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249815 Pre Pigment AM - Goldwell

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<strong>249815</strong> <strong>AM</strong><br />

Features & advantages:<br />

Also available:<br />

SYSTEM PRE-PIGMENTATION<br />

System <strong>Pre</strong>-<strong>Pigment</strong>ation replaces missing<br />

pigments in the hair for superior color results<br />

System <strong>Pre</strong>-<strong>Pigment</strong>ation is the ideal pre-treatment for faded<br />

base shades or tint-backs more than two levels. <strong>Pre</strong>-<strong>Pigment</strong>ation<br />

replaces missing pigments with gentle cream color in the directions<br />

of gold, copper and red.<br />

• Available in a 60 ml tube, containing 2 – 4 applications<br />

Reliable color results for faded and decolorized hair<br />

<strong>Pre</strong>-<strong>Pigment</strong>ation has never been gentler, easier and more efficient<br />

Use <strong>Pre</strong>-<strong>Pigment</strong>ation when:<br />

• Your client changes hair color often<br />

• Your client’s base shade has faded due to environmental stress<br />

(UV rays, chlorine, etc.)<br />

• Your client wants to go a shade more than two levels darker than<br />

the existing one<br />

• Suitable for use with all oxidative colors<br />

• Cream color base gently replaces missing pigments<br />

• Durable – contains oxidative and direct dye pigments<br />

• Three color directions (gold, red, and copper) cover all Topchic,<br />

Colorance and Color Plus shades<br />

• Simple mixing – just add water<br />

• Easy to apply<br />

• Requires no additional processing time<br />

• Pleasant fragrance<br />

• Skin Stain Remover<br />

• Hair Color Remover<br />

• <strong>Pre</strong>-Color<br />

• <strong>Pre</strong>-Curl<br />

• Inter-Curl<br />

SYSTEM


SYSTEM PRE-PIGMENTATION<br />

Application Process<br />

Simple steps for better results<br />

1. Select the appropriate <strong>Pre</strong>-<strong>Pigment</strong>ation shade from the<br />

application chart.<br />

2. Using a Colorance applicator bottle, mix 2 parts water with<br />

1 part <strong>Pre</strong>-<strong>Pigment</strong>ation. Shake to emulsify. Apply product<br />

immediately.<br />

3. When using a hair color product that is applied to dry hair<br />

(Topchic, Colorance Color Plus), apply pre-pigmentation mixture<br />

to dry hair. When using a hair color product that is applied to<br />

damp hair (Colorance Acid Color), apply pre-pigmentation<br />

mixture to thoroughly towel-dried hair. Blot excess.<br />

4. Comb through to ensure even distribution. Do not rinse.<br />

5. Apply the selected hair color product according to directions.<br />

After the selected color mixture is applied, comb through to<br />

ensure an even color result.<br />

6. Process as directed.<br />

Note:<br />

• It is not necessary to pre-pigment the re-growth of dark, untreated<br />

hair – doing so may cause color to look too intense<br />

• <strong>Pre</strong>-<strong>Pigment</strong>ation technology is not compatible with the Elumen<br />

hair color technology. Colorists using Elumen should refer to the<br />

Elumen Manual.<br />

Quick, gentle and effective<br />

• With System <strong>Pre</strong>-<strong>Pigment</strong>ation, it is no longer necessary to<br />

pre-pigment with Topchic, Colorance Acid Color or Colorance Soft<br />

Color. In fact, results are improved with System <strong>Pre</strong>-<strong>Pigment</strong>ation:<br />

• Non-oxidative dyestuffs enhance color brilliance<br />

(compared to pre-pigmentation with Topchic)<br />

• Oxydative dyestuffs improve durability<br />

(compared to pre-pigmentation with Colorance Soft Color)<br />

• Moderate pH makes it more gentle to the hair<br />

(compared to pre-pigmentation with Topchic)<br />

More information: For technical assistance, call 1.800.333-CHIC throughout the USA and Canada<br />

or 1.888.246.3670 in Quebec. In Mexico, call 01(81)83563020 / 83 35 94 24.

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