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<strong>IHS</strong> Mexican <strong>Outlook</strong> Conference<br />

October 3rd, 2012<br />

Mexico City, Mexico<br />

<strong>Chemical</strong> <strong>Outlook</strong>:<br />

Mexican <strong>Industry</strong> Challenges<br />

Esteban Sagel<br />

Director Polypropylene Americas<br />

<strong>IHS</strong> <strong>Chemical</strong><br />

Esteban.sagel@ihs.com


<strong>IHS</strong> <strong>Chemical</strong><br />

CMAI + SRIC + HARRIMAN + CHEMICAL WEEK<br />

© 2012, <strong>IHS</strong> Inc. No portion of this presentation may be reproduced, reused, or otherwise distributed in any form without prior written consent.


Energy<br />

Oil & Gas<br />

Healthcare<br />

Power &<br />

Utilities<br />

Military &<br />

Security<br />

Transportation<br />

<strong>IHS</strong> <strong>IHS</strong> <strong>Chemical</strong><br />

Aerospace<br />

& Defense<br />

Government<br />

Electronics<br />

& Telecom<br />

Construction<br />

Consumer<br />

& Retail<br />

Financial<br />

Automotive<br />

Metals &<br />

Mining<br />

Agriculture<br />

Shipping<br />

© 2012, <strong>IHS</strong> Inc. No portion of this presentation may be reproduced, reused, or otherwise distributed in any form without prior written consent.


Petrochemical Value-Chain<br />

Consumers<br />

Retail<br />

Converters<br />

Energy<br />

Petrochemicals<br />

Derivatives<br />

© 2012, <strong>IHS</strong> Inc. No portion of this presentation may be reproduced, reused, or otherwise distributed in any form without prior written consent.


Changes In Energy Market Create Threats<br />

& Opportunities For <strong>Chemical</strong> Producers<br />

FCC<br />

Propylene<br />

REFORMER<br />

BTX Extraction<br />

Raffinate<br />

Benzene<br />

Toluene<br />

Xylene<br />

Refinery<br />

Crude Oil<br />

Natural Gas<br />

Naphtha<br />

Gas Oil<br />

Propane<br />

Ethane<br />

Butane<br />

Condensate<br />

Gas<br />

Processing<br />

Unit<br />

Pygas<br />

Benzene<br />

Toluene/Xylene<br />

Heavy Aromatics<br />

C 5 /C 6 Non Aromatics<br />

Ethylene<br />

Unit<br />

Ethylene<br />

Fuel Oil<br />

Methane/Hydrogen<br />

Crude C4<br />

Butadiene<br />

Mixed Butylenes<br />

Propylene<br />

© 2012, <strong>IHS</strong> Inc. No portion of this presentation may be reproduced, reused, or otherwise distributed in any form without prior written consent.


Megatrends Center around Broad<br />

Fundamental Value-Creation Drivers<br />

Demographic<br />

Rapid population in the<br />

developing world with<br />

increased ageing in the<br />

developed world shift<br />

demand profile<br />

Economic<br />

Standard of Living rises<br />

rapidly, merging developing<br />

country standards with that of<br />

the developed world and<br />

leading to rapid technology<br />

take-up<br />

Sustainability<br />

Growing populations and<br />

economies create needs for<br />

innovative solutions; market<br />

drivers will be likely<br />

supplemented by policy<br />

Sustainability<br />

Economic<br />

Demographic<br />

Create opportunities Rapid Growing<br />

Standard<br />

and population populations threats<br />

of Living<br />

growth for<br />

rises<br />

and chemical in producers<br />

economies<br />

rapidly, merging developing<br />

the developing create world needs with for<br />

innovative<br />

country standards with that<br />

increased solutions; ageing in market the<br />

• New geographic & end-use drivers<br />

of the developed world and<br />

developed will markets be supplemented<br />

world<br />

(products,<br />

shift<br />

logistics & channels)<br />

leading<br />

by<br />

to rapid technology<br />

• Minimum operational footprint demand policy initiatives profile<br />

take-up<br />

maximum resource efficiency<br />

(energy & environment)<br />

• Linkages to fast growth markets (BRICS), coupled with an expanded<br />

focus on the frontiers (e.g. Africa)<br />

© 2012, <strong>IHS</strong> Inc. No portion of this presentation may be reproduced, reused, or otherwise distributed in any form without prior written consent.<br />

