Create successful ePaper yourself
Turn your PDF publications into a flip-book with our unique Google optimized e-Paper software.
OCTOBER / NOVEmBER<br />
DECEmBER 2012<br />
Edition 28 - Salon Only<br />
Orders: 1300 437 436<br />
LAKMÉ<br />
<strong>BreeZe</strong><br />
Spring Summer Collection<br />
Cloud NiNe<br />
Takes loNdoN wiTh<br />
sass&Bide<br />
New evo<br />
faBuloso<br />
MoroCCaNoil<br />
weighTless hydraTiNg Mask<br />
2012 ChrisTMas<br />
PaCks<br />
1
FOUND WHEREVER GOOD HAIRDRESSERS ARE STOCKED<br />
MAYBE, JUST MAYBE, IT’S TIME FOR<br />
HEY THERE DULL R-E-D, BORING B-R-O-W-N,<br />
GOING NOWHERE B-L-O-N-D-E,<br />
C-O-N-D-I-T-I-O-N-S * REVIVES * ADDS SHINE * INTENSIFIES COLOUR * TONES COLOUR<br />
WHAT’S NEW IN YOUR LIFE?<br />
EVOHAIR.COM
FOUND WHEREVER GOOD HAIRDRESSERS ARE STOCKED<br />
MAYBE, JUST MAYBE, IT’S TIME FOR<br />
HEY THERE DULL R-E-D, BORING B-R-O-W-N,<br />
GOING NOWHERE B-L-O-N-D-E,<br />
C-O-N-D-I-T-I-O-N-S * REVIVES * ADDS SHINE * INTENSIFIES COLOUR * TONES COLOUR<br />
WHAT’S NEW IN YOUR LIFE?<br />
EVOHAIR.COM
6<br />
CONTENTS<br />
OCTOBER / NOVEMBER<br />
DECEMBER 2012<br />
Edition 28 - Salon Only<br />
Orders: 1300 437 436<br />
LAKMÉ<br />
BREEZE<br />
Spring Summer Collection<br />
CLOUD NINE<br />
TAKES LONDON WITH<br />
SASS&BIDE<br />
NEW EVO<br />
FABULOSO<br />
MOROCCANOIL<br />
WEIGHTLESS HYDRATING MASK<br />
2012 CHRISTMAS<br />
PACKS<br />
1<br />
12<br />
16<br />
36<br />
38<br />
TECH TALK<br />
12 13<br />
FEATURES<br />
TIPS & TRICKS<br />
with Kirsten Reynolds<br />
National Technical Manager Alterna<br />
With a reputation built on innovative ingredients and state-of-the-art result driven formulas,<br />
Alterna continues to deliver good for you beauty with its convenient travel packs from Caviar<br />
and Bamboo. An ideal sample pack for loyal customers and an even better introduction to the luxury<br />
that is Alterna.<br />
Bamboo UV+ On-the-Go Travel Pack<br />
CODE 22407 - Bamboo UV+ Shampoo and Conditioner, Masque, Fade-Proof Fluide<br />
SLIP, SLOP, SLAP this summer with Alterna Bamboo UV+! FADE PROOF FLUIDE – ‘Sunglasses<br />
for Hair’ will protect your colour against the sun’s harmful rays. Infused with Organic Kalahari Melon,<br />
and it's highly nourishing formula has a naturally adaptive defense system against damage.<br />
USE – This can be used wet or dry and cocktailed into any styling product.<br />
Bamboo Shine On-the-Go Travel Pack<br />
CODE 22401 - Bamboo Shine Shampoo and Conditioner, Brilliance Cream, Shine Mist<br />
Now, for any lack lustre strands that are missing shine this travel pack is the way to go.<br />
BRILLIANCE CREAM is a high gloss, sheer cream that will hydrate your locks, tame your flyaways and<br />
become your secret weapon for blow-drying weightlessly. Infused with Organic Indian Gooseberry,<br />
and a dreamy fragrance of fresh green tea, juniper and leafy greens, it also provides the hair with an<br />
exceptional mirror like shine when applying it to the hair. USE – A small amount on damp hair to blow<br />
dry and style. You can also use it on dry hair when dressing out your style.<br />
Alterna Caviar Experience Travel Set<br />
CODE 28144 - Caviar Moisture Shampoo and Conditioner, Working Hair Spray and Overnight Hair<br />
Rescue<br />
OVERNIGHT HAIR RESCUE will repair and replenish your hair while you sleep.........zzz<br />
This is the ideal treatment for your client who has a busy lifestyle and doesn’t have time for an insalon<br />
treatment. Designed for clients with damaged or processed hair, it will also protect your hair<br />
against future breakage. USE –Apply a small amount on dry hair before bedtime and distribute evenly,<br />
concentrating on damaged areas. Leave on overnight and shampoo and condition your hair in<br />
the morning.<br />
Bamboo Volume Promotion<br />
CODE 22406 - Bamboo Volume Shampoo and Conditioner and Uplifting Root Blast<br />
UPLIFTING ROOT BLAST is a MUST HAVE!<br />
This dry root spray is the perfect solution to those clients with flat crowns and hair that lacks body<br />
and fullness. Organic Maca Root boosts your hair’s volume in 3 ways; the individual strand of hair, the<br />
overall fullness and how long your hairstyle stays in. USE – Apply it to dry hair, spray it into the roots<br />
and massage it in to create volume. It’s ideal to use on mid-lengths and ends to create incredible<br />
memory in your style. Guys like it too!<br />
CLOUD NINE AND SASS&BIDE<br />
SHOW FOR LFW<br />
Cloud Nine Brand Ambassador and celebrity stylist<br />
Renya Xydis headed to London in September exclusively<br />
for the Sass&Bide London Fashion Week showing.<br />
Personally chosen for this exciting and important release<br />
by Sass&Bide designers, Sarah-Jane Clarke and Heidi<br />
Middleton, Renya lead a team of Australian and UK<br />
stylists to complement the new season collection for this<br />
iconic Australian fashion brand.<br />
We took the opportunity to have a Q&A session before she<br />
left our shores, giving us an insight about this partnership<br />
and the involvement of Cloud Nine.<br />
TIPS & TRICKS<br />
with Melanie Fahey-Nielsen<br />
National Technical Manager Lakmé<br />
Tech Talk is about sharing Technical Advice, Product Knowledge and our Best Colouring Tips<br />
with our Lakmé Salons around Australia.<br />
Q: What is the new Spring/<br />
Summer Collection?<br />
A: Lakmé together with Creative Director<br />
Dani Blakeley have released the new 2012<br />
Spring/Summer Collection called 'Breeze'.<br />
This collection focuses on the Spring/Summer<br />
colour palette of nature.<br />
“The collection was inspired by the lavish<br />
decadent lifestyle of the Spanish Rivera<br />
and iconic women such as Grace Kelly and<br />
Princess Diana. Inspiration was taken from<br />
the European catwalks where pastel reigns<br />
supreme and flowing art and colour blends<br />
into each other. Hair is cut with great precision<br />
but shattered externally to create sexy<br />
movement on a summer breezy day.”<br />
Dani Blakeley, Lakmé Creative Director<br />
TIPS AND TRICKS<br />
During Hi Lift or on-scalp powder lightening services, some clients can experience discomfort. In<br />
these cases, the on scalp Master Care Scalp Protector and Master Care Tonic can assist in keeping<br />
the scalp calm during and after blonding services. Prior to colour application, Master Care Oil is<br />
layered all over the scalp and works in harmony with the colour development.<br />
HCA: How did the collaboration between<br />
Cloud Nine and Sass&Bide come about?<br />
RX: I have known Sarah-Jane and Heidi from<br />
Sass&Bide for 15 or so years. We always have so<br />
much fun working together and this year LFW is<br />
going to be no different. So much fun!<br />
HCA: Have you worked with other<br />
designers at London Fashion Week or at any<br />
other International Fashion shows before?<br />
RX: I've been working behind the scenes at<br />
shows for years, both in Australia and overseas.<br />
I have specifically directed shows for Australian<br />
designers Colette Dinnigan, Willow, Kirrily<br />
Johnston, Alex Perry and obviously Sass&Bide.<br />
And I've worked on the floor at too many others<br />
to count.<br />
Q: What is the colour palette focus for<br />
Lakmé this spring?<br />
A: Soft chalk like pastels are showcased in this<br />
innovative colour collection, drawing closely<br />
from the Spring/Summer landscape; crisp<br />
clear water contrasting seashell foamy whites<br />
against hues of golden sands, and the dusky<br />
pink shadows of the early evening sky.<br />
Q: What Hi-Lift shade do you recommend<br />
for a natural Level 6 looking for a<br />
platinum result?<br />
A: The best formula to high-lift a natural base<br />
Level 6 is Collage Clair's 12/17. This has a<br />
combination of green/blue reflect to assist<br />
in neutralising the unwanted warmth and<br />
underlying pigments. Collage Clair offers the<br />
added benefit of Ceramide Complex and the<br />
High Affinity System H.A.S. This keeps the<br />
hair in optimum health and the lipid value in<br />
tact during the lightening phase.<br />
HCA: How many people will be working with<br />
you on the Sass&Bide show and how long<br />
does it take to prep each model?<br />
RX: We have quite a big team for Sass&Bide. I'm<br />
bringing 6 people with me from my salon, Valonz<br />
and then we have another 12 stylists from the UK.<br />
The turnaround time for each model depends on HCA: What would you be doing if you<br />
