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TERMS OF REFERENCE<br />

GROWTHCAP: ‘SME FINANCE CHAMPIONS’ (JUNIOR CONSULTANT)<br />

1. BACKGROUND<br />

Financial Sec<strong>to</strong>r Deepening (<strong>FSD</strong>) <strong>Kenya</strong> was established in 2005 <strong>to</strong> support <strong>the</strong><br />

development <strong>of</strong> financial markets in <strong>Kenya</strong> as a means <strong>to</strong> stimulate wealth creation and<br />

reduce poverty. Working in partnership with <strong>the</strong> financial services industry, <strong>FSD</strong>K’s<br />

goal is <strong>to</strong> expand access <strong>to</strong> financial services among lower income households and<br />

smaller enterprises. <strong>FSD</strong>K operates as an independent trust under <strong>the</strong> supervision <strong>of</strong><br />

pr<strong>of</strong>essional trustees with policy guidance from a Programme Investment Committee.<br />

Within <strong>the</strong> wider remit <strong>of</strong> <strong>FSD</strong> <strong>Kenya</strong>, and recognising <strong>the</strong> strategic importance <strong>of</strong><br />

SME’s, <strong>the</strong> GrowthCap Project has been incepted. GrowthCap is a unique and<br />

innovative new initiative designed <strong>to</strong> build capacity within <strong>Kenya</strong>’s SME financial<br />

sec<strong>to</strong>r community through <strong>the</strong> provision <strong>of</strong> focussed support <strong>to</strong> a select group <strong>of</strong><br />

financial institutions. GrowthCap seeks <strong>to</strong> identify and promote real and sustainable<br />

innovation in <strong>the</strong> provision <strong>of</strong> SME financial products and services i.e. breakthrough<br />

thinking that has <strong>the</strong> potential <strong>to</strong> be industry defining. The project will work alongside<br />

partner institutions <strong>to</strong> design and deliver innovative SME-centred products and services;<br />

and maximize <strong>the</strong>ir commercial performance in a market sec<strong>to</strong>r that is accepted as<br />

being crucial for future pr<strong>of</strong>itability and growth.<br />

2. GROWTHCAP PROJECT OBJECTIVE<br />

To build <strong>the</strong> capacity <strong>of</strong> <strong>the</strong> financial sec<strong>to</strong>r <strong>to</strong> provide high quality SME centred<br />

financial products and services.<br />

3. PURPOSE OF ROLE<br />

The role will support <strong>the</strong> Head <strong>of</strong> GrowthCap <strong>to</strong> develop and manage <strong>the</strong> project, <strong>the</strong><br />

aim <strong>of</strong> which is <strong>to</strong> build <strong>the</strong> capacity <strong>of</strong> <strong>the</strong> financial sec<strong>to</strong>r <strong>to</strong> provide high quality SME<br />

centred financial products and services.<br />

SME Finance Champions will operate at <strong>the</strong> Project’s front-line and be responsible (in<br />

collaboration with <strong>the</strong> Project Head) for establishing and maintaining trusted<br />

partnerships between GrowthCap and <strong>the</strong> selected Action Research Partners; and<br />

managing lines <strong>of</strong> communication between <strong>the</strong> organisations (where applicable).<br />

4. ROLE RESPONSIBILITIES<br />

The SME Finance Champions will be expected (but not limited) <strong>to</strong>:<br />

Work alongside <strong>the</strong> Action Research Partner (’ARP’) and develop an<br />

understanding <strong>of</strong> <strong>the</strong>ir SME banking operation and practice; and, also, <strong>the</strong>ir<br />

future strategic intent in respect <strong>of</strong> <strong>the</strong> SME market.<br />

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TERMS OF REFERENCE<br />

Build relationships with key personnel within <strong>the</strong> ‘ARP’ and assist <strong>the</strong>m in all<br />

tasks associated with <strong>the</strong> GrowthCap initiative; and help <strong>to</strong> embed new SME<br />

‘cus<strong>to</strong>m & practice’ within <strong>the</strong> culture <strong>of</strong> <strong>the</strong> ‘ARP’.<br />

Undertake action research within <strong>the</strong> ‘ARP’ based upon situation & needs<br />

analysis.<br />

Help <strong>to</strong> define future SME delivery strategies and assist in <strong>the</strong>ir implementation.<br />

Scope projects based on defined SME strategic objectives, situation analysis and<br />

available resources.<br />

Develop materials for internal use.<br />

Write interim reports for both <strong>the</strong> ‘ARP’ and Growthcap.<br />

Contribute <strong>to</strong>wards project and change management that will be an important<br />

component <strong>of</strong> success.<br />

Provide an effective line <strong>of</strong> communication between GrowthCap and its ‘ARPs’.<br />

