Ad Huijser - EUA

Is there reason for optimism ?
YES: Although with some reserves, Philips is still regarding Europe as as
an excellent place for its basic R&D, given the talent we can hire
and the quality of their contributions to our company’s
prosperity. Hence our ~600 MEuro investments in new R&D
facilities at the High-Tech High Tech Campus in Eindhoven (NL)
BUT: Can Europe stay attractive?
R&D in our industry is getting more and more a “commodity”
that is becoming widely available (smart ( smart people everywhere).
In particular, large emerging markets/economies like China and
India have a good educational systems (plus ( plus help from EC / US
universities) universities)
and are becoming attractive places to establish R&D
activities with excellent price/performance characteristics.
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