a restriction which is ancillary to an agreement that does not infringe Article<br />
101(1) TF<strong>EU</strong>, or is exempted under Article 101(3) TF<strong>EU</strong>, will be allowed as long as it is<br />
objectively necessary for the operation of the agreement <strong>and</strong> is proportionate to it.<br />
42/84 Remia BV v Commission<br />
C-250/92 Gøttrup-Klim v Dansk L<strong>and</strong>brugs Grovvareselskab AmbA<br />
T-112/99 Metropole Television (M6) v Commission<br />
C-309/99 Wouters<br />
Appreciable Effect (de minimis)<br />
The de minimis doctrine excludes from the application of Article 101 TF<strong>EU</strong>, agreements that do<br />
not have an appreciable effect on competition or on trade between Member States.<br />
Article 101(2) TF<strong>EU</strong><br />
Article 101(2) TF<strong>EU</strong> provides that any agreement or decision prohibited under Article 101(1)<br />
TF<strong>EU</strong> <strong>and</strong> not exempted under Article 101(3) TF<strong>EU</strong> is automatically void. The automatic nullity<br />
under Article 101(2) TF<strong>EU</strong> only applies to those parts of the agreement affected by the<br />
prohibition, or to the agreement as a whole when those parts are not severable from the<br />
agreement itself.<br />
Article 101(3) TF<strong>EU</strong><br />
Article 101(3) provides a possible exemption route for agreements, concerted practices or<br />
decisions by associations of undertakings which were found to restrict competition by their<br />
effect or object. Accordingly it stipulates that the provisions of Article 101(1) TF<strong>EU</strong> may be<br />
declared inapplicable in the case of an agreement, decision or concerted practice ‘which<br />
contributes to improving the production or distribution of goods or to promoting technical or<br />
economic progress, while allowing consumers a fair share of the resulting benefit, <strong>and</strong> which<br />
does not: (a) impose on the undertakings concerned restrictions which are not indispensable to<br />
the attainment of these objectives; (b) afford such undertakings the possibility of eliminating<br />
competition in respect of a substantial part of the products in question.’<br />
Exemptions under Article 101(3) may take one of two forms:<br />
a. Block Exemptions apply Article 101(3) to categories of agreements. Agreements covered by<br />
block exemptions are presumed to fulfil the conditions laid down in Article 101(3) thus<br />
relieving the parties to these agreements from the burden under Article 2 of Regulation<br />
1/2003 of establishing that the agreement satisfies the conditions of Article 101(3) TF<strong>EU</strong>. A<br />
complete list of block exemption regulations may be found on the European Commission<br />
competition website (http://www.europa.eu.int/comm/dgs/competition). Agreements which<br />
are covered by one of the block exemption regulations are ‘legally valid <strong>and</strong> enforceable even<br />
if they are restrictive of competition within the meaning of [Article 101(1)]. Such agreements
T-202/98 etc Tate & Lyle plc <strong>and</strong> others v Commission<br />
T-28/99 Sigma Tecnologie di Rivestimento Srl v Commission<br />
T-99/04 AC-Treuh<strong>and</strong> AG v Commission<br />
C-204/00 etc Aalborg Portl<strong>and</strong> A/S <strong>and</strong> others v Commission<br />
T-113/07 Toshiba Corp v Commission<br />
40/73 etc Suiker Unie <strong>and</strong> others v Commission<br />
C-199/92 Huls AG v Commission<br />
©Ariel Ezrachi, December 2012<br />
P a g e | 6<br />
can only be prohibited for the future <strong>and</strong> only upon formal withdrawal of the block<br />
exemption by the Commission or a national competition authority. Block exempted<br />
agreements cannot be held invalid by national courts in the context of private litigation.’ (para<br />
2, Guidelines on the Application of [Article 101(3) TF<strong>EU</strong>], [2004] OJ C101/97).<br />
b. In individual cases, the European Commission, National <strong>Competition</strong> Agencies or National<br />
Courts, may disapply Article 101(1) TF<strong>EU</strong>, when an agreement, although found to infringe<br />
Article 101(1) TF<strong>EU</strong>, satisfies the cumulative conditions in Article 101(3) TF<strong>EU</strong>. In such<br />
cases, it is for the party seeking to defend the validity of the agreement to satisfy the<br />
cumulative conditions of Article 101(3) TF<strong>EU</strong> <strong>and</strong> to show that the agreement:<br />
1. contributes to improving the production or distribution of goods or to promoting<br />
technical or economic progress.<br />
2. allows consumers a fair share of the resulting benefit.<br />
3. does not impose restrictions which are not indispensable to the attainment of these<br />
objectives.<br />
4. does not eliminate competition in respect of a substantial part of the products in<br />
question.<br />
Horizontal Agreements<br />
Horizontal agreements are those concluded between undertakings operating at the same level of<br />
production or distribution. These agreements may reduce competition when they involve price<br />
fixing, sharing of markets or other restrictions on business operations. They may also reduce<br />
competition when they involve softer forms of cooperation which increase the transparency in<br />
the market <strong>and</strong> reduce uncertainty concerning the competitors' conduct. On the other h<strong>and</strong>, they<br />
may at times yield substantial efficiencies <strong>and</strong> economic benefits, allowing companies to cope<br />
better with changing market realities, when they deal, for example, with research <strong>and</strong><br />
developments, production, purchasing, commercialisation, st<strong>and</strong>ardisation, <strong>and</strong> environmental<br />
matters.<br />
Cartel Agreements<br />
The term ‘cartel’ usually refers to practices such as market sharing (Case IV/30.907), price fixing<br />
(Case C-199/92, 40/73, 2005/1071) <strong>and</strong> bid rigging (Case T-9/99) which have as their object the<br />
restriction of competition. When putting their case forward, competition authorities are not<br />
required to distinguish between agreements or concerted practice to establish the infringement<br />
(Case T-305/94) <strong>and</strong> may rely on the concept of single overall agreement to prove membership<br />
in the cartel (Case T-305/94, C-204/00, T-325/01). Undertakings that take part in cartel<br />
meetings may be responsible for the conduct of other cartel members (Case T-28/99). To limit<br />
their responsibility they must publicly distance themselves from the collusive discussions (T-<br />
303/02). An undertaking which did not take part in the cartel activity, may still be liable for it, if<br />
found to have contributed to its implementation (T-99/04). See:
T-305/94 etc Limburgse Vinyl Maatschappij NV <strong>and</strong> others v Commission<br />
T-325/01 Daimler Chrysler AG v Commission<br />
T-303/02 Westfalen Gassen Nederl<strong>and</strong> v Commission<br />
C-97/08 Akzo Nobel <strong>and</strong> others v Commission<br />
T-99/04 AC-Treuh<strong>and</strong> AG v Commission<br />
Price Fixing<br />
©Ariel Ezrachi, December 2012<br />
P a g e | 7<br />
Price fixing shields cartel members from price competition <strong>and</strong> transfers wealth from consumers<br />
to the conspiring undertakings. Article 101(1) TF<strong>EU</strong> provides that agreements, decisions or<br />
concerted practices which have as their object or effect the direct or indirect fixing of selling<br />
price would be prohibited. The European courts <strong>and</strong> Commission have generally treated price<br />
fixing arrangements as having the object of restricting competition (above, Case C-199/92,<br />
40/73). Such arrangements may be caught in cases of indirect communication between<br />
undertakings (Case 2005/1071 etc) <strong>and</strong> would rarely benefit from exemption under Article<br />
101(3) (Case COMP/29.373).<br />
246/86 BELASCO SC v Commission (Roofing Felt)<br />
8/72 Vereeniging Van Cementh<strong>and</strong>elaren v Commission<br />
IV/25.757 Camera Care v Victor Hasselblad AB<br />
COMP/29.373 Visa International – Multilateral Interchange Fee<br />
Purchase Price Fixing<br />
In an effort to improve bargaining position <strong>and</strong> extract greater value in negotiation with<br />
suppliers, undertaking may join forces <strong>and</strong> form buying alliances. Joint purchasing may yield<br />
efficiencies <strong>and</strong> enhance welfare by creating economies of scale <strong>and</strong> reducing transaction costs.<br />
However, when members of the alliance engage in the fixing of input price, that activity falls foul<br />
of Article 101 TF<strong>EU</strong>, which condemns the direct or indirect fixing of purchase price.<br />
The European Commission <strong>and</strong> Court have generally condemned purchase price fixing as being<br />
anticompetitive by object (COMP/C.38.238/B.2, 123/83, C-209/07, C-264/01, C-8/08, C-<br />
501/06). Nonetheless, in instances where the fixing of purchase price formed part of an<br />
otherwise legitimate <strong>and</strong> transparent activity of a buying alliance, that activity has been analysed<br />
in light of its effect on the market (IV/27.958).<br />
COMP/C.38.281/B2 Raw Tobacco Italy<br />
IV/27.958 National Sulphuric Acid Association<br />
C-264/01 etc AOK Bundesverb<strong>and</strong> v Ichthyol-Gesellschaft Cordes<br />
C-8/08 T-Mobile Netherl<strong>and</strong>s <strong>and</strong> Others<br />
123/83 BNIC v Clair<br />
C-501/06 P etc GlaxoSmithKline Services Unlimited v Commission<br />
C-209/07 <strong>Competition</strong> Authority v Beef Industry Development Society Ltd<br />
Collusive Tendering<br />
A system of tendering relies on the absence of coordination or communication between the<br />
bidders to achieve a competitive result in areas where it might otherwise be absent. When<br />
tenders submitted by bidders are not the result of individual economic calculation, but of<br />
knowledge of the submissions of the other participants, competition is prevented, or at least<br />
restricted.
1061/1/1/06 Makers UK Ltd v Office of Fair Trading<br />
1114/1/1/09 Kier Group PLC <strong>and</strong> others v Office of Fair Trading<br />
Market Sharing <strong>and</strong> Non-compete Agreements<br />
©Ariel Ezrachi, December 2012<br />
P a g e | 8<br />
Article 101(1) TF<strong>EU</strong>, subsections (b) <strong>and</strong> (c) specifically refer to the limitation or control of<br />
markets <strong>and</strong> the sharing of markets. Market sharing allows competitors to shield themselves<br />
from the pressures of competition by dividing the market between them, thereby allowing them<br />
to exercise a large degree of market power within their exclusive territory. Note that whereas an<br />
agreement to fix price might still allow for residual competition between undertakings, for<br />
example on quality of service, market sharing, at its extreme, eliminates all forms of competition<br />
between undertakings.<br />
Horizontal Cooperation Agreements<br />
By contrast to the anticompetitive horizontal agreements discussed above, it is important to note<br />
that horizontal agreements can lead to efficiency gains, allowing medium <strong>and</strong> small sized<br />
companies to achieve greater efficiencies <strong>and</strong> cope with dynamic markets. The European<br />
Commission published Guidelines on the Applicability of Article 101 TF<strong>EU</strong> to Horizontal<br />
Cooperation Agreements [2011] OJ C 11/1. The Guidelines provide an analytical framework for<br />
the most common types of horizontal cooperation, including agreements on research <strong>and</strong><br />
development, production, purchasing, information exchange, commercialisation <strong>and</strong><br />
st<strong>and</strong>ardisation.<br />
Information Exchange Arrangements<br />
Information exchange, even between competitors, may serve legitimate goals when it concerns<br />
for example general information, st<strong>and</strong>ardisation or developments of new technologies. ‘The<br />
exchange of information may however have an adverse effect on competition where it serves to<br />
reduce or remove uncertainties inherent in the process of competition… Whether or not<br />
exchange of information has an appreciable effect on competition will depend on the<br />
circumstances of each individual case: the market characteristics, the type of information <strong>and</strong> the<br />
way in which it is exchanged…’ (see UK OFT Guidelines on Agreements <strong>and</strong> Concerted<br />
Practices, OFT 401, 3.17-3.23)<br />
T-34/92 Fiatagri v Commission (UK Agricultural Tractor Registration Exchange)<br />
T-35/92 John Deere v Commission<br />
C-89/85 A Ahlström Osakeyhtiö <strong>and</strong> others v Commission (WoodPulp II)<br />
C-8/08 T-Mobile Netherl<strong>and</strong>s BV <strong>and</strong> others<br />
Vertical Agreements<br />
Vertical agreements are agreements entered into between companies operating at different levels<br />
of the production or distribution chain. These agreements differ in their potential<br />
anticompetitive effect from horizontal agreements. Whereas the latter may eliminate competition<br />
between competing undertakings, the former concerns the relationship between upstream<br />
operator <strong>and</strong> downstream distributor or retailer. As a result, vertical agreements often generate<br />
positive effects <strong>and</strong> would raise concerns predominantly when there is some degree of market<br />
power at the upstream <strong>and</strong>/or downstream levels. Of major significance to the application of<br />
Article 101 TF<strong>EU</strong> to vertical agreements are the Vertical Block Exemption <strong>and</strong> Vertical
©Ariel Ezrachi, December 2012<br />
P a g e | 9<br />
Guidelines. The 2010 Vertical Guidelines set out the principles for the assessment of vertical<br />
agreements under Article 101(1) <strong>and</strong> 101(3) TF<strong>EU</strong>. See Commission Notice - Guidelines on<br />
Vertical Restraints, [Brussels, SEC(2010) 411] [2010] OJ C 130/1.<br />
The Vertical Block Exemption identifies categories of agreements which can be regarded as<br />
normally satisfying the conditions laid down in Article 101(3) TF<strong>EU</strong>. It provides exemption to<br />
vertical agreements when the market share held by each of the parties to the agreement on the<br />
relevant market does not exceed 30%, <strong>and</strong> the agreement does not contain hard core or excluded<br />
restrictions (Article 4, 5, Vertical Block Exemption). See: Regulation 330/2010 on the application<br />
of Article 101(3) of the Treaty on the Functioning of the European Union to categories of<br />
vertical agreements <strong>and</strong> concerted practices ([2010] OJ L 102/1).<br />
Exclusive Distribution Agreements<br />
Exclusive distribution agreements generally involve a supplier’s commitment to sell his products<br />
to a single distributor in a designated territory, in return for a commitment from the distributor<br />
not to engage in active sales in other exclusively allocated territories. Such agreements are<br />
exempted by the Vertical Block Exemption when the market share held by each of the<br />
undertakings party to the agreement on the relevant market does not exceed 30%, <strong>and</strong> the<br />
agreement does not contain hard core restrictions (Article 4, Vertical Block Exemption). When<br />
combined with selective distribution, these agreements are exempted if active selling in other<br />
territories is not restricted. On exclusive distribution agreements see for example:<br />
03/2005 Sarl Kitch Moto v SA Suzuki France<br />
Selective Distribution Agreements<br />
Selective distribution agreements restrict the number of distributors by applying selection criteria<br />
for admission as an authorised distributor. These systems are commonly used to maintain a<br />
specialist distribution chain capable of providing specific services to br<strong>and</strong>ed high-quality or<br />
high-technology products. Purely qualitative selective distribution systems are in general<br />
considered to fall outside Article 101(1) for lack of anti-competitive effects (Case 26/76). Both<br />
