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Book of Red Gate 2010 - Red Gate Software

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The presence <strong>of</strong> the <strong>Red</strong> <strong>Gate</strong><br />

logo on all marketing material<br />

is mandatory, and efforts have<br />

been made to provide a suitable<br />

logo for most potential<br />

uses.<br />

The primary version <strong>of</strong> the <strong>Red</strong> <strong>Gate</strong><br />

logo uses the strap line "ingeniously<br />

simple tools", and is acceptable for<br />

use on any <strong>Red</strong> <strong>Gate</strong> material.<br />

This version <strong>of</strong> the logo features a<br />

different strap line, and is to be used<br />

on recruitment materials only.<br />

This version <strong>of</strong> the logo should be<br />

used in recruitment materials where<br />

space is limited, or in internal<br />

documents or products such as<br />

clothing.<br />

The <strong>Red</strong> <strong>Gate</strong> logo without any<br />

strap line is to be used only on<br />

materials where any <strong>of</strong> the above<br />

strap lines confuse or conflict the<br />

overall message.<br />

There are four versions <strong>of</strong> the<br />

<strong>Red</strong> <strong>Gate</strong> logo. Please note<br />

the circumstances that dictate<br />

the acceptable use <strong>of</strong> each<br />

version.<br />

There are also different colour<br />

versions <strong>of</strong> each logo, which<br />

are detailed in a later section<br />

<strong>of</strong> this guide.<br />

04

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