buy a Sea Ray - ARI Network Services
buy a Sea Ray - ARI Network Services
buy a Sea Ray - ARI Network Services
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Assurance<br />
“It’s not the one big thing. It’s the<br />
thousand ‘little things’ we do that<br />
make <strong>Sea</strong> <strong>Ray</strong> the best.” –C.N. <strong>Ray</strong>, Founder<br />
Since 1959, <strong>Sea</strong> <strong>Ray</strong> has worked hard<br />
to establish a proud heritage of<br />
building premium quality boats and<br />
yachts. The principles of steadfast<br />
attention to detail and dedication to<br />
customer satisfaction that were handed down by<br />
our founder, C.N. <strong>Ray</strong>, have led us to create the<br />
most advanced manufacturing facilities, the most<br />
reliable dealer network, and the most precedent-<br />
setting programs in the marine industry. Not so we<br />
could be the biggest, but so we could be the best. At<br />
<strong>Sea</strong> <strong>Ray</strong>, we will always pay attention to the “little<br />
things” that other brands don’t. We call it added<br />
value, and it’s one of our defining characteristics.<br />
1.
“You might find a boat with a lower<br />
base price, but you’ve got to ask yourself<br />
what’s missing?” –Rick Stone, President<br />
At <strong>Sea</strong> <strong>Ray</strong>, we build to a standard,<br />
not a price. Every one of our<br />
boats is a reflection of our<br />
commitment to precision,<br />
innovation and craftsmanship.<br />
So if you see a deal on another boat that’s too good<br />
to be true, ask yourself the following questions:<br />
1. What corners in design, construction, layout,<br />
performance and durability were cut in order to<br />
save a few bucks up front?<br />
2. Does the cheaper boat have as many standard<br />
features, or are you forced to add options to get<br />
similar equipment?<br />
3. What about the dealer’s long-term stability and<br />
commitment to service and support after the sale?<br />
4. Does the competitive brand have as strong a resale<br />
value as <strong>Sea</strong> <strong>Ray</strong>?<br />
We’re confident that once you go through this<br />
discovery process, you’ll see that the true investment<br />
value lies with <strong>Sea</strong> <strong>Ray</strong>.<br />
The average tenure of our dealers is 23 years in business.<br />
<strong>Sea</strong> <strong>Ray</strong> Sport Boats are subjected to a thorough inspection during every step of production.<br />
When you consider our 50 years in the business,<br />
our unmatched attention to product detail and our<br />
unrivaled global dealer network, there’s simply no<br />
equal in the marine industry. <strong>Sea</strong> <strong>Ray</strong> is committed to<br />
providing investment security and owner confidence<br />
— before, during and after the sale. That’s the <strong>Sea</strong> <strong>Ray</strong><br />
Assurance.<br />
2.
175 Sport<br />
210 Sundeck ® 230 Sundeck ®<br />
22 Pachanga ®<br />
205 Sport 210 Select<br />
230 Select 300 Select EX<br />
230 Sundancer ®<br />
310 Sundancer ®<br />
DESIGN & CONSTRUCTION<br />
The best-built boat on the water starts with the most<br />
dedicated team of professionals working in stateof-the-art<br />
facilities. <strong>Sea</strong> <strong>Ray</strong> has invested more than<br />
$70 million in the past three years in product design,<br />
quality and manufacturing improvments. In fact,<br />
we introduce more new models each year than most<br />
boat manufacturers have total models in their line.<br />
Why is this important? Because many of our<br />
competitors keep the same boat in their portfolio<br />
for years and in a few cases even decades (sometimes<br />
referred to as “classic styling”). At <strong>Sea</strong> <strong>Ray</strong>, the<br />
average age of our portfolio is 1.4 years. This means<br />
you are getting the newest products, using the latest<br />
technology and the freshest designs in the industry.<br />
250 Sundancer ®<br />
43 Sundancer ® 540 Sundancer ® 55 Sundancer ®<br />
290 Amberjack ®<br />
330 Sundancer ®<br />
270 Sundeck ®<br />
47 Sedan Bridge<br />
270 Sundancer ®<br />
350 Sundancer ®<br />
290 Sundeck ®<br />
52 Sedan Bridge<br />
We introduce more new models each year than any other boat builder.<br />
Computer Aided Design. <strong>Sea</strong> <strong>Ray</strong> uses Computer<br />
Aided Design (CAD) technology to create a virtual<br />
prototype before any physical work is done. This allows<br />
us to put each design through more stress testing than<br />
a boat will ever see in the real world and helps us to<br />
ensure that the manufacturing will be as reliable and<br />
efficient as possible. The benefit to you is a superior<br />
quality product developed in a timely manner.<br />
Scale Models & Full-Size Mock-Ups. Once<br />
we’re ready for a physical prototype, we build scale<br />
models to test water balance and full-size mock-ups<br />
to analyze every inch of a new design — trying the<br />
seating positions, checking the line of sight from the<br />
helm and climbing through the hatches. We study<br />
a boat’s every feature, making modifications where<br />
necessary, resulting in an ergonomic design that’s sec-<br />
ond to none. This explains your comfort in a <strong>Sea</strong> <strong>Ray</strong>.<br />
3.