qualitative <strong>and</strong> quantitative selective distribution systems are exempted by the Vertical Block<br />
Exemption when the market shares of the supplier <strong>and</strong> buyer do not exceed 30 per cent,<br />
provided active selling by the authorised distributors to each other <strong>and</strong> to end users is not<br />
restricted. On selective distribution systems, see:<br />
26/76 Metro SB-Großmarkte GmbH & Co. KG v Commission<br />
C-439/09 Pierre Fabre v Président de l’Autorité de la concurrence<br />
Single Br<strong>and</strong>ing Agreements<br />
A non-compete arrangement is based on a buyer’s obligation to purchase all or most of his<br />
requirements of a particular group of products from one supplier. These agreements are<br />
exempted under the Vertical Block Exemption as long as the market share of both supplier <strong>and</strong><br />
buyer each do not exceed 30%, <strong>and</strong> subject to a limitation in time of five years for the noncompete<br />
obligation.<br />
T-65/98 Van den Bergh Foods Ltd v Commission
Article 102 TF<strong>EU</strong><br />
Article 102 TF<strong>EU</strong>:<br />
©Ariel Ezrachi, December 2012<br />
P a g e | 10<br />
Any abuse by one or more undertakings of a dominant position within the internal market<br />
or in a substantial part of it shall be prohibited as incompatible with the internal market<br />
insofar as it may affect trade between Member States. Such abuse may, in particular,<br />
consist in:<br />
(a) directly or indirectly imposing unfair purchase or selling prices or other unfair trading<br />
conditions;<br />
(b) limiting production, markets or technical development to the prejudice of consumers;<br />
(c) applying dissimilar conditions to equivalent transactions with other trading parties,<br />
thereby placing them at a competitive disadvantage;<br />
(d) making the conclusion of contracts subject to acceptance by the other parties of<br />
supplementary obligations which, by their nature or according to commercial usage, have<br />
no connection with the subject of such contracts.<br />
For ease of analysis Article 102 TF<strong>EU</strong> may be divided into four main questions:<br />
1. Is there a dominant undertaking or a group of undertakings?<br />
2. Is this dominant position within the Internal Market or in a substantial part of it?<br />
3. Is this dominant position being abused?<br />
4. Could this abuse of a dominant position affect trade between Member States?<br />
Although Article 102 TF<strong>EU</strong> does not include an exempting provision similar to Article 101(3)<br />
TF<strong>EU</strong>, conduct which is regarded as abusive may escape the prohibition in Article 102 TF<strong>EU</strong> if<br />
the dominant undertaking can objectively justify it or show that the actions generate efficiencies<br />
which outweigh the anticompetitive effects. One can therefore qualify the third question by<br />
asking whether the undertaking’s conduct can be objectively justified.<br />
The analysis of Article 102 TF<strong>EU</strong> through these questions is illustrated below.<br />
Dominant Position<br />
Dominance is a position of economic strength enjoyed by an undertaking which enables it to<br />
prevent effective competition being maintained in the relevant market, by affording it the power<br />
to behave to an appreciable extent independently of its competitors, customers <strong>and</strong> its<br />
consumers. The concept of dominance reflects the notion of market power <strong>and</strong> requires a<br />
preliminary consideration of the relevant market <strong>and</strong> its characteristics.<br />
The process involves two distinct steps. First the boundaries of competition need be identified<br />
by defining the relevant product <strong>and</strong> geographic markets (see discussion in Chapter 2 above).<br />
Once the market has been defined, it is possible to proceed to the next step <strong>and</strong> assess whether<br />
the undertaking enjoys a position of dominance in that market. The analysis is based on, among
©Ariel Ezrachi, December 2012<br />
P a g e | 11<br />
other things, the market shares of the undertaking <strong>and</strong> its competitors, barriers to expansion <strong>and</strong><br />
entry, <strong>and</strong> the market position of buyers. The following cases illustrate the process of<br />
establishing dominance <strong>and</strong> the weight attributed to market shares <strong>and</strong> to other market<br />
characteristics:<br />
27/76 United Br<strong>and</strong>s v Commission<br />
85/76 Hoffmann-La Roche v Commission<br />
C-62/86 AKZO Chemie BV v Commission<br />
22/78 Hugin v Commission<br />
322/81 Nederl<strong>and</strong>sche B<strong>and</strong>en Industrie Michelin v Commission<br />
IV/33.384 Soda Ash-Solvay<br />
IV/30.787 Eurofix-Bauco/Hilti<br />
77/77 BP <strong>and</strong> others v Commission<br />
T-125/97 The Coca-Cola Company v Commission<br />
Abuse<br />
Dominance in itself is not prohibited under Article 102 TF<strong>EU</strong>. The Article targets the abuse of a<br />
dominant (or collective dominant) position. ‘The concept of abuse is an objective concept<br />
relating to the behaviour of an undertaking in a dominant position, which is such as to influence<br />
the structure of a market, where, as a result of the very presence of the undertaking in question,<br />
the degree of competition is weakened <strong>and</strong> which, through recourse to methods different from<br />
those which condition normal competition in products or services on the basis of the<br />
transactions of commercial operators, has the effect of hindering the maintenance of the degree<br />
of competition still existing in the market or the growth of that competition.’ (Case 85/76<br />
Hoffmann-La Roche v Commission).<br />
The realm of abuse has been influenced by the relatively broad goals of Article 102 TF<strong>EU</strong>, as<br />
laid down by the Court of Justice. See for example:<br />
C-52/09 Konkurrensverket v TeliaSonera Sverige AB<br />
C-468/06 Sot. Lélos kai Sia <strong>and</strong> others v GlaxoSmithKline AEVE<br />
Predatory Pricing<br />
Aggressive price rivalry is central to a healthy competitive market as it ensures that firms sell<br />
their products at the lowest profitable price. Yet, under certain circumstances price competition<br />
may harm consumers rather than benefit them. Such is the case when a dominant firm abuses its<br />
dominant position by engaging in predatory pricing. The practice involves the deliberate<br />
lowering of prices by the dominant undertaking in the short term to a loss making level, in an<br />
attempt to drive competitors out of the market or to prevent competitors from entering the<br />
market. Then, having eliminated the competition through predation, the dominant undertaking is<br />
capable of raising prices above competitive levels, ultimately harming consumers by charging<br />
higher prices.<br />
C-62/86 AKZO Chemie BV v Commission<br />
C-333/94 P Tetra Pak International SA v Commission<br />
T-340/03 France Télécom SA v Commission<br />
C-202/07 P France Télécom SA v Commission
Rebates<br />
©Ariel Ezrachi, December 2012<br />
P a g e | 12<br />
The European law concerning rebates generally distinguishes between quantity discounts, which<br />
are linked solely to the volume of purchases from the manufacturer concerned, <strong>and</strong> loyalty<br />
inducing rebates. Whereas the former are considered valuable <strong>and</strong> acceptable components of<br />
price competition, the latter are held to be abusive. The traditional analysis of loyalty rebates, as<br />
evident from the cases below, has been criticised as too formalistic, failing to take into account<br />
the effects different discount schemes have on competition. In its Guidance Paper, the<br />
European Commission has advanced a more nuanced ‘effects-based approach’. That approach<br />
was manifested, to some extent, in the Commission’s decisions in Prokent/Tomra <strong>and</strong> Intel<br />
Corporation. However, the Court of Justice of the European Union has yet to endorse it (T-<br />
155/06, appeal pending C-549/10 P).<br />
85/76 Hoffmann-La Roche & Co. v Commission<br />
322/81 Nederl<strong>and</strong>sche B<strong>and</strong>en Industrie Michelin v Commission<br />
T-203/01 Manufacture française des pneumatiques Michelin v Commission<br />
T-219/99 British Airways v Commission<br />
C-95/04 British Airways v Commission<br />
T-155/06 Tomra Systems <strong>and</strong> Others v Commission<br />
COMP/C-3/37.990 Intel Corporation<br />
T-66/01 Imperial Chemical Industries Ltd v Commission<br />
Margin Squeeze<br />
Margin squeeze (also known as price squeeze) refers to a situation where a vertically integrated<br />
dominant undertaking engages in a strategy which aims to favour its own downstream<br />
operations. The strategy may, for example, take place when the dominant undertaking supplies<br />
input both to its own downstream operation <strong>and</strong> to other competitors in the downstream market<br />
<strong>and</strong> increases the price charged to competitor, to squeeze their profit <strong>and</strong> improve the position<br />
of its own downstream operation.<br />
C-280/08 P Deutsche Telekom AG v Commission<br />
1016/1/1/03 Genzyme Limited v Office of Fair Trading<br />
COMP/38.784 Wanadoo España v Telefónica<br />
C-52/09 Konkurrensverket v TeliaSonera Sverige AB<br />
Excessive Pricing<br />
A dominant undertaking may choose to take advantage of its market power <strong>and</strong> increase the<br />
price of its products above competitive levels. Such practice may amount to an abuse of a<br />
dominant position when it involves the imposition of unfair purchase or selling prices or the<br />
application of dissimilar conditions to equivalent transactions.<br />
Excessive prices may be analysed using two of the sub-sections in Article 102 TF<strong>EU</strong>. Under<br />
Article 102(a) TF<strong>EU</strong> they may be challenged when they consist of: ‘directly or indirectly<br />
imposing unfair purchase or selling prices or other unfair trading conditions’. Under Article<br />
102(c) TF<strong>EU</strong> they may be objected to when they result in a discriminatory practice. The<br />
following cases provide an illustration of the Commission’s <strong>and</strong> European Courts’ approach to<br />
excessive prices:<br />
26/75 General Motors v Commission
27/76 United Br<strong>and</strong>s v Commission<br />
COMP/C-1/36.915 Deutsche Post AG<br />
HC05C00510 British Horseracing Board v Victor Ch<strong>and</strong>ler International<br />
A3/2006/0126 At the Races v The British Horse Racing Limits <strong>and</strong> others<br />
Refusal to Supply<br />
©Ariel Ezrachi, December 2012<br />
P a g e | 13<br />
The finding of dominance imposes responsibility on the dominant undertaking not to allow its<br />
behaviour to impair effective competition. In some cases, this responsibility may lead to<br />
restrictions on the dominant undertaking’s freedom to choose its trading partners <strong>and</strong> to refuse<br />
to supply others with services or goods. Such will be the case when a dominant undertaking<br />
operates at both the upstream <strong>and</strong> downstream levels <strong>and</strong> refuses to supply a competitor which<br />
operates at the down stream level. Such refusal to supply is contrary to Article 102 TF<strong>EU</strong> when<br />
it eliminates competition in the downstream market (Case 6/73 below). Another form of refusal<br />
to supply which is objectionable occurs when a dominant undertaking controls the provision of<br />
an essential infrastructure, uses that essential facility, but refuses other companies access to that<br />
facility without objective justification (Case IV/34.689 below). In other cases a refusal to supply<br />
may involve a refusal to licence intellectual property rights (Cases C-241/91P, T-504/93, C-<br />
418/01 below).<br />
The analysis of refusal to supply is traditionally based on the finding of two markets; an<br />
upstream market dominated by the undertaking <strong>and</strong> a downstream market in which that<br />
undertaking compete with others. To improve its position downstream, the dominant<br />
undertaking refuses to supply the competing downstream operators. However, the requirement<br />
for two markets has been relaxed in some instances (Case C-418/01 below).<br />
6/73 Commercial Solvents v Commission<br />
77/77 BP <strong>and</strong> others v Commission<br />
IV/32.279 BBI <strong>and</strong> others v Boosey & Hawkes plc<br />
IV/34.689 Sea Containers Ltd/Stena Sealink<br />
C-241/91P etc RTE & ITP v Commission (The Magill case)<br />
C-7/97 Oscar Bronner GmbH Co. KG v Mediaprint<br />
T-504/93 Tierce Ladbroke SA v Commission<br />
C-418/01 IMS Health GmbH & Co. OHG v NDC Health GmbH KG<br />
A3/2002/1380 etc Intel Corp v. Via Technologies Inc<br />
T-201/04 Microsoft Corp. v Commission<br />
C-468/06 etc Sot. Lélos kai Sia <strong>and</strong> others v GlaxoSmithKline AEVE<br />
T-301/04 Clearstream v Commission<br />
HC10C02364 Purple Parking Ltd & Anor v Heathrow Airport Ltd<br />
Tying <strong>and</strong> Bundling<br />
Tying <strong>and</strong> bundling commonly refer to a situation where a dominant undertaking links the sale<br />
of separate products requiring customers who wish to purchase one product to purchase the<br />
other as well. Such practice enables the dominant firm to leverage its market power from the<br />
market where it enjoys a dominant position to the tied product’s market where it faces<br />
competition. This may be done by contractual arrangements, through discounts or other<br />
incentives. The practice may involve pure bundling, where the products are only offered together<br />
<strong>and</strong> cannot be purchased separately. Alternatively it may involve mixed bundling, where products<br />
are available separately outside the bundled package, but are offered at a discounted price when<br />
purchased as a bundle. Article 102(d) TF<strong>EU</strong> makes direct reference to these practices <strong>and</strong> treats
©Ariel Ezrachi, December 2012<br />
P a g e | 14<br />
as abusive ‘making the conclusion of contracts subject to acceptance by the other parties of<br />
supplementary obligations which, by their nature or according to commercial usage, have no<br />
connection with the subject of such contracts.’<br />
C-333/94 P Tetra Pak International SA v Commission 252<br />
T-201/04 Microsoft Corp. v Commission 253<br />
COMP/C-3/39.530 Microsoft (Tying) 256<br />
Two lines of defence are noteworthy when considering claims of tying. The first stems from the<br />
need to identify the existence of two products or two markets in order to establish tying.<br />
Consequently, the dominant undertaking will often attempt to establish that the two products<br />
actually comprise one <strong>and</strong> therefore by their nature <strong>and</strong> characteristics should be sold together.<br />
Another common, yet rather more general, line of defence addresses the objective justifications,<br />
such as economies of scale, efficiencies <strong>and</strong> safety considerations which may justify tying the<br />
products. See below, the discussion on objective justification.<br />
Objective Justification <strong>and</strong> Efficiency Defence<br />
Article 102 TF<strong>EU</strong> does not include an exempting provision similar to Article 101(3) TF<strong>EU</strong>.<br />
Nonetheless, seemingly abusive conduct, may escape prohibition under Article 102 TF<strong>EU</strong> if the<br />
dominant undertaking can provide an objective justification for its actions or show that the<br />
actions generate efficiencies which outweigh the anticompetitive effects. These defence claims<br />
are difficult to prove <strong>and</strong> have commonly been rejected by the Commission <strong>and</strong> Courts. The<br />
Commission’s proposed effects based approach to Article 102 TF<strong>EU</strong> may open the way for<br />
greater consideration of these claims.<br />
T-228/97 Irish Sugar v Commission<br />
T-30/89 Hilti v Commission<br />
T-191/98 Atlantic Container Line AB <strong>and</strong> others v Commission<br />
T-340/03 France Télécom SA v Commission<br />
C-95/04 P British Airways v Commission<br />
T-228/97 Irish Sugar plc v Commission<br />
COMP/37.990 Intel Corporation<br />
