Innovation and Market Drivers in Bakery and ... - Business Insights
Innovation and Market Drivers in Bakery and ... - Business Insights
Innovation and Market Drivers in Bakery and ... - Business Insights
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<strong>Innovation</strong> <strong>and</strong> <strong>Market</strong> <strong>Drivers</strong> <strong>in</strong> <strong>Bakery</strong> <strong>and</strong> Cereals<br />
Fast growth markets <strong>and</strong> strategies for add<strong>in</strong>g value<br />
Table of Contents<br />
FIGURES (CONT’D)<br />
• Smart Choice logo<br />
• Population aged 65 & over, US, m, 2000-50<br />
• Add<strong>in</strong>g value vs. cutt<strong>in</strong>g back strategies<br />
• Examples of products targeted at children, 2007<br />
• Wholly Wholesome - Whole Gra<strong>in</strong> Crumble Cake -<br />
Harvest Berry, 2008<br />
• L<strong>in</strong>seed sliced bread, Bimbo S.A de C.V, 2007<br />
• Albany Superior - Bread - White Low GI, 2008<br />
• Level of <strong>in</strong>novation <strong>in</strong> products launched, by category,<br />
2005-08<br />
• Bimbo Bakeries US, 2006<br />
• 123 Naehrmittel GmbH , 2008<br />
• Ruth's Chia Goodness, 2007<br />
• Monkey Bra<strong>in</strong>s Oatmeal , Shrky LLC, 2008<br />
• Special K Crackers, Kellogg, 2008<br />
• Alixir Regularis Cracker, Barilla G. e R. F.lli S.p.A, 2008<br />
• Pizza mix, Bob's Red Mill Natural Foods, 2008<br />
• Frozen Dulce de Leche Roulade from the James<br />
Sk<strong>in</strong>ner Bak<strong>in</strong>g Company, 2008<br />
• Share of bakery <strong>and</strong> cereal products launched globally,<br />
by region, 2005-2008<br />
• Mary Louise Butters Brownie Butts & Top<strong>in</strong>chen -<br />
Dr. Quendt 2008.<br />
• Baker Organic, US, 2007<br />
• Multi-textured chocolate bar, by Yamazaki Nabisco,<br />
2008<br />
• Sturm Foods, 2007<br />
• Pie Oh My, LifeStream br<strong>and</strong>, 2007<br />
• Nestlé Buitoni & Archers Farms Cereals, 2008<br />
• Eat Local, US<br />
• Meal replacement by Asahi Food & Health, 2007<br />
• Me & Goji, 2008<br />
TABLES<br />
• US & foreign wheat prices ($ per metric ton), 2003-09<br />
• <strong>Market</strong> value ($m) & CAGR, by country, 2008<br />
• <strong>Bakery</strong> & cereals<br />
- <strong>Market</strong> value by category ($m), 2004-12<br />
- Value of the market <strong>in</strong> EU & the US ($m), 2004-12<br />
- Top 5 companies <strong>in</strong> each region, market share, %,<br />
2005<br />
- % of types of <strong>in</strong>novation with<strong>in</strong> <strong>in</strong>novative bakery &<br />
cereals, 2005-08<br />
• Top 20 product<br />
- Tags on new product packag<strong>in</strong>g, % of all bakery &<br />
cereals products launched, 2005-08<br />
- Flavors on new product packag<strong>in</strong>g, % of all bakery &<br />
cereals products launched, 2005-08
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