COMPANY_PROFILE.pdf

FORMULA
FOR SUCCESS
The drive and passion of direct selling is epitomised in the
thrill of motorsports; it is on the racetrack that QNET is most
active in its sponsorship of sports.
After many years of supporting motorsport, 2010 saw QNET
propel the direct selling profession onto global sports stage
through its historic partnership with Virgin Racing in the elite
world of Formula 1. The partnership prospered through the
2011 season and on into 2012. Although Virgin remains a
sponsor, the team was renamed in 2012 as Marussia F1
Team, reflecting the vision and ambition of Russian owners,
Marussia Motors. As the Official Direct Selling Partner of
Marussia F1 Team, and with the QNET logo branded across
the two race cars and the drivers overalls and helmets, the
high-profile partnership has put the QNET brand name into
the households of more than half a billion people around
the world.
The partnership represents a momentous evolution of
QNET’s support of worldwide sports, and the motorsports
arena in particular. With its partnership with Marussia F1
Team, QNET is building on a legacy established through
podium-placing sponsorships of motorsports teams during
the company’s history.