An Economic Approach to Article 102 TF<strong>EU</strong><br />
The traditional approach to Article 102 TF<strong>EU</strong> described earlier encompasses two distinct steps:<br />
first, dominance needs to be established, following which the abuse of dominance is assessed.<br />
In July 2005 the Commission published a consultation paper titled ‘An Economic Approach to<br />
[Article 102 TF<strong>EU</strong>]’ in which the Economic Advisory Group for <strong>Competition</strong> <strong>Policy</strong> (EAGCP)<br />
questioned the merit of this traditional approach. The paper advocates an effects-based approach<br />
focusing on competitive harm, <strong>and</strong> refrains categorizing certain behaviours as abusive. It stems<br />
from the underst<strong>and</strong>ing that the same types of actions may result in different effects on the<br />
market, some abusive <strong>and</strong> others not. Similarly, different types of actions may lead to the same<br />
anticompetitive effect. It is important to note that the paper has no binding power, yet it has<br />
stimulated the debate over the realm of Article 102 TF<strong>EU</strong> <strong>and</strong> raised important questions as to<br />
its past <strong>and</strong> present application.<br />
In December 2005 the Commission published its ‘Discussion paper on the application of<br />
[Article 102 TF<strong>EU</strong>] to exclusionary abuses’ (the 2005 Discussion Paper). The paper outlined the
©Ariel Ezrachi, December 2012<br />
P a g e | 15<br />
traditional analysis under Article 102 TF<strong>EU</strong> while injecting a more economically inspired<br />
approach to the assessment of abuse.<br />
The ‘Guidance on the Commission’s enforcement priorities in applying [Article102 TF<strong>EU</strong>] to<br />
abusive exclusionary conduct by dominant undertakings’ was published in late 2008 (the<br />
Guidance Paper). This was the final phase of a lengthy consultation process in which the<br />
Commission reviewed its approach to dominance <strong>and</strong> the abuse of dominance under Article 102<br />
TF<strong>EU</strong>. The Guidance Paper lays down the Commission’s modern approach to Article 102<br />
TF<strong>EU</strong> cases <strong>and</strong> delivers several of the innovative elements which were aired in the<br />
Commission’s earlier 2005 Discussion Paper.<br />
The Guidance paper does more than merely summarising existing case law on Article 102<br />
TF<strong>EU</strong>; it seeks to influence its interpretation <strong>and</strong> widen its analytical scope. Achieving this aim,<br />
however, may be hampered by the institutional division within Europe. Under <strong>EU</strong> law the<br />
Commission is limited in its ability to widen the analytical framework of Article 102 TF<strong>EU</strong>.<br />
Indeed the Guidance Paper stipulates that ‘it is not intended to constitute a statement of the law<br />
<strong>and</strong> is without prejudice to the interpretation of [Article 102 TF<strong>EU</strong>] by the [Court of Justice <strong>and</strong><br />
the General Court] ’.(para 3)<br />
Nonetheless, the Guidance Paper embodies some of the effect based spirit which dominated the<br />
consultation on Article 102 TF<strong>EU</strong>. Most striking is the Commission’s attempt to introduce a<br />
new efficiency defence under Article 102. This has been favoured by the Commission for some<br />
time <strong>and</strong> would be structured in the same way as Article 101(3) TF<strong>EU</strong>, which provides the<br />
mechanism for saving agreements between undertakings which would be anticompetitive, but<br />
for the efficiencies provided.<br />
It has been argued that the Guidance Paper is a relatively short document <strong>and</strong> provides a very<br />
limited account of these new concepts. New effect-based variants are considered but are<br />
generally left with no clear details as to their application <strong>and</strong> limiting principles. In this respect<br />
the Guidance puts forward a suboptimal framework; outlining new principles but refraining<br />
from dissecting them at the level of detail required for the concepts to be relied upon in practice.<br />
One would expect these concepts to mature through decision making. For example, in the area of<br />
rebates, noteworthy are the Commission decisions in COMP/E-1/38.113 Prokent/Tomra (page 212<br />
below) <strong>and</strong> COMP/37.990 Intel Corporation (page 214 below). In both cases the Commission<br />
considered ‘actual effect’ in line with its recent effect based agenda. Interestingly, while the<br />
Commission is introducing effect based variants into its analysis, the European Courts have so<br />
far retained a reserved approach. A number of cases highlight what may be seen as a continuing<br />
formalistic approach to the application of Article 102 TF<strong>EU</strong>. See for example: France Télécom SA<br />
v Commission, (pages 191, 194), British Airways v Commission (pages 208, 210), Microsoft Corp. v<br />
Commission, (page 243), Sot. Lelos (page 246), Tomra Systems <strong>and</strong> Others v Commission (page 212),<br />
Imperial Chemical Industries Ltd v European Commission (page 217), <strong>and</strong> Clearstream v Commission (page<br />
249).
Enforcement – The National Courts<br />
Regulatory Background<br />
©Ariel Ezrachi, December 2012<br />
P a g e | 16<br />
The enforcement of competition law in the National Courts is primarily governed by the<br />
procedural rules of each of the Member States. At the European Union level, of major<br />
importance is Council Regulation No 1/2003 on the Implementation of the Rules on<br />
<strong>Competition</strong> Laid Down in [Articles 101 <strong>and</strong> 102 TF<strong>EU</strong>], [2003] OJ L1/1. In addition, the<br />
cooperation between the Commission <strong>and</strong> the courts of the <strong>EU</strong> Member States is addressed in<br />
the ‘Commission Notice on the Co-operation between the Commission <strong>and</strong> the Courts of the<br />
<strong>EU</strong> Member States in the Application of [Articles 101 <strong>and</strong> 102 TF<strong>EU</strong>], [2004] OJ C 101/54.<br />
Actions for Damages<br />
<strong>Competition</strong> law may be used in the National Court in one of two ways, either as a shield or as a<br />
sword. The use of competition law as a sword commonly involves ‘actions for injunctive relief’<br />
or ‘claims for damages’.<br />
Actions for damages for loss suffered as a result of an infringement of Article 101 or 102 TF<strong>EU</strong><br />
are commonly divided into two categories, each carrying a different ‘public value’. The first<br />
category includes ‘follow-on’ damage actions. These originate from a public investigation <strong>and</strong> use<br />
the authorities’ decision to support the claim for compensation in court. By doing so, private<br />
parties overcome part of the risk <strong>and</strong> costs associated with litigating a competition case as they<br />
rely on the already exercised investigative power of the public authority to substantiate the claim.<br />
The second category concerns ‘st<strong>and</strong>-alone’ damage actions. These by their nature are more<br />
complex as they require the claimant to prove not only causation <strong>and</strong> damage but also the<br />
violation of competition law.<br />
The European right to sue in damages in competition law cases was recognised in the seminal<br />
case of Courage v Crehan (C-453/99).<br />
C-453/99 Courage Ltd v Bernard Crehan<br />
C-295/04 etc Vincenzo Manfredi v Lloyd Adriatico Assicurazioni<br />
C-242/95 GT-Link A/S v De Danske Statsbaner<br />
The Measure of Damages<br />
Damages may be set at compensatory levels or include exemplary or punitive elements. In the<br />
absence of Europen Union provisions on this point, each Member State may establish different<br />
rules to govern the level <strong>and</strong> type of damages (C-295/04, A3/2008/0080).<br />
In December 2009, the European Commission published a study on ‘Quantifying Antitrust<br />
Damages - Towards Non-binding Guidance for Courts’. The study outlines the various methods<br />
which may be adopted by courts when quantifying damages. The process involves two main<br />
stages. First, the court will assess what would have been the position absent the anticompetitive<br />
activity (the counterfactual scenario). Then, it will estimate the final value of damage.<br />
More generally, note that under European Union law, compensation in damages includes the<br />
award of interest. Some may argue that this brings the level of single damages in Europe<br />
(including interest) closer to the treble damages in the US (which exclude interest).
C-295/04 etc Vincenzo Manfredi v Lloyd Adriatico Assicurazioni<br />
A3/2008/0080 Devenish Nutrition Ltd v Sanofi-Aventis SA (France) <strong>and</strong> Others<br />
CH 1998 C801 Bernard Crehan v Inntrepreneur Pub Company <strong>and</strong> another<br />
Euro Defence<br />
©Ariel Ezrachi, December 2012<br />
P a g e | 17<br />
Articles 101 <strong>and</strong> 102 TF<strong>EU</strong> may be used as part of a defence claim, most commonly through the<br />
application of the civil sanction of nullity of Article 101(2) TF<strong>EU</strong> against claims for breach of<br />
contract. Such claims, often referred to as the ‘Euro Defence’, have, on occasion, been<br />
sceptically assessed by the courts which feared that they are used as a general escape route for<br />
those wishing to avoid bad bargains.<br />
A3 2002/1380 etc Intel Corporation v Via Technologies Inc<br />
A3 2005/2316 Sportswear Spa v Stonestyle Ltd<br />
Burden <strong>and</strong> St<strong>and</strong>ard of Proof in <strong>Competition</strong> Cases<br />
Article 2, Regulation 1/2003 stipulates that ‘In any national or [Union] proceedings for the<br />
application of [Articles 101 <strong>and</strong> 102 TF<strong>EU</strong>], the burden of proving an infringement of [Article<br />
101(1) or of Article 102 TF<strong>EU</strong>] shall rest on the party or the authority alleging the infringement.<br />
The undertaking or association of undertakings claiming the benefit of [Article 101(3) TF<strong>EU</strong>]<br />
shall bear the burden of proving that the conditions of that paragraph are fulfilled.’<br />
Whereas the burden of proof in all Member States is identical, the st<strong>and</strong>ard of proof in the<br />
different jurisdictions varies <strong>and</strong> may, for example, be based on ‘balance of probabilities’ or<br />
‘winning the conviction of the court’. The claimant’s evidentiary burden may be alleviated to<br />
compensate for the difficulty in establishing a claim. See for example:<br />
C-204/00 etc Aalborg Portl<strong>and</strong> <strong>and</strong> others v Commission<br />
St<strong>and</strong>ing <strong>and</strong> Passing on Defence<br />
Union law is silent on the use of the ‘passing on defence’ in competition cases, leaving this area<br />
to be governed by the laws of each of the European Member States. On the treatment of passed<br />
on damages see for example:<br />
A3/2008/0080 Devenish Nutrition Ltd v Sanofi-Aventis SA (France) <strong>and</strong> Others<br />
On the closely related question of the st<strong>and</strong>ing of indirect purchasers, the Court of Justice held<br />
that any individual can rely on a breach of Article 101(1) TF<strong>EU</strong> before a national court <strong>and</strong> claim<br />
compensation for the harm suffered where there is a causal relationship between that harm <strong>and</strong><br />
the prohibited agreement or practice. See:<br />
C-453/99 Courage Ltd v Bernard Crehan<br />
C-295/04 Vincenzo Manfredi v Lloyd Adriatico Assicurazioni<br />
Jurisdiction <strong>and</strong> Applicable <strong>Law</strong><br />
The jurisdiction of the National Court to hear cases is largely governed by Council Regulation<br />
44/2001 (which replaced the Brussels <strong>and</strong> Lugano Conventions). Under the Regulation ‘persons
©Ariel Ezrachi, December 2012<br />
P a g e | 18<br />
domiciled in a Member State shall, whatever their nationality, be sued in the courts of that<br />
Member State.’ (Article 2). Special jurisdiction may be established in matters relating to a<br />
contract, in the courts located in the place of performance of the obligation in question (Article<br />
5(1)). In matters relating to tort, delict or quasi-delict, jurisdiction may be established in the<br />
courts for the place where the harmful event occurred or may occur (Article 5(3)).<br />
The Relative Underdevelopment of Private Enforcement in Europe<br />
The use of competition law in national courts may generate public value by supplementing public<br />
enforcement of competition law <strong>and</strong> enhancing its deterrent effect. As such, it has an important<br />
role in sustaining a competitive economy by harnessing the private parties’ economic interests to<br />
ensure the full effectiveness of competition rules. In addition to its supplementary role to public<br />
enforcement, private enforcement promotes the individual rights of parties by providing a<br />
channel for corrective justice through compensation <strong>and</strong> injunctive relief. In doing so it<br />
complements the public system <strong>and</strong> safeguards the rights of private individuals.<br />
Three main publications shed light on the obstacles which hampered private enforcement in<br />
Europe. The Ashurst Study, published in August 2004, provided a detailed account of the state of<br />
private litigation in Europe at the time <strong>and</strong> identified the main obstacles <strong>and</strong> possible ways to<br />
overcome them. (The Ashurst Study on Claims for Damages in Case of Infringement of [<strong>EU</strong>]<br />
<strong>Competition</strong> Rules (31 August 2004)) It portrayed a gloomy picture of the state of damage<br />
actions in Europe, at the time, <strong>and</strong> described it as one of ‘astonishing diversity <strong>and</strong> total<br />
underdevelopment’. In December 2005, the Commission initiated a consultation process<br />
following the publication of a Green Paper <strong>and</strong> Staff Working Paper on Antitrust Damages Actions.<br />
(Green Paper, Damage Actions for Breach of the [<strong>EU</strong>] Antitrust Rules. COM(2005) 672 final;<br />
Commission Staff Working paper – Annex to the Green Paper, published on 19 Dec 2005). In<br />
these papers the Commission highlighted the significance it attributes to the development of<br />
private enforcement as a means to promote vigorous competition. The papers focus on damages<br />
actions, outlining the main obstacles to these actions <strong>and</strong> the range of options that may be used<br />
to resolve them. The papers stimulated a wide ranging debate on the obstacles to, <strong>and</strong> future of,<br />
private enforcement. This consultation led to the publication, in April 2008, of the White Paper<br />
on Damages Actions for Breach of the [<strong>EU</strong>] Antitrust Rules. The White Paper, accompanied by<br />
a Staff Working Paper <strong>and</strong> a detailed Impact Assessment Study, outlines the measures which the<br />
Commission suggests in order to stimulate a balanced private enforcement regime which would<br />
complement its public enforcement. In comparison to the Green paper, the White Paper<br />
advances a relatively conservative package of reforms. This, although disappointing in some<br />
respects, is a reflection of the Commission’s attempt to design a balanced reform package which<br />
would face less resistance at national level.<br />
In an attempt to strengthen the role played by competition law in National Courts, <strong>and</strong> as a<br />
follow up to the White Paper on Damage Actions, the European Commission considered the<br />
publication of a Directive on Damage Actions. The draft Directive was however withdrawn in<br />
2009. Another initiative, which is not competition specific but is likely to play a significant role in<br />
promoting private actions in competition cases, took place in 2011 when the Commission<br />
launched a public consultation aimed at achieving a coherent approach toward collective redress<br />
in Europe. The consultation set to identify the common legal principles which underpin<br />
collective actions across the <strong>EU</strong>.
