RMS Postal Workout Program - RR Donnelley
RMS Postal Workout Program - RR Donnelley
RMS Postal Workout Program - RR Donnelley
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<strong>RMS</strong><br />
<strong>Postal</strong> <strong>Workout</strong> <strong>Program</strong><br />
<strong>Workout</strong> #7 - <strong>Postal</strong> Software<br />
Data & List Processing<br />
Response Marketing Services<br />
Knowledge That Delivers
<strong>Postal</strong> <strong>Workout</strong> Introduction<br />
• <strong>Workout</strong> Implementation<br />
– You can view and listen to a exercise in your own timeframe<br />
– The workout presentation can be paused, stopped, or backed up at any time<br />
– You can do these exercises individually or in groups<br />
– The slides are available as a .pdf that t you can print for reference<br />
– Each individual must fully complete the On-line Achievement Certification<br />
Quiz to complete the exercise<br />
– Look for the KEY slide in every exercise<br />
• Provides information on key postal elements that are affected by the exercise<br />
– Postage<br />
– Mailpiece Design<br />
– Barcodes<br />
• Displays examples of the impact<br />
2
<strong>Postal</strong> <strong>Workout</strong> Introduction<br />
1. <strong>RMS</strong> Introduction & Processes<br />
2. Mail Classification<br />
3. Processing Category – Size & Shape<br />
A. Letter & Postcard<br />
B. Flat, NFM & Parcel<br />
4. Addressing<br />
5. Barcodes<br />
A. POSTNET, Planet Code, IMb Introduction<br />
B. Intelligent Mail Barcode, CRID/MID, Business Customer Gateway/<strong>Postal</strong>One!<br />
6. Postage and Payment Methods<br />
7. <strong>Postal</strong> Software – Data & List Processing<br />
8. Reply Mail<br />
9. Mail Preparation – Sortation, Commingle, Co-Pal<br />
10. Canadian Post<br />
11. International Mail<br />
12. ACS & Ancillary Service Endorsements<br />
(Optional)<br />
3
<strong>Postal</strong> Software - Data & List Processing<br />
• List Preparation & Processing<br />
• USPS Requirements<br />
• Move Update<br />
• Mail <strong>Postal</strong> Sortation<br />
• Mail.dat<br />
• Post Mailsort <strong>Program</strong>s<br />
• <strong>RMS</strong> Standards<br />
• Impact<br />
4
List Preparation & Processing<br />
• Common Services & Options<br />
– Conversion<br />
• Creating a single formatted list from multiple inputs<br />
– Merge/Purge<br />
• Process that merges multiple lists or files together and then removes file<br />
duplicates<br />
– Data/File Suppression<br />
• Removes any unwanted records from your mail file<br />
– Geocoding<br />
• Assigns a latitude-longitude coordinate based on street address, postal code<br />
or administrative boundaries<br />
– Congressional Lookup<br />
• Appends Senate and House of Representative information<br />
5
List Preparation - Conversion<br />
Converts multiple input file formats into one format for<br />
standardized processing<br />
OPI Database Question Set<br />
1. Type of List Services?<br />
2. Is this a multi‐list order<br />
3. Type of Input to Output order? For correct data conversion<br />
4. Type of multi‐list layout<br />
5. Keep Mullet‐List fields separate?<br />
6. File(s) available?<br />
7. Data Notification E‐form sent?<br />
8. Client Exempt from sending Data Notification E‐form?<br />
9. Location? (Include FTP Site, User ID and Password)<br />
10. File Names?<br />
11. When will files be available?<br />
12. Of the files available, location?<br />
13. Of the files available, File Names?<br />
14. Of the files available, Protection / Encryption?<br />
15. When will the remaining files be available?<br />
16. Protection / Encryption?<br />
17. Name of Encryption Software and Version.<br />
18. Protection / Encryption details<br />
detailed information in the form of<br />
an OPI or List /Job Processing<br />
instructions needs to be provided<br />
to the production facility at the<br />
time of order submission<br />
6
List Processing - Merge/Purge<br />
• Inputs one or more files<br />
• Eliminates specified file – purge<br />
• Can specialize in Consumer or Business<br />
• Eliminates similar or duplicate names<br />
• Allows one name for the mailing<br />
• Options<br />
