THE TOP 100 EMAIL MARKETING CAMPAIGNS OF 2013
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SXSW<br />
Costa Sunglasses<br />
Designed by:<br />
Subject line:<br />
www.sxsw.com<br />
SXSW 2014 Announcements - Bands, Sessions, Keynotes and Sports<br />
Designed by:<br />
www.costadelmar.com<br />
Subject line: Brand new for <strong>2013</strong><br />
Top Performers<br />
Top Performers<br />
This nicely designed campaign does a great job of contextually<br />
integrating links throughout the copy to drive strong response.<br />
Effective content and layout make this promotional campaign a winner:<br />
the primary call to action is prominent, and the options immediately below<br />
the headline image support the main offer rather than compete with it.<br />
50<br />
51
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