Enforcement – The European Commission<br />
Prioritisation of enforcement<br />
©Ariel Ezrachi, December 2012<br />
P a g e | 19<br />
The Commission is not required to conduct an investigation in every case (T-24/90, T-229/05).<br />
It is entitled to accord different weights to the complaints brought before it according to the<br />
Union interest. The discretion to prioritise is not unlimited. The Commission is required to<br />
assess in each case how serious the alleged interferences with competition are, <strong>and</strong> is under an<br />
obligation to provide precise <strong>and</strong> detailed reasons for its decision.<br />
C-119/97 P Ufex <strong>and</strong> others v Commission<br />
T-427/08 CEAHR v Commission<br />
Inspection Powers<br />
Article 20, Regulation 1/2003, lays down the Commission’s powers of inspections <strong>and</strong> authorises<br />
Commission officials to enter any premises, examine books <strong>and</strong> other records relating to<br />
business, <strong>and</strong> dem<strong>and</strong> from members of staff explanations on facts <strong>and</strong> documents relating to<br />
the subject matter of the inspection. Undertakings are required to submit to the inspection<br />
ordered by a decision of the Commission. Failure to do so results in the imposition of fines as<br />
provided in Article 23 <strong>and</strong> 24 of Regulation 1/2003. In the event that undertakings refuse to<br />
submit to an inspection as ordered, such inspection will be conducted with the assistance of the<br />
relevant Member States’ enforcement authorities in accordance with national laws <strong>and</strong> when<br />
necessary following an authorisation of the judicial authority.<br />
Article 21, Regulation 1/2003, widens the Commission’s inspection powers in relation to private<br />
premises. Subject to the authorisation of the national judicial authority, the Commission may be<br />
empowered to conduct an inspection of private premises, l<strong>and</strong> <strong>and</strong> means of transport. Such<br />
inspection targets business records <strong>and</strong> other documents linked to the anticompetitive cartels<br />
that are kept in the homes of the directors, managers <strong>and</strong> other members of staff.<br />
Limited Right against Self-incrimination<br />
The Commission is empowered to take statements <strong>and</strong> interview natural <strong>and</strong> legal persons who<br />
consent to be interviewed for the purpose of collecting information relating to the subject-matter<br />
of an investigation. When complying with a decision of the Commission, undertakings have a<br />
right of silence only to the extent that they would be compelled to provide answers which might<br />
involve an admission on their part of the existence of an agreement, which it is incumbent upon<br />
the Commission to prove. However, undertakings are obliged to answer factual questions <strong>and</strong> to<br />
provide documents, even if this information may be used to establish against them, or against<br />
another undertaking, the existence of an infringement (Recital 23, Regulation 1/2003). Note also<br />
Articles 3 <strong>and</strong> 4, Regulation 773/2004, which deal with the Commission’s power to take<br />
statements <strong>and</strong> ask questions during inspections. On the limited right against self incrimination,<br />
see:<br />
374/87 Orkem v Commission<br />
T-112/98 Mannesmannröhren-Werke AG v Commission
Professional Legal Privilege<br />
©Ariel Ezrachi, December 2012<br />
P a g e | 20<br />
European Union law recognises the protection of written communications between lawyer <strong>and</strong><br />
client. However, under <strong>EU</strong> law such protection does not extend to communications with inhouse<br />
counsel.<br />
155/79 AM & S Europe Ltd v Commission<br />
T-30/89 Hilty AG v Commission<br />
C-550/07P Akzo Nobel Chemicals Ltd v Commission<br />
Finding <strong>and</strong> Termination of Infringement - Remedies<br />
Article 7, Regulation 1/2003, sets out the Commission’s powers to find <strong>and</strong> terminate an<br />
infringement of Article 101 or 102 TF<strong>EU</strong>. The Commission is empowered for that purpose to<br />
impose behavioural or structural remedies which are proportionate to the infringement<br />
committed <strong>and</strong> necessary to bring the infringement effectively to an end. Structural remedies will<br />
be imposed where there is no equally effective behavioural remedy, or where an equally effective<br />
behavioural remedy is more burdensome for the undertaking concerned. Note that structural<br />
remedies would only be proportionate where there is a substantial risk of a lasting or repeated<br />
infringement that derives from the very structure of the undertaking (Recital 12, Regulation<br />
1/2003).<br />
The Commission may order the termination of abuse under Article 102 TF<strong>EU</strong>. Such decision<br />
may include an order to perform certain acts which have been wrongfully withheld as well as<br />
prohibiting the continuation of certain actions (Case 6/73).<br />
The Commission may order the termination of an anticompetitive agreement under Article 101<br />
TF<strong>EU</strong> but does not have the power to order a party to enter into contractual relations following<br />
such infringement (Case T-24/90):<br />
T-24/90 Automec v Commission (Automec II)<br />
Commitments<br />
Article 9, Regulation 1/2003 stipulates that ‘Where the Commission intends to adopt a decision<br />
requiring that an infringement be brought to an end <strong>and</strong> the undertakings concerned offer<br />
commitments to meet the concerns expressed to them by the Commission in its preliminary<br />
assessment, the Commission may by decision make those commitments binding on the<br />
undertakings. Such a decision may be adopted for a specified period <strong>and</strong> shall conclude that<br />
there are no longer grounds for action by the Commission.’ Commitment decisions are not<br />
appropriate in cases where the Commission intends to impose a fine. See, for example, the<br />
following decisions:<br />
C-441/07 P Alrosa Company Ltd v Commission<br />
COMP/38.173 FA Premier League<br />
COMP/39.116 Coca Cola<br />
COMP/39.388 German Electricity Wholesale Market
Fines<br />
©Ariel Ezrachi, December 2012<br />
P a g e | 21<br />
Regulation 1/2003 sets the financial penalty in cases of intentional or negligent infringement of<br />
Articles 101 <strong>and</strong> 102 TF<strong>EU</strong>. In general, the fine shall not exceed 10% of the undertaking’s total<br />
turnover in the preceding business year. On 28 June 2006, the Commission adopted revised<br />
guidelines on the method of setting fines in cases of infringement of Articles 101 <strong>and</strong> 102<br />
TF<strong>EU</strong>. The Guidelines introduce new methodology for the calculation of fines within the limits<br />
set by Regulation 1/2003, [2006] OJ C 210/2. More generally on the setting of fines, see:<br />
100/80 etc Musique Diffusion Francaise SA v Commission<br />
C-189/02 P etc Dansk Rørindustri A/S <strong>and</strong> others v Commission<br />
T-101/05 etc BASF AG v Commission<br />
Limitation Periods<br />
Article 25, Regulation 1/2003 stipulates that the Commission’s power to impose penalties is<br />
subject to the following limitation periods: ‘(a) three years in the case of infringements of<br />
provisions concerning requests for information or the conduct of inspections; (b) five years in<br />
the case of all other infringements.’<br />
‘Time shall begin to run on the day on which the infringement is committed. However, in the<br />
case of continuing or repeated infringements, time shall begin to run on the day on which the<br />
infringement ceases... Any action taken by the Commission or by the competition authority of a<br />
Member State for the purpose of the investigation or proceedings in respect of an infringement<br />
shall interrupt the limitation period for the imposition of fines or periodic penalty payments. The<br />
limitation period shall be interrupted with effect from the date on which the action is notified to<br />
at least one undertaking or association of undertakings which has participated in the<br />
infringement... Each interruption shall start time running afresh. However, the limitation period<br />
shall expire at the latest on the day on which a period equal to twice the limitation period has<br />
elapsed without the Commission having imposed a fine or a periodic penalty payment... The<br />
limitation period for the imposition of fines or periodic penalty payments shall be suspended for<br />
as long as the decision of the Commission is the subject of proceedings pending before the<br />
Court of Justice.’ In the area of cartel enforcement the notion of continuing or repeated<br />
infringement has been of particular significance. See for example:<br />
COMP/39406 Marine Hoses<br />
T-279/02 Degussa v Commission<br />
COMP/F/38.121 Fittings<br />
COMP/IV/30.064 Cast iron <strong>and</strong> steel rolls<br />
T-147/09 Trelleborg Industrie v Commission<br />
Full <strong>and</strong> Effective Judicial Review<br />
Article 263 of the Treaty on the Functioning of the European Union (ex Article 230 EC)<br />
establishes the framework for judicial review under which the Court of Justice of the European<br />
Union will review the legality of the actions taken by the Commission. The grounds for review<br />
under Article 263 TF<strong>EU</strong> include lack of competence, infringement of an essential procedural<br />
requirement, infringement of the Treaties or of any rule of law or misuse of powers.<br />
On appeal, the Court undertakes a full <strong>and</strong> comprehensive review of the Commission decision<br />
making (Case C-272/09 P). The principle of effective judicial protection is a general principle of
©Ariel Ezrachi, December 2012<br />
P a g e | 22<br />
European Union law, which is also expressed by Article 47 of the Charter of Fundamental<br />
Rights of the European Union (endorsed by the Union in Article 6 T<strong>EU</strong>). Note however that<br />
when the contested Commission decision involves complex economic analysis, the European<br />
courts have generally limited their appraisal on appeal to examination of the relevance of the<br />
facts <strong>and</strong> legal circumstances on which the Commission based its decision, or to verifying that<br />
the relevant procedural rules have been complied with. (Case 42/84, Case C-7/95P). The courts<br />
have also limited their judicial review when the Commission decision involved ‘complex<br />
technical appraisal’ (Case T-201/04).<br />
42/84 Remia BV <strong>and</strong> others v Commission<br />
C-7/95P John Deere v Commission<br />
T-201/04 Microsoft Corp v Commission<br />
C-272/09 P KME Germany AG v Commission<br />
C-389/10P Chalkor AE Epexergasias Metallon v Commission 484<br />
43509/08 Affaire a. Menarini Diagnostics s.r.l. c. Italie 484<br />
Leniency Programme<br />
The European leniency programme was hailed as being tremendously successful <strong>and</strong> generated<br />
the vast majority of cartel investigations <strong>and</strong> decisions in Europe. A ‘third generation’ of the<br />
leniency notice entered into force in December 2006. See Commission Notice on Immunity<br />
from Fines <strong>and</strong> Reduction of Fines in Cartel Cases (2006 OJ C 298/17).<br />
Settlement Procedure in Cartel Cases<br />
After the initiation of proceedings pursuant to Article 11(6) of Regulation 1/2003, the<br />
Commission may set a time limit within which the parties may indicate in writing that they are<br />
prepared to engage in settlement discussions with a view to possibly introducing settlement<br />
submissions. (Article 10a, Regulation (EC) No 773/2004 (as amended by Regulation 622/2008)<br />
The Commission published a notice which elaborates on settlement procedures. See: Notice on<br />
the Conduct of Settlement procedures in View of the Adoption of Decisions Pursuant to Article<br />
7 <strong>and</strong> Article 23 of Council Regulation (EC) No 1/2003 in Cartel Cases [2008] OJ C 167/1. For<br />
an example of a cartel settlement adopted in accordance with the above procedure, see:<br />
COMP/38.511 DRAMs
©Ariel Ezrachi, December 2012<br />
Selected Cases<br />
T-Mobile Netherl<strong>and</strong>s BV <strong>and</strong> others v<br />
Raad van bestuur van de Nederl<strong>and</strong>se Mededingingsautoriteit<br />
Case C-8/08<br />
Court of Justice, [2009] 5 CMLR 11<br />
Facts<br />
P a g e | 23<br />
Horizontal Agreements<br />
Information Exchange<br />
Concerted practice<br />
A reference for a preliminary ruling which was made in proceedings between T-Mobile Netherl<strong>and</strong>s BV<br />
<strong>and</strong> the Netherl<strong>and</strong>s competition authority. The proceedings at national level concerned a decision by the<br />
Netherl<strong>and</strong>s competition authority in which five mobile operators were fined for exchanging confidential<br />
information at a single meeting with the aim of restricting competition.<br />
Held<br />
With regard to the exchange of information between competitors, it should be recalled that each<br />
economic operator must determine independently the policy which he intends to adopt on the internal<br />
market. ‘While it is correct to say that this requirement of independence does not deprive economic<br />
operators of the right to adapt themselves intelligently to the existing or anticipated conduct of their<br />
competitors, it does, none the less, strictly preclude any direct or indirect contact between such operators<br />
by which an undertaking may influence the conduct on the market of its actual or potential competitors<br />
or disclose to them its decisions or intentions concerning its own conduct on the market where the object<br />
or effect of such contact is to create conditions of competition which do not correspond to the normal<br />
conditions of the market in question, regard being had to the nature of the products or services offered,<br />
the size <strong>and</strong> number of the undertakings involved <strong>and</strong> the volume of that market...’ (paras 32- 3)<br />
‘At paragraphs 88 et seq. of Deere v Commission, the Court therefore held that on a highly concentrated<br />
oligopolistic market, such as the market in the main proceedings, the exchange of information was such<br />
as to enable traders to know the market positions <strong>and</strong> strategies of their competitors <strong>and</strong> thus to impair<br />
appreciably the competition which exists between traders. It follows that the exchange of information<br />
between competitors is liable to be incompatible with the competition rules if it reduces or removes the<br />
degree of uncertainty as to the operation of the market in question, with the result that competition<br />
between undertakings is restricted...’ (paras 34, 35)<br />
‘while not all parallel conduct of competitors on the market can be traced to the fact that they have<br />
adopted a concerted action with an anti-competitive object, an exchange of information which is capable<br />
of removing uncertainties between participants as regards the timing, extent <strong>and</strong> details of the<br />
modifications to be adopted by the undertaking concerned must be regarded as pursuing an anticompetitive<br />
object, <strong>and</strong> that extends to situations, such as that in the present case, in which the<br />
modification relates to the reduction in the st<strong>and</strong>ard commission paid to dealers.’ (para 41)<br />
Comment<br />
Note that the Court of Justice discussed the treatment of information exchange within the context of a<br />
price fixing agreement/concerted practice. This context presumably contributed to what may be seen as a<br />
harsh formalistic approach to information exchange. See in particular the statement in para 41 which<br />
states that ‘an exchange of information which is capable of removing uncertainties between participants<br />
as regards the timing, extent <strong>and</strong> details of the modifications to be adopted by the undertaking concerned<br />
must be regarded as pursuing an anti-competitive object.’ This overreaching statement creates uncertainty<br />
as to treatment of information exchange. In this respect it would have been prudent to unbundle the legal<br />
treatment of information exchange <strong>and</strong> the price fixing activity.
