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Pricing Policy Effectiveness is Domestic Water Demand Management

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percent increase will bring down water use to 2,700 gallons – close to the level of lifeline<br />

consumption. (See table 8.1). 18<br />

A drawback of these computations <strong>is</strong> that they are based on average consumption patterns,<br />

and do not give any indication of how the tariff increase will affect households with varying<br />

socioeconomic settings, particularly income levels. Taking into account these considerations may<br />

make an overall equal increase in tariffs undesirable.<br />

If an overall increase <strong>is</strong> not desirable, effective conservation can still be achieved by<br />

increasing the tariff of the final block – monthly consumption of over 20,000 gallons. Currently,<br />

average consumption in th<strong>is</strong> block <strong>is</strong> over 1,800 gallons. A 30 percent increase in the price of th<strong>is</strong><br />

block will induce average households to cut down over 1,000 gallons of monthly consumption. A<br />

larger increase can virtually eliminate per household water consumption beyond 20,000 gallons. (See<br />

table 8.2)<br />

Table 8.1: Impact of Price Increase on Monthly <strong>Water</strong> Use<br />

Current<br />

Tariff Increase<br />

10% 20% 30%<br />

Avg. MP (Rs.) 21.8 23.98 26.16 28.34<br />

Avg. Monthly Use (gallons) 8,900 6,900 4,800 2,700<br />

Table 8.2: Impact of Price Increase on <strong>Water</strong> Use in Block 3<br />

Current<br />

Tariff Increase<br />

30% 40% 50%<br />

Block 3 Price (Rs.) 27.30 35.49 38.22 40.95<br />

Avg. Monthly Use in Block 3<br />

(gallons)<br />

1,820 545 125 -300<br />

Cost Recovery: Typically, a tariff structure that <strong>is</strong> meant for budget balancing cons<strong>is</strong>ts of a large fixed<br />

part coupled with declining block rates (Montginoul, 2006). Declining block rates promote<br />

consumption leading to higher revenues and faster cost recovery on investments, while the fixed part<br />

increases the certainty of revenue projections.<br />

Though leading to immediate cost recovery, decreasing block rates are not compatible with<br />

promoting efficient water use, and assuming that conservation <strong>is</strong> more important of the two<br />

objectives, declining blocks rate are not adv<strong>is</strong>ed. Moreover, though increasing block rates do not<br />

18 Daily per capita lifeline <strong>is</strong> 13.21 gallons. The average household size <strong>is</strong> taken to be 7 (see Chapter 6 for<br />

descriptive stat<strong>is</strong>tics on household size). Lifeline water supply <strong>is</strong> calculated as: 13.21*7*30= 2,800 gpm.<br />

18

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