Advanced Robotics. Our computerized mill, the<br />
largest in the industry, uses CAD data to<br />
create master patterns that are accurate to 1/1,000th<br />
of an inch. Laser-guided robots apply gel-coat of a<br />
strict consistency and thickness to the hull and deck.<br />
Less exacting methods can result in coatings that<br />
are too thick and will crack, or too thin and don’t<br />
provide adequate coverage. Instead of using paper<br />
patterns and electric scissors to cut fabrics, <strong>Sea</strong> <strong>Ray</strong><br />
insists on the precision of a computer to drive its<br />
fabric cutting process. Bottom line: <strong>Sea</strong> <strong>Ray</strong> gives<br />
you a more accurate, higher quality boat.<br />
Closed-Mold Technology. <strong>Sea</strong> <strong>Ray</strong> produces<br />
more than 40,000 closed-molded parts a year. We<br />
utilize this technology to ensure that the correct<br />
amount of resin is injected into your boat’s molded<br />
components. The outcome is a consistent,<br />
structurally sound piece that is smooth fiberglass<br />
on both sides for good looks and simple cleanup.<br />
Engine Compartments. We finish our engine<br />
compartments with gel-coat containing a wax additive<br />
Our computer-driven robots make cuts with accuracy to 1/1,000th of an inch.<br />
that repels water and petroleum-based products. In<br />
addition, our aluminum engine mounts are thru-<br />
bolted on top of the stringer system for long-term<br />
alignment. Each engine hatch has a rubber seal that,<br />
in combination with foam insulation, greatly reduces<br />
engine noise. It all adds up to easy upkeep and a<br />
more relaxed atmosphere for you and your guests.<br />
Fiberglassed Bulkheads. Each bulkhead is<br />
fiberglassed to both the hull and deck, creating one<br />
integral part for added strength and longevity. You’ll<br />
enjoy a more structurally-sound vessel with less<br />
rattles and less hassles than a boat where bolts or<br />
other joining methods are used.<br />
Fixed Fuel Tanks. Our fuel tanks are installed<br />
with banding straps rather than L-brackets or<br />
another non-supporting method. This means the<br />
fuel tanks are an integrated component of the hull,<br />
resulting in increased strength and less vibration and<br />
noise — which makes for a quieter, more enjoyable<br />
boating experience.<br />
4.