6


<strong>Chemical</strong> <strong>Outlook</strong><br />

• <strong>Global</strong> Demand – Pattern<br />

Changing? Impact on Trade<br />

• Mexican <strong>Chemical</strong> <strong>Industry</strong> –<br />

Can Trends be Changed?<br />

• Earnings – Cyclic Path?<br />

© 2012, <strong>IHS</strong> Inc. No portion of this presentation may be reproduced, reused, or otherwise distributed in any form without prior written consent.<br />

7


<strong>Chemical</strong>s - Critical & Growing<br />

• <strong>Chemical</strong>s remain ingredients<br />

used to manufacture everything<br />

in our lives<br />

• <strong>Chemical</strong> demand expands at<br />

rates about two-times GDP<br />

• Most growth is centered in Asia,<br />

but other “fast growth economies”<br />

are also expanding<br />

• <strong>Chemical</strong>s Trade continues to<br />

accelerate<br />

© 2012, <strong>IHS</strong> Inc. No portion of this presentation may be reproduced, reused, or otherwise distributed in any form without prior written consent.


<strong>Chemical</strong>s – More of the Story<br />

• Production expansion mostly in the<br />

Middle East or China, but Shale Oil<br />

and Gas is putting North America<br />

back in play.<br />

‣ Longer term potential to spread<br />

• Economics of petro-based raw<br />

materials represent 60% or more of<br />

total Petrochemical production cost –<br />

and drive capital investment decisions<br />

© 2012, <strong>IHS</strong> Inc. No portion of this presentation may be reproduced, reused, or otherwise distributed in any form without prior written consent.


Vision 2020….<br />

<strong>Global</strong> demand for Basic <strong>Chemical</strong>s and Plastics<br />

reaches 1.0 Billion metric tons, requiring<br />

200 Million metric tons of internationally traded<br />

product and raising the importance of a deep and<br />

broad end-to-end understanding of supply<br />

sustainability and drivers-of-consumption as<br />

international sourcing options expand.<br />

Trade continues to expand faster than demand<br />

© 2012, <strong>IHS</strong> Inc. No portion of this presentation may be reproduced, reused, or otherwise distributed in any form without prior written consent. 10


Basic <strong>Chemical</strong>s & Plastics Demand<br />

Distribution is Shifting<br />

Economic Expansion:<br />

Basic demand to fast<br />

growth emerging<br />

economies is evident<br />

Investment Decisions:<br />

Two Options: Produce in<br />

demand centers or<br />

leverage a clear cost<br />

advantage<br />

Tomorrow’s Market:<br />

Sustainability includes a<br />

systematic addition of<br />

performance products<br />

100%<br />

90%<br />

80%<br />

70%<br />

60%<br />

50%<br />

40%<br />

30%<br />

20%<br />

10%<br />

0%<br />

Distribution of <strong>Global</strong> Demand<br />

Basic <strong>Chemical</strong>s and Plastics<br />

All Others<br />

W. Europe<br />

N. America<br />

Middle East<br />

Other Asia<br />

China<br />

1990 1995 2000 2005 2010 2015 2020<br />

Center of <strong>Industry</strong> has shifted to Asia<br />

© 2012, <strong>IHS</strong> Inc. No portion of this presentation may be reproduced, reused, or otherwise distributed in any form without prior written consent.


Asia Remains the Driver for <strong>Global</strong><br />

Demand of Petrochemicals<br />

Million Metric Tons, Ethylene<br />

80<br />

70<br />

60<br />

50<br />

40<br />

30<br />

20<br />

10<br />

Asia Pacific regional equivalent<br />

ethylene consumption to reach<br />

75 million metric tons by 2016.<br />

0<br />

00 01 02 03 04 05 06 07 08 09 10 11 12 13 14 15 16<br />

North America West Europe Asia Middle East South America<br />

© 2012, <strong>IHS</strong> Inc. No portion of this presentation may be reproduced, reused, or otherwise distributed in any form without prior written consent.


