Hear Your World Master Brochure - Advanced Bionics

Hear Your World
with Advanced Bionics

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Table of Contents
Hear Your World ....................................................................................................................................................... 4-5
HiResolution Bionic Ear System — Take Advantage of the Best Technology ....................... 6-7
Neptune — The World’s First Swimmable Processor ....................................................................... 8-11
Neptune — The Industry’s First Freestyle Design .............................................................................. 12-13
Harmony — High-Performance Hearing ........................................................................................... 14-17
Harmony — Makes it Easy ............................................................................................................................ 18-19
HiRes 90K — The World’s Most Advanced Implant ..................................................................... 20-21
Hearing with a Cochlear Implant ............................................................................................................. 22-23
ClearVoice — The Clear Choice for Confident Communication ........................................... 24-25
HiRes Fidelity 120 — The Dimensions of Sound ..................................................................................26
AutoSound — Set It and Forget It ..................................................................................................................27
Music Enjoyment — Technology Working in Concert ..................................................................... 28-29
Advanced Bionics — The Cochlear Implant Technology Leader .............................................. 30-31
AB & Phonak — Innovating Tomorrow’s Hearing Solutions ........................................................ 32-33
World-Class Service — Support You Can Rely On ............................................................................ 34-35
AB Puts You First ................................................................................................................................................ 36-37

“There certainly has been a lot
of buzz at our local pool where Kaelen has
been wearing her Neptune processor. The
lifeguards are all so amazed at the technology
and that she’s able to hear in the pool. She can
now hear the three whistles when the lifeguard
tells everybody to get out of the pool.”
—Kristi Fulford,
mother of Kaelen, AB recipient
(pictured left)
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“Once I had my cochlear implant and I
saw that my hearing was at a level it
had not been at for so many years, I felt
once again completely free to dream,
completely free to believe in all the
possibilities of life. Feelings I didn’t have
before I had my implant.”
—Kerun Bindra, AB recipient

Hear Your World
The miracle of hearing restoration with a cochlear implant connects you with the joys of life and people you love—
now and into the future. Whether you are considering a cochlear implant for yourself or your child, Advanced Bionics
is the best choice for hearing your world.
superior Technology
proven Performance
waterproof Innovation
World-Class service
Unwavering commitment
AB offers the most advanced technology available today for succeeding in school, excelling at work,
and reconnecting with loved ones.
AB leads the industry with innovations that deliver the best hearing performance in real-world settings
and for enjoying the full richness of music. 1–7
Brightest future
AB offers the first and only swimmable sound processor in the world continuing our tradition
of industry breakthroughs.
AB’s caring customer service team and compassionate support network is deeply dedicated to
your family’s entire journey to hearing.
AB’s mission is to improve lives by developing technology innovations that help
you hear your best, enjoy your life, and achieve your dreams.
AB is part of the largest hearing healthcare solutions company giving you
future access to the industry’s top hearing technology with easy upgrades.
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Take advantage of the best technology
Advanced Bionics offers the most sophisticated technology and the highest-resolution sound for hearing that more accurately represents a
normal-hearing ear. Choosing AB gives you or your child the incredible opportunity to hear the details that make the world of sound so rich—the
voices of loved ones, the whisperings of nature, the harmonies and melodies of music, and much, much more. Only AB delivers industry-leading
technology to help you hear your best and live your life to the fullest.
Neptune Swimmable Sound Processor
The Industry’s First freestyle Design
Harmony Sound Processor
The Ultimate in behind-the-ear Wearing
HiRes 90K Implant
The world’s most advanced Technology