COMPONENTS<br />
Our owners demand the best equipment aboard<br />
their boats, and <strong>Sea</strong> <strong>Ray</strong> delivers. No doubt that’s<br />
another reason why they say they’d never <strong>buy</strong><br />
another brand.<br />
SmartCraft ® Digital Instruments. All of our<br />
Select, Select EX, Sundeck ® , Amberjack ® ,<br />
Sundancer ® and Sedan Bridge models come with<br />
SmartCraft digital instruments that link the boat’s<br />
controls, systems and engines to internal and external<br />
sensors, delivering a constant stream of information at<br />
a glance. These custom gauges and displays provide<br />
unparalleled accuracy and data that helps you<br />
maximize power and efficiency. You’ll be able to<br />
cruise economically and make command decisions<br />
with confidence.<br />
Helm visors eliminate glare from above. Designated panels accommodate electronics.<br />
Sony ® Stereo Systems. All of our boats feature<br />
a Sony AM/FM stereo with CD player, weatherproof<br />
speakers, and either an MP3 port or iPod connector<br />
— sometimes both. Depending on the model, other<br />
standards include an amplifier, subwoofer, in-dash<br />
tweeters and digital cockpit remote. Many boats<br />
have optional upgrades such as subwoofer/amplifier<br />
combos and digital transom remotes. The addition of<br />
Sony equipment provides high-grade entertainment<br />
to our owners.<br />
5.
Assurance<br />
Axius, Zeus & Total Command. These amazing<br />
propulsion systems will revolutionize the way you<br />
boat with their intuitive docking joysticks. Because<br />
they provide multi-directional thrust, they greatly<br />
enhance maneuverability and efficiency. Best of all,<br />
you get effortless, fingertip control when docking<br />
and more carefree boating all around. Axius, Zeus<br />
and Total Command are available as standard or<br />
optional equipment on many of our Sport Boats,<br />
Sport Cruisers, Sport Yachts and Yachts.<br />
Independently-articulating pod drives power our Zeus boats.<br />
Sport Spoilers & Arches. <strong>Sea</strong> <strong>Ray</strong> sport spoilers<br />
and arches are seamless fiberglass, not painted<br />
aluminum. This creates a solid, integral part that<br />
compliments the exterior styling and will not dull<br />
or yellow over time. You’ll enjoy less maintenance<br />
and better long-term value.<br />
Windshield Frames. Our windshield frames<br />
are made exclusively for us and are almost twice the<br />
standard thickness. A stronger windshield is safer,<br />
quieter and more durable.<br />
Axius and Zeus provide tighter turns and enhanced performance.<br />
Premium Hardware. <strong>Sea</strong> <strong>Ray</strong>s are equipped<br />
stem to stern with premium, 316L stainless-steel<br />
hardware. This includes bow rails, rub rail inserts,<br />
swim ladders, grab handles, thru-hull fittings and<br />
custom cleats that are thru-bolted for extra weight<br />
capacities. In addition to good looks, this hardware offers<br />
superior corrosion resistance and simple care requirements.<br />
So you can concentrate on having fun.<br />
6.
PRODUCT QUALITY<br />
Quality is an every step, every day journey. <strong>Sea</strong> <strong>Ray</strong>’s<br />
higher standards in the highest accolades in the industry.<br />
Quality Control. Your boat never leaves our sight<br />
during construction, literally, through ongoing sight<br />
inspection, and virtually, through our In-Plant Interactive<br />
Quality Control System. The latter provides a “real-time<br />
report card” of your boat as it goes through production.<br />
If we notice any process falling below our standards, we<br />
make the corrections before your boat reaches the next<br />
phase of completion. Then we complete a root-cause<br />
analysis to update our production system so subsequent<br />
boats don’t encounter a similar issue.<br />
Product Testing. When you <strong>buy</strong> a <strong>Sea</strong> <strong>Ray</strong>, you’re<br />
<strong>buy</strong>ing into our rigorous testing and validation pro-<br />
gram. It starts with putting our prototypes through<br />
every possible situation to see if they perform up to<br />
specification and then continues with evaluations<br />
throughout the entire manufacturing cycle, end-<br />
ing with postproduction trials. See a short list of the<br />
lengths we’ll go to in order to ensure that you enjoy<br />
your boat for years to come in “Testing 1, 2, 3…”<br />
(right).<br />
Testing 1, 2, 3…<br />
Prototype and Development Phase:<br />
Utilizing our Computer Aided Design (CAD) technology,<br />
our engineers are able to simulate more stress testing than<br />
a boat will ever see in the real world.<br />
We create quarter-sized molds of our prototype hulls for<br />
running attitude, water balance and tow testing purposes.<br />
