Perception in Communication

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• Our patio reaches to the front yard and they have the whole horizon. We have a small piece of land to live on and they have fields that go beyond our sight. We have servants to serve us, but they serve others. We buy our food, but they grow theirs. We have walls around our property to protect us, they have friends to protect them." The boy's father was speechless. Then his son added, "Thanks, Dad for showing me how poor we are." Isn't perspective a wonderful thing ? Makes you wonder what would happen if we all gave thanks for everything we have, instead of worrying about what we don't have.*********
‣ People’s understanding of the ideas, facts, impulses are based on their perception ‣ What reality is not reality itself. ‣ Number of factors operate to shape and at times filter and distort understanding ‣ Factors reside in speaker and receiver ‣ When a reader/ receiver interprets what he reads or listens the interpretation is influenced by personal characteristics I.e., attitude, experience, interest and so on.
Page 2 and 3: ‘Perception as a process which in
Page 11: • One day a father of a very weal
Page 15 and 16: • Our perception of reality is le
Page 17 and 18: • The world deluges us with senso
Page 19 and 20: Stimulus Conditions • Intensity
Page 21 and 22: • Noise is a physical disturbance

Perception in Communication

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