Here - ABLE BC
Here - ABLE BC
Here - ABLE BC
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For a small, independent establishment, it’s not easy competing against the<br />
big guys. Still, many pubs, bars and private liquor stores across <strong>BC</strong> are not only<br />
surviving, they’re thriving. Despite the challenges of fighting for the same<br />
business as chain restaurants or government liquor stores, they have found<br />
ways to offer something unique through their products, expertise, relationships<br />
with the community, and the special experiences they provide. <strong>Here</strong> are just a<br />
few things they do to stand out from the crowd.<br />
Offer Exceptional Products and the Occasional Surprise<br />
Queens Cross Pub<br />
“Chain restaurants are predictable,” says Andrew Wong, manager of the Black<br />
Sheep Pub & Grill in Maple Ridge. “You get the same experience every time<br />
you go. Where we differ is that we can do whatever we want with our menu.”<br />
You used to be able to step into just about any pub in <strong>BC</strong> and find the same few<br />
mass-produced beers on tap and the same handful of dishes on the menu. Not<br />
any more. Today’s pubs specialize in gourmet food and high-quality beverages<br />
that hail from every corner of the globe.<br />
Food has become especially important in the past few years. Thanks at least<br />
in part to tougher drinking and driving laws, food sales have skyrocketed.<br />
At the Black Sheep, the menu features everything from burgers to schnitzel,<br />
quesadillas and Asian dishes, while the Fox & Hounds Pub & Restaurant<br />
in Aldergrove has added a children’s menu on the restaurant side of the<br />
establishment. “People are a lot more responsible drinking that way,” explains<br />
manager Karen Ruchty.<br />
Being a smaller place also means that pubs and private stores can respond<br />
quickly to customer requests without the time-consuming hassle of going<br />
through a head office. “Flexibility [is key] - we can move as the customers move,”<br />
Wong shares. “We pretty much cater to our customers.”<br />
That’s even more important when it comes to drink selections, especially as the<br />
public grows more informed - and demanding - about beer, wine, and spirits.<br />
Queens Cross Pub in North Vancouver, for instance, recently added 10 new<br />
taps so it could jump on the craft beer trend. It has also increased its wineby-the<br />
glass program and added cocktails to the list. “Over the years, people<br />
have gotten a better wine knowledge, so we decided to get a better product,”<br />
describes manager Brent Armstrong. “We’re also starting to get into Scotch,<br />
wine, and beer tastings, and they seem to be really popular.”<br />
Staff Know What They’re Talking About<br />
The same customers drinking better beverages on pub night are the ones<br />
frequenting the province’s private liquor stores, knowing they will find<br />
exceptional products and expertise. Customers flock to The Strath Ale Wine &<br />
Spirit Merchants in Victoria for rare spirits, seasonal specials, and the province’s<br />
biggest whisky selection. They’ll also find a highly trained staff that includes<br />
several sommeliers along with assistant manager Richard White, who is a<br />
well-regarded expert on whisky. “I want to provide a store that I want to shop<br />
at myself,” he says. “We try to carry those harder-to-find spirits and liqueurs.”<br />
Meanwhile, over at St. Regis Fine Wines & Spirits in downtown Vancouver,<br />
manager George Baugh is a pro at suggesting what wine to pick up for dinner<br />
on your way home. After all, he has been in the wine business for more than 20<br />
years, including a stint as the wine-obsessed owner of the legendary Piccolo<br />
Mondo restaurant. “It’s a small store, so we are not able to carry everything<br />
that we would like to carry, but we do try to stock products that are harder to<br />
find,” he describes. This includes large format wines and <strong>BC</strong> wines that are not<br />
readily available at government liquor stores.<br />
The Publican<br />
27