Competitive Resources Also<br />

Attract Capacity<br />

• Production growth is a<br />

combination of demand<br />

pull and cost position<br />

• Growth feeds on local<br />

labor; supports<br />

diversified investment<br />

• International Markets<br />

expand as offsets for<br />

less-developed or lowgrowth<br />

economy<br />

- if you can compete<br />

Cumulative Production Growth<br />

800<br />

700<br />

Million Metric Tons<br />

Middle East (Hydrocarbon)<br />

600 Developing Countries<br />

China<br />

500<br />

Developed Countries<br />

400<br />

N. America<br />

300<br />

200<br />

100<br />

0<br />

90 95 00 05 10 15 20<br />

© 2012, <strong>IHS</strong> Inc. No portion of this presentation may be reproduced, reused, or otherwise distributed in any form without prior written consent.


Regional Ethylene Capacity Trends…<br />

200 Million Metric Tons by 2020<br />

Regional Capacity<br />

Million Metric Tons<br />

70<br />

60<br />

50<br />

40<br />

30<br />

20<br />

10<br />

World Capacity<br />

Million Metric Tons<br />

250<br />

200<br />

150<br />

100<br />

50<br />

0<br />

00 02 04 06 08 10 12 14 16 18 20<br />

World NAM MDE WEP Asia Other<br />

0<br />

© 2012, <strong>IHS</strong> Inc. No portion of this presentation may be reproduced, reused, or otherwise distributed in any form without prior written consent.


Regional Ethylene Capacity Trends…<br />

200 Million Metric Tons by 2020<br />

Regional Capacity<br />

Million Metric Tons<br />

70<br />

60<br />

50<br />

40<br />

30<br />

20<br />

10<br />

World Capacity<br />

Million Metric Tons<br />

250<br />

200<br />

150<br />

100<br />

50<br />

0<br />

00 02 04 06 08 10 12 14 16 18 20<br />

World NAM MDE WEP Asia Other<br />

0<br />

© 2012, <strong>IHS</strong> Inc. No portion of this presentation may be reproduced, reused, or otherwise distributed in any form without prior written consent.


Regional Ethylene Capacity Trends…<br />

200 Million Metric Tons by 2020<br />

Regional Capacity<br />

Million Metric Tons<br />

70<br />

60<br />

50<br />

40<br />

30<br />

20<br />

10<br />

World Capacity<br />

Million Metric Tons<br />

250<br />

200<br />

150<br />

100<br />

50<br />

0<br />

00 02 04 06 08 10 12 14 16 18 20<br />

World NAM MDE WEP Asia Other<br />

0<br />

© 2012, <strong>IHS</strong> Inc. No portion of this presentation may be reproduced, reused, or otherwise distributed in any form without prior written consent.


North America Exports Come Back<br />

Into Focus<br />

• Demand growth in<br />

developing regions<br />

outpace capacity<br />

• Asia requires increasing<br />

derivative imports<br />

• Assume Middle East<br />

will grow market share<br />

• North America returns<br />

as competitive supplier<br />

© 2012, <strong>IHS</strong> Inc. No portion of this presentation may be reproduced, reused, or otherwise distributed in any form without prior written consent.


20<br />

18<br />

16<br />

14<br />

12<br />

10<br />

N. America Energy Market Shift Felt<br />

around the Petrochemical World<br />

$US per Million Btu<br />

8<br />

6<br />

4<br />

2<br />

0<br />

Gas as % of Crude<br />

120%<br />

00 01 02 03 04 05 06 07 08 09 10 11 12 13 14 15 16<br />

Crude (WTI) Natural Gas Gas as % of Crude<br />

100%<br />

80%<br />

60%<br />

40%<br />

20%<br />

0%<br />

© 2012, <strong>IHS</strong> Inc. No portion of this presentation may be reproduced, reused, or otherwise distributed in any form without prior written consent. 18


