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V E R V E - Northern School of Contemporary Dance

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VERVE<br />

–2010<br />

The postgraduate<br />

performance<br />

company <strong>of</strong><br />

the <strong>Northern</strong><br />

<strong>School</strong> <strong>of</strong><br />

<strong>Contemporary</strong><br />

<strong>Dance</strong><br />

a booker’s guide<br />

to Verve 10<br />

quick guide 01<br />

selling points 02<br />

target markets 03<br />

resources 04<br />

about Verve 05<br />

about NSCD 06<br />

quotes 07<br />

key contacts 08<br />

Images from Verve 09 repertoire. Photographer: Chris Nash


Verve 10: quick guide 01<br />

What is Verve?<br />

Verve is the post-graduate performance company <strong>of</strong> the <strong>Northern</strong> <strong>School</strong> <strong>of</strong> <strong>Contemporary</strong><br />

<strong>Dance</strong>. In 2010 Verve will comprise twelve dancers touring the UK and Europe with a programme<br />

<strong>of</strong> brand new work created by some <strong>of</strong> today’s most innovative choreographers. Last year’s<br />

company toured to 19 venues across the UK and Europe reaching over 3000 audience members<br />

over 6 months. NSCD is a leading conservatoire dance school, home to some <strong>of</strong> the most<br />

exciting young talents in the country.<br />

What will be performed?<br />

Verve performs contemporary dance by some <strong>of</strong> today’s leading choreographers. The 2010<br />

programme is a mixed bill <strong>of</strong> new dance works specially commissioned from established<br />

international choreographers Michael Schumacher (Amsterdam, Holland), Luis Lara Malvacías<br />

(New York, USA), David Zambrano (Amsterdam, Holland / New York, USA) and UK London<br />

based artist Laila Diallo.<br />

Who is it suitable for?<br />

Verve is ideal for adults and young people aged 13+, particularly those studying dance. The wide<br />

variety <strong>of</strong> work <strong>of</strong>fers something for everyone. The length <strong>of</strong> the pieces and the broad range <strong>of</strong><br />

choreographic styles make it particularly suitable for those new to contemporary dance. The high<br />

standard <strong>of</strong> performance and choreography will delight dance fans.<br />

What is the running time?<br />

Approximately 120 minutes including a 20-minute interval at mid-point.<br />

What are the technical requirements?<br />

• A technician will tour with the company.<br />

• A mid-scale venue.<br />

• A minimum dance space <strong>of</strong> 8m 2 – Verve can supply a dance floor.<br />

When is the tour?<br />

Verve tours annually from March to June. We are currently discussing bookings for 2010.<br />

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Is there marketing support available?<br />

NSCD will provide high quality printed promotional materials for the Verve tour, as well as<br />

extensive emarketing opportunities. Since Verve began touring in 2007 we have developed a list<br />

<strong>of</strong> supporters who we keep in touch with Verve via our website, ebulletins and facebook.<br />

Rehearsals will be recorded on the Verve microsite (www.nscd.ac.uk/verve) so potential<br />

audiences have the opportunity to see photos and video footage <strong>of</strong> the choreography being<br />

created. The micro site will also include full biographical details for all the choreographers and<br />

dancers. Our website gets around 50,000 page hits per month, and some <strong>of</strong> our youtube footage<br />

has been viewed over 10,000 times. NSCD’s Marketing and Communications Manager is a<br />

contemporary dance specialist and will <strong>of</strong>fer full support to your theatre marketing team.<br />

What is the cost?<br />

NSCD charges a negotiable one-<strong>of</strong>f performance fee for this production. Dependent on travel and<br />

accommodation arrangements, the fee ranges from £750 - £1,200. (Please note that the<br />

<strong>Northern</strong> <strong>School</strong> <strong>of</strong> <strong>Contemporary</strong> <strong>Dance</strong> is an education institution and hence exempt from<br />

VAT).<br />

How do I contact Verve?<br />

Please contact Helen Duncan by:<br />

email helen.duncan@nscd.ac.uk<br />

telephone 0113 219 3009.<br />

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selling points 02<br />

• Verve is the performance company <strong>of</strong> one <strong>of</strong> the UK’s leading conservatoire dance<br />

schools, <strong>Northern</strong> <strong>School</strong> <strong>of</strong> <strong>Contemporary</strong> <strong>Dance</strong> (NSCD). NSCD graduates are well<br />

known for their technical ability and artistic expression and many have gone on to either<br />

perform or choreograph for some <strong>of</strong> the world’s most highly regarded dance companies.<br />

• This is Verve’s fourth annual tour. Each year they have performed to around 3000 people.<br />

This tour provides an opportunity to invite this existing audience base to your venue,<br />

whilst also developing your dance audience with a high quality programme appealing to<br />

first time dance audiences.<br />

• The dance works performed by Verve will be created by leading international<br />

choreographers working in the UK.<br />

• Verve will present a mixed bill consisting <strong>of</strong> very different styles and exploring different<br />

subject matter. As such, a rich and varied experience is <strong>of</strong>fered to the audience.<br />

• The company consists <strong>of</strong> recently graduated dance artists who have a great deal <strong>of</strong><br />

enthusiasm and energy, which is translated in to their performance.<br />

• The <strong>School</strong> has a long history <strong>of</strong> producing strong and distinctive pr<strong>of</strong>essional dance<br />

artists and Verve gives audiences the opportunity to see these dancers at the cusp <strong>of</strong><br />

their pr<strong>of</strong>essional careers. