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Nalanda Open University

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PAPER-V<br />

Answer Any Two Questions.(lHkh iz'u 12 1 / 2<br />

-12 1 / 2<br />

vadska ds gSa)<br />

1. Explain how education is a socialization process.<br />

Li"V dhft, fd f'k{kk dSls lekthdj.k dh ,d izfØ;k gS A<br />

2. Describe the existing constitutional provisions for school education in India.<br />

Hkkjr esa fo|ky; f'k{kk ds fo|eku laoS/kkfud izko/kkuksa dk o.kZu dhft, A<br />

3. What are manpower resources in school organization ? Discuss their roles for<br />

effective functioning of school organization.<br />

fo|ky; laxBu esa ekuo'kfDr lalk/ku dkSu&ls gSa \ fo|ky; laxBu dh izHkkoh dk;Ziz.kkyh ds fy,<br />

budh Hkwfedkvksa dh ppkZ dhft, A<br />

PAPER-VI – PRACTICAL WORK ON School Based Activities and Action Research<br />

POST GRADUATE DIPLOMA IN<br />

MARKETING MANAGEMENT (PGDMM)<br />

PAPER-I<br />

Answer Any Two Questions.(lHkh iz'u 10-10 vadska ds gSa)<br />

1. Describe the different models of studying consumer behaviour.<br />

miHkksDrk O;ogkj ds v/;;u ds fy, fofHkUu ekWMyksa dk o.kZu dhft, A<br />

2. Explain the importance of consumer behaviour in marketing programmes.<br />

foi.ku dk;ZØeksa esa miHkksDrk O;ogkj ds egRo dh O;k[;k dhft, A<br />

3. What is Buying Motive? What factors influence such motives? Explain.<br />

Ø;&iszj.kk D;k gS\ ;g fdu 'kfDr;ksa ls izHkkfor gksrh gS\ O;k[;k dhft, A<br />

PAPER-II<br />

Answer Any Two Questions.(lHkh iz'u 10-10 vadska ds gSa)<br />

1. What is Selection? Discuss the various tools of Selection of Salesmen.<br />

p;u d;k gS\ lsYleSu ds p;u ds fofHkUu ;a=ksa dh foospuk dhft, A<br />

2. What are the components of Strategy formulation in Sales management? Explain.<br />

foØ; izca/ku esa j.kuhfr fuekZ.k ds dkSu&dkSu ls ?kVd gSa\ O;k[;k dhft, A<br />

3. Write an essay on "Sales Management Audit".<br />

ßfoØ; izca/ku vads{k.kÞ ij ,d fuca/k fyf[k, A<br />

PAPER-III<br />

Answer Any Two Questions.(lHkh iz'u 10-10 vadska ds gSa)<br />

1. What is product obsolescence? Why it occurs? Explain its utility.<br />

mRikn vizpyu D;k gS\ ;g D;ksa gksrk gS\ bldh mi;ksfxrk crkosa A<br />

2. What is labelling? Throw light on its objectives and importance.<br />

yscfyax D;k gS\ blds mís'; vkSj egRo ij izdk'k Mkfy,<br />

3. Discuss the objective and methods of pricing.<br />

ewY; fu/kkZj.k ds mís'; rFkk fof/k;ksa dk foospu dhft, A<br />

PAPER-IV<br />

Answer Any Two Questions.(lHkh iz'u 10-10 vadska ds gSa)<br />

1. Explain the primary role of the International Monetary Fund and World Bank.<br />

vUrjkZ"Vªh; eqnzk dks"k ,oa fo'o cSad dh izkFkfed Hkwfedk dh O;k[;k dhft, A<br />

2. Describe the main methods of export pricing.<br />

fu;kZr ewY;kadu dh izeq[k fof/k;ksa dk o.kZu dhft, A<br />

3. Explain the principal sources of funds available to an exporter.<br />

,d fu;kZr dÙkkZ dks miyC/k dks"k ds izeq[k lzksrksa dh O;k[;k dhft, A<br />

PAPER-V<br />

Answer Any Two Questions.(lHkh iz'u 10-10 vadska ds gSa)<br />

1. Discuss the relevance and role of 'physical evidence' in service marketing.<br />

ßHkkSfrd lcwrÞ dk lsok foi.ku eas izklafxdrk ,oa Hkwfedk dk foospu dhft, A<br />

2. Write an essay on the changing face of Indian Banking Industry.<br />

Hkkjrh; cSad m|ksx dh cnyrh rLohj ij ,d fuca/k fyf[k, A<br />

3. Explain the contribution of services sector to India's International Trade.<br />

Hkkjr ds vUrjkZ"Vªh; O;kikj esa lsok {ks= ds ;ksxnku dh O;k[;k dhft, A

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