– Choose individual, family or household<br />
– Specify priority lists - house list<br />
– Identifies multiple buyers<br />
• <strong>RMS</strong> Merge/Purge Questionnaire required<br />
7
List Processing - Merge/Purge Options<br />
Fuller Vann Minnie Vann Lesa Carr<br />
856 Auto Ave<br />
Transportation, TN 38001-0001<br />
Merge/Purge Option Results<br />
Individual = three mailpieces<br />
Family = two mailpieces<br />
Household = one mailpiece<br />
8
List Processing - Merge/Purge Options<br />
List Priorities<br />
House List List A List B Purge List<br />
9
List Processing - Merge/Purge Options<br />
Multiple Buyer<br />
House List List A List B Purge List<br />
Target shows up on multiple lists<br />
10
List Processing – Data/File Suppression<br />
• Inputs one or more files<br />
• Eliminates specified target from file<br />
• Common Data / File Suppression Lists<br />
– DMA – Do Not Mail List<br />
– Prison List<br />
– Client Specific Suppression List<br />
• Suppress current customers<br />
• Suppress under performing/responding deciles<br />
• Suppress specific file attributes<br />
Mail File<br />
Suppression<br />
File<br />
11
List Processing - Geocoding<br />
• Assigns Longitude<br />
and Latitude to<br />
Addresses<br />
• Determines<br />
distances between<br />
addresses<br />
– Person's home to<br />
the nearest store<br />
– Distance around a<br />
retail location<br />
• Store Location<br />
look-up tables<br />
12
List Processing - Congressional Lookup<br />
• Appends Senate and<br />
House of Representative<br />
information specific to an address<br />
• Used for political l mailings<br />
• OPI or List /Job Processing<br />
instructions needs to be provided<br />
13
USPS Requirements<br />
List Processing requirements for discounted postage prices<br />
• Coding Accuracy Support System - CASS <br />
– Multi-line Accuracy Support System - MASS <br />
• Delivery Point Validation - DPV ®<br />
• Locatable Address Conversion System - LACS Link®<br />
• Suite LinkTM<br />
• Move Update requirements<br />
Required Only For Enhanced Carrier Route<br />
• Delivery Sequence File - DSF 2<br />
– Required for Saturation & High Density Mailings<br />
14
USPS Requirements – CASS<br />
• Coding Accuracy Support System - CASS<br />
– Multiline-OCR Accuracy Support System – MASS<br />
• Measure of software accuracy by the USPS<br />
• What CASS does to the mail file -<br />
1. Splits into address elements<br />
• Delivery address, City, State, ZIP Code<br />
2. Standardizes Elements<br />
• ST, AVE, BLDG, APT<br />
3. Adjusts minor changes<br />
• Maine to Main St - unless MAINE St also exists<br />
4. Matches to the USPS AMSII database<br />
• House Number range matching<br />
5. Appends the preliminary Delivery Point Barcode data<br />
15
USPS Requirements – CASS<br />
• What CASS does NOT do to the mail file –<br />
– Compare Individual Name to Address<br />
• CASS Certified Software never looks at individual’s names, but does look at firm names<br />
– Add street numbers, apartment or suite numbers<br />
– Change Non-US address data<br />
• Canadian “CASS type” software and/or International ti Address correction software is available<br />
– Presort a list for postal discounts - a different software program does Presorting<br />
– Does not indicate if the address actually exists!!<br />
16
USPS Requirements – DPV<br />
• Delivery Point Validation - DPV<br />
• Address run through CASS first to append ZIP+4 Code<br />
• Does not update or change any address elements<br />
• Currently only Primary validation is required to get a barcode discount<br />
• What does DPV do to the mail file -<br />
1. Validates the deliverability – Is the building actually physically there<br />
• Primary Validation: Street Name, house number, directional<br />
• Secondary Validation: Apartment number or Suite, FL, Bldg, etc.<br />
2. Address cannot receive automation discounts<br />
101 109 111 121<br />
17
USPS Requirements – LACS<br />
• Locatable Address Conversion System - LACS<br />
• Runs at the same time as CASS<br />
• What does LACS do to the mail file -<br />
1. Corrects addresses changed by local communities due to 9-1-1<br />
renumbering and other changes<br />
