our sponsorship portfolio - Schulich School of Business - York ...

C O N N E C T 2 O 1 2 

The annual schulich alumni forUm SATURday, november 24 

Canadian Perspectives 

Connect. Engage. Ignite. 

Sponsorship Opportunities 

www.schulich.yorku.ca/connect2012

This November, at the main Toronto Campus, the School will welcome the Schulich 

Global Alumni Network and international friends to CONNECT 2012. 

CONNECT 2012 offers a full day of networking opportunities as well as 

panel discussions, presentations and interactive tutorials on topics ranging 

from Canada’s economy, Canadian success stories, leading edge marketing trends emerging 

from not-for-profits, social media, finance, to hearing from Canada’s undercover bosses/CEOs, 

learning about trends affecting the SME sector and more. 

Join us as a sponsor of the most aniticipated Schulich alumni event of the year. 

Saturday, November 24, 2012 

Schulich School of Business, York University 

Toronto, Ontario, Canada 

connect 2012 Program CO-chairs 

connect 2012 Program Chair 

Stacey Mowbray (MBA ‘88) 

President & Chief Executive Officer 

The Second Cup 

Deloitte Canada 

2 Connect 2012 Sponsorship Opportunities 

Frank Vettese (BBA ’86, MBA ’91) 

Managing Partner & Chief Executive 

Howard Lichtman (JD ‘79, MBA ‘82) 

President 

Lightning Group

About ConneCT event 

For the past eight years, the Schulich School of Business has hosted a major event 

for its alumni. Branded to reflect the event’s emphasis on making connections, 

the annual CONNECT Alumni Forum brings graduates into contact with a wide range 

of experts, including senior Schulich alumni and faculty members. As keynote speakers, 

panelists and presenters, these men and women share knowledge, insights and 

experience as they discuss the most talked-about management issues of the day. 

In past years, the CONNECT Alumni Forum has been hosted in Toronto, New York, 

Shanghai and Beijing. 

About ConneCT participants 

The Schulich School of Business has one of the strongest international networks 

of any school in the world. This includes more than 24,000 alumni living and working 

in over 90 countries. CONNECT 2012 participants will include worldwide Schulich 

alumni who are making their mark in virtually every private, public and nonprofit 

field of endeavour. Schulich alumni attending CONNECT represent a highly 

targeted and brand-conscious group of consumers and leaders. It is expected that 

more than 500 Schulich alumni, faculty, students and friends will participate in 

this “must-attend” event. 

CLOCKWISE FROM TOP LEFT: CONNECT participants enjoy the keynote; CONNECT 2011 keynote, Galen G. Weston, Executive Chairman, Loblaw Companies Limited.; CONNECT participants at the buffet networking 

luncheon; alumni re-connect at the opening networking breakfast; CONNECT 2009 keynote Dominic Barton, Worldwide Managing Director, McKinsey & Company; Dean Dezsö J. Horváth, PhD, CM; CONNECT delegates at 

the closing cocktail reception; Schulich alumni engaged in one of the high-quality panel sesssions. 

Connect 2012 Sponsorship Opportunities 3

Why sponsor CONNECT? 

CONNECT is one of School’s most anticipated and highly-attended events. CONNECT is known as “the” Schulich 

alumni event to attend. Over the past eight years, CONNECT has welcomed world-class speakers, 

international alumni, students, faculty and staff. We seek to develop a sponsorship partnership with 

your organization that will meet your specific marketing objectives and real value. 

Be a part of CONNECT 2012. Your sponsorship will deliver: 

High-Prestige Brand Affiliation 

Your organization will be partnering with a strong 

and recognized, global brand. The Schulich School 

of Business is consistently ranked among the world’s 

best management schools. Since its establishment in 

1966, the School has fostered a tradition of academic 

excellence built on a foundation of global reach, 

innovative programs and diverse perspectives. 

The Schulich Global Alumni Network includes over 

24,000 Schulich alumni living in over 90 different 

countries. Schulich boosts over 85 alumni chapters 

in more than 60 countries. 