Then, we create full-size models using existing hull pieces<br />
and cardboard and wood pieces to see how everything fits<br />
together.<br />
Every Sport Yacht and Yacht prototype takes a brutal<br />
pounding in the Atlantic Ocean to evaluate the seaworthiness<br />
and resiliency of our hull designs. We try different engines<br />
and propellers until we get the best combination.<br />
<strong>Sea</strong> <strong>Ray</strong> adheres to American Society for Testing and<br />
Materials (ASTM) specifications and uses an accelerated<br />
UltraViolet weather tester to see how sun affects our vinyl<br />
and gel-coat. A typical test lasts for 400 hours, which<br />
equates to approximately two years of outdoor exposure<br />
under intense sun.<br />
For accelerated salt-water testing, <strong>Sea</strong> <strong>Ray</strong> employs a salt<br />
fog corrosion test per ASTM standards. Testing lasts for<br />
200 hours, which equates to approximately two years of<br />
exposure to salt water with no maintenance. This lets us<br />
know how our materials age in marine conditions.<br />
In-Production Testing and Evaluation:<br />
Every Sport Cruiser, Sport Yacht and Yacht spends<br />
an average of 1.5 hours under a 60-PSI blast of water<br />
that travels the entire length of the boat. Additional<br />
jets concentrate on the hatch and hull window seal<br />
areas. This “perfect storm” equates to a torrential<br />
downpour with the boat running at approximately<br />
30 mph. The canvas cockpit enclosure is included in<br />
this testing.<br />
Every Sport Boat is inspected to ensure that all<br />
systems are working properly. Production models are<br />
selected daily for additional testing.<br />
Every Sport Cruiser undergoes a “float tank test” in<br />
the plant and then an additional sea trial to ensure<br />
that all systems are working properly.<br />
Every Sport Yacht and Yacht production model<br />
undergoes a sea trail to test critical systems.<br />
7.
Marine Industry Certifications. <strong>Sea</strong> <strong>Ray</strong><br />
boats are National Marine Manufacturers Association<br />
(NMMA) certified and meet or exceed applicable<br />
US Coast Guard and American Boat & Yacht<br />
Council (ABYC) standards. In 1996, <strong>Sea</strong> <strong>Ray</strong> also<br />
became the world’s first recreational fiberglass<br />
boat builder to have all of its production facilities<br />
operate under the prestigious ISO 9002 Quality<br />
Assurance<br />
Management System. The benefit<br />
is a boat you can trust to<br />
perform from the moment<br />
you step on board with your<br />
loved ones.<br />
Product Excellence Awards. We are thrilled<br />
to have earned numerous awards for customer satis-<br />
faction, including more than 30 from the NMMA<br />
(more than any other boat manufacturer). We’ve<br />
also earned the Mercury ® MerCruiser ® Installation<br />
Quality Award, certifying that we have met stringent<br />
quality requirements. These awards signify that<br />
<strong>Sea</strong> <strong>Ray</strong> has made a solid, long-term commitment<br />
to continuously improving product quality and<br />
customer satisfaction.<br />
8.
COMPANY<br />
Since our humble beginning in 1959, we’re proud to<br />
have become the boat by which all other brands are<br />
measured. Here’s how we stay ahead of the rest.<br />
50-Year Heritage. From one plant and a few dealers,<br />
<strong>Sea</strong> <strong>Ray</strong> has grown to become the world’s largest<br />
recreational boat and yacht builder, with multiple<br />
national and international manufacturing facilities and<br />
more than 450 dealer locations operating on six<br />
continents. No matter what, we’re here to stay.<br />
Product Portfolio. No one else does what we do,<br />
which is build a full line of premium vessels from 17 to<br />
60+ feet. Whether you’re headed out for a day of wet and<br />
wild wakeboarding, or slipping the lines for an extended<br />
cruise, <strong>Sea</strong> <strong>Ray</strong> has the vessel to take you there. And<br />
when you’re ready to trade up, we’ll be happy to keep you<br />
in the family with our incredible owner loyalty program.<br />
Manufacturing Facilities. Our manufacturing<br />
facilities utilize state-of-the-art technology, superior<br />
craftsmanship and unmatched attention to detail. Every<br />
<strong>Sea</strong> <strong>Ray</strong> is conceived at our 70,000-square-foot Product<br />
Development and Engineering plant, which is located<br />
right on the water for easy boat validation and testing.<br />
We’ve taken big steps toward “going green” and have also<br />
invested in progressive employee programs to keep our<br />
workers happy and healthy. Because happy and healthy<br />
workers build better boats for our customers.<br />
Tellico Plant<br />
<strong>Sea</strong> <strong>Ray</strong>’s Sykes Creek Facility.<br />
9.
