5 Years of STRENFLEX - Strenflex Fitness Sport

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C O M M E N T Dr. Rolf Krempel Born 1946, in Zittau/Saxony, married to Otti Krempel since 1980, 4 sons aged between 17 and 27. Education: 19 67 S e c o n d a r y s c h o o l l e av ing examination (Abitur) in Wetzlar/Lahn 1967-68 Basic military service, Paratroops Battalion 262 Oberbexbach/Saarland 1968-73 Law school in Giessen, Marburg and Hamburg 1973-76 DSHS – Sports sciences at the German Sport University (DSHS), Cologne 1986 Graduation as Doctor of sports science (summa cum laude) 1987 Management Assistant at Chamber of Trade & Industry, Management Academy, Bad Harzburg Sporting activities: Handball, tennis, parachute jumping Athletics (including titles of Hesse Junior Champion and Vice-Regional Champion in pole vaulting, several times pole vaulting Seniors Champion in Baden-Wurttemberg) Holder of the Bronze STRENFLEX fitness sport badge Trainer licenses: Various exercise leader licences, A-trainer licence from the DLV (German Athletics Association) Trainer Cer tificates and teaching qualifications in tennis and Alpine skiing Career to date: 1997-2001 branch manager and trainingmanager for the DFAV e.V. (German Fitness and Aerobic Association), Bonn 2001-2005 branch manager VDF e.V. (Association of German fitness and Leisure Companies), Berlin Voluntary work at associations, clubs and committees: Voluntary work at associations, clubs and committees: (1997-2000) Member of various FISAF commissions (internal trainer courses) (1997-2001) Founding member of the VDV e.V. and Advisory Board member (1999-2002) Member of the anti-doping commission of the Lower Saxony Interior Ministry (2001-2003) Member of the Working Group on the Leisure Industry at The Cologne Institute for Economic Research 10 STRENFLEX fitness sport 12 NEW from Strenflex: The BASIC FITNESS TEST “Get your fitness sports badge!” – Industry insiders go for Strenflex The Strenflex Sports Organisation is just 5 years old. Does this mean then, that it is too young to compete with established industry insiders or to offer new things? On the contrary: after FIBO it was the experienced gym owners, long established in the market – those who have seen countless trends and marketing concepts come and go – that opted to earn the fitness badge as a challenge for themselves, their staff and their customers in particular. We are now receiving enquiries as well as pledges from nearly all regions regarding use of the fitness badge as a motivator and an attractive incentive for customers to maintain and improve their level of fitness. I am therefore not surprised to hear almost apologetic words from the owners of some of the new Strenflex Partner Clubs: “We basically liked the Strenflex concepts very much from the start, but wanted to wait and see whether you as newcomers would be able to keep up and stand your ground in this (fast paced) market...” Strenflex has stood its ground, is flexible in developing its products and projects and it now looks as if we are being taken seriously, just as the initiators had intended in the first place: To offer the sporting gym customer a contemporary training, test and competition concept for all age and performance groups based on the tried and tested classic exercises. (2001-2003) Member of the EQSF commission for the „Harmonisation of Standardised Training Structures in the Fitness Industry „ on behalf of the EU Commission (from 2002) Member of various expert committees and commissions, including the DIHK Berlin and the TÜV-Rheinland-Group Cologne (2003-2005) Founding member and Board Member of the ENFA/EHFA (European Health and Fitness Associations) based in Brussels The fitness sports badge in particular is increasingly seen as an attractive marketing tool for retaining existing customers and winning new ones and is successfully employed by member gyms. My trainer team is fit! – A question of honour? The decision to introduce the fitness badge is often a “question of (trainer) honour”, a challenge taken up probably in response to the provocative statements made by the Fitness Tribune’s editor-inchief. A responsible and committed gym owner and trainer can hardly accept the accolade “more unfit than his customers” or “a mere businessman with no self-discipline or any ambition to become a role model for his customers” – they must stand up and show this is not true. Alongside several other staff teams the following four new Strenflex Fitness Test Centers (STCs) have successfully passed the basic training test for the fitness badge during the past few weeks. This was their “Badge yield”: ✗ The Extrafit Team from Parsberg with 7 staff members earned 1Gold, 3 x Silver and 2 x Bronze. ✗ The 7 members of the Berlin Dynamic Fitness World Gym passed 2 x Gold, 4 x Silver and 1 Bronze. ✗ The Deen Fitnessclub (Berlin) completed the Strenflex fitness test earning 6 x Gold and 3 x Silver, participating were Specialist publications/authored works: Co-author „Leichtathletik 1 und 2“ published by Rowohlt-Verlag, 1976 Co-author „Konditionstraining“ published by Rowohlt-Verlag, 1978 Textbook „ Bewegungsanalyse im Sport“, (“Movement Analysis in Sport“), published by Harri Deutsch-Verlag, 1987 Various specialist articles in trade magazines, such as Leichtathletik (Athletics) and FITNESS TRIBUNE.