2. Includes street name changes, PO Box changes<br />
3. USPS only delivers mail with the old addresses for 1 year<br />
<strong>RR</strong> 1<br />
Countryside Rd<br />
18375 18383 18395<br />
18
USPS Requirements – Suite<br />
• Contains suite numbers for business<br />
addresses in some high-rise buildings<br />
– Targets high-rise h i addresses with high-volumeh • Runs at the same time as CASS<br />
• Must use the ZIP+4 ® Code associated a with<br />
the new address<br />
• MLOCR processing requires additional line<br />
sprayed above the barcode<br />
– Windows must be at least 5/8" from bottom OE<br />
• What does Suite do to the mail file -<br />
1. Identifies and makes available suite<br />
information<br />
2. Mail owners option to print on mailpiece<br />
19
USPS Requirements – DSF 2<br />
• Delivery Sequence File - DSF 2<br />
– Required only for Standard Mail Enhanced Carrier Route Mailings<br />
• Saturation<br />
• High Density<br />
• Can be beneficial for exact house number verification<br />
– Business versus residential<br />
– Seasonal address<br />
– Vacant for more than 90 days<br />
• USPS Licensed Product<br />
– <strong>RMS</strong> uses partner for appending<br />
• What does DSF 2 do to the mail file -<br />
1. Adds required walk sequence information to the mail file<br />
20
USPS Requirements – Move Update<br />
• All discounted First-Class Mail and all Standard Mail mailings must<br />
comply with the USPS Move Update Requirements<br />
– Exception:<br />
• Full rate single piece First-Class Mail<br />
• Alternative Address<br />
• Customer Initiated Request<br />
• Requirement –<br />
– Use of an USPS Authorized Move Update Method<br />
• Nonapproved or Client internal methods do not meet USPS requirements<br />
– Meets standard by “updating” not by doing method<br />
– Updated addresses on mailpieces at one class of mail are qualified to be used<br />
for other classes during current Move Update cycle<br />
– Updates must be within 95 days prior to the date of mailing<br />
21
CASS is NOT Move Update<br />
• CASS/DPV/LACS determines the physical address - ZIP+4 Code<br />
• Move Update identifies who has moved<br />
75318-6420<br />
22
Move Update - Alternative Address Formats<br />
• Meets the USPS Move Update Requirements<br />
• USPS delivers the mail to the ADDRESS not the person<br />
• Exceptional Address Format<br />
– Full name "or current resident"<br />
– Full address<br />
• Occupant Address Format<br />
– No customer name<br />
• Occupant, <strong>Postal</strong> Customer, Householder or Resident<br />
– Full address<br />
• Simplified<br />
– No customer name or address<br />
• City, State t ZIP Optional<br />
Jane Doe or Current Resident<br />
456 Crystal Cove<br />
Calico, AR 72519-9617<br />
Occupant<br />
456 Crystal Cove<br />
Calico, AR 72519-9617<br />
9617<br />
<strong>Postal</strong> Customer<br />
Calico, AR 72519<br />
– Rural Routes, box holders, official (government) matter, saturation flats<br />
– City Routes: Every Door Direct Mail program only<br />
– Must be 100% distribution<br />
ib ti<br />
23
Move Update - Customer Initiated Request<br />
• Customer Initiated Request<br />
– Initiated directly by the customer<br />
– Eligible for first cycle discounts - 95 days<br />
– After 95 days - must tdo updates<br />
• Lists obtained from other sources<br />
– Unless Move Updated prior release - Not eligible for discounts until move<br />
updates are performed<br />
– Lists obtained from other sources must document appropriate Move Updates<br />
24
Move Update – USPS Approved Methods<br />
• Pre-Mailing<br />
– NCOAProcessing<br />
– FASTforward or Mail Processing Equipment (MPE) MLOCR Processing<br />
• Post-Mailing<br />
– Address Correction - Manual<br />
– Traditional ACS - POSTNET or IMb<br />
– OneCode ACS – IMb<br />
– Full-Service ACS - IMb<br />
– Appropriate Ancillary Service Endorsement - ASE<br />
• Alternative Methods - First-Class Mail Only<br />
– Legal Restraint<br />
– 99% rule<br />
25
Move Update – NCOA<br />
• National Change of Address - NCOA<br />
– Computer address list processing service<br />
– USPS NCOA licensed product<br />
• <strong>RMS</strong> has a Limited Service license - 18 months of data<br />
