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Reputation Results of the Largest Companies in The Netherlands

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12 th International Conference<br />

May 29 - June 1 2008, Beij<strong>in</strong>g, Ch<strong>in</strong>a<br />

Come explore developments <strong>in</strong><br />

<strong>Reputation</strong> Management <strong>in</strong> <strong>the</strong><br />

world’s fastest grow<strong>in</strong>g market –<br />

Ch<strong>in</strong>a!<br />

<strong>Reputation</strong> Institute is pleased to announce<br />

that its 12 th International Conference on<br />

Corporate <strong>Reputation</strong>, Brand, Identity and<br />

Competitiveness will be held <strong>in</strong> Beij<strong>in</strong>g, Ch<strong>in</strong>a<br />

with generous support from sponsors ICCA,<br />

Telefonica and Ch<strong>in</strong>a Netcom, and BBVA and<br />

CITIC. To take advantage <strong>of</strong> our first-time visit<br />

to Ch<strong>in</strong>a, we have put toge<strong>the</strong>r an excit<strong>in</strong>g<br />

week-long program that beg<strong>in</strong>s on Monday, May<br />

26, 2008 and concludes on Sunday, June 1,<br />

2008!<br />

From Monday May 26 to Wednesday, May 28,<br />

<strong>Reputation</strong> Institute is <strong>of</strong>fer<strong>in</strong>g conference<br />

participants a unique opportunity to sign up for<br />

a pre-conference Study Tour that will consist <strong>of</strong>:<br />

• Visits to some <strong>of</strong> Ch<strong>in</strong>a’s lead<strong>in</strong>g companies<br />

and <strong>in</strong>stitutions<br />

• Excursions to some <strong>of</strong> Beij<strong>in</strong>g’s cultural and<br />

historical marvels<br />

• Network<strong>in</strong>g with representatives <strong>of</strong> Ch<strong>in</strong>a’s<br />

corporate, academic, and public sectors.<br />

<strong>The</strong> Study Tour concludes on Wednesday May 28<br />

with a <strong>Reputation</strong> Forum hosted by <strong>Reputation</strong><br />

Institute Ch<strong>in</strong>a with presentations by senior<br />

Ch<strong>in</strong>ese <strong>of</strong>ficials, corporate sponsors, and <strong>the</strong><br />

Ch<strong>in</strong>ese media. At <strong>the</strong> Forum, <strong>Reputation</strong><br />

Institute will also present its 2008 <strong>Reputation</strong><br />

Awards to <strong>the</strong> ‘Most Respected <strong>Companies</strong> <strong>in</strong><br />

Ch<strong>in</strong>a’ and Award recipients will be <strong>in</strong>vited to<br />

showcase some <strong>of</strong> <strong>the</strong>ir accomplishments.<br />

Simultaneous English/Ch<strong>in</strong>ese translation will<br />

be provided to enable full participation by<br />

conference participants, and facilitate<br />

network<strong>in</strong>g between local and foreign<br />

participants.<br />

Follow<strong>in</strong>g <strong>the</strong> Forum, <strong>the</strong> Conference Program<br />

will beg<strong>in</strong> on Thursday even<strong>in</strong>g May 29 with an<br />

open<strong>in</strong>g d<strong>in</strong>ner and presentation <strong>of</strong> <strong>Reputation</strong><br />

Institute’s 2008 International Awards. A full<br />

program <strong>of</strong> plenary sessions and breakout<br />

workshops will follow on Friday and Saturday,<br />

and <strong>the</strong> conference will end with <strong>in</strong>formal<br />

Brunch roundtables on Sunday June 1. So mark<br />

your calendars and jo<strong>in</strong> <strong>Reputation</strong> Institute <strong>in</strong><br />

Beij<strong>in</strong>g, Ch<strong>in</strong>a for <strong>the</strong> three day Study Tour on<br />

May 26-28, followed by <strong>the</strong> <strong>Reputation</strong> Institute<br />

Ch<strong>in</strong>a Forum on May 28, and <strong>Reputation</strong><br />

Institute’s 12 th International Conference<br />

Program tak<strong>in</strong>g place May 29 to June 1, 2008.<br />

<strong>The</strong> experience will be valuable, unforgettable,<br />

<strong>in</strong>formative, and fun!

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