Exclusive Exposure and Access 

The CONNECT delegation is comprised of a group of 

talented alumni, including some of Schulich’s most 

senior and successful alumni. Our alumni delegates 

represent a diverse range of Canada’s current and 

future leaders. As a sponsor, your brand will be 

strengthened among this group of highly influential 

delegates, and to other external audiences. 

Your organization will gain concentrated access 

and dominant presence, before, on and after 

November 24th, 2012. 

Fresh Perspectives and Thinking 

As a sponsor you will gain access to critical thinking 

and dialogue on important topics related to a diverse 

range of industries and management education. 

Your organization will be affiliated with a highly 

respected, world-class professional development 

and networking event. As a sponsor of CONNECT 

2012, you will position your organization to have its 

thumb on the pulse of the hot topics in management 

education and the economy. 

Some past sponsors of connect have included: 

4 Connect 2012 Sponsorship Opportunities

P 

L A T I N U 

M 

Connection sponsor – $10,000 

Platinum Connection sponsors receive the most valuable, customized and exclusive 

benefits and privileges associated with CONNECT 2012. Showcase your organization 

through this win-win unique sponsorship offering. 

Exclusivity 

• The Platinum Connection Sponsor will have industry exclusivity for the Platinum 

Connection Level. 

• First right of refusal for 2013 CONNECT sponsorship. 

Marketing, Exposure and Visibility 

Pre and day-of: 

• Premier and prominent display of logo on all conference communications and 

signage including, 

> On the CONNECT 2012 website (including a link from the CONNECT 2012 

website to your website). 

> On key signage displayed at the conference site. 

> On the projector screens in the Robert R. McEwen Auditorium and various 

plasma screens throughout the conference site. 

> Signage displayed in the Robert R. McEwen Auditorium during the keynote 

presentation. 

> On session/overall-conference feedback forms. 

> Special table signage recognizing your Platinum sponsorship, which will be 

displayed during the networking breaks, luncheon and cocktail reception. 

• Verbal recognition by the Conference Chairs as the Platinum Connection Sponsor 

during the Opening Remarks and the Dean’s Closing Remarks (full conference 

attendance). 

• Text, and logo (where feasible), recognition of your sponsorship on 

official Schulich School of Business social media channels 

(including LinkedIn, Facebook and Twitter). 

• Special e-recognition of your sponsorship in all CONNECT promotional 

e-blasts, which are distributed through Schulich’s exclusive online community 

(active participants: over 9000 alumni members). 

• recognition in any School-issued media releases about CONNECT 2012. 

• Special recognition in a Globe and Mail paid advertisement relating to 

CONNECT 2012. 

• Opportunity to display a company banner beside the CONNECT on-site 

registration table. 

Post forum: 

• Special recognition in a post-forum story posted on the Schulich website and 

cross-posted to Schulich social media channels. 

• Special e-recognition distributed through Schulich’s exclusive online community 


• Detailed sponsorship report documenting the delivery of recognition and the 

impact of your sponsorship. 

Engagement and Hospitality 

• Opportunity to set up a booth, in one of the most preferred locations on the 

main level of the Schulich School of Business, for the duration of CONNECT 2012 

to display your products/services, network with conference participants and 

share company information and giveaways. 

• Complimentary registration for 6 conference attendees from your organization. 

• VIP table at the CONNECT 2012 buffet luncheon. 

• Complimentary opportunity to place one corporate branded insert/give-away 

into the CONNECT delegate kit (subject to School approval). 

• Two complimentary executive guest rooms at the 

Schulich Executive Learning Centre Hotel 

(to be used either Friday, November 23rd or Saturday, November 24th). 

Platinum Additional Special Benefits 

• Official sponsor of one panel, of your choice, during CONNECT 2012. 

Included: special signage, the opportunity to bring closing remarks (at 

the conclusion of the selected panel), and to thank the panelists for their 

expertise and participation. 

• Special Schulich gift for your company’s delegates attending CONNECT 2012. 

• Opportunity to provide a statement of support for the CONNECT 2012 

program brochure. 