• Partners when a Full Service license is requested – 48 months of data<br />
• What does NCOA do to the mail file -<br />
1. Updates addresses of people who have moved<br />
• Only if they have submitted a form to the USPS<br />
• Specific c matching is made to the name/address<br />
ess<br />
2. Returns a Processing Summary Report<br />
• CASS/DPV/LACS address<br />
• Moved address<br />
• Return Codes when no new address provided<br />
• ZIP+4, delivery point code, carrier route code<br />
• Does NOT return Nixie match information<br />
– Nondeliverable NOT due to a move<br />
26
Move Update – NCOA<br />
• NCOA returns a record that has three basic segments:<br />
101 Brite St<br />
Sunny, Calif 90321<br />
101 BRIGHT BLVD<br />
SUNNY, CA 90321‐5687<br />
815 DRIZZLE DR<br />
RAINY, WA 98111‐8655<br />
8655<br />
File Address<br />
Input address after<br />
CASS/DPV/ LACS<br />
Moved address with<br />
CASS/DPV/ LACS<br />
NCOA captures approximately 75% of the moves<br />
Most of our Clients use this method for compliance<br />
27
Move Update –NCOA Documents<br />
• Used when <strong>RMS</strong> performs NCOA<br />
• Required Text Document<br />
– 3 page informational document<br />
– Required to be sent to client as basic<br />
information<br />
• Processing Acknowledgement<br />
Form - PAF<br />
– Client signs yearly<br />
– Added to <strong>RMS</strong> PAF Database<br />
• <strong>RMS</strong> Provides Processing<br />
Summary Report<br />
28
Move Update – FASTforward & MPE MLOCR<br />
• Mailpiece Processing Equipment (MPE) system will replace<br />
FASTforward this year<br />
• On the mailpiece correction<br />
• Data is now available through the USPS<br />
• Offered through presort bureaus or in-house<br />
• Envelope design considerations<br />
– Window must be no lower than 5/8" from bottom<br />
ABC Company<br />
123 Main St<br />
Anytown, ST 12345<br />
Mr. M. Ployee<br />
815 Olde Street<br />
OldCity, ST 98765‐4321<br />
COA AA 147 101 NEW ST 54321<br />
29
Move Update – Manual Address Correction Service<br />
• Manual system<br />
• Requires Ancillary Service Endorsements<br />
– Letter carrier identifies the address correction<br />
• What does it return?<br />
– Physical mail piece or Form 3547<br />
– New address or reason for non-delivery attached<br />
– No electronic data<br />
• Client must key in the data to be used<br />
electronically<br />
• Most expensive: $0.50 per address<br />
Post-Mailing Service –<br />
• Provides COA and Nixie information for<br />
undeliverable mailpieces<br />
• Mailers do not receive a discount on the first mailing<br />
• Data must be used to update the address before the<br />
next mailing, within 95 days, to obtain discounts on<br />
that next mailing<br />
• Cannot be used for RENTED lists since it would not<br />
apply to the first mailing<br />
30
Move Update – Traditional ACS<br />
• Address Change Service - ACS<br />
• Electronic method returns new address<br />
• Client applies with USPS, FREE<br />
• Cost for the data returned<br />
• Must image the USPS participant code<br />
• Should have the Mailer’s Keyline<br />
– Must have a Keyline to receive Nixies<br />
• Requires Tap Test on all 4 sides<br />
ACS Participant Code<br />
ACS Mailer's Keyline<br />
(both start with #, keyline also<br />
ends with #)<br />
#ACSCODE **ECRLOT **C001<br />
#1234 5678 9012 2JSK#<br />
Mary Mover<br />
8797 New House St<br />
Subdivision, SC 21498‐6130<br />
!214986130970!<br />
31
Move Update – OneCode ACS & IMb Full-Service ACS<br />
• Both OneCode ACS and IMb Full-Service ACS provide Address<br />
Change Service<br />
• Electronic method returns new address & Nixie information<br />
• Client applies with USPS<br />
• ACS must be indicated in the Service Type (STID) Code portion of the<br />
IMb - Service Type ID specifies the use of each type of service<br />
– Static<br />
• Same barcode/service on every reply piece<br />
– Variable<br />
• Control the use of ACS through changes to the Service Type ID AND the printed<br />
Ancillary Service Endorsements<br />
• Appropriate Ancillary Service Endorsement<br />
32
Move Update – OneCode ACS & IMb Full-Service ACS<br />
• STID indicates the Ancillary Service Endorsement<br />