Global Dealer <strong>Network</strong>. Our dealer network<br />
consists of the largest and most knowledgeable group<br />
of marine sales and service personnel in the world.<br />
They’re the most tenured (averaging 23 years in<br />
business) and the most recognized (with more Boat-<br />
ing Industry magazine “Top 100” dealers than any<br />
other manufacturer). Seventy percent of our dealers<br />
are enrolled in our Master Dealer program*, meaning<br />
they’ve dedicated significant time and effort to being<br />
better than the competition. From your first step into<br />
the showroom until you take<br />
delivery of your boat — and<br />
beyond — you’ll be<br />
assured of our dealers’<br />
commitment to being there<br />
for you in the long run.<br />
The AquaPalooza Signature Event attracted an estimated 2,500 total boats.<br />
The <strong>Sea</strong> <strong>Ray</strong> Lifestyle. Every owner of a <strong>Sea</strong> <strong>Ray</strong>,<br />
new or used, receives automatic membership in The<br />
<strong>Sea</strong> <strong>Ray</strong> Owners Club*. In fact, we have the second<br />
largest active owners club in the world, second to<br />
only Harley-Davidson. One of our goals is to engage<br />
each owner and help them enjoy their boat through<br />
rendezvous, cruises, dock parties, off-season events and<br />
AquaPalooza ® , The World’s<br />
Largest Boating Party.<br />
Our owners can also share<br />
the fun experiences of<br />
other boaters through the<br />
pages of <strong>Sea</strong> <strong>Ray</strong> Living<br />
magazine, which they<br />
receive four times a year.<br />
*Master Dealer and <strong>Sea</strong> <strong>Ray</strong> Owners Club programs are available in the US and Canada.<br />
10.
Spotlight on Sport Boats<br />
Dynamic Hulls. Our Sport Boat hulls are deep-V and<br />
feature sharp, deep running strakes that “grip” the water<br />
for enhanced driver control. You’ll experience quick planing<br />
times and dependable performance, even in rough water,<br />
unlike the flatter hulls of traditional water-sport boats.<br />
Each of our Sport Boat hulls is reinforced with<br />
a fiberglass stringer system for the ultimate in strength<br />
and longevity.<br />
Our custom windshield frames are almost twice the standard thickness.<br />
Curved Windshield Design. Our Sport Boats<br />
use a low-profile, curved windshield supported by struts<br />
that line up with the frame. This gives you a superior<br />
view and sleek, sporty style. Many of our competitors<br />
use angular windshield designs with struts that are poorly<br />
placed. This can cause sight-line problems and block the<br />
path to the bow.<br />
Power Assisted Steering. All <strong>Sea</strong> <strong>Ray</strong> Sport Boats<br />
come with power assisted steering for enhanced driver<br />
comfort and control, whether you’re pulling a skier or<br />
navigating through a crowded harbor. This feature is<br />
optional on many competitive models, or simply not<br />
available at all.<br />
Six full-length running strakes provide lift and control on the 250 Select EX.<br />
Named “Highest in Customer<br />
Satisfaction with Small Runabouts<br />
(16-19 feet)” by J.D. Power and<br />
Associates 2009 Boat Competitive<br />
Information Study SM *<br />
*<strong>Sea</strong> <strong>Ray</strong> received the highest numerical score among small runabouts (16-19 feet) in the proprietary<br />
J.D. Power and Associates 2009 Boat Competitive Information Study SM . Study based on 9,790 total<br />
responses measuring 10 brands and measures opinions of consumers who purchased a boat January 2007-<br />
May 2008. Includes fiberglass family runabouts 16-19 feet with open or closed bows, mostly sterndrive.<br />
Proprietary study results are based on experiences and perceptions of consumers surveyed in September-<br />
November 2008.Your experiences may vary. Visit jdpower.com<br />
Finished Floors & Lockers. Our Sport Boats<br />
have solid fiberglass floors that are molded into a<br />
complete inner liner to help drain water and resist<br />
corrosion. In addition, every storage compartment<br />
has a gel-coat interior that simply wipes clean to<br />
keep your boat looking new. Vinyl matting inside<br />
our wakeboard/ski lockers keeps your gear high and<br />
dry (other builders use carpeting, which soaks up<br />
water). It’s all about ease of use and upkeep.<br />
11.