• Official sponsor of the opening Networking Breakfast at CONNECT 2012 

(including special signage) 


G 

O L D 

Networking sponsor – $7,500 

Gold Networking sponsors gain access to Schulich’s top alumni community through 

a creative package of recognition, hospitality and prominent marketing benefits and 

privileges. Present your organization as a CONNECT 2012 Networking Sponsor. 



• Prominent display of logo on all conference communications and 

signage including, 





plasma screens throughout the conference site. 

> Signage displayed in the Robert R. McEwen Auditorium during the keynote 

presentation. 


> Special signage recognizing your lunch sponsorship (see Hospitality and 

Engagement, below). 

• Verbal recognition by the Conference Chairs as the Gold Networking Sponsor 

during the Opening Remarks and the Dean’s Closing Remarks (full conference 

attendance). 

• Recognition in any School-issued media releases about CONNECT 2012. 

• Text-based recognition of the sponsorship on official 

Schulich School of Business social media channels 


• Special e-recognition of sponsorship in all CONNECT promotional e-blasts, 

which are distributed through Schulich’s exclusive online community 


• Special recognition in a Globe and Mail paid advertisement relating to 

CONNECT 2012. 

Post forum: 

• Special recognition in a post-forum story posted on the Schulich website and 

cross-posted to Schulich social media channels. 

• Special e-recognition distributed through Schulich’s exclusive online community 


• Detailed sponsorship report documenting the recognition and the impact of 

your sponsorship. 


• Official sponsor of the buffet luncheon for all CONNECT 2012 participants and 

the opportunity to place a corporate-branded give-away or brochure at each 

place setting (subject to School approval). Special signage will be displayed in 

both luncheon locations. 

• Opportunity to set up a booth, in a preferred location on the main level of the 

Schulich School of Business, for the duration of CONNECT 2012 to display your 

products/services, network with conference participants and share company 

information and giveaways. 



S 

I 

L V E R 

Associate sponsor – $5,000 

Silver Associate sponsors receive extensive recognition and exposure that will 

positively benefit your organization and offer exclusive reach into a highly influential 

and connected alumni community. 



• Display of logo on select conference signage and collateral including 





plasma screen throughout the conference site. 


> Special signage recognizing you as the networking break sponsor 

(see Hospitality and Engagement, below) 

> Verbal recognition by the Conference Chairs as the Platinum Connection 

Sponsor during the Opening Remarks and the Dean’s Closing Remarks 

(full conference attendance). 

• Verbal recognition by the Conference Co-Chairs during the Opening Remarks 

and the Dean’s Closing Remarks (full conference attendance). 

• Text-based recognition of your sponsorship on official 



Post FORUM: 

• Special recognition in a post-conference story posted on the Schulich website 

and cross-posted to Schulich social media channels. 




• Official sponsor of the morning and afternoon networking breaks (special signage 

will be displayed). 

• Opportunity to set up a booth, in a preferred location on the main level of the 

Schulich School of Business, for the duration of CONNECT 2012 to display your 

products/services, network with conference participants and share company 

information and giveaways. 



B 

R O N Z 

E 

Affiliate sponsor – $2,500 

Be a part of CONNECT 2012 by becoming a Bronze Affiliate Sponsor. A generous 

package of benefits and privileges offer real value and targeted marketing. 



• Inclusion of logo on select conference signage and collateral including, 





plasma screen throughout the conference site. 

> On session/overall-conference feedback forms 

• Verbal recognition by the Conference Co-Chairs during the Opening Remarks 

and the Dean’s Closing Remarks (full conference attendance). 

• Text-based recognition of the sponsorship on official 



Post Forum: 

• Special recognition in a post-conference story posted on the Schulich website 

and cross-posted to Schulich social media channels. 




• Opportunity to set up a booth on the main level of the Schulich School of Business, 

for the duration of CONNECT 2012 to display your products /services, network with 

conference participants and share company information and giveaways. 