– Handling of the mailpiece<br />
• Address Service Requested<br />
• Change Service Requested<br />
• Mailer's profile with the USPS indicates the data distribution<br />
– Type of data files<br />
– Receiver of the data<br />
Basic Basic<br />
option w/o option w/<br />
IMb IMb<br />
Full-<br />
Service<br />
w/o IMb<br />
Full-<br />
Service w/<br />
IMb<br />
Non-auto<br />
w/o IMb<br />
Tracing<br />
Non-auto w/<br />
IMb Tracing<br />
Class of Mail Address Correction Option<br />
Standard Mail No Address Corrections 301 311 261 271 301 311<br />
Manual Corrections * 702 042 037 043 702 042<br />
Traditional ACS – ASR * 090 142 091 143 090 142<br />
Traditional ACS – CSR * 092 242 093 243 092 242<br />
OneCode ACS – ASR * 090 142 090 142<br />
OneCode ACS – CSR * 092 242 092 242<br />
Full-Service ACS – ASR * 091 143<br />
Full-Service ACS – CSR * 093 243<br />
33
Move Update – Ancillary Service Endorsement<br />
• Ancillary Service Endorsement - ASE<br />
• Printed on the mailpiece<br />
– Instructs t the <strong>Postal</strong> Service on how to handle the physical mailpiece:<br />
i<br />
forwarded, returned-to-sender, or disposed<br />
– Request to receive address corrections for any undeliverable-as-<br />
addressed (UAA) mailpieces<br />
• May be variable within a mailing<br />
– Changing with changes in the IMb STID<br />
Only ones<br />
allowed for<br />
electronic data<br />
Address Service Requested<br />
Change Service Requested<br />
Electronic Service Requested<br />
Return Service Requested<br />
Temp‐Return Service Requested<br />
Forwarding Service Requested<br />
34
Move Update – USPS Verification<br />
• Signature on the Postage Statement by either the Mail Owner or<br />
Mail Agent certifies compliance<br />
• Postage Statements revised to indicate Move Update method<br />
X<br />
• Mailers must record Move Update method<br />
– Must be entered into the Mail.dat file<br />
• USPS can request substantiation of Move Update compliance<br />
35
Move Update - Reports<br />
• Mailing Information<br />
• Detailed MERLIN<br />
Information<br />
• Summary Move Update<br />
Information<br />
• Detailed Piece<br />
Information<br />
• Will only verify the<br />
– 95 days to 18 months<br />
36
Move Update - Verification<br />
• Verifications being performed at sites with MERLIN Equipment<br />
– Performance Based Verification – PBV<br />
• USPS Intelligent Verification model<br />
• Prompts Clerks to Perform Verification<br />
• Threshold<br />
– Past Verification History of Mailer<br />
– Verification labor costs<br />
– Estimated Cost Avoidance or Additional Postage Collected<br />
– Must be more than 5 errors before mailing is assessed<br />
– Passing score requires over 75% of the COA’s must be updated<br />
• Assessments from PBV<br />
– Difference between passing grade (75%) and actual score<br />
– $0.07 per assessed piece<br />
– Both First-Class Mail and Standard Mail<br />
• Current Appeal Process Applies<br />
37
Move Update - Audits<br />
• USPS Inspection Service<br />
• Performed by Local USPS during any audit<br />
• Independent from MERLIN Performance Based Verification<br />
• MERLIN percentages and fee assessment do not apply<br />
• Fee assessment based on findings<br />
– May affect the entire mailing<br />
38
Move Update – <strong>RR</strong>D Move Update Form<br />
• Clients must certify they have<br />
met the requirement<br />
• Client submits signed copy of<br />
<strong>RR</strong>D Move Update Compliance<br />
Form<br />
• <strong>RMS</strong> keeps copy on the <strong>RMS</strong><br />
database for one year<br />
• Must be signed annually<br />
• Used when <strong>RMS</strong> does NOT<br />
perform NCOA<br />
39
Move Update - <strong>RMS</strong> Move Update Database<br />
• Move Update Compliance<br />
• Copy on the <strong>RMS</strong> database for<br />
one year<br />
• Notification 60 days prior to<br />
expiration<br />
• Allows time for forms to be<br />
resigned<br />
40
Mail Sortation<br />
• Computer Sortation - Mailsort<br />
– Presort Accuracy Validation and Evaluation - PAVE<br />
– Creates multiple mailings<br />
– Depends on quantity per destination<br />
– Sequences the file for mail preparation<br />
