Syllabus/Schedule - Berkeley Expert Systems Technology Lab

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• Target market • User research methods used • Top 5 customer needs • 2X2 using two of the top needs and placing competive products and your concepts in the right quadrant Plan to orally present this one page summary briefly at the beginning of the class in 3 minutes, 30 seconds per slide. Submit the slides to your project folder no later than 5 p.m. on Sunday, April 18. This will bring the entire class up to speed on your project before they review your work and allow you to get peer feedback. 2. Prepare your "proof-of-concept” sketches, product renderings and early prototypes so that everyone can understand your ideas. After the brief review at the beginning of the class, we will spend about one hour in a "tradeshow" environment during which you will wander around the classroom to look at the work. You are welcome to bring portable computers to set up your images. You should plan to handle any arrangements for using computers on your own. To support your concepts, you should have the following materials available. (Each team will likely have done different versions of these. Use what you have already developed.) • Customer/user needs hierarchy • Mapping of customer needs to specifications • Concept sketches • Product renderings or mockups (3D renderings, early physical or web mockups) • Concept screening and scoring matrices • Reason for choosing the concept(s) you have developed for today You should plan to have group members rotate responsibility for showing the concepts so that other group members can circulate. Think about the best way to efficiently and effectively collect feedback from your classmates. You may wish to have a mini-survey available for them to complete following the examples we covered in Concept Testing. Remember that each student will only have about 10 minutes to spend reviewing your work; so make your presentation as succinct as possible. From this point forward, your focus will be on developing and testing your product concept with your customer base, obtaining feedback, incorporating it into your product, and preparing intermediate and final product prototypes. 18 W 4/21 Testing and Refinement: Optimal Design Summary of optimization theory and useful methods. Individual Assignment: Optimization exercise. 19 M 4/26 Testing and Refinement: Robust Design We will perform an in-class Taguchi exercise in class to illustrate the theory. Read Ch. 13: Robust Design Read: “Boost your Marketing ROI with Experimental Design”, http://www.engineeringpathway.com/ep/learning_resource/summary/?id=DEB26438-7894- 48C4-88B7-837BC3A9EC32 6
20 W 4/28 DfX: Design for Manufacturing Design for manufacturing is one of the many “design fors” that a product development team must undertake. In this class session we’ll talk about the various “design for x” activities, including manufacturing. Consider thought questions 1 and 2 at the end of Chapter 11. We’ll disassemble and reassemble a product in class in order to evaluate its design-forassembly merits. Read Ch. 11: Design for Manufacturing 21 M 5/3 DfX: Design for Environment In the first reading (Cradle to Grave), click through each of the six stages and read the first page that pops up. Following the links on each page is encouraged but entirely optional, except for the three additional links under the "emissions" page, which you should follow. What does designing products for environmental soundness entail? How might you make tradeoffs among cost, quality, features and environmental soundness when designing a product? What is sustainable design? What is the difference between the the "cradle to grave" perspective and the"cradle to cradle" alternative? How might you redesign or manufacture your product with this perspective in mind? We will also review the data collected through the Black Cloud sensor that should have been installed earlier. Read: Cradle to Grave – How Products Impact Natural <strong>Systems</strong>” Read: "The Cradle to Cradle Alternative" 22 W 5/5 Life Cycle Analysis We will also hold a tutorial on using a Life Cycle Analysis software tool and have you apply it to your projects. Be sure to bring your computers to class. Read: EIO-LCA Tutorial, http://www.eiolca.net/tutorial-j/tut_1.html Read: EIO-LCA Tutorial 23 M 5/10 Solid Modeling and Integration with FEM Guest lecturer Dennis Lieu will go over examples of how to integrate different forms of finite element modeling from your solid model. Bring examples from your class project to class that you would like to discuss in the lab. 24 W 5/12 Solid Modeling and Optimal Design Guest lecturer Sara McMains will go over examples of how to integrate optimization with your solid model. Individual Assignment: Optimization exercise based on earlier solid modeling problem of March 1. 25M 5/17 Product Development Entrepreneurship Bring in your questions about the intellectual property of your project. This would also be a good time to discuss possible funding opportunities. We may have a guest speaker from KAUST. Read Ch. 14: Patents and Intellectual Property 26 W 5/19 Product Development Economics Bring in your questions about business models and financial modeling for your projtect. 5/22- 25 Read Ch. 15: Product Development Economics Project deliverable: Draft business plan and financial model for your project. Final Exam week – Final Presentations/Tradeshow • Final Individual Deliverables: Turn in the journal you have been keeping throughout the semester. It will be returned at the beginning of the Spring semester. Complete the 7
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Syllabus/Schedule - Berkeley Expert Systems Technology Lab

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