C 

O N N E C 

T 

2 O 1 2 

Program 

8:00 AM - 9:00 AM Registration & Networking Breakfast (Sponsored by: TBD) 

9:00 AM - 9:45 AM Welcome Remarks 

Frank Vettese (BBA ’86, MBA ‘91) 


Deloitte; CONNECT 2012 Conference Co-Chair 


President 

Second Cup; CONNECT 2012 Conference Co-Chair 

Dean’s Remarks 

Dezsö J. Horváth, PhD, CM 

Dean, Tanna H. Schulich Chair in Strategic Management 

Schulich School of Business 

9:45 AM - 10:45 AM Keynote Address 

TBA 

10:45 AM - 11:15 AM Networking Break (Sponsored by: TBD) 

Alumni Connections Café opens 

(Café open until 3:45 pm) 

11:15 AM - 12:30 PM SESSION A (choice of five) 

12:30 PM - 2:00 PM Buffet Networking Lunch (Sponsored by: TBD) 

2:00 PM - 3:15 PM SESSION B (choice of five) 

3:15 PM - 3:45 PM Networking Break (Sponsored by: TBD) 

3:45 PM - 5:00 PM SESSION C (choice of five) 

5:00 PM - 6:00 PM Cocktail Reception & Prize Draw 


C 

O N N E C 

T 

2 O 1 2 

Current speakers scheduled to speak at CONNECT 2012 include: 

Craig de Blois (MBA ‘05) 

Partner, Lifford/Schiralli 

Wine Agencies 

Pete Bombaci 

National Director 

Movember Canada 

Martin Buckland 

Principal 

Elite Résumés 

Douglas Cumming 

Professor of Finance & 

Entrepreneurship 

Ontario Research Chair 

in Economics & 

Cross Cultural 

Studies Schulich 

School of Business 

Paul Goddard 

Chief Executive Officer 

Pizza Pizza Limited 

Christopher Jamroz 

(MBA ‘00) 

President & Chief Operations Officer 

Garda Cash Logistics 

Warren Jestin 

Senior Vice-President & 

Chief Economist 

Scotiabank Group 

Luis Vieira 

President 

LOLA 



The Second Cup 

CONNECT 2012 Conference Co-Chair 

Stephen Shannan 

Principal 

Coaching for Action Inc. 

Benjamin Tal 

Managing Director & Deputy Chief 

Economist 

CIBC World Markets 

Paul Clark 

Senior Partner & Chief Operations 

Officer 

Joe Jackman Brand Inc. 

Bill Graham (MBA ‘86) 

President, Quartham International 

President, Schulich Global Alumni 

Network 

Dezsö J. Horváth 

Dean 

Tanna H. Schulich Chair in Strategic 

Management 


Murat Kristal 

Program Director, Master of Science 

in Business Analytics 

Associate Professor, Operations 

Management & Information Systems 


Rod Pamenter, (MBA ‘02) 

Former, Executive Director 


Paula Roberts 

Executive Vice President 

Plan International Canada Inc. 

Frank Vettese (MBA ‘91) 


Deloitte Canada 


Andrew Crane 

George R. Gardiner Professor of 

Business Ethics 

Director, Centre of Excellence in 

Responsible Business, 


Ellis Jacob (MBA ‘76) 


Cineplex Entertainment LP 

Moren Lévesque 

Professor 

Operations Management & 

Information Systems 

Schulich School of Business, 

The Certified General Accountants of 

Ontario Chair in International 

Entrepreneurship 

Glain Roberts-McCabe 

Founder & President 

The Executive Roundtable Inc. 

Rachel Weinstein (MBA ‘05) 

Independent 

Executive Coach & Team Facilitator 

Howard Lichtman 

(JD ‘79, MBA ‘82) 

President, Lightning Group 

CONNECT 2012 Program Chair 


Eight years of success and growing! 

CONNECT 2011 speakers included: 

John Aiken 

Vice President & Senior Analyst 

Barclays Capital 

David Bedford 

Vice President, Marketing 

& Communications 

Toronto Argonauts 

Martin Buckland 

Principal 

Elite Résumés 

John Cappella 

(BBA ‘99, MBA ’04) 

Director, Network Development 

Porsche Cars Canada, Ltd. 