HCA: What are Sarah-Jane and Heidi like the hair type and also if they are coming from other weren’t a hair stylist?<br />
to work with?<br />
shows before.<br />
RX: Painting. I love art.<br />
RX: The best! Great friends and great colleagues.<br />
I LOVE how they bounce off one another with HCA: Do you work closely with the designers HCA: Who is your personal hair style icon and<br />
their ideas.<br />
to come up with the hair looks for the show? what is your personal hair style?<br />
RX: Always. It's a very collaborative project that RX: Too many to choose from... but at the<br />
often changes several times before we get to a moment my hair is pink. Loving coloured hair at<br />
finished result.<br />
the moment.<br />
HCA: What is your favourite Cloud<br />
Nine product?<br />
RX: I love to use the Cloud Nine Iron. It allows<br />
me to prep the hair perfectly regardless of if I'm in<br />
the salon, on a shoot or at a show. I also love that<br />
it adds shine to the hair which is very important<br />
under lights.<br />
Q: My hair is very<br />
light naturally and I<br />
have on scalp<br />
k.blonde Powder<br />
Lightener in<br />
between my colour<br />
appointments.<br />
I I find that my hair<br />
tends to get quite<br />
brassy, what can I<br />
do to eliminate this<br />
from happening?<br />
A: Teknia Ultra Clair Shampoo and Conditioning<br />
Treatment contain unique violet pigments to<br />
counteract any unwanted warmth or brassy<br />
tones to the hair. For best results use this<br />
twice a week. This can be used in conjunction<br />
with your regular prescriptive shampoo and<br />
treatment range.<br />
HCA: What advice would you give to anyone<br />
who wants to work and build a career in<br />
fashion hairdressing?<br />
RX: Never say no. It's not in my vocabulary.<br />
Always give it a try before giving up.<br />
The Sass&Bide Spring/Summer 2013 Collection<br />
was shown on 14th September 2012 as part of<br />
London Fashion Week.<br />
HCA: Do you work with many Australian HCA: How did you reach such a high level of<br />
designers? How is it different to working hairdressing, where you are working with top<br />
at LFW?<br />
designers and celebrities?<br />
RX: Yes, we do (Australian) Fashion Week RX: I met all the right people and worked very,<br />
every year. The biggest difference though is very hard. I still do! Put yourself out there,<br />
just the English accent. They are all fast paced network and constantly create new things.<br />
and exciting.<br />
16 17<br />
EDUCATION<br />
LAKMÉ<br />
SPRING/SUMMER<br />
COLLECTION<br />
The Breeze Spring Summer<br />
Collection showcases an array of<br />
soft, chalk like pastels influenced<br />
by nature’s spring summer<br />
colour palette. Be inspired by the<br />
technique that takes Emilie’s look<br />
from deep rosewood to soft pastel<br />
pink, exploring a graduation of DEAL CODE: 00947<br />
seasonal hues in the transition.<br />
$272.68 $299.95inc gst<br />
NORMALLY $680.00inc gst<br />
Re-create the Collection in-salon with the<br />
Breeze kit, which includes a detailed Step by<br />
Step education guide, encompassing all four<br />
fashionable looks of the collective. Invest in the<br />
Breeze kit to receive the Lakmé colours used in<br />
this all inclusive, limited edition colour kit.<br />
1 x Lakmé Collage 0/70 Blue<br />
1 x Lakmé Collage 12/72S/Blg VltBlue Bld<br />
1 x Lakmé k. blonde Toner Silver<br />
2 x Lakmé k. blonde Toner Pearl<br />
1 x Lakmé Gloss 0/90 Red<br />
1 x Lakmé Gloss 8/22 Int Viol Lt Blnd<br />
1 x Lakmé Gloss 8/64 Copper C/nut L/Bld<br />
1 x Lakmé Gloss 10/22 Int Viol Plat Bld<br />
1 x Lakmé Gloss 10/30 Gold Plat Bld<br />
2 x Lakmé Gloss 10/40 Copper Plat Bld<br />
50%<br />
MORE THAN<br />
DISCOUNT<br />
3 x Lakmé Gloss 0/00 Lightener<br />
1 x L/Gloss Emulsion Long Lst 1Ltr<br />
1 x Lakmé 20 Vol 1Ltr<br />
1 x Lakmé 30 Vol 1Ltr<br />
1 x Lakmé k. blonde D/free Bleach 500gm<br />
1 x Teknia Ultra Clair Duo Sach 10mL - New<br />
1 x Lakmé P/Graphic Chart 120shd<br />
1 x Poster<br />
1 x Tent Card<br />
1 x Lakmé Breeze Spring Summer Collection<br />
Step by Step Booklet<br />
36 37<br />
SALON FEATURES<br />
AVAIA HAIR<br />
Shop 3/6 Heaths Road , Mackay Queensland 4740 | 07 4942 8859<br />
Avaia Hair is located in Mackay, on the<br />
Avaia Hair is a full Haircare Australia salon,<br />
Queensland eastern coast where endless sandy stocking Lakmé, Cloud Nine, Alterna Bamboo and<br />
beaches merge with the tranquillity of lush tropical Caviar ranges. After opening the salon just over<br />
rainforests under the humidity that is the Sunshine<br />
State. It seems fitting then that the word avaia<br />
translates to ‘the appreciation for many beautiful<br />
and refined aspects of life …. a cherished place,<br />
with the urge to be philosophical and<br />
self-expressive’.<br />
Owner Skye Hayes opened the salon doors to<br />
Avaia Hair only 14 months ago with this same<br />
philosophy, establishing a business dedicated to<br />
beauty and self-expression. It is here that she<br />
leads a small but cohesive team of four, made<br />
up of Amie the senior stylist, 1st year apprentice<br />
Mikaela and school based apprentice Kelsa.<br />
As a dedicated Lakmé professional colour salon,<br />
Skye and her team focus on contemporary colour<br />
and cuts, tailored to the needs of each individual<br />
client. This commitment to personalised service is<br />
also evident in their strong focus on client training,<br />
hosting education evenings where the staff teach<br />
their clients how to manage their hair and create<br />
salon styles at home. Ranging from boho waves,<br />
upstyles or just simple curls, clients can choose<br />
from a selection of information evenings, based on<br />
the look that they want to achieve.<br />
a year ago, Skye felt the need to refine everything<br />
and bring it to a higher quality. The Caviar, Bamboo<br />
and Lakmé ranges were exactly what the<br />
salon needed.<br />
When not working in the salon Skye is a judge<br />
for IHS Queensland, which involves judging local<br />
hair competitions in Mackay, as well as travelling<br />
to the Sunshine Coast, Gladstone and Brisbane.<br />
It is through her work in the salon and the wider<br />
hairdressing community that she keeps abreast of<br />
hair and fashion trends, helping her forecast new<br />
looks with each coming season.<br />
HEAD STUDIO<br />
64 King Street, Perth 6000 | 08 9481 6464 | headstudio.com.au<br />
Owned by Mark and Marie Cain, Perth’s Head<br />
Studio is one of the city’s premier salons and an<br />
integral element of the local community, taking an<br />
active interest in local fashion, music, art, food<br />
and wine.<br />
The Head Studio business has been built on the<br />
philosophy of ‘getting involved with our people in<br />
Styling is a large part of the Head Studio business<br />
and has been integral in establishing the salon’s<br />
identity as a fashion forward, progressive hair<br />
studio. In line with this is Mark and Marie’s<br />
dedication to the evo ® and Cloud Nine ranges of<br />
styling products, complementing each other with<br />
unique wet products and technologically advanced<br />
electrical tools. Among their favourite product<br />
Leading a team of twenty three staff, Mark<br />
and Marie have also created a dynamic and<br />
inspirational work environment that is motivating<br />
for both employees and clients alike. Their décor<br />
and sense of style begins with their street frontage<br />
and is evident in all areas of the salon from the<br />
wall décor to the basins, with colour and patterns<br />
creating a welcoming space.<br />
the community’, claim Mark and Marie. Added to selections are Haze, Mr Fantastic and the on trend<br />
this foundation is a passion and commitment to Salty Dog that helps to give beach waves with a<br />
hairdressing and the longevity of the professional minimum of fuss.<br />
industry through a deep respect for other talented<br />
hairdressers. ‘We love a lot about hair and all While still relatively new to the Haircare Australia<br />
areas of it. We focus on showing who we are portfolio, Cloud Nine has already made an impact<br />
through colour, hair wraps and creating all sorts on day to day styling at Head Studio. The Wand<br />
of texture.’<br />
is also proving to be a must have tool in the salon,<br />
offering versatility for both the stylist and clients.<br />