P a g e | 24<br />
On this point note AG Kokkot opinion which makes reference to Case C-238/05 Asnef-Equifax [2006]<br />
ECR I-11125 <strong>and</strong> states that ‘Not every exchange of information between competitors necessarily has as<br />
its object the prevention, restriction or distortion of competition.’ (para 37) In that case the Court held<br />
that the credit information exchange systems did not have, by their very nature, the object of restricting<br />
competition.<br />
Van den Bergh Foods Ltd v Commission<br />
Case T-65/98 R<br />
General Court, [2003] ECR II-4653, [2004] 4 CMLR 1<br />
Facts<br />
Vertical Agreements<br />
Single Br<strong>and</strong>ing<br />
Cabinet Exclusivity<br />
Van den Bergh Foods (formerly HB Ice Cream), supplied ice-cream retailers with freezer cabinets free of<br />
charge or at a nominal rent, provided that they were used exclusively for HB ice creams. The Commission<br />
found HB's exclusive cabinet distribution agreements incompatible with Articles 101 <strong>and</strong> 102 TF<strong>EU</strong>. HB<br />
applied for the annulment of the Commission Decision arguing that freezer-cabinet exclusivity was not to<br />
be regarded as outlet exclusivity since retailers were entitled to terminate the contract with HB or to<br />
install other freezers not belonging to HB. According to HB, the retailers’ freedom of choice contradicted<br />
any conclusion that the agreements foreclosed the market. Additionally HB challenged the Commission's<br />
finding that 40per cent of sales outlets in Irel<strong>and</strong> were de facto tied to HB by the exclusivity clause. The<br />
Application was dismissed.<br />
Held<br />
The cabinet exclusivity clause was not, in formal terms, an exclusive purchasing obligation whose object<br />
was to restrict competition. The Commission was therefore required to prove that the effect of such a<br />
clause would be to lead to a sufficiently high degree of foreclosure as to constitute an infringement of<br />
Article 101(1) TF<strong>EU</strong>. (para 80). Such an inquiry would rely on the specific economic context in which the<br />
agreements operated. (para 84)<br />
The nature of the product market, the limited space in outlets <strong>and</strong> the popularity of HB’s product range<br />
would have led retailers bound by the agreement to stock HB ice cream <strong>and</strong> to refrain from stocking a<br />
second range of impulse ice cream. The cabinet exclusivity clause would have motivated rational retailers<br />
in small outlets to favour HB’s products over products of other ice-cream manufacturers, regardless of<br />
their popularity on the market. (para 97)<br />
Despite the fact that it was theoretically possible for retailers who only had an HB freezer cabinet to sell<br />
the ice creams of other manufacturers, the practical effect of HB's network of distribution agreements<br />
<strong>and</strong> exclusivity clause was to restrict the commercial freedom of retailers to choose the products they<br />
wished to sell. (paras 99, 101)<br />
The retailers’ right to terminate their distribution agreements with HB at any time was not often exercised<br />
<strong>and</strong> did not operate de facto to reduce the degree of foreclosure of the relevant market. (para 105)<br />
Although freezer cabinet exclusivity may be a st<strong>and</strong>ard practice in the market <strong>and</strong> is part of an agreement<br />
concluded in the interests of both the retailers <strong>and</strong> HB, it constituted in the present market conditions an<br />
abuse when engaged by a dominant undertaking. (paras 159, 160)<br />
Comment<br />
The market in this case displays unique characteristics. The cost of freezer cabinets, cost of maintenance<br />
<strong>and</strong> cost of space in outlets, would lead a rational retailer to favour the dominant undertaking over<br />
competitors. Optimal allocation of space in small outlets would make it unprofitable to stock additional<br />
br<strong>and</strong>s in a second freezer unless the profit generated is greater than the potential profit generated from<br />
using this space for displaying other goods. These unique characteristics created a strong disincentive for<br />
©Ariel Ezrachi, December 2012
©Ariel Ezrachi, December 2012<br />
P a g e | 25<br />
retailers to allow a new competitor into the outlet either instead of HB freezers or in addition to them. In<br />
other words, the retailers’ legal right to terminate an agreement was of no consequence as they lacked the<br />
incentive to do so. Subsequently, freezer exclusivity transformed into outlet exclusivity in the<br />
circumstances of this case.<br />
The Vertical Guidelines, (paras 129-50) outline the possible anticompetitive effects of non-compete<br />
obligations <strong>and</strong> the variables relevant in the assessment of such agreements under Article 101 TF<strong>EU</strong>.<br />
Non-compete obligations (single br<strong>and</strong>ing agreements) are exempted under the Vertical Block Exemption<br />
when (1) the market share held by the supplier does not exceed 30 per cent of the relevant market on<br />
which it sells the contract goods or services, <strong>and</strong> (2) the market share held by the buyer does not exceed<br />
30 per cent of the relevant market on which it purchases the contract goods or services, <strong>and</strong> (3) subject to<br />
a limitation in time of five years for the non-compete obligation.<br />
Konkurrensverket v TeliaSonera Sverige AB<br />
Case C-52/09<br />
Court of Justice, [2011] 4 CMLR 18<br />
Article 102 TF<strong>EU</strong><br />
The goals of Article 102 TF<strong>EU</strong><br />
Abuse<br />
‘…Article 3(3) T<strong>EU</strong> states that the European Union is to establish an internal market, which, in<br />
accordance with Protocol No 27 on the internal market <strong>and</strong> competition, annexed to the Treaty of<br />
Lisbon (OJ 2010 C 83, p. 309), is to include a system ensuring that competition is not distorted. Article<br />
102 TF<strong>EU</strong> is one of the competition rules referred to in Article 3(1)(b) TF<strong>EU</strong> which are necessary for<br />
the functioning of that internal market.’ (paras 20, 21)<br />
‘The function of those rules is precisely to prevent competition from being distorted to the detriment of<br />
the public interest, individual undertakings <strong>and</strong> consumers, thereby ensuring the well-being of the<br />
European Union (see, to that effect, Case C-94/00 Roquette Frères [2002] ECR I-9011, paragraph 42).’<br />
(para 22)<br />
‘In that context, the dominant position referred to in Article 102 TF<strong>EU</strong> relates to a position of economic<br />
strength enjoyed by an undertaking which enables it to prevent effective competition being maintained<br />
on the relevant market by affording it the power to behave to an appreciable extent independently of its<br />
competitors, its customers <strong>and</strong> ultimately of consumers (Case 85/76 Hoffmann-La Roche v Commission<br />
[1979] ECR 461, paragraph 38, <strong>and</strong> Case C-280/08 P Deutsche Telekom v Commission [2010] ECR I-0000,<br />
paragraph 170).’ (para 23)<br />
‘Accordingly, Article 102 TF<strong>EU</strong> must be interpreted as referring not only to practices which may cause<br />
damage to consumers directly… but also to those which are detrimental to them through their impact on<br />
competition. Whilst Article 102 TF<strong>EU</strong> does not prohibit an undertaking from acquiring, on its own<br />
merits, the dominant position in a market, <strong>and</strong> while, a fortiori, a finding that an undertaking has a<br />
dominant position is not in itself a ground of criticism of the undertaking concerned,… it remains the<br />
case that, in accordance with settled case-law, an undertaking which holds a dominant position has a<br />
special responsibility not to allow its conduct to impair genuine undistorted competition in the internal<br />
market...’ (para 24)<br />
Sot. Lélos kai Sia <strong>and</strong> others v GlaxoSmithKline AEVE<br />
Joined cases C-468/06 to C-478/06<br />
Court of Justice, [2008] ECR I-7139<br />
Article 102 TF<strong>EU</strong><br />
The goals of Article 102 TF<strong>EU</strong><br />
Abuse<br />
In light of the Treaty objectives ‘there can be no escape from the prohibition laid down in [Article 102<br />
TF<strong>EU</strong>] for the practices of an undertaking in a dominant position which are aimed at avoiding all parallel<br />
exports from a Member State to other Member States, practices which, by partitioning the national
©Ariel Ezrachi, December 2012<br />
P a g e | 26<br />
markets, neutralise the benefits of effective competition in terms of the supply <strong>and</strong> the prices that those<br />
exports would obtain for final consumers in the other Member States.’ (para 66)<br />
‘Furthermore, in the light of the Treaty objectives to protect consumers by means of undistorted<br />
competition <strong>and</strong> the integration of national markets, the [Union] rules on competition are also incapable<br />
of being interpreted in such a way that, in order to defend its own commercial interests, the only choice<br />
left for a pharmaceuticals company in a dominant position is not to place its medicines on the market at<br />
all in a Member State where the prices of those products are set at a relatively low level.’ (para 68)<br />
Tomra Systems <strong>and</strong> Others v Commission<br />
Case T-155/06<br />
General Court, [2011] 4 CMLR 7<br />
Facts<br />
Article 102 TF<strong>EU</strong><br />
Abuse<br />
Rebates<br />
Tomra group was active in the market for reverse vending machines. These machines are used in<br />
supermarkets <strong>and</strong> outlets to collect used drinks containers in return for a deposit. The Commission found<br />
Tomra to abuse its dominant position in the market for reverse vending machines. The abuse consisted<br />
of a system of exclusivity agreements, quantity commitments <strong>and</strong> loyalty-inducing discounts. The<br />
Commission found these activities foreclosed the market to competition. Subsequently, the Commission<br />
imposed a €24 million fine on Tomra for abusing its dominant position (Prokent/Tomra COMP/E-<br />
1/38.113). In its decision the Commission noted that in order to establish an abuse under Article 102<br />
TF<strong>EU</strong> it is sufficient to show that the conduct in question tends to restrict competition. Nonetheless, the<br />
Commission completed its analysis in this case by considering the likely effects of Tomra’s practices on<br />
the market.’ (para 332)<br />
One of the contentious issues in this case was the actual suction effect generated by Tomra’s discounts<br />
scheme. Tomra’s economic analysis was aimed at showing that only less than a third of the rebate<br />
schemes referred to by the Commission could be considered exclusionary. It argued that the majority of<br />
rebates had no foreclosure effects <strong>and</strong> are thus permissible. The Commission rejected Tomra’s ex-post<br />
economic model. It argued that the ex post empirical evidence ‘cannot be considered meaningful, because<br />
it relates to actual as opposed to expected dem<strong>and</strong>.’ It rejected Tomra’s claim that its rebate threshold<br />
was set below the level of dem<strong>and</strong> <strong>and</strong> thus has no foreclosure effect. The Commission was of the<br />
opinion that Tomra’s economic model ‘requires irrationality on the incumbents side... it is clear that the<br />
incumbent is better off setting the threshold at expected dem<strong>and</strong>.’ Subsequently, if the scheme satisfies<br />
customers dem<strong>and</strong>, it is expected to produce a suction effect. (paras 373, 375, 364-90) Tomra brought an<br />
action for the annulment of the decision. Action dismissed by the General Court. Tomra appealed to the<br />
Court of Justice, appeal pending (C-549/10).<br />
Held<br />
Tomra claimed that contrary to the Commission’s view, it was not in a position to estimate or predict the<br />
customer requirements accurately <strong>and</strong> subsequently set a loyalty rebate in place. As evidence, it notes that<br />
actual purchases were consistently higher than contracted quantities. The contested decision, however,<br />
rests on the fact that the applicants were able to individualise this type of agreement by knowing what<br />
each customer’s requirements were. While dem<strong>and</strong> in the market was at times irregular, the Court accepts<br />
the Commission’s view that dem<strong>and</strong> was readily foreseeable. (paras 68-87)<br />
‘... A loyalty rebate, which is granted in return for an undertaking by the customer to obtain his stock<br />
exclusively or almost exclusively from an undertaking in a dominant position, is contrary to [Article 102<br />
TF<strong>EU</strong>]. Such a rebate is designed through the grant of financial advantage, to prevent customers from<br />
obtaining their supplies from competing producers (Joined Cases 40/73 to 48/73, 50/73, 54/73 to<br />
56/73, 111/73, 113/73 <strong>and</strong> 114/73 Suiker Unie <strong>and</strong> Others v Commission [1975] ECR 1663, paragraph 518,<br />
<strong>and</strong> Michelin II, paragraph 56).’ (para 210)
©Ariel Ezrachi, December 2012<br />
P a g e | 27<br />
‘In determining whether a quantity rebate system is abusive, it will be necessary to consider all the<br />
circumstances, particularly the criteria <strong>and</strong> rules governing the grant of the rebate, <strong>and</strong> to investigate<br />
whether, in providing an advantage not based on any economic service justifying it, the rebates tend to<br />
remove or restrict the buyer’s freedom to choose his sources of supply, to bar competitors from access to<br />
the market, to apply dissimilar conditions to equivalent transactions with other trading parties or to<br />
strengthen the dominant position by distorting competition (Michelin II, paragraph 60).’ (para 214)<br />
‘The Commission, even though the case-law does not require it, also analysed, in the light of market<br />
conditions, the actual effects of the applicants’ practices. Tomra did not put forward any objective<br />
justification for its actions. (paras 219-225)<br />
Tomra argues that even if the agreements in question might have had foreclosure effects, such effect<br />
would apply to existing customers, but competitors would remain free to seek the business of other<br />
undertakings. Accordingly, it argues that a competitor could have profitably remained on the market by<br />
serving only the contestable part of the market. This argument cannot be accepted. ‘The foreclosure by a<br />
dominant undertaking of a substantial part of the market cannot be justified by showing that the<br />
contestable part of the market is still sufficient to accommodate a limited number of competitors. First,<br />
the customers on the foreclosed part of the market should have the opportunity to benefit from whatever<br />
degree of competition is possible on the market <strong>and</strong> competitors should be able to compete on the merits<br />
for the entire market <strong>and</strong> not just for a part of it. Second, it is not the role of the dominant undertaking<br />
to dictate how many viable competitors will be allowed to compete for the remaining contestable portion<br />
of dem<strong>and</strong>.’ (paras 231-242)<br />
Tomra argues that competitors would have been able to earn positive revenues from their sales <strong>and</strong> that<br />
where retroactive rebates lead to positive prices, it cannot be presumed that they will necessarily be<br />
capable of producing exclusionary effects. Such an approach, according to Tomra, would effectively lead<br />
to a per se prohibition of retroactive rebates. That argument is based on an incorrect premiss. Contrary<br />
to the Tomra’s contention, the fact that the retroactive rebate schemes oblige competitors to ask negative<br />
prices from customers benefiting from rebates, cannot be regarded as one of the fundamental bases of<br />
the contested decision in showing that retroactive rebate schemes are capable of anti-competitive effects.<br />
(para 247-260)<br />
It is difficult to concur with Tomra’s ‘argument that a competitor may offset the lower prices that it is<br />
obliged to charge a customer for units below the threshold by selling additional units to the same<br />
customer (above the threshold). In fact, that customer’s remaining dem<strong>and</strong> is at best limited, so the<br />
competitor’s average price will remain structurally unattractive.’ (para 270)<br />
The contested decision clearly states that although it is sufficient to show that the rebates in question<br />
tended to restrict competition the Commission considered, in addition, the likely effects of the Tomra’<br />
practices. ‘It is thus clear that the Commission did not attempt to base its finding of an infringement of<br />
[Article 102 TF<strong>EU</strong>] on that consideration of the actual effects of the applicants’ practices on each of the<br />
national markets examined but that it merely complemented its finding of infringement with a brief<br />
examination of the likely effects of those practices.’ It is therefore not necessary to consider whether the<br />
evidence adduced by the Commission demonstrated actual elimination of competition. (paras 277-290)<br />
Comment<br />
The General Court reaffirmed the formalistic approach manifested in the case law <strong>and</strong> confirmed that the<br />
Commission was not required to engage in the examination of actual effects. The Commission’s analysis<br />
of actual effects only complemented the analysis of whether the rebates ‘tend to restrict competition’.<br />
Subsequently, even if the Commission erred in the analysis of actual effects, that would not undermine<br />
the legality of the decision. In essence, the Court’s approach reaffirms the lower form-based threshold of<br />
abuse <strong>and</strong> refrains from endorsing the Commission’s novel approach which is outlined in the Guidance<br />
Paper.