George Carras 

President & CEO 

RealNet Canada Inc. 

Tony Chapman 

Founder & CEO 

Capital C 

Jerry Chenkin 

Executive Vice President 

Honda Canada Inc. 

Michael Cooper (MBA ‘86) 

Managing Partner 

Dundee Real Estate Asset Management 

(“DREAM”), CEO 

Dundee REIT 

Kevan Cowan 

President 

TSX Markets & Group Head of 

Equities 

Douglas Cumming 

Professor of Finance and 

Entrepreneurship, 

Ontario Research Chair in 

Economics, and Cross Cultural 

Studies 


Craig de Blois (MBA ‘05) 

Partner 

Lifford/Schiralli Wine Agencies 

Carl DeMarco 

Chairman 

Camillion Corp. 

Former President 

World Wrestling Entertainment 

(WWE) 

Gary Fearnall 

Director, Global Marketing 

Solutions 

LinkedIn Canada 

Fred Forster 


PHD Network 

Bill Graham (MBA ‘86) 

President, Quartham International, 

President, Schulich Global Alumni 

Network 

Mandeep Grewal (MBA ‘02) 

Partner, Amrop Knightsbridge 

Les Grober 

Managing Director 

TD Asset Management 

Jennifer Hawkins 

Vice President & General Manager 

Consumer Products and 

Partnerships 

Amex Bank of Canada 

Robert Hines 

Managing Partner, Canada 

CT Partners 

David Houston 

Vice President, Partnerships 

Aeroplan 

Robert J. Hunter 

Executive Vice President, 

Venues & Entertainment 

Maple Leaf Sports & Entertainment 

Ltd. 

Bryan Husted 

Professor & Program Director 

Erivan K. Haub Chair in Business 

& Sustainability 


Dezsö J. Horváth 

Dean, Tanna H. Schulich Chair in 

Strategic Management 


David Kemper 

(BBA ‘94, MBA ‘95) 

President & Managing Partner 

Belmont Equity Partners Inc. 

Daniel Klass 


Klass Capital Fund 

Andre Kuzmicki 

Executive Director, Program in Real 

Estate and Infrastructure 


John Lahey (MBA ‘87) 

President and CEO 

Alterna Savings & Credit Union Ltd. 

Eric Lascelles 


RBC Global Asset Management 

Pam Laycock (MBA ‘89) 

Senior Vice President 

Corporate Strategy & Development 

Torstar Corporation 

CONNECT 2011 Conference 

Co-Chair 

Howard Lichtman 

(MBA/JD ‘82) 

President, Lightning Group 

CONNECT 2011 Program Chair 

Bob Mann 

COO 

Sustainalytics 

Dirk Matten 

Professor of Strategic 

Management/Policy 

Hewlett-Packard Chair in Corporate 

Social Responsibility 


Catherine McIntyre 

(BBA ‘85) 

Senior Vice President, Corporate 

Strategy & Development 

LoyaltyOne, AIR MILES 

Alan Middleton 

(MBA ‘77, PhD ‘97) 

Assistant Professor of Marketing 

Executive Director, Executive 

Education Centre 


Gregory Milavsky 

Co-founder, The Black Box Institute 

Part-time Instructor, Schulich 


Julie A. Morton 

Partner, Conscious Legacy Coaching 

Gilbert S. Palter 

Co-Founder 

EdgeStone Capital Partners 

Gordon Peeling 

Former CEO 

Mining Association of Canada 

Theo Peridis 

Associate Professor of Strategic 

Management and Policy 


Howard Pezim 

Co-Founder and Managing Director 

The Bedford Consulting Group 

Grant Rasmussen (MBA ‘93) 

Former Managing Director 

President and CEO, UBS Bank 

(Canada) 


Jane Rendely 

Executive Coach 

Career Management Consultant 

Mark J. Rittinger 

Executive Director, Development 

and Alumni Relations 


Martha Roberts 

Director of Research 

Mining Industry Human Resources 

Council (MiHR) 

Glain Roberts-McCabe 

Founder & President 

The Executive Roundtable Inc. 