20<br />

18<br />

16<br />

14<br />

12<br />

10<br />

N. America Energy Market Shift Felt<br />

around the Petrochemical World<br />

$US per Million Btu<br />

8<br />

6<br />

4<br />

2<br />

0<br />

The shift from crude oil parity to a<br />

significant advantage for natural gas has<br />

sparked renewed interest in North<br />

American based chemical and derivative<br />

investments<br />

Gas as % of Crude<br />

120%<br />

00 01 02 03 04 05 06 07 08 09 10 11 12 13 14 15 16<br />

Crude (WTI) Natural Gas Gas as % of Crude<br />

100%<br />

80%<br />

60%<br />

40%<br />

20%<br />

0%<br />

© 2012, <strong>IHS</strong> Inc. No portion of this presentation may be reproduced, reused, or otherwise distributed in any form without prior written consent. 19


Ethane Cracking Providing<br />

A Sustainable Advantage<br />

$US per Metric Ton, Ethylene<br />

1,400<br />

Regional Ethylene Cash Cost<br />

1,200<br />

1,000<br />

800<br />

600<br />

400<br />

200<br />

0<br />

00 01 02 03 04 05 06 07 08 09 10 11 12 13 14 15 16<br />

U.S. Ethane WEP Naphtha SEA Naphtha<br />

© 2012, <strong>IHS</strong> Inc. No portion of this presentation may be reproduced, reused, or otherwise distributed in any form without prior written consent.


Regional Trade Competition…<br />

Light vs Heavy Feedstock<br />

21<br />

12.1<br />

Ethylene Net<br />

Equivalent Exports<br />

(million metric tons)<br />

2010 2015 2020<br />

Middle East<br />

© 2012, <strong>IHS</strong> Inc. No portion of this presentation may be reproduced, reused, or otherwise distributed in any form without prior written consent.


Regional Trade Competition…<br />

Light vs Heavy Feedstock<br />

6.4<br />

10<br />

21<br />

7.7<br />

6.6<br />

12.1<br />

2010 2015 2020<br />

U.S.<br />

Canada<br />

2010 2015 2020<br />

S. Korea Taiwan Japan<br />

2.8<br />

3.7<br />

Ethylene Net<br />

Equivalent Exports<br />

(million metric tons)<br />

2010 2015 2020<br />

Middle East<br />

© 2012, <strong>IHS</strong> Inc. No portion of this presentation may be reproduced, reused, or otherwise distributed in any form without prior written consent.<br />

2010 2015 2020<br />

Singapore<br />

Thailand


North America<br />

Ethylene Net Equivalent Trade<br />

Million Metric Tons, Ethylene<br />

9.0<br />

Ethylene<br />

8.0<br />

Glycol<br />

7.0<br />

Polyethylene<br />

6.0<br />

5.0<br />

4.0<br />

3.0<br />

2.0<br />

1.0<br />

Others<br />

Styrenics<br />

Vinyls<br />

MBPD, Ethane<br />

567<br />

504<br />

441<br />

378<br />

315<br />

252<br />

189<br />

126<br />

63<br />

0.0<br />

90 95 00 05 10 15 20<br />

0<br />

© 2012, <strong>IHS</strong> Inc. No portion of this presentation may be reproduced, reused, or otherwise distributed in any form without prior written consent. 23


North America<br />

Ethylene Net Equivalent Trade<br />

Million Metric Tons, Ethylene<br />

9.0<br />

Ethylene<br />

8.0<br />

Glycol<br />

7.0<br />

Polyethylene<br />

6.0<br />

5.0<br />

4.0<br />

3.0<br />

2.0<br />

1.0<br />

Others<br />

Styrenics<br />

Vinyls<br />

MBPD, Ethane<br />

567<br />

504<br />

441<br />

378<br />

315<br />

252<br />

189<br />

126<br />

63<br />

0.0<br />

90 95 00 05 10 15 20<br />

0<br />

© 2012, <strong>IHS</strong> Inc. No portion of this presentation may be reproduced, reused, or otherwise distributed in any form without prior written consent. 24


