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Download - Cancer Care Nova Scotia

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The Selection/Development Process, continued<br />

o The goal of the field test is to determine if your patients can:<br />

• Understand the graphics.<br />

- Ask the patients to describe the images and ask them if they find<br />

them helpful. Pretesting visuals with your target audience ensures<br />

25, 33<br />

your message is clear and culturally acceptable.<br />

• Follow the sequence of the information.<br />

- A great strategy to determine if you have sequenced the<br />

information properly is to cut up your document into sections and<br />

ask your patients to put it together like a puzzle. This reveals how<br />

they believe the information should flow. 25<br />

7

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