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I SEE YOU MADE AN EFFORT<br />

Compliments, Indignities, and Survival Stories from the Edge of 50<br />

Annabelle Gurwitch<br />

Annabelle Gurwitch—the humorist The Washington<br />

Post calls “hilarious” and O, The Oprah Magazine “slyly<br />

subversive”—returns with a wickedly funny new book<br />

chronicling the vicissitudes of turning 50.<br />

From the coauthor (with her husband) of You Say Tomato, I Say Shut Up, actress<br />

and funnywoman Gurwitch now chronicles the indignities faced by femmes d’un<br />

certain age. Whether falling in lust at the Genius bar, navigating the extensive—and<br />

treacherously expensive—antiaging offerings at a department-store beauty counter,<br />

coping with the assisted suicide of her best friend, negotiating the ins and outs of<br />

acceptable behavior with her teenage kid, the thudding financial reality of the “nevertirement”<br />

generation that leads her to petty theft, Gurwitch proves a smart and<br />

hilarious writer in her prime (in so many ways). Is this the beginning of the Eileen<br />

Fisher years? Where does one conduct an affair with a younger man? Is 50 the new<br />

40? Or is 50 still 50?<br />

Scorchingly honest, surreally and riotously funny, Gurwitch’s I See You Made an<br />

Effort is the ultimate coming-of-middle-age story and a must-read for women of all<br />

ages. Reading glasses not included.<br />

✦ You Say Tomato, I Say Shut Up (a 2011 Jewish Book Council selection) is a theatrical<br />

production now in its third national tour. Gurwitch’s comedic memoir, Fired!, about<br />

being fired by Woody Allen, became an acclaimed documentary.<br />

EXCERPT | Every week, from the day I turned forty-nine, solicitations from AARP started<br />

appearing in my email inbox. The couple pictured in those emails is dressed in matching<br />

cotton pastel sweaters and pleated khaki Dockers. The man has his arms encircling the<br />

woman’s waist. Is he propping her up because she’s suffering from osteoporosis, or helpfully<br />

disguising her muffin top? The ex<strong>press</strong>ions on their faces can only be described as “resigned.”<br />

The entire outfit screams, “Here, take my libido and hold it for the rest of my life, which won’t<br />

last much longer anyway.” At a glance, I thought the email might be an ad for white-collar<br />

prison uniforms.<br />

36

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