– Mail is produced in sort sequence<br />
– Produces USPS reports<br />
• Mechanical Sortation<br />
– MLOCR and Barcode Sorter<br />
– Mail is physically sorted by machines<br />
– By presort bureaus<br />
41
Mail Sortation – Information Required<br />
• Class of Mail<br />
• Category<br />
• Attributes<br />
– Size<br />
• Addressing<br />
• Barcode Information<br />
• IMb Information for Mail.dat files<br />
• Postage payment method<br />
• Nonstandard surcharge<br />
• Manifesting<br />
• Batching<br />
• Special handling<br />
• Optional procedures<br />
• Point of Entry<br />
Changes to any of these items requires the mailsort program to be rerun<br />
42
Mail Sortation – Attributes<br />
• Attribute is the size of the mailpiece<br />
– length, height, thickness, weight<br />
• Attributes determine the mail preparation<br />
– Tray Size<br />
– Number of pieces per tray/sack/bundles<br />
– Tray or sack tags<br />
– Number of trays/bundles per pallet<br />
– Which trays go on which pallets<br />
• Any change in the attribute<br />
– Changes to mail sort program<br />
– Changes to mail preparation<br />
43
Mail <strong>Postal</strong> Sortation<br />
Coding<br />
Address Quality<br />
CASS/DPV/LACS<br />
Sorting<br />
Quantity per destination<br />
PAVE<br />
Mail<br />
File<br />
Automation<br />
barcoded with ZIP+4 DP<br />
Nonautomation<br />
Carrier Route<br />
5-Digit - 150 or more<br />
3-Digit - 150 or more<br />
AADC/Mixed AADC<br />
Presort<br />
5-digit it verified ZIP Codes<br />
Single Piece<br />
Invalids<br />
44
Mail <strong>Postal</strong> Sortation - Distribution Density<br />
AADC<br />
Automated Area<br />
Distribution Centers<br />
After sorting to the first 3 digits,<br />
all remaining mailpieces are<br />
sorted to Automated Area<br />
Distribution Centers (AADCs),<br />
which are areas that serve<br />
several 3-digit ZIP Codes in one<br />
area of the country. If you do not<br />
have enough mailpieces to fill a<br />
tray for the same AADC presort<br />
area, use mixed AADC sortation.<br />
Mixed AADC<br />
Mixed Automated<br />
Area Distribution<br />
Centers<br />
After sorting to AADCs, all<br />
remaining i mailpieces i are<br />
sorted to the mixed AADC<br />
level. Mixed AADC presort<br />
includes mail that is sent to<br />
all parts of the country.<br />
45
Mail <strong>Postal</strong> Sortation - Letter Mail Quantity<br />
• Distribution Density is the number of pieces that go to a specific location<br />
• One of the determinations of the postage price<br />
Letter Mail<br />
MAILING<br />
MINIMUM<br />
First-Class<br />
Standard<br />
Mail<br />
500 200 or 50 lbs<br />
C<strong>RR</strong>T Basic NA 10<br />
5-Digit 150 150<br />
3-Digit 150 150<br />
AADC 150 150<br />
MAADC 0 0<br />
46
Mail Sortation - Enhanced Carrier Route Density<br />
• ECRLOT – Basic<br />
– Letter - Minimum 10 pieces per carrier route<br />
– Flat - Minimum 10 pieces per carrier route<br />
• ECRWSH – High Density<br />
– Minimum 125 pieces per carrier route<br />
• ECRWSS – Saturation<br />
– 90% or more of the active residential addresses<br />
– 75% or more of the total number of active possible delivery addresses on each<br />
carrier route – residential & business<br />
– Simplified Addressing requires 100% saturation<br />
47
Mail.dat<br />
• A database of multiple files that is created in mailsort<br />
• Contains information about the mailing<br />
– Mailpiece attributes<br />
– Container information<br />
– IMb information<br />
– Does NOT have names and addresses<br />
• Used by the USPS, OneSite and other vendors<br />
– Used to generate the Postage Statements and other reports<br />
• Updated through Monticello and Dynamail<br />
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Mail.dat Data Information<br />
Job Specific<br />
• IMb Option – Basic or Full-Service<br />
• Client's Mailer ID (MID) or Customer Registration ID (CRID)<br />
• Nonprofit Authorization Number<br />
• CASS/DPV/LACs Dates<br />
• Move Update Information<br />
• Mailing Characteristic<br />
– Content, Incentive program, Additional Fees<br />
Facility Specific<br />
• Facility Address<br />
• Facility CRID<br />
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Monticello & Dynamail<br />
