Media Pack 2013 - ITP.com
Media Pack 2013 - ITP.com
Media Pack 2013 - ITP.com
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<strong>Media</strong> <strong>Pack</strong> <strong>2013</strong>
designMENA.<strong>com</strong> is the Middle East’s premier website for the<br />
<strong>com</strong>mercial interior design industry, with daily news on all aspects of<br />
the industry, from developers and designers, to material costs.<br />
Complemented by thought-provoking <strong>com</strong>ment, interviews and<br />
insight, it is often the first port of call for those who want to get inside<br />
the region’s interior design sector.<br />
designMENA.<strong>com</strong> is published by the Middle East’s largest B2B<br />
publishing house, <strong>ITP</strong> Business Publishing in Dubai.<br />
Site Usage per month<br />
23,327 Average Visits<br />
19,190 Average Unique Visits<br />
48,591 Average Page Views
The website offers a full suite of<br />
interactive digital marketing tools:<br />
MPU<br />
Size: 300x250<br />
Format: GIF –Flash –Tags<br />
Leaderboard<br />
Size: 728x90<br />
Format: GIF –Flash –Tags<br />
White Space Banner<br />
Size: 220x550<br />
Format: GIF –Flash –Tags
Dedicated E-newsletter<br />
designMENA.<strong>com</strong> E-newsletter reaches more than 15,700 subscribers<br />
The e-newsletter is a direct <strong>com</strong>munication that replaces traditional<br />
print news for many users<br />
On clicking any of the story links, users are diverted to the full story<br />
hosted on the portal through PCs, laptops, tablets and mobile<br />
The newsletter goes out 2 times a week -<br />
Monday & Wednesday
Email Marketing Campaign<br />
Considered as the most effective and efficient digital marketing tool<br />
REACH your exact target audience by demographics such as:<br />
• Age<br />
• Gender<br />
• Nationality<br />
• Country of Residence<br />
• Job Title<br />
• Job Industry<br />
Total Database recipient: 530,000
Commercial Interior Design features <strong>2013</strong> list*<br />
Middle East Architect features <strong>2013</strong> list*<br />
January<br />
Hotel Design<br />
Outdoor Furniture Suppliers you<br />
should know<br />
25 hot trends for <strong>2013</strong><br />
February<br />
Kitchen Design<br />
Lighting Suppliers you should know<br />
Office Suppliers You should know<br />
March<br />
Healthcare Design<br />
Wall & Flooring suppliers you should<br />
know<br />
April<br />
Hotel Design<br />
Kitchen Suppliers You Should Know<br />
May<br />
Office Design<br />
Index Issue<br />
Index Exhibitors You Should know<br />
June<br />
Retail Design<br />
Index Update<br />
Fit Out Suppliers you should know<br />
July<br />
Education Design<br />
Furniture Suppliers you should know<br />
Kitchen Suppliers you should know<br />
August<br />
Interior Automation<br />
Bathroom Suppliers you should know<br />
September<br />
Hotel Show issue<br />
Spa Design<br />
Hospitality Suppliers you should know<br />
Lighting Suppliers you should know<br />
October<br />
Appliance Design<br />
Flooring Suppliers you should know<br />
November<br />
Big 5 Issue<br />
Marble & Ceramic Designs<br />
Fit Out Suppliers you should know<br />
December<br />
Outdoor Furniture Design<br />
Showrooms you should visit<br />
Trends for <strong>2013</strong><br />
January <strong>2013</strong><br />
Fire protection<br />
February <strong>2013</strong><br />
Exterior and interior lighting<br />
Fire protection<br />
March <strong>2013</strong><br />
Flooring design<br />
Show preview - Cityscape Abu<br />
Dhabi<br />
April <strong>2013</strong><br />
Elevator design<br />
May <strong>2013</strong><br />
Kitchens and bathrooms<br />
Show preview - INDEX Dubai<br />
June <strong>2013</strong><br />
Roof design<br />
Façade cladding and curtain<br />
walling<br />
August <strong>2013</strong><br />
Software<br />
September <strong>2013</strong><br />
Future projects<br />
October <strong>2013</strong><br />
Lighting design<br />
Show preview - Cityscape Global<br />
(Dubai)<br />
November <strong>2013</strong><br />
Doors and windows<br />
Show preview - The Big 5, Dubai<br />
December <strong>2013</strong><br />
Top 50 Middle East architects<br />
*Subject to change
Position Specifications Rate Card CPM (AED)<br />
Regular Advertising Banners<br />
Leaderboard 728 x 90px AED 367<br />
MPU 300 x 250px AED 349<br />
Whitespace banner 220 x 550px AED 367<br />
Half page 300 x 600px AED 404<br />
Fixed button 300 x 100px AED 44,064<br />
Special Operations<br />
Overlay (Eyeblaster) 450 x 450 px AED 551<br />
Interstitial Full Screen - 750 x 450px AED 551<br />
Content Push Leaderboard(728x90px) White Space Banner (220x550px) Content Push (Video Streaming, 632 x 356px) AED 551<br />
Page Peel Minimised area - 90 x 90px. Final Image Dimensions: 700(w) x 400 (h) px, JPG/GIF only (NO FLASH) AED 551<br />
Catfish 1004 x 60px AED 551<br />
Home Page Takeover 220 x 550px, 728 x 90px, 300 x 250px (per day) AED 36,720<br />
Branded Background 1652(w) x 770(h) px (either side of main body text) Contact Sales Team<br />
Smart Links 200 x 200px max (key word link within the text) AED 36,720<br />
Microsites Bespoke editorial pages built for the advertiser (per month) AED 91,800<br />
Surveys Dedicated survey housed within ATN website (per month) AED 110,160<br />
Sponsorships / Special Reports Roadblock of section / industry / report. Named as official sponsor Contact Sales Team<br />
E-Newsletter Advertising<br />
Leaderboard 728 x 90px AED 14688<br />
Whitespace Banner 220 x 550px AED 14688<br />
Dedicated Email Marketing<br />
Categorize recipients based on job industry,<br />
function, country of residence etc<br />
640 px wide AED 1469
For more information contact<br />
Ahmad Bashour<br />
Digital Publishing Director<br />
Ahmad.Bashour@itp.<strong>com</strong><br />
Michelle Rebello<br />
Sales Manager, B2BDigital<br />
Michelle.rebello@itp.<strong>com</strong><br />
+971 4 4443352<br />
+971 50 5040182