Brochure - Personal Home Pages (at UEL) - University of East London

3.
Researching User Experiences
Following industry trends we are as interested
in understanding the user experience (UX) as we
are in usability and functionality. As one author puts
it, “beautiful things work better”. So you will learn how to
comprehend, research and test the varying levels of user
experience. Your research then becomes the starting point of
extensive design and production work.
We have a dedicated UX lab in which you can learn
all about testing user experiences employing our
innovative techniques.
See related webpage: http://www.grinbath.com/content/tonysampson
Our Student Experience
What our students say about the new media degree
programmes and the teaching team based at Docklands…
“My
project work
involved producing
physical interactions
using hacked technology,
this allowed me to be
creative and explore
an area that was of
interest to me.”
4 5
“The
Multimedia
degree at UEL
provided me with a fresh
perspective on the digital
world. During the course of
my degree I stopped being a
passive consumer of digital
media and became a
researcher and a
designer.”
“The
lecturers are
passionate about
their subjects and
continually encourage
us to explore our own
interests as well
as the latest
trends.”
“The
research focus
is extremely relevant
to industry. The design of
digital products has moved
away from being based solely
on efficiency and increasingly
on how users ‘feel’ about them.
Companies have to produce
better user experiences
in order to generate
customer loyalty.”