ClearVoice * Speech Enhancement
The Clear Choice for confident communication
* Pending regulatory approval in the U.S.
** Not approved for pediatric use in the United States
AutoSound Processing
The widest range of Sound
HiRes Fidelity 120 ** Sound Strategy
The most accurate Sound
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The swimmability
to enjoy pool and bath time
The beauty
of nothing on the ear
The useability & durability
for all ages and lifestyles
The flexibility
to wear it how you like it
The performance capability
to hear your best
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“Preston would benefit from a waterproof processor
greatly because he is a very active child. He’s in the pool
often. And when I bathe him in the evenings, I can give
him verbal instructions.”
—Marcos Lee, father of Preston, AB recipient
(pictured right)

Discover Neptune, the first and only swimmable sound processor
in the world with the most flexible wearing styles ever—only available from AB,
the global leader in cochlear implant technology. Whether you enjoy taking a dip in the pool
on a warm day or bonding with your child at bath time, Neptune delivers hearing during
these important activities.
Designed for hearing in and out of the water, Neptune also comes fully
compatible with the industry’s most advanced hearing technology, including ClearVoice,*
HiRes Fidelity 120,** and AutoSound.
So jump in the pool, sing in the shower, enjoy playing a round of golf, and hear your best
with the revolutionary Neptune processor!
*Pending regulatory approval in the United States.
**Not approved for pediatric patients in the United States.
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The first
freestyle design
Developed for all ages and lifestyles, the lightweight Neptune processor features the
industry’s first freestyle design, allowing you or your child to hear your world with the comfort
and beauty of nothing on the ear. Only Neptune gives you the freedom to choose
your wearing style—in your hair, on your arm, under your collar, in your pocket—without
compromising performance. Whether you want to show it off or tuck it away discreetly, the
freestyle design lets you wear it just how you like it.
Unique Features
• Stylish, elegant design inspired by popular consumer electronics
• Removable controls for waterproof and childproof wearing configurations
• Maximum protection against dust, sand, and other particles
• Wide range of fashion-forward colors for mixing and matching
• Two headpiece choices: AquaMic or Universal Headpiece
• Power it with one AAA battery, off-the-shelf disposable or rechargeable
• Convenient accessories: swim cap, armband, headband, clip, pouch, lanyard

“This new processor is exactly
what we’ve been waiting for.
We prefer the different wearing options.
He has the ability to wear it under his clothes.
He can wear it with the clips. He can wear it
in the water. It’s so flexible, it’s going to
meet all of our listening needs.”.”
—Dorothy Praglowski,
mother of Olek and Ania,
AB recipients
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High-Performance Hearing
The Harmony behind-the-ear sound processor from Advanced Bionics uses sophisticated technology to
help you or your child hear your best at work, at school, or at play. Harmony’s patented T-Mic
Microphone is the industry’s only microphone naturally placed at the
opening of the ear. The T-Mic uses the outer ear’s sound-gathering capabilities to help you or your
child hear better in noisy settings, use phones and earbuds like everyone else, and enjoy wireless connectivity
to MP3 players.
with HARMONY

Wear It!
All-on-the-ear
Comfortable behind-the-ear (BTE) wearing option.
Some-on-the-ear with PowerCel Adapter
This bilateral-ready Off-the-Ear Power Option is also capable of powering two
Harmony processors from a single battery for added comfort and convenience*.
Nothing-on-the-ear (NOTE) with Kinder Clip
Secure, off-ear wearing with a specially designed clip, ideal for little ones.
* The PowerCel Adapter may not have sufficient power to support use by all bilateral implant recipients
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“After doing the research on the types of
devices that were available to my son, I
know AB was the very best on the market.
The commitment, support, and personal
attention given to us went above and
beyond to help my son.”
—Melissa Staley, mother of Caden,
AB recipient

