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8 | Special Edition <strong>Bosch</strong> <strong>India</strong> News | January 2014 <strong>Bosch</strong> <strong>India</strong> News | January 2014<br />
Special Edition | 9<br />
Closing of Indo-German Urban Mela<br />
Associates in focus<br />
The Indo-German Urban Mela, started its epic journey in<br />
Mumbai early 2012 and then toured Bangalore, Chennai<br />
and Delhi. It ended its itinerary with the last showcase<br />
in Pune early last year. The 10-day travelling exhibition<br />
in Pune took place at the Deccan College Ground in<br />
Yerawada, from January 11th to 20th. It was part of the<br />
celebrations titled "Germany and <strong>India</strong> 2011-2012: Infinite<br />
Opportunities" to commemorate 60 years of Indo-German<br />
diplomatic ties. The 12 specially designed pavilions came<br />
to life with interactive presentations which showed how<br />
the problem of cities could be addressed. This unique<br />
German road show had over 3,70,000 visitors.<br />
Women at <strong>Bosch</strong> pioneering change<br />
There is a general notion that despite many positive<br />
social changes, <strong>India</strong> remains a male-centric society. And<br />
manufacturing industry even more so.<br />
Diversity has contributed to the success of company. The<br />
women at <strong>Bosch</strong> <strong>India</strong> are just a few among many women<br />
who are pioneering change.<br />
Inclusion of women at work place has become a key factor<br />
in achieving national success. <strong>Bosch</strong> <strong>India</strong> understands<br />
this issue and has taken measures to achieve a balance of<br />
gender. Today the number of women employed at <strong>Bosch</strong><br />
locations in <strong>India</strong> is gradually increasing. <strong>Bosch</strong> <strong>India</strong> was<br />
able to achieve a target of 23.1% of female hires out of the<br />
total technical hires in the country.<br />
Saritha Poovanna – the only woman heading a<br />
manufacturing department at the Bangalore plant, and<br />
the only woman in the common rail pump team, aptly<br />
summarizes the changing times having joined <strong>Bosch</strong> over<br />
14 years ago – “There is increased acceptability of women<br />
in different roles and an understanding of the advantages<br />
that a truly diverse team brings to the organization”.