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<strong>Tribute</strong> Magazine Canada’s number 1 read movie magazine<br />
May/June – Summer Movie Issue Pt. 1<br />
Exclusive coverage of 2011’s summer movies<br />
including The Avengers, Rock of Ages.<br />
Hollywood baby boom: stars and their kids.<br />
Top Ten Best Movie Sequels .<br />
SUMMER – Summer Movie Issue Pt. 2<br />
Summer Movie Previews Part 2 including<br />
The Dark Knight Rises and The Amazing<br />
SpiderMan. Stars on the beach/on holiday.<br />
<strong>Tribute</strong>.<strong>ca</strong>’s top ten superhero movies.<br />
Summer beauty/grooming prep.<br />
SEPTEMBER/October – Toronto Film Festival<br />
A look at who and what movies are coming to<br />
TIFF. Star Style: Fall fashion, beauty/grooming.<br />
NOVEMBER – Fall Movie Issue<br />
Fall movie preview. TIFF wrap-up report. Hot<br />
films including indepth <strong>Tribute</strong> to 50 Years of<br />
Bond films with the latest in the series, Skyfall.<br />
DECEMBER – Holiday Films<br />
Preview of the holiday’s best movies including<br />
The Hobbit and The Lone Ranger. Gift Guide.<br />
Holiday Style: The Great Gatsby what the stars<br />
want for the holidays, holiday hair and more,<br />
and New Year’s party planning ideas.<br />
Dates are subject to change to accommodate film<br />
releases.<br />
FILM<br />
FEST<br />
George,<br />
Jennifer,<br />
Blake,<br />
Gerard<br />
and more!<br />
Inside:<br />
www.tribute.<strong>ca</strong><br />
SEPTEMBER/OCTOBER 2011<br />
A $3,000 TRIP TO<br />
COLUMBIA AT tribute.<strong>ca</strong><br />
WIN<br />
Brad Pitt<br />
is on base in<br />
Moneyball<br />
Ryan<br />
Gosling kicks into high<br />
gear with Drive &<br />
The Ides of March<br />
tribute<br />
SNEAK PEEK:<br />
Charlize as<br />
Snow White’s<br />
Evil Queen<br />
distribution<br />
<strong>Tribute</strong>’s circulation strategy is designed to maximize advertiser exposure to ups<strong>ca</strong>le, urban adults who are<br />
avid movie and entertainment enthusiasts. 89% percent of <strong>Tribute</strong> is distributed in Canada’s top seven census<br />
market areas (CMA’s), and includes both in-theatre and newspaper channels.<br />
250,000 copies distributed in 160+ theatres, including some of Canada’s top grossing cinemas<br />
250,000 copies inserted in Canada’s top 7 CMA newspaper markets 500,000 Total<br />
TOP 7 CMA’s account for 41% of Canada’s total population and 45% of income.<br />
TOP CMA’S <strong>Tribute</strong> Distribution Population 000’s Canada % Retail Sales % Income%<br />
Toronto 230,000 5,509 17 15 19<br />
Montreal E 60,000 1,392 4 4 4<br />
Ottawa 18,000 1,203 4 3 4<br />
Winnipeg 15,000 720 2 2 2<br />
Calgary 25,000 1,156 3 5 5<br />
Edmonton 40,000 1,085 3 5 4<br />
Vancouver 60,000 2,277 7 7 7<br />
Other markets 52,000<br />
Total 500,000 13,342 40% 41% 45%<br />
Source: FP Markets: Canadian Demographics 2008<br />
Theatre Chains<br />
Rate Card<br />
2011 Gross<br />
Rates ($)<br />
1x 6x+<br />
Full Page 19,900 16,915<br />
1/2 Page 14,000 11,900<br />
1/3Page 10,000 8,500<br />
Banner 5,000 4,250<br />
IFC Spread 40,000 34,000<br />
DPS 35,000 29,750<br />
IBC 22,000 18,700<br />
OBC 24,000 20,400<br />
15% commission appli<strong>ca</strong>ble for accredited agencies<br />
Insert and sampling rates available on request. Frequency,<br />
continuity and dollar volume discounts available upon request.<br />
2012 <strong>Tribute</strong> Publishing & Editorial Schedule<br />
Issue<br />
Space<br />
Close<br />
Material<br />
Close<br />
Street Date<br />
(W/O)<br />
March/ April 20-Feb 25-Feb 09-Mar<br />
May/June 20-Apr 30-Apr 01-May<br />
Summer 25-Jun 01-Jul 15-July<br />
Sept/Oct 18-Aug 25-Aug 08-Sep<br />
Nov 25-Sep 02-Oct 15-Oct<br />
Dec 05-Nov 12-Nov 26-Nov<br />
Dates are subject to change to accommodate film releases.<br />
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