Olfactive Spirit Pro

SCENT MARKETING
&
WELL-BEING

Technologies
in Scent-Marketing

Technologies in Scent Marketing
Micro-nebulization (Mood Media)
– Process : Dispersing of humid nano-particles using perfumes diluted in solvents
– Health, safety risks: Volatile organic components, residual odors and deposit on floors, walls and clothing
– Performance : Mediocre adjustment capability and requires regular maintenance (nozzles, fluid leakage)
Air fresheners (Febreze)
– Process : Gels or aerosol sprays with perfumes containing solvents
– Health, safety risks : Important fragrance deposit on hair, skin, floors and clothing, High saturation factor
– Performance : Diffusion activated mostly manually, no programming of intensity possible
Home Fragrances (Incenses, candles)
– Process : Diffusion by sublimation, combustion or capillarity
– Health, safety risks : High risk of allergies, irritation, headaches
– Performance : Poor in terms of volume, limited lifecycle , dangerous (children burning themselves, fire..)
Molecular Diffusion Systems (Signature Olfactive)
– Process : Dry molecular diffusion system without spill of liquid and no risk of scent saturation
– Health, safety : Fragrances without solvents nor alcohol, no residual odors, passive pollution nor deposit
– Performance : Easily adapts to different volumes, fully programmable, practical and optimal quality diffusion

Micro Nebulization
₋
Air wick
Air Freshners
Mood
Média
Ambi Pur
Olfact’air
Febreze
Schams
+
Sécurité Sanitaire
₋
Easy scent
Air
Berger
Incenses
Scentys
Candles
Essential
oils
Molecular Diffusion
Performances
Signature
Olfactive
+
Home Fragrances

Key success factors
6 key stages for developing an Olfactive Marketing strategy
To identify the diffusion technology according to your needs
To analyze any health hazards and their consequences
To evaluate the convenience, flexibility and the constraints of every technology
To control the variety and quality of the proposed fragrances
To calculate your monthly cost price
To involve your co-workers in the project

The
« Olfactive Spirit Pro® »
Concept

Signature Olfactive:
Who are we?
• The fruit of a close collaboration between leading experts in perfumery, marketing,
and technology
• Strong presence at the international (Brasil, UK, Spain, Italy)
• Scent diffuser « Olfactive Spirit Pro®» innovative, design an easy-to-use
• Wide range of fragrances (Child Memory, Fig, Cappuccino,…)
« Olfactive Spirit Pro®» can:
• Eliminate the risk of pollution and inhibition
• Create and control the atmosphere in line with one’s requirements
and desires
• Better exploit the psycho-sensory virtues of scents
Two different markets targeted
• Scent Marketing as a branding support tool
• Well-being through olfaction for the consumer household market

The concept
« To create or modify , by a flick of the
switch, the olfactive ambiance of your
environment according to your needs»

Product presentation

« Olfactive Spirit Pro® » Diffusers
Disponible in 2 colours: Black Vs White

« Olfactive Spirit Pro® » Cartridges

Protection grate
Wall peg
Accessorises
Wall fastening
Locker

Packaging of diffuser and cartridge

Characteristics of
Olfactive Spirit Pro ® Diffuser

Some of the system’s applications
Olfactive Spirit Pro is used:
To create and increase foot-traffic at the point of sale
To reinforce … an identity
To induce … an emotion
To hide .. a bad smell
To optimize … approach-behavior and the act of purchase
To increase...impulsive purchases
To stimulate….the well-being of your clients and prospects
To theatralize… your point-of-sale or department, by creating an happening

Olfactive Spirit Pro® technology
An exclusive, molecular diffusion system
No dispersion of liquid particles in the ambient air
No passive pollution, no residue, inhibition or nausea, neither for clients nor
employees
Custom-controlled olfactory intensity
Volume : several levels of turbine ventilation
Intensity : modulation of the diffusion intervals (on/off)
Usage : real-time state of wear monitoring of the cartridges
Total flexibility
To choose your own scent-scenario for a place, a department, an office, a
point of sale…
A coverage of about 50 m2 allows you to create different moods within a
single location, with no cannibalization

A system created for companies
Simplicity & Convenience
Unprecedented custom-programming features adjustable in seconds
Quick-change cartridge design ensures easy replacement and handling (no contact
with contents)
Practical sizes ( 21* 17.5 *5.5 cm)
Lightweight design : 0.95 kg with two full cartridges
Our system is simple to move around, easily blending into most environments
Substantial autonomy (up to two months)

Our unique in-house expertise
Creativity
Our associate and founding partner Jessie Daniel, who worked for many years as a « nose » in
the fine fragrance industry ( Rochas, Dior…..) is now fully dedicated to the creative development
of our fragrances, in close partnership with leading laboratories like Firmenich, Robertet….
Creation of original fragrances, adaptation of existing fragrances, reconstitution of figurative or
ambient odors upon request
Total mastery of the production process, in strict compliance with safety standards and
regulations
Fragrance creation, tailored to your needs
Soothe, energize, stimulate the appetite... our compositions truly capture the benefits that you
want to convey to your customers.
At Signature-Olfactive, no « off-the-shelf » compositions. Thanks to its expertise in creating
figurative scents, Signature Olfactive is able to recreate almost any type of odor

Manufacturing and delivery time
Our Commitments
4-6 weeks after receipt of your firm order
Supply of replacement cartridges
Within 3 weeks
Access
To our helpline (Advices, tips, …)
Warranty
One year warranty, standard exchange policy
Guaranteed rates
Throughout 2011
Manufactured
in Europe – Cartridges and Fragrances manufactured in France

References

For any further information….
Please contact:
Matthieu Violet
Signature Olfactive
29 bd Malesherbes
75008 Paris - France
Tel: +33 1 4874 0420
Fax: +33 1 4874 9077
Mob: +33 6 8064 3531
http://www.olfactive.fr