38 39<br />
every issue<br />
8<br />
9<br />
10<br />
12<br />
22<br />
26<br />
41<br />
14<br />
16<br />
18<br />
20<br />
26<br />
27<br />
30<br />
31<br />
32<br />
33<br />
34<br />
News<br />
In the Media<br />
What’s Hot<br />
TechTalk<br />
Get this Look<br />
New Products<br />
Deals<br />
FeAtures<br />
Moroccanoil Media Event<br />
Cloud Nine at LFW<br />
Cloud Nine Fashion Editorial<br />
Hair Expo 2012<br />
new products<br />
36<br />
38<br />
39<br />
evo ® Fabuloso<br />
Cloud Nine<br />
Alterna Style Range<br />
Colorsmash TM<br />
Babe Hair Extensions<br />
Mannequin Heads<br />
Basins<br />
educAtion<br />
Lakmé Breeze Spring<br />
Summer Collection 2012-<br />
2013<br />
sALon FeAtures<br />
Avaia Hair - Queensland<br />
Head Studio - Western<br />
Australia<br />
PUBLISHED BY HAIRCARE AUSTRALIA | Cnr Manton + Adam Street, Hindmarsh SA 5007 | www.haircareaust.com<br />
MANAGING DIRECTOR | Geoff Gauvin | CREATIVE | Kylie Biggs | kylieb@haircareaust.com<br />
Isabel Riojas | isabelr@haircareaust.com PRODUCT INFO/ORDERS | 1300 437 436 | sales@haircareaust.com<br />
Front Cover Credit | Emilie for Lakmé Breeze Spring Summer Collection 2012-2013<br />
Distributed exclusively by Haircare Australia. Tel: 1300 437 436<br />
cloudninehair.com/au
NEWS<br />
Cloud NiNe aNd sass&Bide<br />
coLLAborAte For LFw<br />
Cloud Nine and Sass&Bide collaborated HONDA for London PRESENTS Fashion Week in September,<br />
A NIGHT OF FASHION<br />
showcasing the iconic Australian label’s Spring Summer Collection for 2013.<br />
BeauTy Bloggers<br />
CeleBraTe loCal<br />
iNdusTry<br />
Photo: Monique @ Adelaide Beauty Conference<br />
MoroCCaNoil<br />
on FAcebooK And twitter<br />
Moroccanoil is now officially on Facebook and<br />
Twitter. ‘Like’ Moroccanoil for the latest on<br />
hairstyling tips and tricks from the pros.<br />
Get exclusive behind the scenes access to photo<br />
shoots, fashion shows and star studded events.<br />
You can also ‘follow’ Moroccanoil on Twitter to<br />
keep up to the minute with local and<br />
international activity.<br />
FOR IMMEDIATE RELEASE<br />
Cloud NiNe<br />
aNd evo ®<br />
Leading the styling team at this sought after<br />
event was Cloud Nine Ambassador, Renya Xydis<br />
of Valonz in Sydney. Renya has had a long<br />
standing relationship with Sass&Bide founders and<br />
designers Sarah-Jane Clarke and Heidi Middleton<br />
and is an integral part of their creative team for<br />
the show.<br />
Renya headed to London with her own styLe For FAshion<br />
experienced Valonz styling team, accompanied by<br />
Cloud Nine Creative Director, Lauren McCowan.<br />
Adelaide fashionistas were treated to A<br />
Supported by a team of 15 UK based stylists,<br />
Night of Fashion at the Art Gallery on 22<br />
Renya created a look that complemented<br />
the Sass&Bide new season Collection and<br />
showcased the versatility of the Cloud Nine<br />
brand and tools.<br />
nd<br />
September sponsored by Cloud Nine and<br />
evo ® AT THE ART GALLERY<br />
A Night of Fashion at the Art Gallery will showcase some of<br />
Australia’s leading national and local fashion designers within<br />
the majestic Elder Wing of the Art Gallery of South Australia.<br />
Designs from from national labels Carla Zampatti, Bianca Spender,<br />
Willow, Scanlan & Theodore will be showcased in the beautiful<br />
Elder Wing, along with local Adelaide designers Jaimie Sortino, Couture + Love + Madness and Paolo<br />
Sebastian. This is a historic event for Fashion and Art<br />
Much sought after international designers will also be on display by The New Guard and coveted<br />
international vintage pieces by Claire Inc.<br />
Adelaide’s leading models from Pride and Finesse model agencies will command the historic catwalk.<br />
To further cement the marriage between art and fashion, local artist Lisa King will entertain guests with a<br />
live art installation on the night.<br />
Honda, the proud naming-rights sponsor, will be present their new Civic Hatch, whose sleek yet functional<br />
design fits perfectly with the fashionable crowd.<br />
. Designs from national labels Carla<br />
The evening will commence with pre-parade cocktails in the Art Gallery gardens, with guests sampling a<br />
cocktail exclusively designed for A Night of Fashion by Chambord. Zampatti, Bianca Spender, Willow, Scanlan<br />
Following the parade, guests will enjoy an after-party in the Art Gallery & gardens Theodore with were entertainment showcased by in a the beautiful<br />
Parklife DJ, and local beverages courtesy of Fox Creek Wines, McLaren Elder Vale Beer Wing, Company, along with Adelaide local Adelaide Hills<br />
Cider, Schwepps, Chambord as well as a decadent dessert and coffee cart provided by Cibo Espresso.<br />
designers Jaimie Sortino, Couture + Love +<br />
Director of the Art Gallery of South Australia, Nick Mitzevich comments, “A Night of Fashion will mark the<br />
Madness and Paolo Sebastian.<br />
first time the Elder Wing has housed a catwalk and its sublime architecture will provide the perfect<br />
backdrop for this meeting between fashion and art.” Mr Mitzevich perceives A Night of Fashion to be “a<br />
marriage between Adelaide’s art and fashion communities, a meeting of likeminded creative individuals”.<br />
Cloud Nine Creative Director, Lauren<br />
As hosts for the event, Mr Mitzevich hopes that guests “take away that the McCowan Art Gallery worked is a place with the where Cloud the Nine hair<br />
unexpected can happen, a place that embraces new ideas and audiences and; a backdrop for life at its most<br />
creative.”<br />
team made up of James Knight and Lucy<br />
September 22 Goldsmith of Gang, Ida Tirimacco of Orbe and<br />
Martin Richter and Ben Gully of Mabe to create<br />
sleek looks made for the runway.<br />
nd The annual Adelaide Beauty Conference held on<br />
1st September saw 25 beauty bloggers gather<br />
at Media Makeup Academy for the most highly<br />
anticipated beauty event of the Adelaide beauty<br />
blogging calendar.<br />
// 8pm - late<br />
Tickets Founded for the event by Celeste are $95 Wong for seated of Becoming- and $80 for standing – cocktails, local wines, beers and<br />
cider + the Cibo dessert table all inclusive.<br />
Beautiful.com, the conference sought to bring<br />
Tickets are on sale through Bass.<br />
Bass.net.au together 131 246 beauty bloggers to learn, network and<br />
For media celebrate inquiries all that please is Australian. contact The theme of the<br />
Event Manager year was Australian Born and Bred: Celebrating<br />
Charlotte Chambers<br />
charlottechambers@ripitup.com.au<br />
the local industry, with a focus on Australian<br />
(08) 7129 1030<br />
attitudemagazine.com.au<br />
owned beauty brands across skincare, beauty and<br />
hair care brands.<br />
Faded Jeans.<br />
Professional Beauty, June 2012.<br />
IN THE MEDIA<br />
8 9<br />
Media Monitors Client Service<br />
Centre 1300 880 082<br />
Copyright Agency Ltd (CAL)<br />
licenced copy<br />
Media Monitors Client Service<br />
Centre 1300 880 082<br />
Copyright Agency Ltd (CAL)<br />
licenced copy<br />
Famous, National<br />
03 Sep 2012<br />
General News, page 66 - 2,190.65 cm²<br />
Magazines Lifestyle - circulation 89,012 (M------)<br />
ID 159984950 BRIEF HAIRCAREOZ INDEX 1 PAGE 1 of 2<br />
MiNDFOOD (Australia), Sydney<br />
01 Sep 2012<br />
General News, page 66 - 738.67 cm²<br />
Magazines Lifestyle - circulation 13,500 (Monthly)<br />
Alterna Caviar Anti-Aging Seasilk<br />
Oil Gel, Famous, Sept 2012<br />
Cloud Nine Wide Iron,<br />
MindFood, Oct 2012<br />
Cloud Nine Wand,<br />
Who, Oct 2012<br />
Media Monitors Client Service<br />
Centre 1300 880 082<br />
Copyright Agency Ltd (CAL)<br />
licenced copy<br />
ID 159141075 BRIEF HAIRCAREOZ INDEX 1 PAGE 2 of 2<br />
Media Monitors Client Service<br />
Centre 1300 880 082<br />
Copyright Agency Ltd (CAL)<br />
licenced copy<br />
Alterna Caviar Photo-Age Defense, MindFood,<br />
Sept 2012<br />
Culture Magazine, National<br />
01 Sep 2012<br />
General News, page 115 - 684.78 cm²<br />
Magazines Lifestyle - circulation 25,000 (Bi monthly)<br />
ID 159704820 BRIEF HAIRCAREOZ INDEX 1 PAGE 1 of 1<br />
INSTYLE Hairdressing, National<br />
01 Aug 2012<br />
General News, page 146 - 2,473.46 cm²<br />
Magazines Lifestyle - circulation 15,000 (Bi monthly)<br />
ID 156827832 BRIEF HAIRCAREOZ INDEX 1 PAGE 1 of 4<br />
Alterna UV Bamboo Vibrant Color Conditioner,<br />
Culture Magazine, Sept 2012<br />