the gym management and staff (including both training staff and reception and catering staff). ✗ The management team of Fitness Centrum TM (Solingen) had already passed the tests for Gold at FIBO Essen and they were visibly proud that their team of 8 female staff members excelled in winning 2 x Gold, 3 x Silver and 2 x Bronze. I’m convinced that all member gyms will promote the fitness sports badge with professionalism and commitment – within the gym and beyond, so that the tests are responsibly carried out. Fitness tests only make sense as an effective training control tool if they are carried out and evaluated based on consistent rules and requirements – everywhere. I look forward to renewed success for future team tests in new member gyms. That’s how, step by step, we can reach our project goal – to offer interested fitness customers a comprehensive areawide partner club network (as a test centre in their region). This network of competent fitness experts and providers of health oriented fitness training will then be seen as a welcome partner for insurers and health insurance funds. I promise to talk to Berlin... Proof at long last: Strength training is beneficial – not just for your back There was truly good news for all gyms in nearly all big dailies this week. Here is what “Die Welt” had to say in the health section under the heading “Training to beat back pain” – where in no uncertain terms a misconception held by the medical profession for over 20 years was reported on and corrected: “Back pain is the second most important reason for visiting the doctor. Commonly this condition is blamed on damaged spinal discs. “This is wrong,” says sports professor Ingo Froböse from Deutsche Sporthochschule Cologne. “More than 95% of back problems are due to weak muscles which in turn lead to overloading of the supporting ligaments.” A scientific study has now proven that almost 100% of all back pain problems could be effectively and quickly pre- vented by (old industry insiders – listen!) specific muscle building training. “Strength through challenge” is the new motto. Rather than resting the back it should be challenged to learn to deal with and to adapt to a multitude of different types of stress. Whole body activation, specific muscle training and relaxation and perception training are the building blocks of this concept. This may well confuse many sports trainers and gym instructors who since the mid 1980s had been learning (in those countless back training courses by various specialist associations, at conferences and training seminars) that their very own gyms’ training methods (i.e. muscle building – bodybuilding) were supposed to be absolutely unsuited, even damaging to health, for people with back pain (every second person in our civilised society). Many of you will remember what impact this new back training theory had on gyms: Strength training whose value had been scientifically proven was virtually demonised as a prevention method for muscle strength and stability, fitness trainers’ professional expertise was called into question and all “back customers” were urged not to undertake muscle training in gyms. Subsequently, exercises were divided into “right” and “wrong” with the classic strengthening exercises being assigned to the second category. Many known exercises deemed effective to-date were relegated to the “don’ts” prohibition list, even those that were included in the industry’s professional training courses. The result: Around 8 million people have been treated at back training sessions – often with no effect at all. On the contrary, very often the problem worsened. A study carried out by the EU Commission verifies this – alongside back training sessions, it also ranks as ineffective certain passive therapies such as “backfriendly” office furniture, massage, inlay soles for shoes etc. And when our politicians reveal that 25 billion Euros have to be spent in terms of direct and indirect costs arising from back problems alone, then one begins to wonder why the known fact that “Strength training is good – millions of gym customers can’t be wrong” has been largely ignored so far. So will all back customers now flock to your gym? Even though this study clearly backs all those trainers who were convinced of the effectiveness of their methods all along and who were able to help back pain customers by using specific training concepts, it remains uncertain whether the gyms will be able to cater for at least part of these back pain customers in future – because: “The old back training theory is dead – long live the new back training theory”. True to this motto and, occurring almost simultaneously with the publication of the surprising results of the study, this new back training theory concept has been introduced as a successor model. It was conceived by the Health Centre of the Deutsche Sporthochschule, Cologne (the German sports university) led by Prof. Froböse and is designed to supersede the “classic back training theory” – also initiated by him 20 years ago and now considered a ‘classical error’. The pilot study, now completed and put to the scientific test in selected “health oriented fitness clubs”, indicated outstanding results and was proof that qualified gyms are a suitable alternative even for customer groups with health problems and considerably reduced performance. But the fact alone that a fully established training curriculum for future course and training leaders of the “New back training theory” has been submitted to the Health Minister by the newly founded “Confederation of German back training schools” (KddR) gives me a headache: It looks to me as if the old outdated nonsense is being rehashed in the form of a new back training network with only very few fitness clubs allowed access. Or would you disagree? All interested gyms are invited to target this large potential new customer group using professional and convincing training and support concepts. Many of these people with back problems are not patients in need of therapy and they do not need to be treated by sports therapists or physiotherapists, but they can be trained and supported effectively and suc- C O M M E N T � STRENFLEX fitness sport 11
Page 1 and 2: The lifest yle maga zine for active
Page 3 and 4: • Strength • Flexibility • Se
Page 5 and 6: „Am I a fitness softy?” This is
Page 7 and 8: 5 years of STRENFLEX 2002-2007 If i
Page 9: Women 3 min. cardio test 1 x chin-u
Page 13 and 14: € 495.- plus freight total body s
Page 15 and 16: Basic Harvard University cardio tes
Page 17 and 18: PU: My sentiments exactly! The core
Page 19 and 20: INTERNATIONALLY RECOGNISED FITNESS
Page 21 and 22: Successful Strenflex fitness test c
Page 23 and 24: FITNESS SPORTS BADGE ! THE FITNESS
Page 25 and 26: 2 Events 2.1 The STC shall be entit
Page 27 and 28: ined perfect, fluid execution and s
Page 29 and 30: Press coverage is of great importan
Page 31 and 32: ENDURANCE The 10 (Decathlon) exerci
Page 33 and 34: Below is a list of all STRENFLEX ch
Page 35 and 36: IF IT SAYS FITNESS ON THE PACKET, F

5 Years of STRENFLEX - Strenflex Fitness Sport

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