• Post Mailsort programs<br />
• Determines drop shipment<br />
– Which pallets to NDC or SCF<br />
• Entry planning is determined based on overall savings<br />
• Considers freight and postage when determining entry points<br />
• Adjusts Mail.dat file<br />
– Split into separate mail drops<br />
• Creates the tray and pallet tags<br />
– Assigns uniqueness for Full-Service IMb<br />
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Monticello<br />
The Backbone to our <strong>Postal</strong> Optimization Process<br />
– MAILdb — for working with Mail.dat files<br />
– POSTAGEdb — for generating USPS Postage Statements<br />
– ENTRYdb — for optimizing entry point assignments<br />
– MAILdb Robot — for automating MAILdb processing steps<br />
• Import, validate, view, edit, report and export information in Mail.dat format<br />
• Enabling quick response for postal estimates and customized client postal requests<br />
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Dynamail<br />
Shipping efficiencies with dynamic “same-load” plans for all mail<br />
• Payment – <strong>RR</strong>D DSMS <strong>Program</strong><br />
• Mail verification<br />
• Mail.dat transmission<br />
• Qualification reports<br />
• In-home delivery schedule<br />
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<strong>RMS</strong> Standards<br />
Unless the Client specifies, <strong>RMS</strong> Standards<br />
• CASS/DPV/LACs<br />
– Reject Invalid or "undeliverable" " addresses<br />
– Reject Foreign Addresses<br />
– Keep US Territory and Military addresses<br />
– Keep records with no name<br />
• NCOA<br />
– Reject Foreign Moves<br />
– Reject "Moved Left No Address" and "PO Box Closed"<br />
• Merge/Purge<br />
– Reject duplicates<br />
• Mailsort<br />
– NOT print or mail rejected addresses<br />
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<strong>RMS</strong> List Processing Steps<br />
1. List Conversion<br />
2. List Processing<br />
– CASS / DPV / LACS / Suite<br />
3. Data/File Suppression<br />
– Prison & DMA Do Not Mail<br />
4. NCOA<br />
5. Merge/Purge<br />
6. Mail <strong>Postal</strong> Sortation<br />
7. Mail.dat Creation<br />
8. Monticello & Dynamail<br />
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Impact<br />
• Liability<br />
– Undocumented Move Update<br />
• Mailpiece Design<br />
– Incorrect Ancillary Service Endorsement may cause additional return costs<br />
• Mailsort<br />
– Incorrect IMb barcode data<br />
• Loss of Full-Service Discounts<br />
• Loss of automation discounts<br />
• Loss of additional services<br />
– Incorrect attributes<br />
• Mail preparation problems<br />
• Acceptance and Verification rejections<br />
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Impact - Address Quality<br />
Address<br />
Level<br />
Example<br />
Comments<br />
Postage<br />
Prices<br />
☺<br />
Delivery Point<br />
Dr<br />
Dr Reese<br />
301 S College St<br />
Mountain Home, AR 72563-3990<br />
All needed<br />
address elements<br />
Automation<br />
Prices<br />
<br />
5-Digit ZIP<br />
Confirmed<br />
Dr Reese<br />
301 College St<br />
Mountain Home, AR 72563<br />
Note: you cannot visually tell that this is an<br />
incomplete address<br />
Directional is<br />
missing, but<br />
address (whether<br />
North or South) is<br />
in the ZIP Code.<br />
Presort Prices<br />
Nonverified<br />
Dr Reese<br />
3001 College St<br />
Mountain Home, AR 72563<br />
Note: you cannot visually tell that this is an<br />
incorrect address<br />
House number<br />
range does not<br />
exist in that ZIP<br />
for either North or<br />
South College St.<br />
Full Price<br />
First-Class Only<br />
Invalid Dr Reese<br />
Dentist Office<br />
Mountain Home, AR 92563<br />
Address<br />
elements missing<br />
Full Price<br />
First-Class Only<br />
or Not Mailed<br />
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Training Objective<br />
• List Preparation & Processing<br />
– Conversion<br />
– Merge/Purge<br />
– Data/File Suppression<br />
– Geocoding<br />
– Congressional Lookup<br />
• USPS Requirements<br />
– CASS<br />
– DPV<br />
– LACS<br />
– SuiteLink<br />
• Move Update<br />
– NCOA<br />
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Training Objective<br />