Alterna Caviar Seasilk Oil Gel,<br />
INSTYLE Hairdressing, Aug 2012<br />
TheO Ultimate Set,<br />
Madison, Oct 2012<br />
Media Monitors Client Service<br />
Centre 1300 880 082<br />
Copyright Agency Ltd (CAL)<br />
licenced copy<br />
Media Monitors Client Service<br />
Centre 1300 880 082<br />
Copyright Agency Ltd (CAL)<br />
licenced copy<br />
Professional Beauty, National<br />
01 Jun 2012<br />
General News, page 82 - 3,135.54 cm²<br />
Magazines Lifestyle - circulation 9,057 (Bi monthly)<br />
Vogue Australia, National<br />
01 Oct 2012<br />
General News, page 148 - 1,247.76 cm²<br />
Magazines Lifestyle - circulation 51,119 (Monthly)<br />
Media Monitors Client Service<br />
Centre 1300 880 082<br />
Copyright Agency Ltd (CAL)<br />
licenced copy<br />
Moroccanoil Original Treatment,<br />
Vogue Australia, Oct 2012<br />
Media Monitors Client Service<br />
Centre 1300 880 082<br />
Copyright Agency Ltd (CAL)<br />
licenced copy<br />
ID 148156657 BRIEF HAIRCAREOZ INDEX 1 PAGE 2 of 3<br />
Media Monitors Client Service<br />
Centre 1300 880 082<br />
Copyright Agency Ltd (CAL)<br />
licenced copy<br />
New Idea, National<br />
13 Aug 2012<br />
General News, page 73 - 1,302.02 cm²<br />
Magazines Lifestyle - circulation 303,081 (-----S-)<br />
ID 161783064 BRIEF HAIRCAREOZ INDEX 1 PAGE 1 of 1<br />
Moroccanoil Original Treatment, NW, Sept 2012<br />
2<br />
ID 157325630 BRIEF HAIRCAREOZ INDEX 1 PAGE 1 of 1<br />
Moroccanoil Original Treatment,<br />
New Idea, Aug 2012<br />
NW, National<br />
10 Sep 2012<br />
General News, page 72 - 1,246.91 cm²<br />
Magazines Lifestyle - circulation 102,251 (M------)<br />
ID 160924294 BRIEF HAIRCAREOZ INDEX 1 PAGE 1 of 1<br />
Bride To Be, National<br />
01 Sep 2012<br />
General News, page 213 - 1,153.39 cm²<br />
Magazines Lifestyle - circulation 27,595 (8 per year)<br />
ID 157822532 BRIEF HAIRCAREOZ INDEX 1 PAGE 1 of 1<br />
evo ® US product debut, Nylon,<br />
Aug 2012Love Perpetua Shine Drops, Bride to Be,<br />
Sept 2012
WHAT’S HOT<br />
Cloud Nine Micro Wand<br />
The Cloud Nine Micro Wand is perfect for shorter<br />
to mid length hair, creating stylish curls and waves<br />
with ease. Built with the technology of the Original<br />
Wand, the smaller 14cm barrel size of the Micro<br />
Wand is a stylist’s dream come true!<br />
07031 - $163.59ex gst $179.95inc gst<br />
PasTel Parade<br />
Spring is here and it’s time to shelve those winter blacks for some bright new<br />
tones. This season pastels reign supreme, bringing together pink and lavender,<br />
as well as hues of mint, aqua, and seafoam green. Perfectly calming and<br />
incredibly flattering, there are plenty of options from your head to your toes!!<br />
4<br />
1<br />
5<br />
2<br />
6<br />
3<br />
Moroccanoil Luminous Strong Hairspray<br />
Luminous Hairspray Strong is formulated with a<br />
combination of highly sophisticated ingredients<br />
infused with argan oil. This lightweight and workable<br />
hairspray offers a long-lasting, flexible hold, without<br />
leaving a sticky residue. It is ideal for creating and<br />
maintaining soft, natural styles. It can be brushed out<br />
easily without weighing the hair down and provides a<br />
reflective shine shield that fights frizz and humidity.<br />
42063 - $15.91ex gst $17.50inc gst<br />
Nubar Nail Lacquer<br />
Formaldehyde, Phthalate (DBP) and Toulene free,<br />
there’s a nubar colour to suit every occasion!<br />
$6.00ex gst $6.60inc gst<br />
1) 65676 Orange Cream 2) 65149 Reef Green<br />
3) 65674 Lemon Sherbet 4) 65693 Earthen<br />
5) 65675 Lavender 6) 65677 Pink Creme<br />
New
TECH TALK<br />
tips & tricKs<br />
with Kirsten Reynolds<br />
National Technical Manager Alterna<br />
With a reputation built on innovative ingredients and state-of-the-art result driven formulas,<br />
Alterna continues to deliver good for you beauty with its convenient travel packs from Caviar<br />
and Bamboo. An ideal sample pack for loyal customers and an even better introduction to the luxury<br />
that is Alterna.<br />
Bamboo UV+ On-the-Go Travel Pack<br />
CODE 22407 - Bamboo UV+ Shampoo and Conditioner, Masque, Fade-Proof Fluide<br />
SLIP, SLOP, SLAP this summer with Alterna Bamboo UV+! FADE PROOF FLUIDE – ‘Sunglasses<br />
for Hair’ will protect your colour against the sun’s harmful rays. Infused with Organic Kalahari Melon,<br />
and it's highly nourishing formula has a naturally adaptive defense system against damage.<br />
USE – This can be used wet or dry and cocktailed into any styling product.<br />
Bamboo Shine On-the-Go Travel Pack<br />
CODE 22401 - Bamboo Shine Shampoo and Conditioner, Brilliance Cream, Shine Mist<br />
Now, for any lack lustre strands that are missing shine this travel pack is the way to go.<br />
BRILLIANCE CREAM is a high gloss, sheer cream that will hydrate your locks, tame your flyaways and<br />
become your secret weapon for blow-drying weightlessly. Infused with Organic Indian Gooseberry,<br />
and a dreamy fragrance of fresh green tea, juniper and leafy greens, it also provides the hair with an<br />
exceptional mirror like shine when applying it to the hair. USE – A small amount on damp hair to blow<br />
dry and style. You can also use it on dry hair when dressing out your style.<br />
alterna Caviar Experience Travel Set<br />
CODE 28144 - Caviar Moisture Shampoo and Conditioner, Working Hair Spray and Overnight Hair<br />
Rescue<br />
OVERNIGHT HAIR RESCUE will repair and replenish your hair while you sleep.........zzz<br />
This is the ideal treatment for your client who has a busy lifestyle and doesn’t have time for an insalon<br />
treatment. Designed for clients with damaged or processed hair, it will also protect your hair<br />
against future breakage. USE –Apply a small amount on dry hair before bedtime and distribute evenly,<br />
concentrating on damaged areas. Leave on overnight and shampoo and condition your hair in<br />
the morning.<br />
Bamboo Volume Promotion<br />
CODE 22406 - Bamboo Volume Shampoo and Conditioner and Uplifting Root Blast<br />
UPLIFTING ROOT BLAST is a MUST HAVE!<br />
This dry root spray is the perfect solution to those clients with flat crowns and hair that lacks body<br />
and fullness. Organic Maca Root boosts your hair’s volume in 3 ways; the individual strand of hair, the<br />
overall fullness and how long your hairstyle stays in. USE – Apply it to dry hair, spray it into the roots<br />
and massage it in to create volume. It’s ideal to use on mid-lengths and ends to create incredible<br />
memory in your style. Guys like it too!<br />
tips & tricKs<br />
with Melanie Fahey-Nielsen<br />
National Technical Manager Lakmé<br />
Tech Talk is about sharing Technical Advice, Product Knowledge and our Best Colouring Tips<br />
with our Lakmé Salons around Australia.<br />
Q: What is the new Spring/<br />
Summer Collection?<br />
A: Lakmé together with Creative Director<br />
Dani Blakeley have released the new 2012<br />
Spring/Summer Collection called 'Breeze'.<br />
This collection focuses on the Spring/Summer<br />
colour palette of nature.<br />
“The collection was inspired by the lavish<br />
decadent lifestyle of the Spanish Rivera<br />
and iconic women such as Grace Kelly and<br />
Princess Diana. Inspiration was taken from<br />
the European catwalks where pastel reigns<br />
supreme and flowing art and colour blends<br />
into each other. Hair is cut with great precision<br />
but shattered externally to create sexy<br />
movement on a summer breezy day.”<br />
Dani Blakeley, Lakmé Creative Director<br />
TIPS and TRICKS<br />
Q: What is the colour palette focus for<br />
Lakmé this spring?<br />
A: Soft chalk like pastels are showcased in this<br />
innovative colour collection, drawing closely<br />
from the Spring/Summer landscape; crisp<br />
clear water contrasting seashell foamy whites<br />
against hues of golden sands, and the dusky<br />
pink shadows of the early evening sky.<br />
Q: What Hi-Lift shade do you recommend<br />
for a natural Level 6 looking for a<br />
platinum result?<br />
A: The best formula to high-lift a natural base<br />
Level 6 is Collage Clair's 12/17. This has a<br />
combination of green/blue reflect to assist<br />
in neutralising the unwanted warmth and<br />
underlying pigments. Collage Clair offers the<br />
added benefit of Ceramide Complex and the<br />
High Affinity System H.A.S. This keeps the<br />
hair in optimum health and the lipid value in<br />
tact during the lightening phase.<br />