Snap-In Carpet. No cheap, glued-in carpeting here.<br />
<strong>Sea</strong> <strong>Ray</strong> offers snap-in carpet as a standard or option on<br />
board all our Sport Boat models.<br />
ShoreLand’r ® Trailers. We’ve paired many of our<br />
Sport Boats with ShoreLand’r trailers because of their<br />
solid track record for quality and reliability. These NMMA-<br />
certified haulers have a unique V-frame design and<br />
custom-fit support to keep your boat’s center of gravity as<br />
low as possible. As a result, it rides better and is easier to<br />
load and unload.<br />
Snap-in carpeting is more comfortable on your feet and makes for easy clean-up.<br />
Optional Layouts & Packages. Optional layouts<br />
and packages allow owners to personalize their boat<br />
for superior comfort and versatility based on how they<br />
intend to use it. You can incorporate features like back-<br />
to-back seats, sun pads, aft lounges with flip-up backrests,<br />
water-sports towers and more.<br />
ShoreLand’r Trailers comes with a five-year limited warranty.<br />
12.
Spotlight on Sport Cruisers<br />
Hardworking Hulls. A misconception is that “highperformance”<br />
hulls are faster than the hardworking<br />
deep-V hulls offered by our Sport Cruisers. Not true.<br />
Our sterndrive-powered Sport Cruisers produce equiva-<br />
lent — if not better — top speeds than most comparable<br />
high-performance models. This means you not only get<br />
high-speed thrills, but also improved handling in all kinds<br />
of sea conditions, where high-performance boats can<br />
often fall short.<br />
Our rear-facing seats easily fold away when you want more room for swimming.<br />
Rear-Facing Transom <strong>Sea</strong>ts. Our 270, 310, 330,<br />
and 350 Sundancers boast foldaway, rear-facing transom<br />
seats that transform your swim platform into a patio on<br />
the water. These perches are perfect for watching the kids<br />
splash around behind the boat, or simply for enjoying a<br />
quiet moment at sunset.<br />
Every Sport Cruiser undergoes a four-mile test run in the open water.<br />
Named “Highest in Customer<br />
Satisfaction with Express<br />
Cruisers (24-33 feet) in a Tie”<br />
by J.D. Power and Associates<br />
2009 Boat Competitive<br />
Information Study SM *<br />
*<strong>Sea</strong> <strong>Ray</strong> received the highest numerical score in a tie among express cruisers (24-33 feet) in the proprietary<br />
J.D. Power and Associates 2009 Boat Competitive Information Study SM . Study based on 9,790<br />
total responses measuring 4 brands and measures opinions of consumers who purchased a boat January<br />
2007-May 2008.Includes sterndrive-powered family cruisers 24-33 feet with cabins that include sleeping,<br />
galley/cooking and head/toilet facilities. Proprietary study results are based on experiences and perceptions<br />
of consumers surveyed in September-November 2008.Your experiences may vary. Visit jdpower.com<br />
Structural Integrity. Each of our Sport Cruiser<br />
models utilizes a unique interior framing system<br />
(or jig) that provides enhanced consistency and<br />
efficiency on every boat. This important component<br />
to the manufacturing process allows for the alignment<br />
of stringers and structural bulkheads, meaning<br />
a higher quality finished product that will last longer<br />
and remain stronger and quieter over time.<br />
13.