Help design and manage on-going mechanisms for moni<strong>to</strong>ring & evaluation <strong>the</strong><br />

impact <strong>of</strong> GrowthCap support in terms <strong>of</strong> assist <strong>the</strong> ‘ARP’ <strong>to</strong> achieve its strategic<br />

objectives in <strong>the</strong> SME market.<br />

The role holder will be expected <strong>to</strong> participate in effective management <strong>of</strong> wider <strong>FSD</strong><br />

Programme. Specifically, this will involve:<br />

Supporting <strong>the</strong> efficient and effective operation <strong>of</strong> <strong>the</strong> Trust at all times in a<br />

manner consistent with <strong>the</strong> terms <strong>of</strong> <strong>the</strong> Trust Deed, funding agreements with<br />

donors and <strong>the</strong> defined policies and procedures.<br />

Participating in all routine <strong>FSD</strong> programme management meetings and<br />

programme investment committee (PIC) meetings where required<br />

Taking all reasonable steps in execution <strong>of</strong> role <strong>of</strong> SME Banking Champion -<br />

GrowthCap Project <strong>to</strong>:<br />

- avoid financial losses <strong>to</strong> <strong>the</strong> Trust,<br />

- control fraud both internally and externally,<br />

- comply with operating policies and procedures,<br />

- ensure full transparency and accountability <strong>to</strong> Trustees,<br />

- maintain and protect key financial records and data,<br />

- safeguard confidential information, and<br />

- avoid damage <strong>to</strong> <strong>the</strong> public reputation <strong>of</strong> <strong>the</strong> Trust.<br />

Providing all reasonable support <strong>to</strong> <strong>the</strong> Direc<strong>to</strong>r in ensuring that <strong>FSD</strong>’s Trustees<br />

are able <strong>to</strong> execute <strong>the</strong>ir obligations under <strong>the</strong> Trust Deed, providing<br />

information expeditiously where requested and advice on specific issues raised.<br />

5. OUTCOMES AND DELIVERABLES<br />

As part <strong>of</strong> a Team, <strong>the</strong> SME Finance Champion is required <strong>to</strong> deliver <strong>the</strong> GrowthCap<br />

project objective. In contributing <strong>to</strong> this wider objective, <strong>the</strong> role is required <strong>to</strong> deliver<br />

specific objectives (<strong>to</strong> be defined as <strong>the</strong> project progresses) within individual partner<br />

Action Research Partners which fall under <strong>the</strong> direct responsibility <strong>of</strong> <strong>the</strong> role holder,<br />

and collaborate <strong>to</strong> share learning with o<strong>the</strong>r SME Finance Champions.<br />

The detailed project outputs and activities, which <strong>the</strong> role holder will directly link in<strong>to</strong><br />

are provided as appendix 1 <strong>to</strong> this document.<br />

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TERMS OF REFERENCE<br />

From <strong>the</strong> role holders perspective, an expected outcome is that <strong>the</strong> SME Finance<br />

Champions will emerge as well-trained SME finance pr<strong>of</strong>essionals certified by <strong>the</strong><br />

GrowthCap project. On completion, <strong>the</strong>y will become highly employable and soughtafter<br />

employees with a skill-set in high demand within <strong>the</strong> banking community.<br />

6. PERSON REQUIREMENTS<br />

Manda<strong>to</strong>ry requirements<br />

At least a first degree (or its equivalent) in Economics, Management, Business<br />

Administration, Public Sec<strong>to</strong>r/Administration, Finance or any o<strong>the</strong>r related discipline<br />

Competence in <strong>the</strong> use <strong>of</strong> standard s<strong>of</strong>tware applications (MS Word, Power Point, Excel)<br />

Good command <strong>of</strong> English (oral and written)<br />

A <strong>Kenya</strong>n national<br />

Minimum <strong>of</strong> two years and a maximum <strong>of</strong> five years <strong>of</strong> relevant experience<br />

Highly desirable requirements<br />

Strong drive, determination & ‘need for achievement’ (including career ambition)<br />

Commitment <strong>to</strong> remain within <strong>the</strong> Financial Services Sec<strong>to</strong>r, & drive change post project<br />

Change management experience, strong interpersonal skills and demonstrable ‘emotional intelligence’,<br />

strong facilitation skills, creative problem solving capability and <strong>the</strong> ability <strong>to</strong> influence o<strong>the</strong>rs by logic &<br />

persuasion<br />

Experience <strong>of</strong> working with SMEs and / or empathy with <strong>the</strong> SME context<br />

Relevant knowledge <strong>of</strong> <strong>the</strong> <strong>Kenya</strong>n financial markets<br />

Relevant analytical skills<br />

7. ASSESSMENT CRITERIA<br />

This will follow a 3 stage process:<br />

Stage 1: All Manda<strong>to</strong>ry requirements detailed above need <strong>to</strong> be met following<br />

which <strong>the</strong> application and assessment can continue<br />

Stage 2: The highly desirable requirements are assessed using <strong>the</strong> template<br />

below<br />

Stage 3: Cost relative <strong>to</strong> budget and relative experience is assessed<br />

