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Kennesaw Mountain National Battlefield Park - Kennesaw State ...

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Comprehensive Interpretive<br />

Planning Process at <strong>Kennesaw</strong><br />

<strong>Mountain</strong> NBP<br />

...the Comprehensive Interpretive<br />

Planning process is not a recipe,<br />

but a guide to eff ective, goal-driven<br />

planning…. The LRIP defi nes the<br />

overall vision and long-term (5 to 10<br />

years) interpretive goals of the park….<br />

(Directors Orders 6, page 6)<br />

In developing this Long-Range<br />

Interpretive Plan (LRIP) as part of the<br />

Comprehensive Interpretive Planning<br />

(CIP) process, an individualized<br />

planning process was devised that<br />

collected input from employees from<br />

all the battlefi eld’s divisions and<br />

representatives from the park’s two<br />

primary partners: the <strong>Kennesaw</strong><br />

<strong>Mountain</strong> Historical Association<br />

(KMHA), and the <strong>Kennesaw</strong> <strong>Mountain</strong><br />

Trail Corps (KMTC). This project’s<br />

Project Agreement, as drafted<br />

and approved by the battlefi eld’s<br />

Superintendent and Harpers Ferry<br />

Center’s Director, called for three LRIP<br />

Workshops. An additional Confi rmation<br />

Workshop was conducted in August,<br />

2010 for the purpose of incorporating<br />

stronger African American perspectives<br />

into park interpretation.<br />

During a 3-day LRIP Foundations<br />

Workshop in July 2007, the participants<br />

reviewed, revised, and developed the<br />

foundation sections for the battlefi eld<br />

such as its legislative background,<br />

purpose statements, signifi cance<br />

statements, management goals, and<br />

visitor experience goals. The workshop<br />

participants also developed interpretive<br />

theme statements in three levels,<br />

collected visitation data and described<br />

visitor trends, listed the issues and<br />

infl uences that aff ect interpretation,<br />

and described the battlefi eld’s existing<br />

interpretive conditions.<br />

A second, 2-day LRIP<br />

Recommendations Workshop was<br />

held in October 2007 to develop ideas<br />

to improve the visitor experience<br />

through personal service off erings and<br />

education programs.<br />

A third, 3-day LRIP Recommendations<br />

Workshop was held in November<br />

2007 to discuss ideas and make<br />

recommendations on how to improve<br />

the battlefi eld’s interpretive media,<br />

especially in how this media can help<br />

support the battlefi eld’s personal<br />

services and education programs.<br />

A fourth, 2-day LRIP Confi rmation<br />

Workshop was held in August 2010 to<br />

re-address the LRIP approach with a<br />

stronger view to incorporating African<br />

American perspectives.<br />

The recommendations from the<br />

October and November 2007<br />

workshops were incorporated into<br />

those of the August 2010 Workshop,<br />

and are summarized on the following<br />

pages along with a strategy to<br />

accomplish them over the next 10 years.<br />

Implementation<br />

Actions, divided into annual,<br />

achievable steps are reproduced in the<br />

Annual Implementation Plan (AIP)….<br />

(DO-6, page 6)<br />

The measure of success of any plan is<br />

the extent to which it is implemented.<br />

Initial implementation strategies need to<br />

be both realistic and fl exible. Because<br />

funding opportunities and priorities<br />

often change, park managers may need<br />

to adjust implementation strategies to<br />

adapt to changing conditions.<br />

The battlefi eld’s interpretive staff , key<br />

partners, and the Southeast Region’s<br />

Chief of Interpretation should<br />

meet each year to draft an Annual<br />

Implementation Plan (AIP) for each<br />

new fi scal year based on funding<br />

opportunities and coordination with<br />

other projects.

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