• Mailsortation<br />
– Distribution Density<br />
– Enhanced Carrier Route<br />
• Mail.dat<br />
• Post Mailsort <strong>Program</strong>s<br />
– Monticello<br />
– Dynamail<br />
• <strong>RMS</strong> Standards<br />
• Impact<br />
– Data<br />
– Attributes<br />
– Address Quality<br />
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<strong>RMS</strong> <strong>Postal</strong> <strong>Workout</strong> Exercise<br />
<strong>RR</strong> <strong>Donnelley</strong> has won the Pillar Bank Customer Cross Sell<br />
Insurance program for 1mm pieces<br />
Package consists of a 2/1 #10 Closed Faced OE, 1 page<br />
2/1 ProteusJet Duplexed Letter w/ Lift Note - New Account<br />
Incentive Coupon<br />
Mailing as Standard Mail with Full Service IMb and Free<br />
IMb Full-Service ACS<br />
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<strong>RMS</strong> <strong>Postal</strong> <strong>Workout</strong> Exercise<br />
What would you do next?<br />
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<strong>RMS</strong> <strong>Postal</strong> <strong>Workout</strong> Exercise<br />
• Client provided their mail file already List Processed by<br />
an outside vendor<br />
• Reviewing the barcode you discover that the file has not<br />
been processed correctly<br />
• The STID codes in the IMb represent Basic IMb<br />
• You advise the client that they must decide on which<br />
barcode they would like to use:<br />
– Full-Service IMb with Free IMb Full-Service ACS<br />
– Basic IMb<br />
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<strong>RMS</strong> <strong>Postal</strong> <strong>Workout</strong> Exercise<br />
• To keep the Free IMb Full-Service ACS, Pillar Bank<br />
decides they want Full-Service IMb and requests <strong>RMS</strong><br />
rerun the mailsort and correct the STID code<br />
– Pillar Bank receives Free IMb Full-Service ACS data<br />
and can now update their database<br />
• Traditional ACS service can cost up to $0.20/pc<br />
depending on services<br />
– Retains their IMb Full-Service Discount<br />
• Discounted at $0.001/pc<br />
– <strong>RMS</strong> receives List Processing charges<br />
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<strong>RMS</strong> <strong>Postal</strong> <strong>Workout</strong> Exercise<br />
Kingston Animal Society is in the process of mailing their<br />
Annual Newsletter and Membership Renewal program for<br />
1mm pieces<br />
Package consists of a 8 ½ x 8 ½ Closed Faced 2/1 OE,<br />
3 page 2/1 Imaged Duplexed Letter w/ Inserted Newsletter<br />
provided by KAS and Bangtail BRE<br />
Mailing as Standard Mail - Nonprofit with Full Service IMb<br />
63
<strong>RMS</strong> <strong>Postal</strong> <strong>Workout</strong> Exercise<br />
What would you do next?<br />
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<strong>RMS</strong> <strong>Postal</strong> <strong>Workout</strong> Exercise<br />
• Client provided their mail file already List Processed by<br />
an outside vendor<br />
• Using the <strong>RMS</strong> checklist, you determine the size and<br />
thickness of the KAS supplied Newsletter is larger than<br />
planned/listed<br />
• You advise KAS that the mail file will need to be<br />
reprocessed<br />
• Correcting the<br />
• Mailpiece Attributes<br />
• Mail Preparation<br />
• Mail.dat<br />
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<strong>RMS</strong> <strong>Postal</strong> <strong>Workout</strong> Exercise<br />
• KAS requests <strong>RMS</strong> rerun the mailsort and correct the data<br />
– KAS retains their Full-Service IMb discounts<br />
• Preserving their $8,280 in discounts<br />
– Mailing can be accepted and verified by the USPS<br />
• Mail preparation matches the Mail.dat<br />
– <strong>RMS</strong> receives List Processing charges<br />
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To Complete the<br />
<strong>RMS</strong> <strong>Postal</strong> <strong>Workout</strong> #7<br />
<strong>Postal</strong> Software<br />
Data & List Processing<br />
Please access and complete<br />
the On-line Achievement<br />
Certification Quiz<br />
Thank You !<br />
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