P a g e | 28<br />
This form-based threshold is lower than the self imposed, ‘actual effect’ threshold used by the<br />
Commission <strong>and</strong> advocated in the Guidance Paper. The implication of the General Court’s approach is<br />
that an appeal on a Commission’s finding of ‘actual effect’ <strong>and</strong> the ability of an ‘as efficient competitor’ to<br />
operate on the market, will not succeed when the Commission correctly established that the conduct is<br />
‘capable of having such effect’. It seems that the Court might have further lowered the threshold for<br />
abuse by referring in para 241 to the anticompetitive nature of a restriction on the share of the market<br />
available to competitors.<br />
Note AG Mazák opinion on appeal to the Court of Justice (appeal pending) who supported the<br />
Commission’s effects based analysis <strong>and</strong> commented that ‘Reference to negative (anti-competitive) effects<br />
should clearly not be mechanical. The (likely) existence of such exclusionary effects in a particular case<br />
should not be merely presumed, it should be assessed <strong>and</strong> demonstrated.’ The AG recommended that the<br />
Court of Justice dismiss the appeal. (para 44, AG opinion, Case C-549/10 P)<br />
Deutsche Telekom AG v Commission<br />
Case C-280/08 P<br />
Court of Justice, [2010] 5 CMLR 27<br />
Facts<br />
Article 102 TF<strong>EU</strong><br />
Abuse<br />
Margin Squeeze<br />
The Commission found Deutsche Telekom AG (‘DT’) to dominate the German markets of broadb<strong>and</strong><br />
access to local fixed networks <strong>and</strong> to abuse this position by charging its competitors more for unbundled<br />
access at wholesale level than it charged its subscribers for access at the retail level. This constituted a<br />
margin squeeze as the charges to be paid to DT for wholesale access, were so expensive that competitors<br />
were forced to charge their end-users prices higher than the prices DT charges its own end-users for<br />
similar services. In order to establish the existence of a margin squeeze, the Commission compared<br />
between wholesale <strong>and</strong> retail access services. In order to achieve a coherent comparison, it used a<br />
weighted approach taking into account the numbers of DT's retail customers for the different access<br />
services at retail level. DT brought an action for annulment to the General Court (Case T-271/03 Deutsche<br />
Telekom AG v Commission[2008] ECR II-477). The General Court dismissed the appeal making the<br />
following main points:<br />
<strong>Competition</strong> law <strong>and</strong> regulation - The fact that DT’s retail charges had to be approved by the German<br />
regulatory authority for telecommunications <strong>and</strong> post (RegTP) does not absolve it from responsibility<br />
under Article 102 TF<strong>EU</strong>. (para 107) That conclusion is not affected by the fact that RegTP checks the<br />
compatibility of its charges with Article 102 TF<strong>EU</strong> beforeh<strong>and</strong>. (paras 108-20) In addition, DT had<br />
sufficient scope to fix its charges at a level that would have enabled it to end or reduce the margin<br />
squeeze at issue. (paras 120-151)<br />
The method used by the Commission to establish a margin squeeze - The abusive nature of DT's conduct is<br />
connected with the unfairness of the spread between its prices for wholesale access <strong>and</strong> its retail prices.<br />
Contrary to DT’s claim, in order to establish margin squeeze, the Commission is not required to<br />
demonstrate that DT's retail prices were, as such, abusive. (para 167)<br />
Effect on the market - An abuse is an objective concept. ‘Given that, until the entry of a first competitor on<br />
the market for retail access services, in 1998, the applicant had a monopoly on that retail market, the anticompetitive<br />
effect which the Commission is required to demonstrate relates to the possible barriers which<br />
the applicant's pricing practices could have created for the growth of competition in that market.’ (para<br />
235) ‘If [DT’s] retail prices are lower than its wholesale charges, or if the spread between the [DT's]<br />
wholesale <strong>and</strong> retail charges is insufficient to enable an equally efficient operator to cover its productspecific<br />
costs of supplying retail access services, a potential competitor who is just as efficient as [DT]<br />
would not be able to enter the retail access services market without suffering losses.’ (para 237) The fact<br />
that competition has developed less favourably in the other Member States does not show that DT's<br />
pricing practices had no anti-competitive effect in Germany. In addition, the state of competition should<br />
©Ariel Ezrachi, December 2012
P a g e | 29<br />
be examined on the basis of the elements of fact <strong>and</strong> of law existing at the time when the measure was<br />
adopted. Subsequently information about current competition on the market is not relevant in the context<br />
of an action for annulment.(paras 243, 244)<br />
DT appealed. The Court of Justice dismissed the appeal <strong>and</strong> upheld the fine imposed by the Commission.<br />
Held<br />
Attribution of the margin squeeze to DT on the ground that it had the scope to adjust its retail prices.<br />
‘According to the case-law of the Court of Justice, it is only if anti-competitive conduct is required of<br />
undertakings by national legislation, or if the latter creates a legal framework which itself eliminates any<br />
possibility of competitive activity on their part, that [Articles 101 <strong>and</strong> 102 TF<strong>EU</strong>] do not apply. In such a<br />
situation, the restriction of competition is not attributable, as those provisions implicitly require, to the<br />
autonomous conduct of the undertakings. [Articles 101 <strong>and</strong> 102 TF<strong>EU</strong>] may apply, however, if it is<br />
found that the national legislation leaves open the possibility of competition which may be prevented,<br />
restricted or distorted by the autonomous conduct of undertakings (Joined Cases C-359/95 P <strong>and</strong><br />
C-379/95 P Commission <strong>and</strong> France v Ladbroke Racing [1997] ECR I-6265, paragraphs 33 <strong>and</strong> 34 <strong>and</strong> the<br />
case-law cited).’ (para 80)<br />
‘If a national law merely encourages or makes it easier for undertakings to engage in autonomous anticompetitive<br />
conduct, those undertakings remain subject to [Articles 101 <strong>and</strong> 102 TF<strong>EU</strong>] (Joined Cases<br />
40/73 to 48/73, 50/73, 54/73 to 56/73, 111/73, 113/73 <strong>and</strong> 114/73 Suiker Unie <strong>and</strong> Others v Commission<br />
[1975] ECR 1663, paragraphs 36 to 73, <strong>and</strong> CIF, paragraph 56). According to the case-law of the Court,<br />
dominant undertakings have a special responsibility not to allow their conduct to impair genuine<br />
undistorted competition on the common market (Case 322/81 Nederl<strong>and</strong>sche B<strong>and</strong>en-Industrie-Michelin v<br />
Commission [1983] ECR 3461, paragraph 57).’ (pars 82, 83)<br />
Since DT had scope to adjust its retail prices, the Court was entitled to attributable the margin squeeze to<br />
DT<br />
The margin squeeze test<br />
Article 102 TF<strong>EU</strong> prohibits a dominant undertaking from adopting pricing practices which have an<br />
exclusionary effect on equally efficient actual or potential competitors. ‘The anti-competitive effect<br />
which the Commission is required to demonstrate, as regards pricing practices of a dominant undertaking<br />
resulting in a margin squeeze of its equally efficient competitors, relates to the possible barriers which the<br />
appellant’s pricing practices could have created for the growth of products on the retail market in enduser<br />
access services <strong>and</strong>, therefore, on the degree of competition in that market.... Such practice<br />
constitutes an abuse... if it has an exclusionary effect on competitors who are at least as efficient as the<br />
dominant undertaking itself by squeezing their margins <strong>and</strong> is capable of making market entry more<br />
difficult or impossible for those competitors, <strong>and</strong> thus of strengthening its dominant position on that<br />
market to the detriment of consumers’ interests.’ (paras 177, 252, 253)<br />
‘Admittedly, where a dominant undertaking actually implements a pricing practice resulting in a margin<br />
squeeze of its equally efficient competitors, with the purpose of driving them from the relevant market,<br />
the fact that the desired result is not ultimately achieved does not alter its categorisation as abuse within<br />
the meaning of Article 82 EC. However, in the absence of any effect on the competitive situation of<br />
competitors, a pricing practice such as that at issue cannot be classified as exclusionary if it does not<br />
make their market penetration any more difficult.’ (para 254)<br />
‘...the wholesale local loop access services provided by the appellant are indispensable to its competitors’<br />
effective penetration of the retail markets for the provision of services to end-users, the General Court<br />
was entitled to hold... that a margin squeeze resulting from the spread between wholesale prices for local<br />
loop access services <strong>and</strong> retail prices for end-user access services, in principle, hinders the growth of<br />
competition in the retail markets in services to end-users, since a competitor who is as efficient as the<br />
©Ariel Ezrachi, December 2012
©Ariel Ezrachi, December 2012<br />
P a g e | 30<br />
appellant cannot carry on his business in the retail market for end-user access services without incurring<br />
losses.’ (para 255)<br />
‘...the mere fact that the appellant would have to increase its retail prices for end-user access services in<br />
order to avoid the margin squeeze of its competitors who are as efficient as the appellant cannot in any<br />
way, in itself, render irrelevant the test which the General Court applied in the present case for the<br />
purpose of establishing an abuse under [Article 102 TF<strong>EU</strong>].’ (para 181)<br />
Comment<br />
The Court confirmed that margin squeeze forms a st<strong>and</strong>alone abuse which stems from the unfairness of<br />
the spread between wholesale <strong>and</strong> retail prices. There is no need to establish that the retail prices are<br />
abusive.<br />
The judgments confirmed the possible application of <strong>EU</strong> competition law to a regulated market, when<br />
under the national regulation the dominant undertaking has a margin of commercial discretion in<br />
determining its action <strong>and</strong> in avoiding or ending the abuse on its own initiative.<br />
Contrast the ex-post application of <strong>EU</strong> competition law to a market which was subjected to ex-ante<br />
regulation, with the US Supreme Court non-interventionist approach as evident in Verizon Communications<br />
Inc v <strong>Law</strong> Offices of Curtis v. Trinko LLP 540 US 398 (2004) (Trinko). In the Trinko judgement, Justice Scalia<br />
held that ‘one factor of particular importance is the existence of a regulatory structure designed to deter<br />
<strong>and</strong> remedy anticompetitive harm. Where such a structure exists, the additional benefit to competition<br />
provided by antitrust enforcement will tend to be small, <strong>and</strong> it will be less plausible that the antitrust laws<br />
contemplate such additional scrutiny... The regulatory framework that exists in this case demonstrates<br />
how, in certain circumstances, regulation significantly diminishes the likelihood of major antitrust harm....<br />
Against the slight benefits of antitrust intervention here, we must weigh a realistic assessment of its<br />
costs... Mistaken inferences <strong>and</strong> the resulting false condemnations “are especially costly, because they chill<br />
the very conduct the antitrust laws are designed to protect...” Even if the problem of false positives did<br />
not exist, conduct consisting of anticompetitive violations... may be, as we have concluded with respect to<br />
above-cost predatory pricing schemes, "beyond the practical ability of a judicial tribunal to control."<br />
Brooke Group Ltd. v. Brown & Williamson Tobacco Corp., 509 U. S. 209, 223 (1993).’<br />
On the analysis of margin squeeze, the Court of Justice confirmed that margin squeeze is established by<br />
reference to the fairness of the spread between wholesale access <strong>and</strong> retail prices <strong>and</strong> is not dependant on<br />
the possible abusive nature of the retail price. It thus rejected DT’s argument that the abusive nature of a<br />
margin squeeze can arise only from the abusive nature of retail prices.<br />
Contrast this view with the US Supreme Court judgement in Pacific Bell Telephone Co. v. linkLine<br />
Communications, Inc. 29 S. Ct. 1109 (2009). Chief Justice Roberts delivered the opinion of the Court <strong>and</strong><br />
held that: ‘An upstream monopolist with no duty to deal is free to charge whatever wholesale price it<br />
would like; antitrust law does not forbid lawfully obtained monopolies from charging monopoly prices...<br />
If both the wholesale price <strong>and</strong> the retail price are independently lawful, there is no basis for imposing<br />
antitrust liability simply because a vertically integrated firm’s wholesale price happens to be greater than or<br />
equal to its retail price.’