Richard Ross 

Former Chairman & CEO, Inmet 

Mining Corporation, 

Executive in Residence, Schulich 


Jay Rosenzweig 


Rosenzweig & Co. 

Martin Sander 

President and CEO 

Audi Canada 

Patricia Schindelheim 

(imBA ‘05) 

Director, Marketing & Business 

Development 

Debut Communications 

Dori Segal 


First Capital Realty 

Vijay Setlur (MBA ‘09) 

Lecturer, Sport Marketing 

Schulich School of Business, 

Freelance Sports Journalist 

Stephen Shannan 

Principal 

Coaching for Action Inc. 

Mark Skapinker 

Co-Founder & Managing Partner 

Brightspark 

Chris Spiering 

Client Services Manager 

NM Incite (a Nielsen McKinsey 

Company) 

Benjamin Tal 

Managing Director and Deputy 



Alfredo Tan 

Group Director 

Marketing Solutions, Facebook 

John Vernile 

Vice President, Marketing 

Hyundai Canada 

Bryan J. Watson 

Executive Director 

National Angel Capital 

Organization 

Galen G. Weston 

Executive Chairman 

Loblaw Companies Limited 

Andrew Wilkes 

Chairman 

National Angel Capital 

Organization 

Bernard M. Wolf 

Professor Emeritus of Economics 

and International Business 



About the Schulich School of Business 

Known as Canada’s Global Business School the Schulich School of Business 

in Toronto is ranked among the world’s leading business schools by a number of 

global surveys. 

Schulich leads in rankings 

Schulich’s MBA program is ranked #2 in the world by the Aspen Institute (a Washington 

DC-based leadership think tank) in a global survey that identified which schools are 

doing the best job of preparing future business leaders for the environmental, social 

and ethical complexities of modern-day business. Schulich’s MBA program is also 

ranked among the world’s leading schools by The Economist, Forbes, Bloomberg 

Businessweek and Expansión (a Time Warner publication based in Mexico City). The 

Kellogg global network of EMBA partner schools which includes the Kellogg-Schulich 

EMBA is ranked #5 in the world by The Wall Street Journal, and the Kellogg-Schulich 

EMBA is ranked #1 in Canada and #11 in the world by the Financial Times of London. 

For complete ranking details please visit www.schulich.yorku.ca. 

Global. Innovative. Diverse. 

Schulich offers business programs year-round at three campuses – its state-of-theart 

complex at York University; its Miles S. Nadal Management Centre located in 

the heart of the Toronto’s financial district; and its facility at The S.P. Jain Institute 

of Management & Research in Mumbai, India, where the School offers The Schulich 

MBA in India, the first MBA program to be delivered in the country by a leading 

international business school from outside India. Schulich also operates a number of 

satellite centres in Beijing and Shanghai, China; Mumbai, India; Seoul, South Korea; 

Mexico City, Mexico and Sao Paulo, Brazil. Schulich offers undergraduate, graduate 

and postgraduate business degrees that lead to rewarding careers in the private, public 

and nonprofit sectors, and has more than 24,000 alumni working in over 90 countries. 

The School pioneered Canada’s first International MBA (IMBA) and International 

BBA (iBBA) degrees, as well as North America’s first ever cross-border executive MBA 

degree, the Kellogg-Schulich Executive MBA. Schulich’s Executive Education Centre 

provides executive development programs annually to more than 12,000 executives in 

Canada and abroad. 



To become a CONNECT 2012 event sponsor 

or for more information, please contact: 

David Bell 

Associate Director of Development 


Room W362M 

York University 

4700 Keele Street 

Toronto 

Ontario M3J 1P3 

T 416.650.8131 

F 416.650.8071 

dbell@schulich.yorku.ca 

Schulich alumni attending CONNECT represent a highly targeted 

and brand-conscious group of consumers and leaders. It is expected that more 

than 500 Schulich alumni, faculty, students and friends will participate 

in this “must-attend” event.

our sponsorship portfolio - Schulich School of Business - York ...

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