Style It!
Skinit
Skinit® designs allow you to customize your sound processor to match your mood or make a fashion statement.
Dress your processor up with your favorite colors, sports teams, or works of art. You can choose from thousands
of designs or even upload your own graphics for a completely unique look.
Accent Your Style
Accent your style with multiple color caps.
Blend In
Make your processor disappear with colors that blend
to match your hair color and skin tone.
* Skinit is a registered trademark of Skinit, Inc.
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Harmony
makes it easy
Advanced Bionics designed the Harmony behind-the-ear sound processor to deliver
everyday convenience. We focus on helping you or your child hear with comfort
and ease so that you can focus on living life to the fullest.
Unrivaled Features
• Flexible wearing options that adapt to the needs of all ages and lifestyles
• Sleek headpiece design
• Advanced water protection that’s guaranteed
• Fully programmable childproof controls that are easy to see and use
• Eco-friendly batteries that are ideal for all-day use, easy to change,
rechargeable, and cost effective
• Intellink safety feature that prevents processor mix-ups
• The Kinder Clip and Snuggie accessories offer more freedom of movement
• FM compatibility for easy use in classrooms

“The biggest reason for choosing
Harmony for both ears was the FM
compatibility. It’s also a lot easier
to use the phone. ”
—Danielle Paquin,
AB recipient (pictured right)
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Experience the
ultimate Implant
The HiRes 90K is the world’s most advanced cochlear implant
for hearing that more closely resembles a normal-hearing ear. Offering
superior sound processing circuitry, the HiRes 90K is designed to provide
unsurpassed programming flexibility, nearly unlimited ways to deliver sound,
and full upgradeability for access to tomorrow’s innovations
without the need for additional surgery.
Unmatched Features
• Nearly unlimited ways to deliver stimulation for future technology inventions
• The only device with 16 independent current sources that facilitate simultaneous current steering to
increase the number of pitches heard
• Low-profile design conforms to the shape of the head
• Removable magnet for MRI compatibility. MRI safe for scans at 0.3T and 1.5T with the magnet removed
• The industry’s highest case impact resistance; able to withstand 6 joules 8,9

Reliability You Can Count On
AB cochlear implants implanted today demonstrate high reliability with a 99.8% one-year cumulative survival rate (CSR), 10 a measure that
defines the likelihood of a device continuing to function over time. Rest assured that an AB cochlear implant will continue to work so you’ll
always hear your best.
“Advanced Bionics developed the
first multichannel cochlear implant that
could simultaneously or non-simultaneously
stimulate different electrodes in the array…
That was novel. And it’s still novel. And it’s
why cochlear implants today are still going
to be lead by Advanced Bionics.”
—Dr. Robert Schindler, Professor &
Chairman Emeritus UCSF Dept.
of Otolaryngology
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Hearing with a cochlear implant
A cochlear implant is an electronic device that allows many people with severe-to-profound hearing loss to hear the world around them.
Many people who have never heard before may experience hearing for the very first time. As the only medical technology able to functionally
restore one of the five senses, many physicians refer to cochlear implants (bionic ears) as “technology miracles.”
Unlike hearing aids, which amplify sound, cochlear implants use state-of-the-art technology to bypass the damaged part of an ear and send
electrical signals directly to the brain via the hearing nerve.
AB’s Cochlear Implant System
Designed to mimic natural hearing
A cochlear implant system consists of two components
that work together with advanced technology from AB
that is designed to mimic natural hearing. The external
component, called a sound processor, can be worn on the
ear or elsewhere on the body. The internal component,
called the implant, delivers sound to the hearing nerve.