Mannesmannröhren-Werke AG v EC Commission<br />
Case T-112/98<br />
General Court, [2001] ECR II-729, [2001] 5 CMLR 1<br />
Facts<br />
©Ariel Ezrachi, December 2012<br />
P a g e | 31<br />
Public Enforcement<br />
Right of Defence<br />
Self-incrimination<br />
The applicant Mannesmannröhren-Werke AG (MW) refused to reply to a request for information made<br />
by the Commission under Article 11 of Regulation 17/62. The request for information was made as part<br />
of an investigation relating to the applicant <strong>and</strong> other producers of steel tubes, in the course of which the<br />
Commission carried out inspections on the premises of the undertakings involved. The Commission<br />
rejected MW’s argument that it was not obliged to provide the information <strong>and</strong> adopted a decision<br />
imposing a fine on MW if it failed to provide the information. MW applied for annulment of the<br />
Commission’s decision.<br />
Held<br />
There is no absolute right to silence in competition proceedings.<br />
The Commission’s power of investigation during a preliminary investigation is limited insofar as it cannot<br />
undermine the right of defence. Such limitation does not give rise to an absolute right to silence, but to a<br />
partial right to silence to the extent that an undertaking would not be compelled to provide answers<br />
which might involve an admission of the existence of an infringement. (paras 59-69)<br />
MW was obliged to respond to questions of a purely factual nature <strong>and</strong> to provide the Commission with<br />
details of meetings between steel tube producers. MW was not obliged to respond to questions which did<br />
not concern exclusively factual information <strong>and</strong> might have compelled it to admit its participation in an<br />
unlawful agreement. (paras 70-3)<br />
Answering purely factual questions cannot be regarded as undermining the right of defence as the<br />
undertaking is free to put forward its own interpretation as to the meaning of the documents produced by<br />
it. (para 78)<br />
The contested decision was annulled in so far as it obliged MW to answer questions which might involve<br />
it in admitting that it was a party to an anticompetitive agreement.<br />
Comment<br />
Recital 23 of Regulation 1/2003 reasserts the above principle <strong>and</strong> states that when complying with a<br />
decision of the Commission requiring information ‘undertakings cannot be forced to admit that they have<br />
committed an infringement, but they are in any event obliged to answer factual questions <strong>and</strong> to provide<br />
documents, even if this information may be used to establish against them or against another undertaking<br />
the existence of an infringement’.<br />
The European Court of Human Rights recognised a right to remain silent in criminal cases (see additional<br />
discussion in Orkem (page 464 above)). Consequently, the use by National <strong>Competition</strong> Authorities of<br />
information gathered under the partial right to silence rule in Regulation 1/2003 would be limited in cases<br />
involving criminal proceedings. Note Recital 37 of Regulation 1/2003 which states that the Regulation<br />
should be interpreted <strong>and</strong> applied with due regard being given to fundamental rights <strong>and</strong> principles<br />
recognised in particular by the Charter of Fundamental Rights of the European Union.
Akzo Nobel Chemicals <strong>and</strong> Akcros Chemicals Ltd v Commission<br />
Cases C-550/07 P<br />
Court of Justice, [2010] 5 CMLR 19<br />
Facts<br />
©Ariel Ezrachi, December 2012<br />
P a g e | 32<br />
Public Enforcement<br />
Legal Privilege<br />
In-house Counsel<br />
The Commission conducted an investigation into possible infringements of <strong>EU</strong> competition law by Akzo<br />
Nobel <strong>and</strong> Akcros Chemicals. During the investigation the Commission raided Akzo’s offices <strong>and</strong><br />
obtained various documents in accordance with its investigation powers under Article 14(3), Regulation<br />
17/62. Akzo claimed that some of the documents were protected by professional privilege. Some of the<br />
documents included internal communications for the purpose of obtaining external legal advice on<br />
competition matters. These were placed in sealed envelopes titled ‘Set A’. Another group of documents<br />
classified as ‘Set B’ included email correspondences between Akzo’s in house counsel (titled ‘competition<br />
law coordinator’) who was a registered attorney at the Dutch bar, <strong>and</strong> the General Manager of Akcros Chemicals.<br />
The ‘Set B’ documents were not sealed in an envelope, as the Commission was of the opinion that they<br />
did not benefit from legal privilege. Akzo claimed that both sets of documents were protected by<br />
professional privilege. Following a Commission decision, in which it indicated that it intended to read the<br />
‘Set A’ documents the undertakings applied for interim measures seeking suspension of the operation of<br />
the decision. The president of the General Court granted a preliminary order requiring the Commission<br />
to deposit the ‘Set A’ documents at the registry of the General Court. Both the Commission <strong>and</strong><br />
Akzo/Akcros appealed the president’s order.<br />
On appeal (Cases T-125/03 <strong>and</strong> 253/03) the General Court held that ‘In a significant number of cases, a<br />
mere cursory look by the Commission officials at the general layout, heading, title or other superficial<br />
features of the document will enable them to confirm the accuracy of the reasons invoked by the<br />
undertaking <strong>and</strong> to determine whether the document at issue was confidential, when deciding whether to<br />
put it aside. Nevertheless, on certain occasions, there would be a risk that, even with a cursory look at the<br />
document, in spite of the superficial nature of their examination, the Commission officials would gain<br />
access to information covered by legal professional privilege. That may be so, in particular, if the<br />
confidentiality of the document in question is not clear from external indications.’ (para 81) ‘An<br />
undertaking subject to an investigation under Article 14(3) of Regulation No 17 is entitled to refuse to<br />
allow the Commission officials to take even a cursory look at one or more specific documents which it<br />
claims to be covered by [legal professional privilege], provided that the undertaking considers that such a<br />
cursory look is impossible without revealing the content of those documents <strong>and</strong> that it gives the<br />
Commission officials appropriate reasons for its view.’ (para 82) ‘Where the Commission <strong>and</strong> the<br />
undertakings are not in agreement as to the confidential nature of the document, Commission officials<br />
may place a copy of the document in a sealed envelope <strong>and</strong> then remove it with a view to a subsequent<br />
resolution of the dispute. This procedure enables risks of a breach of legal professional privilege to be<br />
avoided while at the same time enabling the Commission to retain a certain control over the documents<br />
forming the subject-matter of the investigation…’ (paras 83) ‘the Court considers that the Commission<br />
forced the applicants to accept the cursory look at the disputed documents, even though… the applicants'<br />
representatives claimed… that such an examination would require the contents of those documents to be<br />
disclosed… Accordingly, the Court concludes that the Commission infringed the procedure for<br />
protection under legal professional privilege in this regard.’ (para 95)<br />
In the present case, ‘the Set A documents do not by themselves constitute written communications with<br />
an independent lawyer or an internal note reporting the content of a communication with such a lawyer.<br />
Nor do the applicants submit that those documents were prepared in order to be sent physically to an<br />
independent lawyer….’ (para 118) Preparatory documents, even if they were not exchanged with a lawyer<br />
or were not created for the purpose of being sent physically to a lawyer, may none the less be covered by<br />
legal professional privilege, provided that they were drawn up exclusively for the purpose of seeking legal<br />
advice from a lawyer in exercise of the rights of the defence. The mere fact that a document has been<br />
discussed with a lawyer is not sufficient to give it such protection. (paras 120-24) With respect to the<br />
protection afforded to communications with in house lawyers, the Court of Justice in AM&S expressly<br />
held that the protection accorded to legal professional privilege under Union law, only applies to the
P a g e | 33<br />
extent that the lawyer is independent, that is to say, not bound to his client by a relationship of<br />
employment (paragraphs 21, 22 <strong>and</strong> 27 of the AM&S judgment). (para 166)<br />
Akzo appealed the General Court’s judgment to the Court of Justice. The Court dismissed the appeal as<br />
unfounded. In its judgment the Court considered the protection to communication with in-house lawyers.<br />
Held<br />
In AM & S Europe v Commission, the Court held that the confidentiality of written communications<br />
between lawyers <strong>and</strong> clients should be protected at Community level, subject to two cumulative<br />
conditions. [1] that the exchange with the lawyer must be connected to ‘the client’s rights of defence’ <strong>and</strong>,<br />
[2] that the exchange must emanate from ‘independent lawyers’, that is to say ‘lawyers who are not bound<br />
to the client by a relationship of employment’. (paras 40, 41)<br />
‘As to the second condition, the Court observed... that the requirement as to the position <strong>and</strong> status as an<br />
independent lawyer, which must be fulfilled by the legal adviser from whom the written communications<br />
which may be protected emanate, is based on a conception of the lawyer’s role as collaborating in the<br />
administration of justice <strong>and</strong> as being required to provide, in full independence <strong>and</strong> in the overriding<br />
interests of that cause, such legal assistance as the client needs. The counterpart to that protection lies in<br />
the rules of professional ethics <strong>and</strong> discipline which are laid down <strong>and</strong> enforced in the general interest....’<br />
(para 42)<br />
‘As the Advocate General observed,... the concept of the independence of lawyers is determined not only<br />
positively, that is by reference to professional ethical obligations, but also negatively, by the absence of an<br />
employment relationship. An in-house lawyer, despite his enrolment with a Bar or <strong>Law</strong> Society... does not<br />
enjoy the same degree of independence from his employer as a lawyer working in an external law firm<br />
does in relation to his client. Consequently, an in-house lawyer is less able to deal effectively with any<br />
conflicts between his professional obligations <strong>and</strong> the aims of his client.’ (para 45)<br />
Notwithst<strong>and</strong>ing the professional regime applicable to the in-house lawyer, he cannot be treated in the<br />
same way as an external lawyer, because being an employee, by its very nature, does not allow him to<br />
ignore the commercial strategies of his employer, <strong>and</strong> thereby affects his ability to exercise professional<br />
independence. An in-house lawyer therefore does not enjoy a level of professional independence equal to<br />
that of external lawyers. Being in a fundamentally different position from external lawyers, the General<br />
Court rightly held that there was no breach of the principle of equal treatment in this case. (paras 47- 59)<br />
In accordance with the principle of national procedural autonomy, in the absence of European Union<br />
rules governing the matter, it is for the domestic legal system of each Member State to lay down the<br />
detailed procedural rules governing actions for safeguarding individuals’ rights. However, in the present<br />
case, the Court is called on to decide on the legality of a decision taken by the European Commission. As<br />
the Advocate General stated in her Opinion, national law is applicable in the context of investigations<br />
conducted by the European Commission only in so far as the authorities of the Member States lend their<br />
assistance. Accordingly, neither the principle of national procedural autonomy nor the principle of<br />
conferred powers may be invoked against the powers enjoyed by the Commission in the area in question.<br />
(pars 113-120)<br />
Comment<br />
The Court of Justice upheld the General Court’s finding that under European Union law, legal<br />
professional privilege does not extend to communications with in-house lawyers. Note the position in the<br />
UK where greater protection is afforded to in-house lawyers. In Alfred Crompton Amusement Machines Ltd. v.<br />
Customs <strong>and</strong> Excise Commissioners (No. 2) [1972] 2 WLR. 835, the High Court held that in-house lawyers ‘are<br />
regarded by the law as in every respect in the same position as those who practice on their own account.<br />
The only difference is that they act for one client only, <strong>and</strong> not for several clients. They must uphold the<br />
same st<strong>and</strong>ards of honour <strong>and</strong> of etiquette. They are subject to the same duties to their client <strong>and</strong> to the<br />
court…’<br />
©Ariel Ezrachi, December 2012
Coca-Cola<br />
COMP/A.39.116/B2<br />
European Commission, [2005] OJ L 253/21<br />
©Ariel Ezrachi, December 2012<br />
P a g e | 34<br />
Public Enforcement<br />
Commitments<br />
Article 9, Regulation 1/2003<br />
The commitment decision was adopted pursuant to Article 9(1) of Council Regulation 1/2003. The<br />
procedure concerned the conduct of the Coca-Cola Company <strong>and</strong> its three major bottlers in the supply of<br />
carbonated soft drinks. In a preliminary assessment, the Commission expressed concerns that practices by<br />
the undertakings, including exclusivity-related requirements, growth <strong>and</strong> target rebates, infringed Article<br />
102 TF<strong>EU</strong>. In order to resolve these concerns the undertakings offered a range of commitments which<br />
were formally accepted by the Commission <strong>and</strong> made binding until 31 December 2010. The Commission<br />
could impose a fine amounting to 10% of Coca-Cola’s total worldwide turnover if Coca-Cola breaks its<br />
commitments. In the commitments the undertakings agreed, among other things, to refrain from<br />
exclusivity arrangements, target or growth rebates <strong>and</strong> tying. In addition Coca Cola committed that where<br />
it provides a free cooler to a retailer <strong>and</strong> there is no other chilled beverage capacity in the outlet to which<br />
the consumer has a direct access, it will free at least 20% of the space in the cooler provided by Coca-<br />
Cola for the display <strong>and</strong> sales of competing products.<br />
Musique Diffusion Francaise SA v Commission<br />
Joined Cases 100/80 to 103/80<br />
Court of Justice, [1983] ECR 1825, [1983] 3 CMLR 221<br />
Public<br />
Enforcement<br />
Fines<br />
‘…the Commission's power to impose fines on undertakings which, intentionally or negligently, commit<br />
an infringement of the provisions of [Articles 101(1) or 102 TF<strong>EU</strong>] is one of the means conferred on the<br />
Commission in order to enable it to carry out the task of supervision conferred on it by [Union] law. That<br />
task certainly includes the duty to investigate <strong>and</strong> punish individual infringements, but it also encompasses<br />
the duty to pursue a general policy designed to apply, in competition matters, the principles laid down by<br />
the Treaty <strong>and</strong> to guide the conduct of undertakings in the light of those principles.’ (para 105)<br />
‘…in assessing the gravity of an infringement for the purpose of fixing the amount of the fine, the<br />
Commission must take into consideration not only the particular circumstances of the case but also the<br />
context in which the infringement occurs <strong>and</strong> must ensure that its action has the necessary deterrent<br />
effect, especially as regards those types of infringement which are particularly harmful to the attainment<br />
of the objectives of the [Union].’ (para 106)<br />
‘From that point of view, the Commission was right to classify as very serious infringements; prohibitions<br />
on exports <strong>and</strong> imports seeking artificially to maintain price differences between the markets of the<br />
various Member States. Such prohibitions jeopardize the freedom of intra-[Union] trade, which is a<br />
fundamental principle of the Treaty, <strong>and</strong> they prevent the attainment of one of its objectives, namely the<br />
creation of a single market.’ (para 107)<br />
‘It was also open to the Commission to have regard to the fact that practices of this nature, although they<br />
were established as being unlawful at the outset of [Union] competition policy, are still relatively frequent<br />
on account of the profit that certain of the undertakings concerned are able to derive from them <strong>and</strong>,<br />
consequently, it was open to the Commission to consider that it was appropriate to raise the level of fines<br />
so as to reinforce their deterrent effect.’ (para 108)<br />
‘For the same reasons, the fact that the Commission, in the past, imposed fines of a certain level for<br />
certain types of infringement does not mean that it is estopped from raising that level within the limits<br />