<strong>Chemical</strong> <strong>Outlook</strong><br />

• <strong>Global</strong> Demand – Pattern<br />

Changing?<br />

• Mexican <strong>Chemical</strong> <strong>Industry</strong> –<br />

Can Trends be Changed?<br />

• Earnings – Cyclic Path?<br />

© 2012, <strong>IHS</strong> Inc. No portion of this presentation may be reproduced, reused, or otherwise distributed in any form without prior written consent.<br />

25


Mexican Petrochemical<br />

Demand and Production<br />

Million Metric Tons<br />

30<br />

25<br />

20<br />

15<br />

10<br />

5<br />

0<br />

1990 1995 2000 2005 2010 2015 2020<br />

Production Domestic Demand<br />

© 2012, <strong>IHS</strong> Inc. No portion of this presentation may be reproduced, reused, or otherwise distributed in any form without prior written consent.


Mexican Petrochemical<br />

Exports, Imports and Net Trade<br />

Million Metric Tons<br />

12<br />

10<br />

8<br />

6<br />

4<br />

2<br />

0<br />

-2<br />

-4<br />

-6<br />

1990 1995 2000 2005 2010 2015 2020<br />

Imports Exports Net Trade<br />

© 2012, <strong>IHS</strong> Inc. No portion of this presentation may be reproduced, reused, or otherwise distributed in any form without prior written consent.


Competitive Feedstock Pricing Key<br />

• First major grassroot<br />

petrochemical project in<br />

Mexico<br />

• Ethane cracker + HDPE +<br />

LDPE plant<br />

• Competitive ethane price<br />

key<br />

− Phoenix project experience<br />

© 2012, <strong>IHS</strong> Inc. No portion of this presentation may be reproduced, reused, or otherwise distributed in any form without prior written consent.<br />

28


Shale Gas Opportunity<br />

• Natural gas deficit in Mexico to reach<br />

45% of demand by 2018<br />

• Same formations present in Mexico,<br />

concentrated in Eastern Coast<br />

• National Energy Strategy envisions<br />

shale gas production by 2016<br />

− Priority in Mexico appears to be oil<br />

rather than shale gas<br />

− Private resources expected to be<br />

required, given lower raking of natural<br />

gas E&P versus oil on Pemex budget<br />

allocation<br />

• Some gas processing infrastructure<br />

overlaps shale plays, but more would<br />

likely be required<br />

• New regulatory and legal provisions<br />

needed for private participation in<br />

E&P beyond current service contracts<br />

• This could lead to constitutional<br />

amendments or legal reforms – a big<br />

challenge<br />

© 2012, <strong>IHS</strong> Inc. No portion of this presentation may be reproduced, reused, or otherwise distributed in any form without prior written consent.<br />

29


<strong>Chemical</strong> <strong>Outlook</strong><br />

• <strong>Global</strong> Demand – Pattern<br />

Changing?<br />

• Mexican <strong>Chemical</strong> <strong>Industry</strong> –<br />

Can Trends be Changed?<br />

• Earnings – Cyclic Path?<br />

© 2012, <strong>IHS</strong> Inc. No portion of this presentation may be reproduced, reused, or otherwise distributed in any form without prior written consent.<br />

30


Profit Cycle Dynamics Vary By<br />

Products & Region<br />

09<br />

Full recovery<br />

by 2014<br />

10<br />

11 12 13 14 15<br />

• Recovery based on slower<br />

capacity vs demand growth<br />

• Light feedstock producers<br />

maximize cash margins<br />

• Ethane based producers<br />

see no margin “downturn”<br />

• Ethylene market<br />

fundamentals recover by<br />

2014<br />

© 2012, <strong>IHS</strong> Inc. No portion of this presentation may be reproduced, reused, or otherwise distributed in any form without prior written consent.


