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GE ENErGy - Frank Farnel

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GrOWTH<br />

ever, we were seeing more customers migrating<br />

to open tendering and inviting a number of EPCs<br />

to compete for their projects.<br />

Selection of an EPC to pursue a project requires<br />

that we consider the timing, size and complexity of<br />

the project, the EPC’s current project load and their<br />

local capabilities and strategy for growth within<br />

the region, as well as the customer’s requirements<br />

and potential local content.<br />

a lot of efforts have been recently made with<br />

the localization strategy, notably in Moscow and<br />

the Kaluga region. Could you tell us more about<br />

this strategy and its impact on the market?<br />

<strong>GE</strong> has been active in russia since the early<br />

1900s, and we view it as a very important coun-<br />

A wind farm in Poland<br />

try for us, both now and in the future. We recognize<br />

that russia will have to modernize its energy<br />

infrastructure over the next 20 years. Given the climate,<br />

natural resources and current status of the<br />

infrastructure, this is going to be a major long-term<br />

undertaking that will require the participation of<br />

most of the global OEMs.<br />

We’re committed to the russian market. That’s<br />

why, even in the current economic environment, we<br />

continue to invest in both capabilities and human<br />

resources. We’re increasing our energy operational<br />

capabilities in the country and are implementing a<br />

range of initiatives to ensure we can support our<br />

customers and the industry from local bases.<br />

Two recent investment examples include our Power<br />

Technology Center in the Kaluga region and our new<br />

Commercial, Engineering and Application Center in<br />

Moscow. In late March we signed an agreement to<br />

build a new Power Technology Center in the Kaluga<br />

region. We broke ground on the Kaluga center in<br />

early August and plan for it to go operational by<br />

the end of 2010. In its first phase, the new center<br />

will provide office and industrial space for our service<br />

activities in russia and will handle the repair<br />

and service of <strong>GE</strong> heavy-duty gas-turbine components.<br />

Our immediate goal in russia is to create the incountry<br />

capabilities required to support our current<br />

and future customers as they put <strong>GE</strong> technology<br />

into operation on their projects. The Kaluga<br />

center is an opportunity to show both our customers<br />

and the government that <strong>GE</strong> can be a longterm<br />

reliable partner in russia.<br />

The new Commercial, Engineering and Application<br />

Center in Moscow includes a product-demonstration<br />

and training area, where we’ll offer educational<br />

programs, conferences, product training<br />

and hands-on operational experience to our russian<br />

customers. This center allows us to quickly<br />

respond to local utility, municipal and petrochemical<br />

customers as they work to upgrade their<br />

power-generation systems and to help improve<br />

russia’s overall energy efficiency.<br />

We are also investigating various projects where<br />

we can work with or tap into the capabilities of<br />

russian manufacturers.<br />

Last but not least, will the alignment of<br />

gE’s power, Oil & gas, and water businesses<br />

provide new opportunities in Central and<br />

Eastern Europe, Russia and the CIs? are you<br />

already seeing the effects of this merger?<br />

I see the consolidation of these businesses under<br />

the leadership of John Krenicki and the Energy<br />

umbrella as a positive step both for the company<br />

and for our customers. I already see synergies<br />

being realized between the groups that will lead to<br />

more-competitive product and service offerings.<br />

I also think that this structure will make it easier<br />

for our customers and partners to interface with<br />

<strong>GE</strong> and for <strong>GE</strong> to offer the most valuable product<br />

and service solutions.<br />

Number 3 l October 2009 CONNEXION l 17

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