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Hearing with a normal ear
1. The outer ear collects sound waves that pass through the air.
2 . The sound waves vibrate the eardrum and the three tiny
bones in the middle ear.
3. The vibrations move the tiny hairs of the sensory cells in the
inner ear.
4. Sensory cells convert the vibrations to electrical signals that
are sent to the hearing nerve.
5. The signals travel up the nerve and into the brain, where they
are interpreted as sound.
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Hearing with a bionic ear
1. The sound processor microphone captures sound waves that
pass through the air.
2. The sound waves are converted into detailed digital
information by the sound processor.
3. The magnetic headpiece sends the digital signals to the
implant’s electrode array in the inner ear.
4. The electrode array in the implant sends electrical signals to
the hearing nerve.
5. The hearing nerve sends impulses to the brain, where they are
interpreted as sound.
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Advanced Technology for
Superior Hearing Performance
Since AB’s inception, we have led the industry in advanced sound
processing technology designed to help recipients hear more of
their world. Today, AB continues to lead the industry with the largest
offering of state-of-the-art sound processing strategies. The more
strategies offered, the more options you or your loved one will have
for hearing your best in virtually any environment.
Raising the Bar
Advanced Bionics stands apart with our unwavering commitment to
developing top technology for superior hearing performance. When
our recipients hear their best, they often succeed in mainstream
schools alongside normal-hearing peers, achieve important career
goals, and build meaningful relationships with loved ones.
“ClearVoice has been the best thing
since geting the implant. I didn’t think
it was actually possible to improve on
it that much. The improvement was
immediate and significant.”
—Deb Lenihan, AB recipient
(pictured above)

ClearVoice
is the Clear Choice
AB’s ClearVoice* strategy is a groundbreaking innovation designed
to help you or your child communicate with confidence.
Only ClearVoice automatically analyzes and adapts to
every listening situation, by separating speech from
surrounding noise for improved understanding and comfortable
conversations. No matter which environment you or your child
may encounter, from loud sporting events to noisy cars, cafés, and
playgrounds, ClearVoice is designed to help you hear speech
without making a single adjustment to your processor.
* Pending regulatory approval in the United States
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HiRes Fidelity 120
Discover the
Dimensions of Sound
In order to help you hear your best, Advanced Bionics continually
innovates sound processing technology designed to provide hearing that
is as close to normal hearing as possible; AB’s HiRes Fidelity 120 *
is designed to do just that for recipients.
As the industry’s only sound strategy that uses 120 spectral
bands to deliver five times more sound resolution than any other cochlear
implant system, HiRes Fidelity 120 has been developed to reveal all
the dimensions of sound, from the rich layers of music to the
subtle nuances of tone during a conversation.
“When I was upgraded to Fidelity 120, the finer
pitch perception allowed me to enjoy all my favorite music again.”
—Howard Samuels,
bilateral AB recipient
*Not approved for pediatric patients in the United States.

AutoSound
Set it and Forget it
As you or your child engage in activities throughout the day,
there is a rapid transition of sound from one moment to the next.
AutoSound adapts automatically to your surroundings
just like a normal-hearing ear. From quiet to loud environments,
AutoSound captures the widest range of sound
of any cochlear implant system and adjusts the volume
instantly, so that you hear more of your world, more effortlessly.
With AutoSound, there is no need to change the
settings or controls on your sound processor.
From airports and offices, parties to playgrounds, AutoSound
is designed to optimize your hearing for every listening
environment.
“We chose AB because the technology was more
advanced than the competition.”
—Matt McClellan,
father of Abby and Keely, bilateral AB recipients
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Technology Working in Concert
for Your Music Enjoyment
Advanced Bionics understands that music is an integral part of life, so we not only want you or your child to hear
vocals and instruments, but we want you to hear them as accurately as possible. From the first dance on your wedding day to
singing songs at bath time with your baby, AB’s technology is designed to help you or your child hear cherished melodies
without missing a note.