During Hi Lift or on-scalp powder lightening services, some clients can experience discomfort. In<br />
these cases, the on scalp Master Care Scalp Protector and Master Care Tonic can assist in keeping<br />
the scalp calm during and after blonding services. Prior to colour application, Master Care Oil is<br />
layered all over the scalp and works in harmony with the colour development.<br />
Q: My hair is very<br />
light naturally and I<br />
have on scalp<br />
k.blonde Powder<br />
Lightener in<br />
between my colour<br />
appointments.<br />
I I find that my hair<br />
tends to get quite<br />
brassy, what can I<br />
do to eliminate this<br />
from happening?<br />
A: Teknia Ultra Clair Shampoo and Conditioning<br />
Treatment contain unique violet pigments to<br />
counteract any unwanted warmth or brassy<br />
tones to the hair. For best results use this<br />
twice a week. This can be used in conjunction<br />
with your regular prescriptive shampoo and<br />
treatment range.<br />
12 13
FEATURES<br />
MoroCCaNoil<br />
enGAGes the MediA<br />
Australia’s top beauty editors gathered for an intimate lunch in Sydney’s<br />
eastern suburbs to celebrate the June launch of the new Moroccanoil<br />
Weightless Hydrating Mask.<br />
Held exclusively at a private residence and<br />
hosted by Moroccanoil Artistic Director, Antonio<br />
Corral Calero, the event was an educational<br />
session to introduce the latest addition to the<br />
Moroccanoil range.<br />
Included on the guest list were high profile industry<br />
professionals from consumer fashion titles such as<br />
Madison and Instyle, as well as key hairdressing<br />
trade publications INSTYLE and Culture.<br />
The Weightless Hydrating Mask is the latest<br />
product release from Moroccanoil and is the perfect<br />
alternative to the Intense Hydrating and Restorative<br />
masks that are both already so popular. Designed<br />
for hair in need of hydrating, the high performance<br />
oil rich formula deeply hydrates and conditions while<br />
dramatically improving the hair’s texture, elasticity,<br />
shine and manageability.<br />
14 15
FEATURES<br />
Cloud NiNe aNd sass&Bide<br />
show For LFw<br />
Cloud Nine Brand Ambassador and celebrity stylist<br />
Renya Xydis headed to London in September exclusively<br />
for the Sass&Bide London Fashion Week showing.<br />
Personally chosen for this exciting and important release<br />
by Sass&Bide designers, Sarah-Jane Clarke and Heidi<br />
Middleton, Renya lead a team of Australian and UK<br />
stylists to complement the new season collection for this<br />
iconic Australian fashion brand.<br />
We took the opportunity to have a Q&A session before she<br />
left our shores, giving us an insight about this partnership<br />
and the involvement of Cloud Nine.<br />
HCA: How did the collaboration between<br />
Cloud Nine and Sass&Bide come about?<br />
RX: I have known Sarah-Jane and Heidi from<br />
Sass&Bide for 15 or so years. We always have so<br />
much fun working together and this year LFW is<br />
going to be no different. So much fun!<br />
HCA: What are Sarah-Jane and Heidi like<br />
to work with?<br />
RX: The best! Great friends and great colleagues.<br />
I LOVE how they bounce off one another with<br />
their ideas.<br />
HCA: Have you worked with other<br />
designers at London Fashion Week or at any<br />
other International Fashion shows before?<br />
RX: I've been working behind the scenes at<br />
shows for years, both in Australia and overseas.<br />
I have specifically directed shows for Australian<br />
designers Colette Dinnigan, Willow, Kirrily<br />
Johnston, Alex Perry and obviously Sass&Bide.<br />
And I've worked on the floor at too many others<br />
to count.<br />
HCA: Do you work with many Australian<br />
designers? How is it different to working<br />
at LFW?<br />
RX: Yes, we do (Australian) Fashion Week<br />
every year. The biggest difference though is<br />
just the English accent. They are all fast paced<br />
HCA: How many people will be working with<br />
you on the Sass&Bide show and how long<br />
does it take to prep each model?<br />
RX: We have quite a big team for Sass&Bide. I'm<br />
bringing 6 people with me from my salon, Valonz<br />
and then we have another 12 stylists from the UK.<br />
The turnaround time for each model depends on<br />
the hair type and also if they are coming from other<br />
shows before.<br />
HCA: Do you work closely with the designers<br />
to come up with the hair looks for the show?<br />
RX: Always. It's a very collaborative project that<br />
often changes several times before we get to a<br />
finished result.<br />
HCA: What is your favourite Cloud<br />
Nine product?<br />
RX: I love to use the Cloud Nine Iron. It allows<br />
me to prep the hair perfectly regardless of if I'm in<br />
the salon, on a shoot or at a show. I also love that<br />
it adds shine to the hair which is very important<br />
under lights.<br />
HCA: How did you reach such a high level of<br />
hairdressing, where you are working with top<br />
designers and celebrities?<br />
RX: I met all the right people and worked very,<br />
very hard. I still do! Put yourself out there,<br />
network and constantly create new things.<br />
HCA: What advice would you give to anyone<br />
who wants to work and build a career in<br />
fashion hairdressing?<br />
RX: Never say no. It's not in my vocabulary.<br />
Always give it a try before giving up.<br />
HCA: What would you be doing if you<br />
weren’t a hair stylist?<br />
RX: Painting. I love art.<br />
HCA: Who is your personal hair style icon and<br />
what is your personal hair style?<br />
RX: Too many to choose from... but at the<br />
moment my hair is pink. Loving coloured hair at<br />
the moment.<br />
The Sass&Bide Spring/Summer 2013 Collection<br />
was shown on 14th September 2012 as part of<br />
London Fashion Week.<br />
and exciting.<br />
16 17
FEATURES<br />
HAIR: Lauren McCowan for Cloud Nine<br />
MODEL: Nicole Pollard at Chic Management<br />
PHOTOGRAPHY: Thom Kerr<br />
STYLING: Sarah Marion Birchley<br />
HAIR: Lauren McCowan for Cloud Nine<br />
MODEL: Nicole Pollard at Chic Management<br />
PHOTOGRAPHY: Thom Kerr<br />
STYLING: Sarah Marion Birchley<br />
arThouse<br />
ChiC<br />
Rediscover your inner creativity this season<br />
with the help of Cloud Nine tools and your<br />
own imagination. Glamour and fashion fuse<br />
with boho chic to create these contemporary<br />
looks, ideal for the red carpet or the high street,<br />
whatever the mood!<br />
18 19
FEATURES<br />
success At<br />
hair eXPo 2012<br />
The June long weekend saw tens of thousands of industry professionals<br />
pass through the doors of Hair Expo at the Sydney Exhibition Centre<br />
in Darling Harbour. Haircare Australia was well represented by its<br />
market leading brands, entertaining and educating the crowds in all<br />
areas of the hairdressing field.<br />
Moroccanoil Stand<br />
Cloud Nine Stand<br />
New
22<br />
GET THIS LOOK<br />
CaroliNa herrera<br />
sprinG 2013 nyFw<br />
Moroccanoil Luminous<br />
Hairspray Strong 330mL<br />
42063 $15.91 ex gst $17.50 inc gst<br />
Moroccanoil Frizz Control 100mL<br />
42039 $22.50 ex gst $24.75 inc gst<br />
Moroccanoil Volumizing Mousse<br />
Launching In Australia 2013<br />
Moroccanoil Ionic Ceramic Brush 35mm<br />
42252 $12.77ex gst $14.05inc gst<br />
Hair design by Orlando Pita of Orlo Salon for Moroccanoil<br />
The Look:<br />
Orlando Pita for Moroccanoil, designed strong, architectural looks for the Carolina Herrera Spring 2013<br />
collection at NYFW. The sleek, shiny, and graphic style was straight on the sides and back - with front/<br />
mid-brow strands pulled back to simulate the effect of the hair held in place by a barrette or ponytail.<br />
1<br />
3-4<br />
2<br />
Step 1: Apply the new Moroccanoil Volumising<br />
Mousse (launching in Australia 2013) and blow<br />
dry the hair straight on sides and back with a<br />
Moroccanoil Ionic Ceramic Brush to create subtle<br />
volume. Then spray Moroccanoil Luminous<br />
Hairspray Strong at the root of each section<br />
for structure.<br />
Step 2: To create the designed effect at the top<br />
of the head, take graduated horizontal 1.5cm<br />
sections starting at the crown. Spray each section<br />
with Moroccanoil Luminous Hairspray Strong.<br />
(The first at the crown was sprayed 12cm from<br />
the root. The next was sprayed 4cm inches from<br />
the root and the last few sections, closest to the<br />
