KITCHENWARE NEWS - Oser Communications Group

t o m a r k e t
DuPont Engineers New Teflon ® Cookware Coatings
Wilmington, Del. – DuPont announced
that their new DuPont Teflon® Platinum
Plus coating system is due to become
commercially available later in the year.
Engineered to be more durable, the coating
will be manufactured from dispersions
made without PFOA.
According to a prepared statement, the
Teflon Platinum Plus coating system uses
“a new, proprietary and patented technology
that provides a 50 percent improvement in
scratch resistance, compared to the current
Teflon Platinum coating.”
In a company press release, Christa Kaiser,
business manager, DuPont Teflon Finishes,
said, “DuPont has taken Teflon coatings to
a new level of performance. Teflon
Platinum Plus is the most durable, highperformance
Teflon branded non-stick
coating available from Dupont. With
enhanced scratch resistance, Teflon
Platinum Plus is metal-utensil safe and
designed to look newer longer.”
In addition to Teflon Platinum Plus, all of
the Teflon branded spray coatings have
been engineered with the intent to provide
improved durability. Specifically, the
abrasion resistance of Teflon® Classic,
Teflon® Select and Teflon® Platinum
coatings have been “significantly
improved.” These coatings will also be
manufactured from dispersions made
without PFOA.
“We have improved our entire Teflon
branded coatings portfolio to deliver on
consumers’ demand for more durable
non-stick cookware at all price points.
We believe that more durable, longer
lasting non-stick coatings increase the
functional life of non-stick cookware,
which results in the need for fewer
replacement pans. Fewer pans produced
means less waste, which offers consumers
a more sustainable cookware option and a
better cooking experience,” said Kaiser.
“These new coatings make peoples’ lives
simpler and easier, bringing the Teflon
brand promise to life.”
Speakers Will Address Trends, Economy
During June Market at Dallas Market Center
Dallas – Dallas Market Center announced
the keynote and guest speaker for the
Dallas Total Home & Gift Market taking
place June 24-30.
Bryan Dodge of Dodge Development, Inc.
will present the keynote address: “How to
Recession Proof Your Business for 2009.”
Dodge encourages business owners, buyers
and salespeople not to let the current
market conditions deflate a positive
attitude. He hopes to eliminate frustration
and stress with a motivating lecture on
topics including how to bring chemistry
back to your team, remain focused on what
matters and take ownership of change.
As a professional speaker, radio personality
and author, Dodge made more than 250
appearances last year alone, inspiring
audiences with his presentations on topics
such as personal and professional
development, success habits of the wealthy
and leadership principles. Dodge’s program
will take place on Saturday, June 27 at 2
p.m. in the Hall of Nations, first floor,
World Trade Center (WTC).
Special guest speaker Leatrice Eiseman,
the executive director of the Pantone
Color Institute, will present “Color and
Design Trends: De-mystifying Future
Forecasts.” She will explain the divergent
influences on customers as well as discuss
upcoming trends and color palettes and
the reasons behind them. Eiseman is an
award-winning color specialist who has
been called “America’s color guru.” Her
world-renowned expertise has helped
companies make the best color decisions
for product development, brand imaging,
Web sites, packaging, point of purchase
and interior/exterior design. Eiseman
has authored six books on color and
frequently appears in magazines and on
television for her various works.
Eiseman’s seminar will take place on
Friday, June 26 at noon in the Seminar
Suite, WTC 9065. Box lunches will
be available.
Dallas Market Center will offer a range of
special events throughout market, including
discovery tours, seminars, daily new buyer
orientations, hospitalities and networking
parties. See a complete list of special events
at www.dallasmarketcenter.com.
Each June, Dallas Market Center hosts the
Total Home & Gift Market ( June 24-30)
featuring multiple markets held
simultaneously so that buyers may
select from the widest range of product
categories: Dallas Holiday & Home
Expo ( June 24-30), Dallas International
Lighting Market ( June 25-28) and
the FINDS Dallas Temp Show ( June
26-29). The Total Home & Gift
Market offers more than 25,000 lines of
gift products, decorative accessories,
lighting, floral, gourmet, furniture, toys,
seasonal items and more.
Showrooms will be open from 8:30 a.m. to
6 p.m. each day, with participating showrooms
offering extended hours until 8 p.m. on Friday.
Visit www.dallasmarketcenter.com for the
most up-to-date market information.
Attendees may contact the Dallas Market
Center’s in-house travel agency Market
Travel®, for substantial travel and hotel
discounts by calling 800-DAL-MKTS.
Kingarthurflour.com Receives
‘Multichannel Merchant’ Award
Norwich, VT – Kingarthurflour.com,
online home of America’s oldest flour
company, won the top award in the food
category at the 2009 MCM Awards
from the Direct Marketing Association
and Multichannel Merchant. Winners
were announced at the Annual Conference
for Catalog & Multichannel Merchants
in New Orleans, La., May 6.
“Our mission for
kingarthurflour.com
reflects the core
values of King
Arthur Flour:
‘To build
vibrant
communities,
at the local,
national, and
global levels,
through the
creative, sharing
art of baking.’
Focusing our online
efforts on education, inspiration, and
community has transformed our site and far
exceeded our expectations,” said Halley
Silver, director of eCommerce. “We are
thrilled and honored that Multichannel
Merchant has named kingarthurflour.com
the top online food retailer this year.”
The MCM Awards are the top honors
for business-to-business and businessto-consumer
multichannel marketers,
recognizing superior print
catalogs and Web sites
from around the globe.
Kingarthurflour.com and
other competitors
were evaluated on
creative, merchandising,
copy, customer
service/navigation and
marketing execution. King
Arthur Flour’s catalog and
Web site were finalists in
several categories for the
second year in a row.
URBAN ACCENTS
Urban Accents, Chicago, introduces
Fall Pantry Line, which includes a new
stand-alone brine blend and standalone
brine bag. Its three fall rubs have
been repackaged in tent cards.
Perfect Pork includes a sweet and
savory cedar blend for the other white
meat. Luscious Lamb combines
fennel, cumin and coriander for a
bold Grecian blend. Gourmet
Gobbler is a smoked herb and
peppercorn seasoning that dresses
up a holiday bird.
Also new are Fruit Grillers, two
seasonings for grilling fruit. Fiery
Pineapple Fruit Griller features a hot
North African blend of paprika, chili
pepper, garlic and ginger, and Sizzling
Peach Fruit Griller combines
coriander, cumin and cinnamon with
an overtone of mint.
Each Fruit Griller has a suggested retail
price of just $3.99 and contains
enough seasoning for up to eight
servings of fruit.
Urban Accents
[tel] 773-528-9515
www.urbanaccents.com
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| Kitchenware News & Housewares Review • JUNE 2009