01.10.2013 Views

Conference Proceedings Report - Final Draft - National Federation ...

Conference Proceedings Report - Final Draft - National Federation ...

Conference Proceedings Report - Final Draft - National Federation ...

SHOW MORE
SHOW LESS

You also want an ePaper? Increase the reach of your titles

YUMPU automatically turns print PDFs into web optimized ePapers that Google loves.

From left to right: Mr. John O’Brien, Dr. Jimmy Devins, T.D.,<br />

Mr. Brian O’Donnell, Mr. Brendan Broderick & Mr. Ed Bernacki<br />

Next, Mr. Ed Bernacki gave a conference orientation and warm-up.Mr.EdBernackiis<br />

fascinated with ideas and how people can develop their capacity to work with ideas in<br />

more innovative ways. He started the Idea Factory in 1996 to help people do just that.<br />

Through his workshops, keynotes and uniquely designed publications, he takes the jargon<br />

and mystery out of “innovation and creativity” and replaces it with clear and concise<br />

roadmap for fostering innovative thinking. He wrote his book ‘Wow! That’s a Great<br />

Idea!’ on the premise that many great ideas exist in our organizations but they remain<br />

buried due to the lack of processes to develop them. Previous to launching the Idea<br />

Factory, Ed Bernacki specialized in marketing communications working with a large<br />

Association for five years, and several professional service firms. He also brings an<br />

international perspective to his work having lived in New Zealand and Australia for a<br />

decade, and continues to work there and in Asia, for clients including the Singapore<br />

Prime Minister’s Office.<br />

How to get more value from this conference<br />

For his opening talk of the conference, Mr. Ed Bernacki spoke about how everyone at this<br />

conference would have access to the same resources: people, ideas and new processes.<br />

Some, he said, would leave with a year of ideas and plans and others would make notes<br />

and never look at them again. In this opening session Mr. Bernacki introduced and<br />

explained the use of the <strong>Conference</strong> Navigator Guide that was handed out to all<br />

participants upon arrival. He spoke about how the Navigator Guide could be used to help<br />

record ideas and stimulate innovative thinking. The speaker explained that the<br />

participants’ success at the conference relied on how the participants listen, capture ideas,<br />

develop our networks and follow up after the event. Mr. Bernacki explained that<br />

innovation starts with individuals recognizing important insights and then forming ideas<br />

and acting on them. He also talked about strategies for more innovative services and<br />

about creating an ‘idea’ factory meeting.<br />

17

Hooray! Your file is uploaded and ready to be published.

Saved successfully!

Ooh no, something went wrong!