indicated in Regulation no 17 if that is necessary to ensure the implementation of [Union] competition<br />
policy. On the contrary, the proper application of the [Union] competition rules requires that the<br />
Commission may at any time adjust the level of fines to the needs of that policy.’ (para 109)
Marine Hoses<br />
Case COMP/39406<br />
European Commission, [2009] OJ C 168/6<br />
Facts<br />
©Ariel Ezrachi, December 2012<br />
P a g e | 35<br />
Public Enforcement<br />
Limitation Periods<br />
The Commission fined a number of companies for their participation in cartel activity in the market for<br />
marine hoses. The activity included, among other things, the fixing of prices, quotas, <strong>and</strong> sales conditions,<br />
market sharing, allocation of tenders, <strong>and</strong> the exchange of sensitive information. The coordination in<br />
question lasted, with different levels of intensity, over a long period of time, from 1986 to 2007. The<br />
Commission considered it to form a single <strong>and</strong> continuous infringement of Article 101 TF<strong>EU</strong>.<br />
Held<br />
‘A complex cartel may properly be viewed as a “single <strong>and</strong> continuous infringement” for the time frame<br />
in which it existed. The Court of First Instance points out, inter alia, in the Cement cartel case that the<br />
concept of “single agreement” or “single infringement” presupposes a complex of practices adopted by<br />
various parties in pursuit of a single anti-competitive economic aim. The agreement may well be varied<br />
from time to time, or its mechanisms adapted or strengthened to take account of new developments. The<br />
validity of this assessment is not affected by the possibility that one or more elements of a series of<br />
actions or of a continuous course of conduct could individually <strong>and</strong> in themselves constitute a violation<br />
of [Article 101 TF<strong>EU</strong>].’ (para 282)<br />
‘It would be artificial to split up such continuous conduct, characterised by a single purpose, by treating it<br />
as consisting of several separate infringements, when what was involved was a single infringement which<br />
manifested itself in a series of anti-competitive activities throughout the period of operation of the cartel.<br />
According to the case law, this also applies if an infringement, although single <strong>and</strong> continuous, was<br />
disrupted for a brief period if the cartel was then resumed fully. That serves to reconcile the concept of a<br />
single <strong>and</strong> continuous infringement with the requirements arising from the need for precise determination<br />
of the duration of the infringement <strong>and</strong>, therefore, insofar as the calculation of the amount of the fine<br />
depends among other things on that latter criterion, from the principle of proportionality of the fine.<br />
Similar consequences apply if there is a period for which there is evidence of sporadic <strong>and</strong> low intensity<br />
contacts (e.g. exchanges of information, attempts to coordinate behaviour or strengthen the cartel)<br />
between participants which nonetheless constitute a sufficient basis to find that the cartel did not stop<br />
functioning at any point during this brief period, but at most changed its usual form. Finally, a single<br />
infringement may in any event be found <strong>and</strong> sanctioned if there is a proven break in the participation of<br />
one or more undertakings in the cartel which does not allow the conclusion that the cartel continued<br />
between two different manifestations of it. Even if the break were to be of a longer duration, but the<br />
participant or participants in question resumed the same cartel after the break, then it would still be<br />
possible to find that there had been a single infringement <strong>and</strong> to impose a sanction also as regards the<br />
period prior to the break, without any limitation period being applicable, pursuant to Article 25(2) of<br />
Regulation (EC) No 1/2003 <strong>and</strong> Article 1(2) of Council Regulation (EEC) No 2988/74 of 26 November<br />
1974 concerning limitation periods in proceedings <strong>and</strong> the enforcement of sanctions under the rules of<br />
the European Economic Community relating to transport <strong>and</strong> competition which applied previously <strong>and</strong><br />
had the same content. The limitation period would start to run on the day on which the last manifestation<br />
of such a single <strong>and</strong> repeated infringement ceased, <strong>and</strong> in such a case the concept of repeated<br />
infringement would be applicable. Since the participants rejoin the same cartel, a single infringement is<br />
committed <strong>and</strong> a single fine applied for the entire duration excluding the period of the break...’ (para 283)<br />
‘Although a cartel is a joint enterprise, each participant in the arrangement may play its own particular<br />
role. One or more may exercise a dominant role as ringleader(s). Internal conflicts <strong>and</strong> rivalries, or even<br />
cheating may occur, but will not however prevent the arrangement from constituting an<br />
agreement/concerted practice for the purposes of [Article 101 TF<strong>EU</strong>] where there is a single common<br />
<strong>and</strong> continuing objective.’ (para 284)
©Ariel Ezrachi, December 2012<br />
P a g e | 36<br />
An infringement of Article 101 TF<strong>EU</strong> may result not only from an isolated act but also from a series of<br />
acts or from continuous conduct. Although Article 101 TF<strong>EU</strong> does not refer explicitly to the concept of<br />
single <strong>and</strong> continuous infringement, an undertaking may be held responsible for an overall cartel even if it<br />
participated directly only in one or some of the constituent elements of that cartel. (para 286, 287)<br />
Comment<br />
In para 283 the Commission noted that when there is a break in a cartel activity it is possible to view the<br />
recommencement of the activity at a later stage as part of the same single infringement. It subsequently<br />
concluded that ‘even if the break were to be of a longer duration, but the participant or participants in<br />
question resumed the same cartel after the break, then it would still be possible to find that there had<br />
been a single infringement <strong>and</strong> to impose a sanction also as regards the period prior to the break, without<br />
any limitation period being applicable, pursuant to Article 25(2) of Regulation (EC) No 1/2003...’<br />
Article 25(2) of Regulation 1/2003 stipulates that in the calculation of limitation periods for the<br />
imposition of penalties ‘time shall begin to run on the day on which the infringement is committed.<br />
However, in the case of continuing or repeated infringements, time shall begin to run on the day on<br />
which the infringement ceases.’<br />
The Commission’s interpretation of Article 25(2) Regulation 1/2003 raises interesting questions as to the<br />
notion of ‘continuing or repeated infringements’ <strong>and</strong> the calculation of limitation period. It seems that in<br />
its decision the Commission has stretched the notion of ‘repeated infringement’. It considered the<br />
rejoining of the cartel activity at a later stage would ‘revive’ prior periods of cartel activities which ended<br />
<strong>and</strong> bring them under the concept of repeated infringement. According to the Commission, this will be<br />
the case notwithst<strong>and</strong>ing the length of the break between the activities, as long as the undertakings rejoin<br />
the same activity at a later stage. This reading of Article 25(2) undermines the rationale behind time<br />
barring as it provides the Commission with unlimited power to fine (revived) activities.<br />
In its decision the Commission made reference to the General Court judgement in Case T-279/02<br />
Degussa v Commission [2006] ECR II-897, in which the General Court noted with respect to suspension of<br />
a cartel that ‘...Suspension of a cartel can be acknowledged only where it is established that a given<br />
infringement, although single <strong>and</strong> continuous, was disrupted for a brief period in such a way as to<br />
preclude inclusion of that period in the calculation of the total duration of the infringement, assuming, of<br />
course, that the cartel was then resumed fully. That method thus serves to reconcile the concept of a<br />
single continuous infringement with the requirements arising from the need for precise determination of<br />
the duration of the infringement <strong>and</strong>, therefore, in so far as the calculation of the amount of the fine<br />
depends inter alia on the latter criterion, from the principle of proportionality of the fine.’ (para 178)<br />
The Commission also made reference in its decision to two of its own decisions in which it considered<br />
‘repeated infringement’. These are: Commission Decision 2007/691/EC of 20 September 2006 in Case<br />
COMP/F/38.121 – Fittings, [2007] OJ L 283, pp. 63-8 (Appealed to the General Court - Case T-379/06,<br />
<strong>and</strong> currently on appeal to the Court of Justice - Case C-264/11 P); Commission Decision 83/546/EEC<br />
of 17 October 1983 in Case COMP/IV/30.064 - Cast iron <strong>and</strong> steel rolls, [1983] OJ L 317, pp. 1-18, recitals<br />
67-8.<br />
The Commission decision was appealed in case T-147/09 Trelleborg Industrie v Commission [2009] OJ C<br />
153/41. On appeal, Trelleborg Industrie SAS argued that the Commission’s power to impose fines for<br />
any period before 21 June 1999 is time barred under Article 25(1) of Regulation 1/2003, that the<br />
Commission has no legitimate interest in making a declaratory finding of infringement for the first period<br />
which had come to an end in May 1997 <strong>and</strong> that the Commission has unlawfully discriminated against it<br />
in treating it differently from another addressee as regards liability for a corporate predecessor <strong>and</strong> has<br />
breached the right to be heard <strong>and</strong> the obligation to give reasons. Appeal pending.
Remia BV <strong>and</strong> others v Commission<br />
Case 42/84<br />
Court of Justice, [1985] ECR 2545<br />
©Ariel Ezrachi, December 2012<br />
P a g e | 37<br />
Judicial review<br />
Complex economic analysis<br />
‘Although as a general rule the court undertakes a comprehensive review of the question whether or not<br />
the conditions for the application of [Article 101(1) TF<strong>EU</strong>] are met, it is clear that in determining the<br />
permissible duration of a non-competition clause incorporated in an agreement for the transfer of an<br />
undertaking the commission has to appraise complex economic matters. the court must therefore limit its<br />
review of such an appraisal to verifying whether the relevant procedural rules have been complied with,<br />
whether the statement of the reasons for the decision is adequate , whether the facts have been accurately<br />
stated <strong>and</strong> whether there has been any manifest error of appraisal or a misuse of powers.’ (para 34)<br />
Microsoft Corp v Commission<br />
Case T-201/04<br />
General Court, [2007] ECR II-1491<br />
Judicial review<br />
Complex technical appraisals<br />
‘The Court observes that it follows from consistent case-law that, although as a general rule the [Union]<br />
Courts undertake a comprehensive review of the question as to whether or not the conditions for the<br />
application of the competition rules are met, their review of complex economic appraisals made by the<br />
Commission is necessarily limited to checking whether the relevant rules on procedure <strong>and</strong> on stating<br />
reasons have been complied with, whether the facts have been accurately stated <strong>and</strong> whether there has<br />
been any manifest error of assessment or a misuse of powers (Case T-65/96 Kish Glass v Commission<br />
[2000] ECR II-1885, paragraph 64, upheld on appeal by order of the Court of Justice in Case C-241/00 P<br />
Kish Glass v Commission [2001] ECR I-7759; see also, to that effect, with respect to [Article 101 TF<strong>EU</strong>],<br />
Case 42/84 Remia <strong>and</strong> Others v Commission [1985] ECR 2545, paragraph 34, <strong>and</strong> Joined Cases 142/84 <strong>and</strong><br />
156/84 BAT <strong>and</strong> Reynolds v Commission [1987] ECR 4487, paragraph 62).’ (para 87)<br />
‘Likewise, in so far as the Commission’s decision is the result of complex technical appraisals, those<br />
appraisals are in principle subject to only limited review by the Court, which means that the [Union]<br />
Courts cannot substitute their own assessment of matters of fact for the Commission’s (see, as regards a<br />
decision adopted following complex appraisals in the medico-pharmacological sphere, order of the<br />
President of the Court of Justice in Case C-459/00 P(R) Commission v Trenker [2001] ECR I-2823,<br />
paragraphs 82 <strong>and</strong> 83; see also, to that effect, Case C-120/97 Upjohn [1999] ECR I-223, paragraph 34 <strong>and</strong><br />
the case-law cited; Case T-179/00 A. Menarini v Commission [2002] ECR II-2879, paragraphs 44 <strong>and</strong> 45;<br />
<strong>and</strong> Case T-13/99 Pfizer Animal Health v Council [2002] ECR II-3305, paragraph 323).’ (para 88)<br />
Aalborg Portl<strong>and</strong> <strong>and</strong> others v Commission<br />
Joined cases C-204, 5, 11, 13, 17, 19/00<br />
Court of Justice, [2004] ECR I-123, [2005] 4 CMLR 4<br />
Facts<br />
Private Enforcement<br />
Burden of Proof<br />
An appeal against the General Court judgment in Cimenteries CBR <strong>and</strong> others v Commission in which the<br />
General Court confirmed parts of the infringements found in Commission Decision Cases IV/33.126 <strong>and</strong><br />
33.322 (Cement). In its decision the Commission found a large number of undertakings <strong>and</strong> associations<br />
active in the European cement market to infringe Article 101 TF<strong>EU</strong> by entering into anticompetitive<br />
agreements <strong>and</strong> concerted practices. On appeal, the Court of Justice referred to, among other things, the<br />
burden of proof in competition cases:<br />
Held (on the establishment of the liability of the undertakings)<br />
According to Regulation 1/2003 on the implementation of the rules on competition laid down in Articles<br />
101 <strong>and</strong> 102 TF<strong>EU</strong>, ‘it should be for the party or the authority alleging an infringement of the<br />
competition rules to prove the existence thereof <strong>and</strong> it should be for the undertaking or association of
©Ariel Ezrachi, December 2012<br />
P a g e | 38<br />
undertakings invoking the benefit of a defence against a finding of an infringement to demonstrate that<br />
the conditions for applying such defence are satisfied, so that the authority will then have to resort to<br />
other evidence.’ (para 78)<br />
‘Although according to those principles the legal burden of proof is borne either by the Commission or<br />
by the undertaking or association concerned, the factual evidence on which a party relies may be of such a<br />
kind as to require the other party to provide an explanation or justification, failing which it is permissible<br />
to conclude that the burden of proof has been discharged.’ (para 79)<br />
‘According to settled case-law, it is sufficient for the Commission to show that the undertaking concerned<br />
participated in meetings at which anti-competitive agreements were concluded, without manifestly<br />
opposing them, to prove to the requisite st<strong>and</strong>ard that the undertaking participated in the cartel. Where<br />
participation in such meetings has been established, it is for that undertaking to put forward evidence to<br />
establish that its participation in those meetings was without any anti-competitive intention by<br />
demonstrating that it had indicated to its competitors that it was participating in those meetings in a spirit<br />
that was different from theirs (see Case C-199/92 P Huls v Commission [1999] ECR I-4287, paragraph 155,<br />
<strong>and</strong> Case C-49/92 P Commission v Anic [1999] ECR I-4125, paragraph 96).’ (para 81)<br />
‘The principles established in the case-law cited at paragraph 81 of this judgment also apply to<br />
participation in the implementation of a single agreement. In order to establish that an undertaking has<br />
participated in such an agreement, the Commission must show that the undertaking intended to<br />
contribute by its own conduct to the common objectives pursued by all the participants <strong>and</strong> that it was<br />
aware of the actual conduct planned or put into effect by other undertakings in pursuit of the same<br />
objectives or that it could reasonably have foreseen it <strong>and</strong> that it was prepared to take the risk (Commission<br />
v Anic, paragraph 87).’ (para 83)<br />
Comment<br />
The alleviation of the claimant’s evidentiary burden is justified when information asymmetry prevents the<br />
plaintiff from accessing information that is in the control of the defendant.<br />
In paragraph 79 the Court of Justice indicated that presenting factual evidence indicating an infringement<br />
of competition law may shift the burden to the defendant who will have to provide an explanation or<br />
justification to prove that the factual evidence does not constitute an infringement of competition law.<br />
Whereas the burden of proof in all European Member States is identical, the st<strong>and</strong>ard of proof in the<br />
different jurisdictions varies <strong>and</strong> may, for example, be based on ‘balance of probabilities’ or ‘winning the<br />
conviction of the court’.