HiRes Fidelity 120 * Sound Processing
The only strategy that can implement simultaneous current steering
to deliver the dimensions of music (loudness, pitch, timing) for a
full musical experience.
T-Mic Microphone
makes it effortless to use your MP3 player.
As the industry’s only microphone placed at the opening of the ear
canal, the T-Mic takes advantage of the outer ear’s ability to
gather music’s vivid sounds.
Wide IDR (Input Dynamic Range)
enables AB recipients to hear more sound with less distortion,
so it’s easier to hear music, make out lyrics, and discern individual instruments.
AutoSound
continually adjusts the volume as you listen,
ensuring that you catch every moment.
“My most memorable hearing
experience with my cochlear
implants was the ability to hear at my
wedding—the music, the vows, the
cameras clicking, the people—and the
ability to hear our precious kids when
they were newborns.”
—Kim Brownen, AB recipient
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The Cochlear Implant
technology leader
Advanced Bionics is a global leader in developing the most advanced cochlear
implant systems in the world. Always focused on innovations that improve quality of life, AB
has consistently made the industry’s leading advancements in hearing technology. In fact,
with seven sound processing strategies, we offer more ways for you to hear than
any other cochlear implant company.
Our sophisticated system is designed to help you or your child succeed in the
challenging settings you experience every day, from noisy classrooms and playgrounds to
busy offices and restaurants.
• The clearest, most accurate sound with five times more resolution than
competitor cochlear implant systems
• State-of-the-art sound processing that automatically adapts to your
surroundings making it easier to hear well in any environment
• More ways to deliver sound today than any other manufacturer
• Access to tomorrow’s hearing innovations with easy upgrades
• The industry’s only naturally placed microphone in the ear for highly
focused hearing
• Built Kid Tough durability with advanced water protection, childproof controls,
and FM compatibility to help children learn in mainstream schools

Hear Your World
with Advanced Bionics
HiRes Fidelity 120 – Music Enjoyment
Choosing AB can help you hear the sounds that truly
enrich life—the sweet songs of nature, shared laughter among
friends, the many dimensions of music, and so much more.
Harmony & T-Mic – Natural Hearing
Neptune – Waterproof Hearing
AutoSound – Set it and Forget it
HiRes 90K – Full Upgradeability
ClearVoice – Confident Communication
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“We chose Advanced Bionics
because of their superior technology.
We wanted to give our son, Cormac, the
best access to speech and AB was the
way to go. We could not be happier with
our decision. It might be the single best
decision I have ever made in my life.”
—Jennifer Lawrence, mother of Cormac,
AB recipient

AB & Phonak
innovating tomorrow’s
hearing solutions
In 2009, the hearing healthcare industry changed forever. Advanced Bionics began working
with Phonak under the Sonova Group, bringing together the most advanced cochlear implant
and hearing instrument technologies into one family. With this perfect marriage, a new
horizon of hearing solutions has opened up that will revolutionize the
way people hear. Together, AB and Phonak are relied on by millions of people
each day for the best possible hearing experience.
You can look forward to:
• For smaller sound processors for little ears and those who prefer a discreet look
• More powerful sound processing for enhanced hearing in challenging settings
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support
You Can Rely On
AB provides the valuable service and support you need to help you hear your best
at every stage of your journey to hearing. Our Customer Service team is comprised of cochlear
implant experts who set the gold standard in customer care.
Unrivaled Features
• Complimentary recipient hotline for answering your questions
• Caring network of hearing health professionals and recipient volunteers through the
Bionic Ear Association
• Community support through HearingJourney.com, the largest cochlear implant
online forum
• 24/7 online resources, including free practice activities for improving listening and
language skills at TheListeningRoom.com
• 48-hour processor replacement for more hearing and less downtime
• Insurance reimbursement assistance with pre-authorization, direct billing, and more

“I chose AB because the staff
is very knowledgeable and
supportive; customer service is
outstanding, and the technology
is superior in every way.”
—Elizabeth Booth, AB recipient
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When you choose AB, you join a family of caring professionals committed to
improving your quality of life by providing cutting-edge technology and best-in-class
service. The trust our recipients place in us is the highest honor and inspires us to
strive for excellence.
“AB’s research and technical
development is giving me
amazing hearing. I know they are
always working on ways for me to
hear the best way possible.
They put recipients first.”
—Evelyn Gardner, AB recipient

