Joe Justice: Managing a Collaborative Multi-National Team in Real ...

42:10 – Then we go to the largest auto show in the world, Detroit 2011 in January, and we put it on the mail floor
between Ford and Chevrolet.
I was terrified. I had no idea how it’d be received. I knew during the first week, it’s the industry preview, where the
executives and board members of every major automotive company and supplier are mixing around because it’s the
first time to see the competition’s new products. It’s their first chance to sit in the competitor’s vehicle. I got to meet
many of those people. I thought we would be ignored, or that we would be dismissed, or talked down to, or even
made fun of. Or that maybe it would even become confrontational. I never expected what happened. Every single one
of them shook my hand and said good job, go gettem. … I’ve had a lot of time to think about it since then, and the
best idea I have about why that might of happened, is, I think, they know this is something they need to do, or
something like it. But their board and the rest of the C-suite is saying “well cost accounting tells us to make the next
version of the Ford F-150, not figure out how to rapidly iterate on designs. We need to be not focusing on how to
embrace crowd-design and crowd engineering, we need to be instead figuring out how to make more or the new
version where our existing profits count.” So I think the C-suite and board members that came up and shook my hand
were thinking “Yes, this needs to change and we need you to succeed to apply pressure on the financial driven
members of our board, on the cost accounting members of our board, so that we know we can make this change,
because its going to take a long time to steer this big ship, and we need to start now, so make a big splash so we can.
Okay?” That’s what I think they’re saying to us. I’ll never know. But that’s what I’m reading into it, from all of them
being so supportive.
44:38 – Then, in the same aesthetics iteration, to be filmed
by the discovery channel. And then launch a crowd-funding
campaign to revolutionize the future of automotive
manufacturing.
44:53 – [very well done crowd-funding campaign video – ignored here]
46:40 – That crowd funding campaign recently ended and we raised enough money to perform our next round of
crash testing. What that lets us do is continue on as a debt free company so we have no risk of being liquidated. And
we can keep on iterating on the products we care about with safety as our priority. So we were able to successfully
fund the next round of crash testing, which is what we’re iterating on now. Team WikiSpeed is far more than Joe
justice. people see me talk about it because I’m very passionate and I want to worl to see and use these practices if
they want to. but Tem WikiSpeed is massive. If it were just me it wouldn’t look anything like it does now. The car
would probably still be mostly steel with some cardboard because I wouldn’t have learned how to correctly and safely
use aluminum and composites yet. It would probably be just half a car in my garage. I’d still be just as passionate but
I wouldn’t have any evidence yet that this really works. With a team of more than 150 people in 18 countries we have
brilliant ideas, hands on work, innovative approaches, appropriate use of practice. I learned so much from team
members all over the world. We were lucky enough to have Mary and Tom Poppendieck come visit our shop and apply
some coaching. Thanks very much Mary and Tom. We were lucky enough to have Cory Ladas and Jim Benson become
Team WikiSpeed members, and apply Personal Kanban and Scrumban to our shop, and level us up. because we’re
open and embracing of the process community we’re able to continue to level-up the practice. I know sometimes you
hear people say “Joe says”, or “Joe’s project”. It’s definitely not that. It wouldn’t look anything like this, and everyone
else has just as much to say about the project and I encourage you to email info@wikispeed.com and have a
WikiSpeed member pan pal. Or even join the team yourself. With that said