25.08.2014 Views

PrimeResi.com - Editorial Highlights

A few selected highlights from last month on the journal of prime property, www.PrimeResi.com.

A few selected highlights from last month on the journal of prime property, www.PrimeResi.com.

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VIEWS<br />

Letter From the Home Counties:<br />

Turning the wheel on a tanker<br />

There is no doubt that the Home Counties market remains buoyant, says Garry<br />

Collins. The appetite to buy is certainly out there and vendors which bring their<br />

properties to the market at a sensible price are achieving the desired out<strong>com</strong>e, but the<br />

message of ‘adjustment’ seems to be taking its time to filter to ground level…<br />

simple imbalance of supply and demand, as well as factors including vendor expectations,<br />

agents <strong>com</strong>peting for instructions in a challenging market and of course,<br />

A<br />

bullish media reports, all <strong>com</strong>bined to create a somewhat ‘superficial’ first quarter.<br />

This saw prices pushed beyond many vendor and agent expectations. Year on year,<br />

prices in London rose by as much as 18% in some parts, and this had a ripple effect on<br />

prices here in the Home Counties.<br />

However, it would appear that London buyers are starting to feel that enough is<br />

enough. Over the last month, we have started to see prices stabilise, echoed most recently<br />

by figures released from the Land Registry revealing average house prices held steady<br />

between May and June.<br />

This suggests recent moves to tighten mortgage lending rules, perhaps <strong>com</strong>bined with<br />

the anticipation of an interest rate hike at the end of the year, could have started to cool<br />

the market.<br />

Just like turning the wheel on a tanker, it takes a while for everything to catch up<br />

This is no bad thing; the property market is very adept at coping with periods of<br />

adjustment but, just like turning the wheel on a tanker, it takes a<br />

while for everything to catch up. At present, vendors are still being<br />

influenced by reports of rising property prices and so naturally<br />

want to achieve the best possible price for their home. However,<br />

even in the current market where demand is high, over-ambitious<br />

pricing will only achieve viewings; these won’t necessarily convert<br />

into sales, particularly at the top end of the market where price<br />

rises haven’t been as steep as the middle-market.<br />

There has, however, been a slight rise in sale of properties over<br />

£1million which can be partly attributed to rising prices over the<br />

last six months, pushing more properties over this price bracket. It<br />

could also be linked to more people moving out of the capital after<br />

achieving a top price for their city home. Those buyers looking in<br />

the £1m and above bracket are less likely to rely on financing, and<br />

those that do tend to, have substantial equity, say 50%, therefore<br />

are less affected by the recent Mortgage Market Review. Q<br />

Just like<br />

turning the<br />

wheel on a<br />

tanker, it takes<br />

a while for<br />

everything to<br />

catch up<br />

Garry Collins is Manager<br />

of Waterfords Sunningdale<br />

and Chobham<br />

www.waterfords.co.uk<br />

p.14<br />

this is just a small selection of highlights from August’s views on <strong>PrimeResi</strong>.<strong>com</strong><br />

there’s more at www.<strong>PrimeResi</strong>.<strong>com</strong>/views

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