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2528,5 kB - Media – HAVI Logistics

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06<br />

INtervIeW WItH<br />

LucA gNecco<br />

Our focus is on people, and our day<br />

to day culture is one of confidence and<br />

trust. It is of prime importance for the CEO of <strong>HAVI</strong> Global <strong>Logistics</strong>, Luca Gnecco,<br />

that all our employees share the same values, promote the same culture and pursue<br />

the same aims for <strong>HAVI</strong> <strong>Logistics</strong>.<br />

alphabet: <strong>HAVI</strong> <strong>Logistics</strong> is a growing company<br />

with a strong corporate culture. What<br />

is the effect of the values you share in terms<br />

of sustainable commercial success?<br />

Luca: More and more businesses are discovering<br />

just how important values are. And they<br />

are surely becoming even more important<br />

in these times of economic crisis. Values,<br />

however, need time to grow and establish<br />

their credibility in daily life. At <strong>HAVI</strong> <strong>Logistics</strong>,<br />

these values have crystallized over the past<br />

28 years. We all share and consciously follow<br />

the same value complex. Our common<br />

values and objectives improve the quality of<br />

our everyday dealings with each other. They<br />

secure sustained growth for our company,<br />

and of course they also protect our jobs.<br />

alphabet: What, then, are the primary values<br />

at <strong>HAVI</strong> <strong>Logistics</strong>?<br />

Luca: Many of our values, insights and principles<br />

go right back to the time when our<br />

company was founded. They have to do with<br />

how we see people, how we interact, and<br />

how the company is managed. They have<br />

to do with taking action and being innovative.<br />

They have to do with our environmental<br />

consciousness and our social commitment.<br />

To make our entrepreneurial and social responsibility<br />

perfectly clear, we have emphasized<br />

the importance of these values once<br />

again in our new <strong>HAVI</strong> <strong>Logistics</strong> corporate<br />

culture booklet.<br />

alphabet: Are the <strong>HAVI</strong> <strong>Logistics</strong>’ values not<br />

Cover Story<br />

subject to constant change like everything<br />

else?<br />

Luca: Everything is subject to constant<br />

change. <strong>HAVI</strong> <strong>Logistics</strong> has, of course, also<br />

evolved in the past 28 years. We have constantly<br />

expanded our service portfolio for<br />

McDonald’s, we have gained new customers,<br />

we have grown enormously and have<br />

developed into a Global Lead <strong>Logistics</strong> Provider.<br />

Ultimately, we even changed our name,<br />

and all the <strong>HAVI</strong> <strong>Logistics</strong> companies will in<br />

future bear the same name and the same<br />

logo. The basis of our corporate culture will<br />

be the same. But we will adopt our values<br />

to the needs of the day and we will add new<br />

ones when we see the necessity. Our new<br />

corporate culture booklet clearly reflects our<br />

“branding” and incorporate new elements<br />

that are relevant to us and to the business<br />

environment of today. We have incorporated<br />

the “<strong>HAVI</strong> <strong>Logistics</strong> Philosophy,” we have<br />

adapted the Corporate Goals to reflect our<br />

partnership with McDonald’s and our growth<br />

strategy with new customers. We have added<br />

a chapter on “innovation” and we have<br />

included a dedicated chapter for Environmental<br />

Awareness and one for Corporate<br />

Citizenship & Social Responsibility.<br />

alphabet: Won’t that constant growth in<br />

Europe also have an impact on the <strong>HAVI</strong><br />

<strong>Logistics</strong> values?<br />

Luca: With around 4,800 employees throughout<br />

Europe, we depend greatly on our people<br />

acting on their own initiative and consistently<br />

pursuing our<br />

goals. Initiative<br />

and consistency<br />

are therefore<br />

characteristics<br />

which also rank<br />

high up in the<br />

<strong>HAVI</strong> <strong>Logistics</strong><br />

values. In the<br />

final analysis,<br />

all <strong>HAVI</strong> <strong>Logistics</strong><br />

employees<br />

have one main<br />

aim in common:<br />

long-term commercial<br />

success<br />

for our customers<br />

and for us<br />

as well. For it is<br />

only on an economically<br />

sound<br />

basis that we can<br />

achieve another<br />

of our aims: selffulfillment.<br />

Those<br />

two things go<br />

hand in hand.<br />

How do I see<br />

my company?<br />

What role do<br />

I play as an<br />

important<br />

member of the<br />

<strong>HAVI</strong> <strong>Logistics</strong> staff? The answers to those<br />

questions form our image of ourselves, our<br />

corporate philosophy, which guides us in<br />

our daily work and shapes our behavior at

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