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Operations Center Customer Service Initiative

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Intervention<br />

Needs Analysis suggested:<br />

• Performance objective collaboration – Communication plan created and presented in<br />

order to share the customer satisfaction survey and its results. Facilitated sessions were<br />

held where technical operations teams developed performance objectives that specifically<br />

addressed survey metrics. Themes: expectation setting, feedback, ownership, social<br />

contracting (fully implemented)<br />

• <strong>Customer</strong> <strong>Service</strong> Skills Training – Several operations teams exhibited a lack of<br />

fundamental customer service skills. A call flow process was documented and integrated<br />

into training. Training was customized to include telephone customer service role play<br />

scenarios that reflected specific examples from the technical operations team’s<br />

environment. Themes: new process and skills transfer, practical application, re-usable call<br />

flow process model, skills underpinned team performance objectives (fully implemented)<br />

• Manager coaching and reinforcement plan – Coaching sessions with operations team<br />

managers offered tools and methods for implementing real-time objective based<br />

performance feedback, call review model, fun reinforcement games and “energizer”<br />

exercises. Themes: motivation and incentives (rewards and consequences), feedback,<br />

communication, accountability (25% implemented – full implementation in progress)<br />

• Equipment upgrades – Automated Call Distribution (ACD) infrastructure was poorly<br />

implemented and/or utilized. Use of telecom headsets, call review, integration<br />

into individual performance plan and review system recommended.<br />

Themes: supportive work environment, feedback, team and individual<br />

accountability (10% implemented – full implementation in progress)<br />

3

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