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Minor 'Entrepreneurship in Sustainable Energy' 2012-2013
InnoEnergy is a new Knowledge and Innovation Community, partly located at TU/e, initiated by the
European Union. InnoEnergy has committed itself to contributing to the challenge of integrating higher
education, research and business innovation. In collaboration with the KIC InnoEnergy, this minor was
developed by the Innovation, Technology Entrepreneurship and Marketing (ITEM) group of the School of
Industrial Engineering and the Brabant Centre of Entrepreneurship. In this minor program the students
will be challenged to develop contributions to the sustainable energy systems of the future. Students
interested in the technology commercialization efforts not specifically related to renewable energy are
referred to the Minor 'Entrepreneurship & Innovation'.
Broadly, the minor consists of the following interrelated activities:
-Four courses on entrepreneurship related topics (see overview in part 2: structure of minor)
-Two projects: Technical project and Business Feasibility Study
-Skills Training
-Coaching
The courses where the students obtain sufficient basic knowledge in the field of entrepreneurship and
innovation can be (partly) used during the development of the projects. From the first until the last week of
this minor, the students will work in small groups on a technical project followed by the development of a
business feasibility study. Topic of the project of each of the student groups will be an innovative energy
related technology. Throughout both projects the topic will remain the same 1
offering the opportunity to
become technically knowledgeable before designing the business feasibility study. Therefore, the technical
project will motivate students to analyze the technology and design a technological innovation which will be
studied from the business perspective during the graduation project. Next to this, the students will have the
opportunity to take several practical workshops to develop and improve their skills. During the course of the
projects the student groups will be coached by experienced entrepreneurs and scientists.
Next to difference in topic of study, the following differences in organisation/activities between the minor
Entrepreneurship in Sustainable Energy and the minor Entrepreneurship and Innovation can be found:
• Each Group of students will be actively coached by either an entrepreneur or an experienced person
working in the commercial sector;
• This minor is jointly organised by BCE, ITEM and EEI;
• Within this minor a Technical Project is offered, which is supervised by an experienced lecturer
with technical background ;
• Students will be offered four skills trainings which were selected according to their proven
significance to people either “working in groups” and/or “working towards business development
”.
1. Learning objectives
1 . Topic of the business case could only differ slightly if the outcomes of the technical study offer no direct
opportunity for a business case. In this case a business opportunity will be sought closely related to the
technology under research ensuring that not all gathered information and results of the technical project
are lost.

After graduating from the minor program Entrepreneurship in Sustainable Energy the student will be able
to:
…design a technological innovation based on a thorough, technical analysis in which limitations
and opportunities are assessed;
…develop a business model on the basis of innovative ideas in general and new technologies in
particular;
…formulate an optimal strategy to protect the know-how around technologies and products (in
consultation with Intellectual Property specialists);
…analyze and manage the main aspects of new product development, starting from the product
ideation and fuzzy front end of innovation and finishing with product launch;
…formulate the purchasing and marketing strategy in order to build effective relationships with
suppliers and win clients and customers;
The knowledge and skills obtained in the above mentioned areas will be combined and applied during the
development of the technical project and the business feasibility study.
After completing this minor program, the students will be able to directly enroll into the MSc program
“Innovation Management”. The remaining deficiency courses required for entering this MSc program can
be taken within the free electives of the master program (see Appendix I for the list of the courses).
2. Structure of the minor
The main program difference between the minor 'Entrepreneurship & Innovation' and the minor
'Entrepreneurship in Sustainable Energy' is that the students will follow the course oL974 “Technical Project”
instead of 1CP06 “Business Economics” and 1JP02 “Organizational Behavior and Human Performance”.
The minor 'Entrepreneurship in Sustainable Energy' thus consists of the following obligatory courses:
Code Course name ECTS Incl.
practicing
(hours)
Quarter
1ZS11 Entrepreneurship & Innovation 3 23 A
0ZS12 Intellectual Property & Innovation 3 24 A
0PP00 Technical Project 6 168 A
1ZS10 New Product Development Processes 6 50 A+B
1ZP04 Marketing and Purchasing Management 3 8 B
1PP95 Graduation Project (Business Feasibility Study) 6 168 B
0LP52* Academic Education (Introduction into Ethics)*
3 - B
Please click on the link below to see how you can fill in the academic
education in the minor if you do not intend to follow the master IM:
http://w3.tue.nl/nl/diensten/stu/onderwijs/major_minor/minoren/a
cademische_vorming/
The majority of the courses will be given in English.
The practical component of the minor totals 441 hours (15.75 ECTS), typically done in individual and group
projects.

* Students (except for ST-students) should, instead of the regular TU-wide SG lectures organized by the
Academic Education Platform, follow 0LP52 (Introduction into Ethics), if they intend to follow the master
“Innovation Management”.
3. A single starting point
This minor starts in the first semester of the third year of the bachelor program. There will be a kick-off
meeting organized in the beginning of quarter A as part of the start of the program.
4. Requirements for enrolment
We assume that participants have enough prior knowledge in the area of Math Basics (Basiswiskunde) and
Mathematical Analysis (Calculus). It is also a big advantage if the student has obtained sufficient knowledge
in the area of Statistics, including analysis of variance, regression models and sample characteristics.
5. Requirements for the students
Participants must have already obtained their P-diploma before enrolling into this program.
6. What students is this minor program open for?
This minor is open for all bachelor students within the 3TU Federation, except for Industrial Engineering
and Industrial Engineering for Healthcare.
7. Further information
For further information, contact: ir. M.A.S.G.Wijnker
CNT 1.16
T: 040 247 4259
E: m.a.s.g.wijnker@tue.nl
Responsible lecturer: dr.ir J.M.N.v.Kasteren
CNT 1.10
T: 040-247 5481
E: J.M.N.v.Kasteren@tue.nl
Appendix I: Remaining deficiencies for entering the master “Innovation Management
In order to enter the master “Innovation Management”, the students will have to take the following courses
within the free electives of the master program:
Code Name of Subject ECTS
1CP06 Business Economics 3
0AP03 Methods and Models in Behavioural Research 6
1JP03 Work & Organizational Psychology: basic 3
1BP05 Process Modelling for Information Systems 3
1CP07 Project Management 3
2DD20 Statistics 3