hairline, were sprayed 5cm away from<br />
the root).<br />
Step 3: Smooth and shape the hair, then spray the<br />
entire look with Moroccanoil Luminous Hairspray<br />
Strong. This will provide great hold and will leave<br />
the hair looking shiny.<br />
Step 4: Finish the hair with a light mist of<br />
Moroccanoil Frizz Control on top of the crown area<br />
to make sure there are no flyaways and to accent<br />
the design.<br />
Find the inner<br />
goddess wiTh evo ®<br />
texture and volume resulting in bouncy, shiny curls.<br />
perfect for: medium to long hair that wants defined bouncy curl<br />
1<br />
1. blend a thumb nail size amount of shape vixen<br />
(50%) and liquid rollers (50%) in the palm of your<br />
cupped hand.<br />
4. apply icon welder to each section to protect the<br />
hair from hot tools and add style support. spray<br />
evenly from roots to ends. use a styling wand.<br />
wind each section cleanly and allow the hair to<br />
heat for 5 -10 seconds.<br />
2<br />
2. apply to damp hair. spread evenly from the<br />
roots to the ends. use a hairdryer and a diffuser.<br />
dry the hair using the ‘half speed’ and ‘full heat<br />
setting’ until it is 100% dry.<br />
3<br />
3. cup the hair with the diffuser. lift the hair with<br />
your hands. this creates volume and speeds<br />
up the drying process. continue until the hair is<br />
completely dry.<br />
4 5 6<br />
5. coil each section, clip each section near the<br />
roots and allow them to cool. continue with the<br />
same technique until finished. remove clips and<br />
unravel the hair to provide loose curl.<br />
FINAL LOOK<br />
6. separate the curls. brush the hair smooth.<br />
finish and personalize as required.<br />
CLEAN the therapist<br />
CONDITION the therapist<br />
TREAT the great hydrator<br />
STYLE shape vixen 50% + liquid rollers<br />
50% (blend) + icon welder<br />
FINISH as required<br />
the therapist shampoo 300mL<br />
39262 $13.64ex gst $15.00inc gst<br />
the therapist conditioner 300mL<br />
39264 $13.64ex gst $15.00inc gst<br />
the great hydrator 150mL<br />
39266 $13.64ex gst $15.00inc gst<br />
shape vixen 200mL<br />
39216 $12.27ex gst $13.50inc gst<br />
liquid rollers 200mL<br />
39245 $12.27ex gst $13.50inc gst<br />
icon welder 200mL<br />
39254 $12.27ex gst $13.50inc gst<br />
23
GET THIS LOOK<br />
cLoud nine And renyA Xydis At sAss & bide<br />
loNdoN fashioN week 2012<br />
SHOW: sass & bide, London Fashion<br />
Week, 14th September 2012<br />
CREATIVE DIRECTOR HAIR: Renya Xydis<br />
for Cloud Nine<br />
LOOK: Renya Xydis created a textured,<br />
playful and relaxed ponytail to complement<br />
sass & bide’s most recent collection, sent<br />
down the runway at London Fashion Week.<br />
INSPIRATION: The sass & bide<br />
LOVESHADY collection explores the<br />
ethereal union of gender; a romantic<br />
journey where every masculine notion finds<br />
counterbalance and softness in femininity.<br />
Contemporary tuxedo styling honours the<br />
masculine force, while subtle detailing hails<br />
the seductive nature of the empowered<br />
woman. This is reflected in the energy and<br />
structure of the hair. The natural, relaxed<br />
and textured look complements and<br />
softens the strong lines in the collection.<br />
KEY PRODUCTS<br />
The Cloud Nine Wide Iron<br />
07010 $180.00 ex gst $198.00 inc gst<br />
The Cloud Nine Micro Wand NEW<br />
07020 $69.00 ex gst $75.90 inc gst<br />
1-2<br />
1. Begin by brushing out the hair and create a<br />
side part towards the left side of the head.<br />
2. Once the hair is free from knots, section hair off<br />
and lightly iron hair from the roots using your Cloud<br />
Nine Wide Iron set at 125°C. This will add shine<br />
into the hair and also smooth out any kinks.<br />
4<br />
4. Allow a few loose pieces to rest out of the<br />
elastic and fall softly down the side of the face.<br />
8<br />
3<br />
3. Sweep hair back with hands into a ponytail at<br />
the nape and secure using an elastic, wrapped<br />
around several times.<br />
5-7<br />
5. Using your Cloud Nine Micro Wand wrap small<br />
sections of the ponytail around the barrel one at a<br />
time holding for 2 seconds and release to create<br />
a soft curl.<br />
6. Repeat this step until all sections of the ponytail<br />
have been curled then allow hair to cool.<br />
7. Gently shake out the curls and loosen with your<br />
fingers.<br />
8. To finish the look, texturise the sides of the hair<br />
gently and finish with hair spray.<br />
FINAL LOOK<br />
New
NEW PRODUCTS<br />
evo LAunches<br />
faBuloso<br />
evo®, the innovative, professional hair and brand with individuality and<br />
integrity introduces the evo® FABULOSO range of products, available<br />
in select salons this september.<br />
F-A-B-U-L-O-S-O colour enhancing conditioners<br />
PROVIDE an instant hair colour combined with a<br />
nourishing treatment. F-A-B-U-L-O-S-O keeps<br />
you r colour fresh and you r hair healthy – it is<br />
available in 6 different shades and is ideal to<br />
use between salon visits to revive and brighten<br />
coloured hair in only 3 minutes.<br />
Intensify hair colour? Yup. C-o-n-d-i-t-i-o-n like a<br />
crazy thing? Totally. Add non-trademark-registered,<br />
s-u-p-e-rshine? So glooosssy. Revive like a life<br />
guard on reality tv? Oh yes, like two. Refresh like<br />
granny’s lemonade? Oh, the memories. And if<br />
that’s not enough, it tones like a Fonda<br />
work-out video.<br />
CHECK OUT PAGE 47 FOR DEALS<br />
Available in: Chestnut, Mahogany, Purple<br />
Red, Caramel, Light Beige and Platinum<br />
Blonde 250ml.<br />
$18.15ex gst $19.95inc gst<br />
Pictured left to right.<br />
1) 24036 Fabuloso Chestnut 250mL<br />
2) 24038 Fabuloso Mahogany 250mL<br />
3) 24034 Fabuloso Purple Red 250mL<br />
4) 24040 Fabuloso Caramel 250mL<br />
5) 24042 Fabuloso Light Beige 250mL<br />
6) 24044 Fabuloso Platinum Blonde 250mL<br />
FABULOSO STOCKISTS ONLY<br />
new reLeAses FroM<br />
Cloud NiNe<br />
Cloud Nine Micro Wand<br />
The Cloud Nine Micro Wand is new to Australian<br />
shores, bringing new style to short hair. The Micro<br />
Wand offers all of the features that you already love<br />
in the Original Wand, but has added versatility for<br />
short to medium length hair with the smaller<br />
14cm barrel.<br />
Already loved in the UK by celebrities and<br />
stylists alike, the Micro Wand may be smaller but<br />
doesn’t compromise on clout as it offers the<br />
same revolutionary technology as the larger<br />
Original Wand.<br />
07031 - $163.00ex gst $179.95inc gst<br />
Professional Stylist Kit<br />
The Cloud Nine Professional Stylist Kit is the ideal<br />
introduction to the Cloud Nine brand and tools.<br />
Available only to professional stylists and for a<br />
limited period of time, the kit consists of;<br />
• Cloud Nine Standard Iron<br />
• Cloud Nine Wide Iron<br />
• Cloud Nine Original Wand<br />
• Cloud Nine Micro Iron –<br />
FREE with this kit<br />
Cloud Nine products are the new revolution in<br />
professional hot tools, creating contemporary<br />
fashion forward styles in high end salons<br />
across the country. Known for their one touch<br />
temperature control with high and low settings,<br />
Cloud Nine tools offer even greater versatility to<br />
create unlimited styles with lower temperatures<br />
and greater control.<br />
07320 - $540.00ex gst $594.00inc gst<br />
26 27<br />
$260.00rrp<br />
Along with the brand’s trademark one-touch<br />
temperature control, with high and low settings<br />
the Micro Wand ceramic coated barrel contains a<br />
unique, special ingredient to give the hair added<br />
shine and sparkle. The convenient swivel cord<br />
and hibernation mode (sets in after 30 minutes of<br />
non-use) make this tool even more appealing for<br />
stylists and clients alike.<br />
Each Micro Wand also comes packaged with<br />
two heat protective accessories; a glove to wrap<br />
the strands around the barrel minus the worry of<br />
catching your fingers and a guard for quick and<br />
easy storage during cool down.<br />
The unique ceramic black plates of the Iron and<br />
barrel of the Wand are made with Korean Rock<br />
Minerals adding shine and sparkle to the hair,<br />
leaving it silky smooth to the touch every time<br />
it is used.<br />
The ideal value for money starter set for all<br />
professional stylists, ranging from the salon senior<br />
to the aspiring apprentice!