Capacity Absorption Inconsistent<br />

• Pace of growth has<br />

been erratic – just<br />

like the economy…<br />

• Sharp decline was<br />

followed by a sharp<br />

recovery in the fast<br />

growing economies<br />

(BRICs)<br />

• Pace of recovery not<br />

sustainable; more<br />

moderate growth<br />

prevails<br />

75<br />

60<br />

45<br />

30<br />

15<br />

0<br />

- 15 -<br />

- 30 -<br />

Basic <strong>Chemical</strong>s and Plastics<br />

Millions of Metric Tons<br />

Demand Change<br />

Capacity Additions<br />

00 05 10 15 20<br />

© 2012, <strong>IHS</strong> Inc. No portion of this presentation may be reproduced, reused, or otherwise distributed in any form without prior written consent.<br />

32


<strong>Global</strong> Base <strong>Chemical</strong>s & Plastics<br />

Weighted Average Earnings Before Interest & Taxes<br />

Dollars per Metric Ton<br />

$225<br />

$200<br />

$175<br />

$150<br />

$125<br />

$100<br />

$75<br />

$50<br />

$25<br />

$0<br />

-$25<br />

-$50<br />

85 87 89 91 93 95 97 99 01 03 05 07 09 11 13 15 17<br />

Olefins Aromatics Chloralkali Methanol Plastics<br />

© 2012, <strong>IHS</strong> Inc. No portion of this presentation may be reproduced, reused, or otherwise distributed in any form without prior written consent. 33


Profit Levels Vary By Region<br />

<strong>Global</strong> Earnings Before Interest and Taxes<br />

U.S. $ per Metric Ton – Volume Weighted Basis<br />

$300<br />

$300<br />

North America<br />

$250<br />

<strong>Global</strong> Average<br />

West Europe<br />

$250<br />

$200<br />

Asia<br />

$200<br />

$150<br />

$100<br />

$50<br />

$0<br />

- $50<br />

- $100<br />

85 88 91 94 97 00 03 06 09 12 15 18<br />

Significant Regional Differences<br />

© 2012, <strong>IHS</strong> Inc. No portion of this presentation may be reproduced, reused, or otherwise distributed in any form without prior written consent.<br />

34<br />

$150<br />

$100<br />

$50<br />

$0<br />

- $50<br />

- $100


Conclusions – The Path to 2020<br />

• Geopolitical events become an even larger factor by<br />

underpinning oil prices and slowing economic growth<br />

- more volatility and slower pace of surplus absorption<br />

• <strong>Global</strong> demand expands at a pace equal to about 4.4%<br />

per year driven by emerging consumers<br />

• Middle East remains the largest source of global tradeflows<br />

and its future investments continue to diversify the<br />

region’s production portfolio, attracting more participants<br />

and creating more jobs<br />

• New oil based (naphtha, etc.) facilities are still built where<br />

refinery integration and/or labor can be leveraged<br />

© 2012, <strong>IHS</strong> Inc. No portion of this presentation may be reproduced, reused, or otherwise distributed in any form without prior written consent.


Conclusions – The Path to 2020<br />

• North America becomes a much larger participant in<br />

ethane-to-ethylene derivative trade (PE, MEG and PVC)<br />

- local demand growth remains modest (~2.0%)<br />

• Mexico could be a part of this process<br />

• Etileno XXI a step on the right direction<br />

• Further natural gas developments key<br />

• Regulatory environment that enables international investments<br />

biggest hurdle<br />

© 2012, <strong>IHS</strong> Inc. No portion of this presentation may be reproduced, reused, or otherwise distributed in any form without prior written consent.


Mexico related conclusions<br />

© 2012, <strong>IHS</strong> Inc. No portion of this presentation may be reproduced, reused, or otherwise distributed in any form without prior written consent. 37


<strong>IHS</strong> Mexican <strong>Outlook</strong> Conference<br />

October 3rd, 2012<br />

Mexico City, Mexico<br />

<strong>Chemical</strong> <strong>Outlook</strong>:<br />

Mexican <strong>Industry</strong> Challenges<br />

Esteban Sagel<br />

Director Polypropylene Americas<br />

<strong>IHS</strong> <strong>Chemical</strong><br />

Esteban.sagel@ihs.com

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