The Cosmo Girl - ITP.com
The Cosmo Girl - ITP.com
The Cosmo Girl - ITP.com
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<strong>The</strong><br />
<strong>Cosmo</strong><br />
<strong>Girl</strong><br />
Meet Sarah, the COSMO<br />
reader in the Middle<br />
East. She’s 24 years old<br />
and single, and while she<br />
ultimately wants to be in<br />
a romantic relationship,<br />
get married, and have<br />
kids, she’s also happy<br />
where she is.<br />
● <strong>Girl</strong>friends are very important!<br />
Her friendship group is multicultural.<br />
Her Facebook is always<br />
updated and her smartphone<br />
never leaves her designer bag.<br />
Sarah goes to concerts and loves<br />
going out to nightclubs with her<br />
friends, where she’ll always wear<br />
a new top that she bought on the<br />
weekend at the mall.<br />
● She’s still developing her own<br />
personal style and looks to her<br />
friends, celebs and magazines for<br />
inspiration. While she likes to look<br />
at fashion shoots, she really wants<br />
to know how she can personally<br />
make those styles her own.<br />
● She’s beauty-conscious and is<br />
willing to try something new.<br />
Sarah will spend her disposable<br />
in<strong>com</strong>e on must-have gloss or<br />
mascara – small prestige items<br />
that make her feel sexy.<br />
● She’s educated and working her<br />
first or second job. She drives<br />
a car but wants to upgrade to<br />
a better one. She is constantly<br />
looking to enhance her lifestyle –<br />
to be the best she can be in<br />
every area of her life.
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