NEW PRODUCTS<br />
christMAs retAiL GiFtinG with<br />
Cloud NiNe<br />
Cloud Nine Limited Edition Signature Gift Set<br />
This Christmas, be one of the first<br />
to stock the Cloud Nine Limited<br />
Edition Signature Gift Set. With<br />
only 50 sets available in Australia,<br />
this handcrafted wooden box<br />
is the ideal presentation tool for<br />
the Cloud Nine Original Iron and<br />
Wand this Christmas.<br />
oNly<br />
50 seTs<br />
availaBle<br />
Cloud Nine Limited Edition<br />
Signature Gift Set<br />
07321 $631.82ex gst $695.00 inc gst<br />
$995.00 rrp<br />
* Available only to official Cloud Nine stockists<br />
• High gloss black handcrafted wooden box, inlayed with<br />
silver Cloud Nine logo and mirror<br />
• Collector’s piece ideal for storage and display<br />
• Each box has an individual number plaque,<br />
Cloud Nine Duo Gift Set<br />
The Cloud Nine Duo Gift Set is the ideal Christmas<br />
gift. Available in two different sets, choose your<br />
own combination of the new Micro Wand and your<br />
selection of either the Standard or Wide Iron.<br />
Available for the first time in Australia, the Micro<br />
Wand caters to short and mid-length hair, creating<br />
curls and waves with ease. The Micro Wand offers<br />
the versatility and styling options of The Wand, but<br />
its smaller 14cm barrel makes it a breeze to use on<br />
shorter hair.<br />
availaBle<br />
wiTh your<br />
ChoiCe of The<br />
sTaNdard or<br />
wide iroN<br />
Cloud Nine Standard/Micro Wand Duo<br />
07322 $300.00ex gst $330.00 inc gst $495.00 rrp<br />
Cloud Nine Wide/Micro Wand Duo<br />
unique to each purchase<br />
• One touch temperature control<br />
• Contains the Cloud Nine Original Iron and Wand<br />
• Ceramic coated barrel for added shine and sparkle<br />
•<br />
•<br />
One touch temperature control technology<br />
Shine enhancing ceramic coating design<br />
•<br />
•<br />
Swivel cord<br />
Hibernation mode automatic activation after 30 minutes<br />
07323 $300.00ex gst $330.00 inc gst $495.00 rrp<br />
• Universal voltage<br />
• Universal voltage<br />
* Available only to official Cloud Nine stockists<br />
• Hibernation mode automatic activation after 30 minutes<br />
• Bespoke case presentation<br />
• 12 Month Warranty on tools<br />
• 12 Month Warranty on tools<br />
28 29
NEW PRODUCTS<br />
alTerNa<br />
styLe rAnGe<br />
The new Style range has finally hit Australia’s shores<br />
the lastest Alterna Styling range for Haircare Australia.<br />
Part of the ever popular Bamboo brand, the<br />
Style range is a comprehensive selection of<br />
eco-chic products made with potent Organic<br />
Bamboo Extract and Blue Yucca Root.<br />
The Bamboo Extract is a key ingredient,<br />
immediately boosting the hair’s intrinsic<br />
strength, flexibility and sustainability.<br />
1<br />
2<br />
1. Form Ultra Hold Sculpting Clay<br />
An ultra-hold compound with concentrated styling<br />
power to achieve and maintain sculpted shape,<br />
definition and texture with a touchable matte finish.<br />
22518 - $14.45ex gst $15.90inc gst<br />
2. Shape Moldable Texture Paste<br />
A mid-weight, medium-control paste that can be<br />
easily distributed through hair for moldable texture,<br />
shape and separation.<br />
22516 - $14.45ex gst $15.90inc gst<br />
3<br />
3. Texturizing Body Boost<br />
Volumizing Liquid Powder<br />
An aqueous, dust-like powder that works magic<br />
on your hair adding volume, lift, texture, separation<br />
and light control without being stiff or sticky.<br />
Sprinkle it through dry hair for lightweight, all-over<br />
fullness and texture, or apply directly to the roots<br />
for an instant boost.<br />
22520 - $14.45ex gst $15.90inc gst<br />
4. Super-Natural Curl Shaping<br />
and Defining Cream<br />
A lightweight conditioning cream that separates<br />
curls giving them “super-natural” shape, definition<br />
and control.<br />
22510 - $14.45ex gst $15.90inc gst<br />
5. Freestyle Flexible Control Gel<br />
4 5<br />
A flexible, buildable, long-lasting-hold gel that<br />
provides pliable control in a flake-free formula that<br />
never leaves hair stiff or crunchy.<br />
22512 - $14.45ex gst $15.90inc gst<br />
6<br />
6. Cleanse Extend Translucent<br />
Dry Shampoo<br />
A virtually translucent dry shampoo designed to<br />
absorb oil, product build-up and impurities without<br />
leaving any powdery residue, leaving hair with a<br />
clean, touchable texture and a fresh scent.<br />
22500 - $14.45ex gst $15.90inc gst<br />
7. Boho Waves Tousled Texture Mist<br />
A weightless texturising mist that instantly<br />
gives natural, tousled, “just-back-fromthe-beach”<br />
waves.<br />
22514 - $14.45ex gst $15.90inc gst<br />
7<br />
ColorsMash TM<br />
sMAsh it in For instAnt coLour<br />
Colorsmash TM temporary hair shadow is inspired by the popular hair<br />
chalking trend. It is the perfect add-on for all occasions and easy to apply.<br />
Smash it on. Seal with spray. Wash it out.<br />
Colorsmash TM Hair Shadow by Condition Culture is<br />
temporary hair color that adds vibrancy and colour<br />
to the hair with no commitment. Simply apply<br />
colorsmashTM by “smashing” the desired section<br />
of the hair, sealing it with spray, and washing<br />
it out. Initially introducing nine distinct colours,<br />
ColorsmashTM is an answer to craft store pastels<br />
and was specifically created for use on hair with<br />
no harmful chemicals. ColorsmashTM was inspired<br />
by this season’s ‘it’ trend of dip-dyed tips and hair<br />
chalking – use just one colour to get a cool ombré<br />
effect or multiple colours to really stand out. With<br />
a commitment to quality, Condition Culture brings<br />
you the best brand of hair shadow to the hair and<br />
beauty industry.<br />
$15.00ex gst $16.50inc gst<br />
1) 08500 - Atomic Yellow<br />
2) 08502 - Electric Beat<br />
3) 08506 - Je Ne Sais Quoi<br />
4) 08508 - Rags To Riches<br />
5) 08504 - Firecracker<br />
6) 08516 - So Jaded<br />
7) 08512 - St. Martini<br />
8) 08510 - Oh La Lavender<br />
9) 08514 - Tango Mango<br />
10) 08503 - Plum Pie<br />
11) 08505 - Party Pink<br />
12) 08501 - Cosmopolitan<br />
13) 08507 - Snowflake<br />
14) 08509 - NEW A True Royal (N/A)<br />
15) 08511 - NEW Twilight (N/A)<br />
16) 08513 - NEW Morning Mist (N/A)<br />
17) 08515 - NEW Pumpkin Spice (N/A)<br />
18) 08517 - NEW Putting on the Glitz (N/A)<br />
19) 08518 - NEW Gold Rush (N/A)<br />
30 31<br />
1<br />
3 4<br />
5<br />
6<br />
7<br />
2<br />
8<br />
11 12 13 14<br />
15<br />
9<br />
16 17 18 19<br />
10<br />
CHECK OUT PAGE 56 FOR DEALS
32<br />
NEW PRODUCTS<br />
i-Tip extensions<br />
- 100% Human Remy Hair<br />
The Babe i-Tip Hair Extension method is<br />
quick and easy. There is no need for heat,<br />
glue or chemicals and that means no damage.<br />
This method uses a non-slip grooved bead<br />
to attach the hair extension to the client’s<br />
existing hair. Professional stylists attach i-Tip<br />
Extensions by using a Lock Tool and<br />
Loop Tool.<br />
CHECK OUT PAGE 54 FOR DEALS<br />
introducinG<br />
BaBe hair eXTeNsioNs<br />
Babe Hair Extensions are the newest fashion hair extension sweeping the<br />
country. Made from 100% Human Remy Hair, the Babe brand is known<br />
for its smooth texture without the silicone coatings making it a favourite<br />
among stylists and clients alike.<br />
Babe Inc. is the industry leader in offering<br />
innovative hair extension methods to address<br />
different styling needs of the women of today.<br />
Babe Hair Extensions are made from 100%<br />
human, remy hair. Babe Hair is used by salons<br />
and stylists all around the world and is known for<br />
its ability to maintain a radiant and smooth texture<br />
without using synthetic coatings like silicone.<br />
Babe Hair Extensions is the result of an exclusive<br />
collaboration between Babe and one of the<br />
world’s oldest and most prestigious raw human<br />
hair authorities.<br />
Tape-in extensions<br />
- 100% Human Remy Hair<br />
The Babe Tape-In Hair Extension method<br />
is a revolutionary system of installing hair<br />
extensions without the use of beads, clips, or<br />
glues. Tape-In Hair Extensions are installed<br />
by placing the client’s hair in between two<br />
individual extensions that lay exactly on top of<br />
each other. The extensions are gently removed<br />
using Babe’s acetone-free Bond Remover.<br />
Babe Hair Extensions can be curled, flat-ironed,<br />
washed, conditioned, and even coloured.<br />
Because the cuticle is not stripped and is left<br />
intact, Babe’s high quality remy (cuticle correct)<br />
hair accomplishes the goal of helping individuals<br />
around the world gain the look they desire. From<br />
adding highlights or lowlights to increasing volume<br />
or length, Babe Hair can help you accomplish<br />
whatever look or style you desire.<br />
New MaNNeQuiN head raNge<br />
For educAtion<br />
Haircare Australia has added to our already extensive range of Mannequin Heads<br />
with several new additions being imported and added to our current range.<br />
We at Haircare Australia have done both internal<br />
and external testing on these new products<br />
to ensure the Mannequins Heads are suitable<br />
for the training and skill refreshing needs of the<br />
hairdressing industry as a whole. The testing<br />
results have proven these products to be a<br />
worthwhile addition to our Mannequin Head range.<br />
The most exciting addition to the Mannequin<br />
Head range has been the 03374 Curly/Straight<br />
Mannequin Head. This is a fantastic training tool<br />
enabling trainees and qualified hairdressers the<br />
opportunity to hone and practice many skills.<br />