Stage 2 Assessment Template<br />

Assessment criteria<br />

Weighting<br />

(%)<br />

Strong drive, determination & ‘need for achievement’ (including career ambition) 20<br />

Commitment <strong>to</strong> remain within <strong>the</strong> Financial Services Sec<strong>to</strong>r, & drive change post project 20<br />

Change management experience, strong interpersonal skills and demonstrable ‘emotional 30<br />

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TERMS OF REFERENCE<br />

Assessment criteria<br />

intelligence’, strong facilitation skills, creative problem solving capability and <strong>the</strong> ability <strong>to</strong><br />

influence o<strong>the</strong>rs by logic & persuasion<br />

Weighting<br />

(%)<br />

Experience <strong>of</strong> working with SMEs and / or empathy with <strong>the</strong> SME context 10<br />

Relevant knowledge <strong>of</strong> <strong>the</strong> <strong>Kenya</strong>n financial markets 10<br />

Relevant analytical skills 10<br />

Total 100<br />

8. CONDUCT OF WORK<br />

The SME Finance champion <strong>to</strong> <strong>the</strong> GrowthCap project shall work from <strong>the</strong> <strong>FSD</strong> <strong>of</strong>fice,<br />

reporting <strong>to</strong> <strong>the</strong> Head <strong>of</strong> GrowthCap and will be accountable for achieving GrowthCap<br />

certification.<br />

Office accommodation and a computer will be provided at <strong>FSD</strong> <strong>of</strong>fices <strong>to</strong>ge<strong>the</strong>r with<br />

necessary secretarial support and transport. All travel for work outside attendance at<br />

<strong>FSD</strong> <strong>of</strong>fices will be directly booked and provided by <strong>FSD</strong>. Where necessary, expenses<br />

will be reimbursed against receipt. The position will be subject <strong>to</strong> two way 3 month<br />

notice periods and <strong>FSD</strong>’s normal personnel policies and procedures.<br />

9. TIMETABLE<br />

The SME Finance Champion will begin work at <strong>FSD</strong> <strong>Kenya</strong> as soon as possible.<br />

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TERMS OF REFERENCE<br />

APPENDIX 1 – GROWTHCAP OUTPUTS AND ACTIVITIES<br />

1. Successful providers <strong>of</strong> quality SME focussed products and services created under <strong>the</strong><br />

action research partner programme<br />

1.1. Select action research partners (ARPs) through competitive process<br />

1.2. Undertake needs analysis <strong>to</strong> identify action plans match GrowthCap inputs with ARP<br />

requirements <strong>to</strong> develop new SME finance products and services<br />

1.3. Provide technical assistance <strong>to</strong> ARPs as required <strong>to</strong> support <strong>the</strong> implementation <strong>of</strong><br />

action plans<br />

1.4. Document ARP implementation experiences in implementation case studies and<br />

briefing notes<br />

1.5. Hold GrowthCap forums and o<strong>the</strong>r events <strong>to</strong> encourage cross learning among ARPs<br />

2. Relevant resources and <strong>to</strong>olkits developed for action research partners and <strong>the</strong> wider<br />

financial sec<strong>to</strong>r<br />

2.1. Draft preliminary SME finance <strong>to</strong>olkits based on international best practice<br />

2.2. Test and refine <strong>to</strong>olkits with ARPs through product development process<br />

2.3. Disseminate <strong>to</strong>olkits <strong>to</strong> wider financial sec<strong>to</strong>r<br />

2.4. Develop training materials <strong>to</strong> accompany <strong>to</strong> accompany <strong>to</strong>olkits<br />

2.5. Develop training <strong>of</strong> trainers (ToT) materials<br />

2.6. Develop and deliver management module <strong>of</strong> SME finance training <strong>to</strong> senior<br />

managers/board members <strong>of</strong> ARPs<br />

2.7. Hold <strong>to</strong>olkit training workshops for select individuals within ARPs<br />

3. Increased capacity <strong>of</strong> local service providers <strong>to</strong> deliver technical assistance and<br />

training on <strong>to</strong>olkits<br />

3.1. Competitively select <strong>Kenya</strong> based business service providers (consultants and trainers)<br />

<strong>to</strong> participate in programme<br />

3.2. Undertake classroom based training with service providers on <strong>to</strong>olkits<br />

3.3. Support hands on training <strong>of</strong> service providers with <strong>to</strong>olkits in ARPs<br />

3.4. Competitively select and hire young pr<strong>of</strong>essionals <strong>to</strong> join consultants/trainers<br />

development programme<br />

3.5. Men<strong>to</strong>r young pr<strong>of</strong>essional through hands-on assignments with ARPs<br />

3.6. Certify service providers and young pr<strong>of</strong>essionals in delivery <strong>of</strong> <strong>to</strong>olkits and training<br />

using international subject specialists and GrowthCap staff<br />

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