Extra Large Portlights. Our 270, 310, 330, and<br />
350 Sundancers incorporate extra large portlights that<br />
allow natural light to flow throughout the spacious<br />
interiors. This illuminating feature brings the outdoors in<br />
and gives you a more open, atmospheric cabin to enjoy.<br />
Resin-Coated Stringers. All stringers are resin-coated<br />
prior to installation and then bedded with structural<br />
bonding compound, creating a clean radius and filling<br />
any voids between the stringer and hull bed. This results<br />
in a stronger hull-to-stringer bond and reduces the pos-<br />
sibility of cracking at the stringer/hull interface.<br />
Water Manifold System. Like our Sport Yachts<br />
and Yachts, our larger Sport Cruisers have a unique<br />
water manifold system that includes separate water lines<br />
going to each unit on the boat. This provides for easy<br />
identification and shut-off points of individual water<br />
lines for maintenance. Because each head, faucet, etc.<br />
has a dedicated line, it also means you don’t have to shut<br />
off the whole water system for repairs and reduces the<br />
number of breaks and bends in the line — so there’s less<br />
overall chance of leaks.<br />
We use wide steps for easy access to the foredeck.<br />
Our extra large portlights greatly increase interior light and ambiance.<br />
Sump Pump Boxes. These standard items auto-<br />
matically discharge water from the sink and shower to<br />
prevent it from accumulating in the bilge area.<br />
14.
Spotlight on Sport Yachts<br />
& Yachts<br />
Ocean-Born Hulls. Our Sport Yacht and Yacht hulls<br />
are designed at our sophisticated Product Development<br />
and Engineering Facility encompassing 70,000-square-<br />
feet of prime waterfront space. We put all of the models<br />
created here through the most extensive testing and<br />
validation procedures in the industry, culminating in six<br />
weeks of nonstop testing in the water. This way, you can<br />
have confidence that your boat will perform reliably both<br />
in sight of land and miles out at sea.<br />
Underwater Exhaust. <strong>Sea</strong> <strong>Ray</strong> Sport Yachts and<br />
Yachts utilize our patented underwater exhaust system.<br />
This user-friendly feature reduces engine noise while un-<br />
derway and provides for a cleaner transom area, making<br />
your cruising even more enjoyable.<br />
Welded bow rails and raised toe-rails provide crucial security on deck.<br />
Stanchions & Toe Rails. The bow rail and stanchions<br />
are welded together to keep moisture out and<br />
reduces the chance of a rusty streak dripping out of the<br />
stanchion base. Additionally, the base of the stanchion<br />
is raised off the deck surface, providing further protection<br />
from water intrusion. All Sport Yachts and Yachts have<br />
a raised fiberglass edge — or toe rail — that travels the<br />
perimeter of the deck.<br />
Every Sport Yacht and Yacht prototype is tested in the Atlantic Ocean..<br />
Fiberglass Shaft Tubes. We encapsulate the propeller<br />
shaft tubes in fiberglass, thereby eliminating the use of<br />
screws and brackets and increasing the structural integrity<br />
of the shaft unit. In addition, the dripless shaft logs<br />
prevent reflux into the bilge area.<br />
15.