The mannequin can be used across many of<br />
the skills that the hairdressing industry needs to<br />
accommodate our expanded skill base and the<br />
changed requirements of the current Training<br />
Package SIH 11.<br />
Firstly the 03374 Curly/Straight Mannequin Head<br />
can be used to perfect the art of blowing drying<br />
African /American hair type with no more than skill<br />
to use the standard blowdrying tools of brushes<br />
and blowdryer. This skill is one that is essential in<br />
servicing the changing needs of our salon client<br />
base and the continuously evolving Australian<br />
demographic.<br />
The second skill the trainee, qualified hairdresser<br />
can practice and perfect on this Mannequin Head<br />
is the proficient use of the straightening iron/s to<br />
smooth and control this hair type which is often<br />
thick, curly and unmanageable.<br />
The other opportunity the 03374 Curly /Straight<br />
Mannequin affords is to practice and perfect the<br />
art of protein straightening and the permanent<br />
chemical straightening services. These services<br />
are ever expanding in the hairdressing market<br />
place and the opportunity to practice the skill prior<br />
to client contact has previously been limited.<br />
This new addition to the Mannequin Head range is<br />
a huge asset.<br />
The remaining additions to the Mannequin Head<br />
range are:<br />
03363 Ki Mannequin Male Frank (no beard)<br />
03361 Ki Mannequin XL Kate H/S 190 deg<br />
Both of these Mannequin Heads accommodate<br />
the training needs of the trainee and the qualified<br />
hairdresser. The Mannequin Heads are suitable<br />
for the practical requirements of the new Training<br />
Package and have an extensive training capacity.<br />
Take the opportunity to look closely at these<br />
new Mannequin Heads and consider how they<br />
will assist you and your team in the continuous<br />
improvement of your skill base.<br />
03374 Curly/Straight Mannequin Head 03363 Ki Mannequin Male Frank (no beard) 03361 Ki Mannequin XL Kate H/S 190 deg<br />
33
NEW PRODUCTS<br />
New showrooM<br />
At south MeLbourne<br />
Haircare Australia is proud to announce our new equipment showroom at our South Melbourne store.<br />
The new showroom features our latest equipment ranges and salons ideas to suit everyone.<br />
Call the South Melbourne Showroom now for your personal appointment with Sheila on 03 9645 0729<br />
CODE 87504<br />
stAr shAMpoo / MAssAGe bAsin<br />
for a viP TreaTMeNT<br />
HAIRCARE AUSTRALIA<br />
Equipment Showrooms<br />
578-580 City Rd, South Melbourne VIC &<br />
Corner Adam & Manton Street, Hindmarsh SA<br />
The ultimate in design and relaxation, this shampoo lounge is a striking addition to any salon.<br />
CODE 87505<br />
en stAr shAMpoo / MAssAGe bAsin<br />
CoMPleTe relaXaTioN<br />
Features Specifications Features<br />
Specifications<br />
Body Colour: Black 87505<br />
White 87504<br />
Seat Colour: Black<br />
Dimensions: W: 700mm,<br />
D: 1950mm, H: 920mm<br />
Specifications: standard cushion,<br />
electronic massage, dual purpose footrest<br />
or Z-type.<br />
TAPWARE NOT INCLUDED<br />
Simple modern design makes this shampoo lounge appealing whilst being comfortable.<br />
The massage mechanism will leave your clients refreshed and happy.<br />
oN disPlay<br />
iN adelaide<br />
& MelBourNe<br />
showrooMs<br />
Body Colour: Black 87508<br />
White 87507<br />
Seat Colour: Black<br />
Dimensions: W: 700mm,<br />
D: 1750mm, H: 930mm<br />
Specifications: standard cushion,<br />
electronic massage, dual purpose footrest<br />
or Z-type.<br />
TAPWARE NOT INCLUDED<br />
34 35<br />
CODE 87507<br />
availaBle<br />
wiTh or wiThouT<br />
Massage<br />
CODE 87508
EDUCATION<br />
lakMÉ<br />
sprinG/suMMer<br />
coLLection<br />
The Breeze Spring Summer<br />
Collection showcases an array of<br />
soft, chalk like pastels influenced<br />
by nature’s spring summer<br />
colour palette. Be inspired by the<br />
technique that takes Emilie’s look<br />
from deep rosewood to soft pastel<br />
pink, exploring a graduation of<br />
seasonal hues in the transition.<br />
Re-create the Collection in-salon with the<br />
Breeze kit, which includes a detailed Step by<br />
Step education guide, encompassing all four<br />
fashionable looks of the collective. Invest in the<br />
Breeze kit to receive the Lakmé colours used in<br />
this all inclusive, limited edition colour kit.<br />
DEAL CODE: 00947<br />
$272.68 $299.95inc gst<br />
NORMALLY $680.00inc gst<br />
1 x Lakmé Collage 0/70 Blue<br />
1 x Lakmé Collage 12/72S/Blg VltBlue Bld<br />
1 x Lakmé k. blonde Toner Silver<br />
2 x Lakmé k. blonde Toner Pearl<br />
1 x Lakmé Gloss 0/90 Red<br />
1 x Lakmé Gloss 8/22 Int Viol Lt Blnd<br />
1 x Lakmé Gloss 8/64 Copper C/nut L/Bld<br />
1 x Lakmé Gloss 10/22 Int Viol Plat Bld<br />
1 x Lakmé Gloss 10/30 Gold Plat Bld<br />
2 x Lakmé Gloss 10/40 Copper Plat Bld<br />
50%<br />
More ThaN<br />
disCouNT<br />
3 x Lakmé Gloss 0/00 Lightener<br />
1 x L/Gloss Emulsion Long Lst 1Ltr<br />
1 x Lakmé 20 Vol 1Ltr<br />
1 x Lakmé 30 Vol 1Ltr<br />
1 x Lakmé k. blonde D/free Bleach 500gm<br />
1 x Teknia Ultra Clair Duo Sach 10mL - New<br />
1 x Lakmé P/Graphic Chart 120shd<br />
1 x Poster<br />
1 x Tent Card<br />
1 x Lakmé Breeze Spring Summer Collection<br />
Step by Step Booklet<br />
1 x k.blonde colour chart<br />
36 37
SALON FEATURES<br />
avaia hair<br />
Shop 3/6 Heaths Road , Mackay Queensland 4740 | 07 4942 8859<br />
Avaia Hair is located in Mackay, on the<br />
Queensland eastern coast where endless sandy<br />
beaches merge with the tranquillity of lush tropical<br />
rainforests under the humidity that is the Sunshine<br />
State. It seems fitting then that the word avaia<br />
translates to ‘the appreciation for many beautiful<br />
and refined aspects of life …. a cherished place,<br />
with the urge to be philosophical and<br />
self-expressive’.<br />
Owner Skye Hayes opened the salon doors to<br />
Avaia Hair only 14 months ago with this same<br />
philosophy, establishing a business dedicated to<br />
beauty and self-expression. It is here that she<br />
leads a small but cohesive team of four, made<br />
up of Amie the senior stylist, 1st year apprentice<br />
Mikaela and school based apprentice Kelsa.<br />
As a dedicated Lakmé professional colour salon,<br />
Skye and her team focus on contemporary colour<br />
and cuts, tailored to the needs of each individual<br />
client. This commitment to personalised service is<br />
also evident in their strong focus on client training,<br />
hosting education evenings where the staff teach<br />
their clients how to manage their hair and create<br />
salon styles at home. Ranging from boho waves,<br />
upstyles or just simple curls, clients can choose<br />
from a selection of information evenings, based on<br />
the look that they want to achieve.<br />
Avaia Hair is a full Haircare Australia salon,<br />
stocking Lakmé, Cloud Nine, Alterna Bamboo and<br />
Caviar ranges. After opening the salon just over<br />
a year ago, Skye felt the need to refine everything<br />
and bring it to a higher quality. The Caviar, Bamboo<br />
and Lakmé ranges were exactly what the<br />
salon needed.<br />
When not working in the salon Skye is a judge<br />
for IHS Queensland, which involves judging local<br />
hair competitions in Mackay, as well as travelling<br />
to the Sunshine Coast, Gladstone and Brisbane.<br />
It is through her work in the salon and the wider<br />
hairdressing community that she keeps abreast of<br />
hair and fashion trends, helping her forecast new<br />
looks with each coming season.<br />
head sTudio<br />
64 King Street, Perth 6000 | 08 9481 6464 | headstudio.com.au<br />
Owned by Mark and Marie Cain, Perth’s Head<br />
Studio is one of the city’s premier salons and an<br />
integral element of the local community, taking an<br />
active interest in local fashion, music, art, food<br />
and wine.<br />
The Head Studio business has been built on the<br />
philosophy of ‘getting involved with our people in<br />
the community’, claim Mark and Marie. Added to<br />
this foundation is a passion and commitment to<br />
hairdressing and the longevity of the professional<br />
industry through a deep respect for other talented<br />
hairdressers. ‘We love a lot about hair and all<br />
areas of it. We focus on showing who we are<br />
through colour, hair wraps and creating all sorts<br />
of texture.’<br />
Styling is a large part of the Head Studio business<br />
and has been integral in establishing the salon’s<br />
identity as a fashion forward, progressive hair<br />
studio. In line with this is Mark and Marie’s<br />
dedication to the evo ® and Cloud Nine ranges of<br />
styling products, complementing each other with<br />
unique wet products and technologically advanced<br />
electrical tools. Among their favourite product<br />
selections are Haze, Mr Fantastic and the on trend<br />
Salty Dog that helps to give beach waves with a<br />
minimum of fuss.<br />
While still relatively new to the Haircare Australia<br />
portfolio, Cloud Nine has already made an impact<br />
on day to day styling at Head Studio. The Wand<br />
is also proving to be a must have tool in the salon,<br />
offering versatility for both the stylist and clients.<br />
Leading a team of twenty three staff, Mark<br />
and Marie have also created a dynamic and<br />
inspirational work environment that is motivating<br />
for both employees and clients alike. Their décor<br />
and sense of style begins with their street frontage<br />
and is evident in all areas of the salon from the<br />
wall décor to the basins, with colour and patterns<br />
creating a welcoming space.<br />
38 39