Our Team
AB puts you first with a team deeply dedicated to making a difference in your family’s life.
Our Innovation
AB puts you first with innovations that lead the industry in delivering the best possible hearing
performance for enjoying life to the fullest.
Our Commitment
AB puts you first with an unwavering commitment to supporting your family on every step of
the journey to hearing.
Our Families
AB puts you first with the industry’s top implantable hearing solutions and world-class service
to help fulfill your family’s hopes and dreams for the future.
Our Vision
AB puts you first by delivering superior technology today and developing innovations to improve
your hearing tomorrow.
Our Breakthrough
AB puts you first with another breakthrough in hearing technology, NEPTUNE, the world’s
first and only swimmable sound processor.
ABPutsYouFirst.com
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Hear Your World
with Advanced Bionics
superior Technology
proven Performance
Brightest future

waterproof Innovation
Unwavering commitment
World-Class service

Discover a Whole New World
For more information on the miracle of
hearing restoration with AB cochlear implants,
contact the Bionic Ear Association.
Call 866.844.HEAR (4327)
Email hear@AdvancedBionics.com
Visit AdvancedBionics.com
References:
1. Spahr A, Dorman MF, Loiselle LH. 2007. Performance of Patients Using Different Cochlear Implant Systems: Effects of
Input Dynamic Range. Ear and Hearing 28:260–275.
2. Haumann S, Büchner A, Lenarz Th. Does the Input Dynamic Range of Cochlear Implant Processors Influence Speech
Perception in Adverse Listening Situations? Oral Presentation at the 10th International Conference on Cochlear Implant
and Other Implantable Auditory Technologies, San Diego, CA. April 10–12, 2008.
3. Gifford R. Speech Perception in a Realistic Background Noise: Effectiveness of Preprocessing Strategies and External
Options for Improving the Signal-to-Noise Ratio. Oral Presentation at the 10th International Conference on Cochlear
Implant and Other Implantable Auditory Technologies, San Diego, CA, April 10–12, 2008.
4. Wolfe J, Mears A. Effect of Input Dynamic Range on Speech Recognition and Music Enjoyment. Poster Presentation at
the 10th International Conference on Cochlear Implant and Other Implantable AuditoryTechnologies, San Diego, CA,
April 10–12, 2008.
5. Bevilacqua et al. Auditory and Language Abilities in Children: Comparison of Two Different Cochlear Implant
Systems. Poster Presentation at the 10th International Conference on Cochlear Implant and Other Implantable Auditory
Technologies, San Diego, CA, April 10–12, 2008.
6. Quick A, Koch DB, Osberger MJ. HiResolution with Fidelity 120 Sound Processing: Listening Benefits in CII and HiRes
90K Implant Users. Poster Presentation at the Conference on Implantable Auditory Prostheses, July 15–20, 2007, Lake
Tahoe, CA.
7. Mirza S, Douglas SA, Lindsey P, Hildreth T, Hawthorne M. 2003. Appreciation of Music in Adult Patients with Cochlear
Implants. Cochlear Implants International. 4(2): 85–95.
8. Holtkamp V. Cochlear Implants Under Impact Loading. Evaluation of Accident Scenarios, Determination of Load
Limits, and Development of a Standardizable Test Procedure. Dissertation accepted by the Senate of Hannover Medical
School, May 19, 2004.
9. Cochlear Nucleus CI512 Cochlear Implant Technical Specifications. N33741F Iss1 Jun09.
10. Advanced Bionics Technology and Reliability Report. 2011.
028-M011-03 ©2011 Advanced Bionics, LLC and its affiliates. All rights reserved.
GLOBAL HEADQUARTERS
Advanced Bionics, LLC
28515 Westinghouse Place
Valencia, CA 91355 USA
+1.877.829.0026
+1.661.362.1400
+1.661.362.1500 Fax
info@AdvancedBionics.com
MANUFACTURER
Advanced Bionics, LLC
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+1.877.829.0026
+1.661.362.1400
+1.661.362.1500 Fax
info@AdvancedBionics.com
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