Rolls-Royce in the Community Powering a better world

ViVA –
an ‘ensemble
of possibilities’
ViVA is our flagship arts partner in
the community.Established in 1982,
it is a professional chamber orchestra
providing classical concerts and
outreach activities to make live
orchestral music accessible to all.We
have worked with the East Midlandsbased
orchestra and Derby City
Council since 1995 and have seen
our relationship grow from simple
sponsorship to a thriving partnership.
We support concerts throughout
the year across the UK’s East Midlands.
A highlight is the free annual open-air
concert in Derby which regularly
attracts audiences of more than
30,000.There are also wider
community activities including
residencies where professional
musicians and composers work
with young people to create a
new piece of music,culminating
in an exciting public performance.
Our employees are very much
involved in ViVA.Trainees have
helped to create educational
workshops for school children
which are then delivered as part
of our own education liaison
activities.An example of this is our
‘High Flyers’workshop which uses
music to teach youngsters about
basic engineering principles.
Another trainee project has
undertaken research on how
to make classical music concerts
more accessible to young people.
the
orchestra
of the east midlands
During the past three years,we have
contributed cash and time to the
value of at least £160,000 to ViVA,
which has:
– Supported 29 public performances
for a total audience of almost
100,000 people.
– Supported six educational
residencies involving 28 schools
and almost 5,000 children.
– Enabled the orchestra to expand
its portfolio by working on a
number of new projects and
develop as a training provider.
– Generated additional funds
of at least £300,000 from other
organisations.
Pupils perform alongside
ViVA’s professional
musicians during an
educational residency
in Derby.
‘Mighty oaks really do grow
from acorns.The support
from Rolls-Royce has been
a key contributor enabling
ViVA to become a truly
flexible musical resource
to its home region.
The projects and activities
developed within this
partnership have helped
increase enormously the
relevance of the orchestra
to the people with whom
it works.By continuing
to work together we are
helping each other to
develop and succeed.’
Peter Helps,Chief Executive of ViVA.
15 Rolls-Royce in the Community