Anchor Features. Sport Yachts and Yachts are<br />
equipped with a windlass system that includes a safety<br />
Every Sport Yacht and Yacht production models is tested and retested on the water.<br />
lanyard and a heavy-duty polished stainless-steel anchor<br />
davit. The anchor shackle (also stainless steel) is attached<br />
with a vinyl-coated stainless-steel cable on one end and a<br />
spring-clip on the other. This system prevents the anchor<br />
and line from being entangled in the prop should the<br />
windlass system allow slippage.<br />
Superior Woodworking. <strong>Sea</strong> <strong>Ray</strong>’s unique Cape<br />
Canaveral Woodworking and Finishing Facility supplies<br />
in-house wood components for our Sport Yachts and<br />
Yachts. Here, raw wood is carefully sorted in a tem-<br />
perature- and humidity-controlled environment that<br />
preserves them until needed. Each sheet is checked by a<br />
quality-control inspector before it slides through a sand-<br />
ing machine to put a flawless surface on the wood. Next,<br />
it gets a perfect coat of stain, which is dried in seconds<br />
by UV lights, followed by two coats of sealer. Computer-<br />
controlled, dust-free routers cut the parts, and another<br />
machine automatically bands the edges. The parts are<br />
glossed (high or low) and then coated with clear poly-<br />
<strong>Sea</strong> <strong>Ray</strong>’s Cape Canaveral Woodworking and Finishing Facility.<br />
acrylic in a “clean room” atmosphere that doesn’t allow<br />
a speck of dust to mar the surface. All of this gives us a<br />
distinct advantage on our top-line boats.<br />
Down To The Wire. We wire tie the electrical har-<br />
nesses in our Sport Yachts and Yachts every 14 inches.<br />
ABYC standards require wire ties every 18 inches. What<br />
does it matter? You get more secure and consistent wire<br />
runs with less chance of failure. It’s just one more example<br />
of the <strong>Sea</strong> <strong>Ray</strong> Assurance.<br />
Every Sport Yacht and Yacht production model is tested and retested on the water.<br />
16.
Invest In The Best<br />
A new boat is an investment…an investment in your family, your leisure time and your peace of mind. At <strong>Sea</strong> <strong>Ray</strong>,<br />
we understand that, now more than ever, you’re focused on ensuring the investment you make in a new boat is<br />
solid. You want to know that you’re spending your hard-earned dollars on a product and a brand that you can<br />
trust for the long-term. We hope that this detailed pamphlet is an indication of the importance we place on higher<br />
standards across the board, from design and construction to corporate stability to customer satisfaction. Only<br />
<strong>Sea</strong> <strong>Ray</strong> can provide the security and owner confidence that you expect and deserve. Today, tomorrow and always.<br />
That’s the <strong>Sea</strong> <strong>Ray</strong> Assurance.<br />
Assurance<br />
17.
Whether this is your first boat purchase or you’ve owned many boats throughout your lifetime, you’ll want to<br />
keep these questions top of mind as you make your way through the discovery and <strong>buy</strong>ing process.<br />
Manufacturer<br />
Dealer<br />
How long has the manufacturer been in business?<br />
Has the manufacturer shown a long term history of business continuity?<br />
What are the manufacturer’s procedures for ensuring a consistent level of quality during the proto-<br />
type and development phase?<br />
What are the manufacturer’s procedures for ensuring a consistent level of quality during production?<br />
Has the manufacturer been consistently recognized for product quality and customer service through<br />
evaluation by independent sources?<br />
Are there specific examples of product innovations that showcase the manufacturer’s commitment to<br />
and understanding of the boating lifestyle?<br />
Has the manufacturer consistently rated among the highest in resale value per published evaluation<br />
guides such as nadaguides.com?<br />
What is the average size and tenure of the dealer network?<br />
Has the manufacturer supported the dealer network with standards for excellence, process improvement<br />
programs and customer service initiatives?<br />
How long has the dealer in your area been in business?<br />
Has the dealer demonstrated a long term history of business continuity in your community?<br />
How many years has the dealer sold and serviced the brand you are considering?<br />
Does the manufacturer hold the dealer to a set of standards for customer service excellence?<br />
Is the dealer actively engaged in promoting local boating lifestyle opportunities to enhance your ownership<br />
experience (e.g. Getaways, Rendezvous, and AquaPalooza)?<br />
Have you visited the dealer’s facility and compared all aspects of their operation to other dealers in your<br />
community?<br />
Will the dealer service the boat? What is the dealer’s culture regarding service?<br />
Has the dealer offered you a tour of their service department and introduced you to service personnel?<br />
18.
Notes<br />
19.
Where Land Ends, Life Begins.<br />
®