MultiCycle? Technical instruction - Avery Dennison
MultiCycle? Technical instruction - Avery Dennison
MultiCycle? Technical instruction - Avery Dennison
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<strong>Avery</strong><br />
<strong>Dennison</strong><br />
<strong>MultiCycle</strong> TM <strong>Technical</strong> Instruction
Introduction<br />
Introduction<br />
<strong>Avery</strong> <strong>Dennison</strong> <strong>MultiCycle</strong> is a new<br />
permanent self-adhesive labelling material<br />
that withstands 30+ product life cycles.<br />
The patent pending technology maximises<br />
shelf impact while ensuring a step-change<br />
in operational and logistical efficiency.<br />
<strong>MultiCycle</strong> can play a key role in creating<br />
more sustainable packaging.<br />
This technical guide gives top-level<br />
information on designing, printing and<br />
converting <strong>MultiCycle</strong> labels.<br />
3 Bottle choice<br />
4 Design guide<br />
- Label shape and design<br />
- Label position<br />
6 Label printing and converting<br />
- <strong>MultiCycle</strong> TM construction<br />
- Printing process<br />
<strong>Avery</strong> <strong>Dennison</strong> <strong>MultiCycle</strong> TM <strong>Technical</strong> Instruction | 2
Bottle choice<br />
Bottle choice<br />
Use only<br />
virgin bottles<br />
Use only<br />
unique bottles<br />
glass<br />
hot-end<br />
coating<br />
cold-end<br />
coating<br />
<strong>MultiCycle</strong>TM label<br />
Use cold-end coating<br />
before label application*<br />
* Proper cold-end coating is<br />
required. We recommend<br />
RP40 or its equivalent.<br />
LABEL<br />
<strong>Avery</strong> <strong>Dennison</strong> <strong>MultiCycle</strong> TM <strong>Technical</strong> Instruction | 3
Design guide<br />
Label shape and design<br />
Ink and primer should be 4mm<br />
away from the edge of the label<br />
+ 4 mm<br />
LABEL<br />
LABEL<br />
LABEL<br />
Avoid 90° angles<br />
90˚<br />
LABEL<br />
LABEL<br />
LABEL<br />
<strong>Avery</strong> <strong>Dennison</strong> <strong>MultiCycle</strong> TM <strong>Technical</strong> Instruction | 4<br />
L<br />
L
Design guide<br />
Label position<br />
The label should be applied on a flat surface<br />
Avoid embossed and<br />
de-bossed areas<br />
LABEL<br />
LABEL<br />
LABEL LABEL<br />
LABEL LABEL<br />
LABEL LABEL<br />
LABEL LABEL<br />
Avoid bottle curves Avoid bottle seam<br />
LABEL LABEL<br />
LABEL LABEL<br />
LABEL LABEL LABEL<br />
LABEL LABEL<br />
LABEL LABEL<br />
<strong>Avery</strong> <strong>Dennison</strong> <strong>MultiCycle</strong> TM <strong>Technical</strong> Instruction | 5
Label printing and converting<br />
<strong>MultiCycle</strong> TM<br />
Over-laminating<br />
construction<br />
Base<br />
construction<br />
construction<br />
PP 30<br />
<strong>MultiCycle</strong> TM M7500 adhesive<br />
Corona treatment<br />
PP 30<br />
<strong>MultiCycle</strong> TM M7500 adhesive<br />
PET 23 liner<br />
Primer + ink for decoration*<br />
Release coating<br />
* Labels can be printed using<br />
offset, flexo and gravure<br />
We recommend to use high<br />
grade UV stable inks<br />
<strong>Avery</strong> <strong>Dennison</strong> <strong>MultiCycle</strong> TM <strong>Technical</strong> Instruction | 6
Label printing and converting<br />
Printing process<br />
Base<br />
construction<br />
Corona<br />
treatment*<br />
Over-laminate<br />
Primer* Printing Tape<br />
testing*<br />
* This step is needed before the next step<br />
Die<br />
cutting<br />
Matrix<br />
stripping<br />
Lay flatness<br />
LABEL<br />
Finished product<br />
<strong>Avery</strong> <strong>Dennison</strong> <strong>MultiCycle</strong> TM <strong>Technical</strong> Instruction | 7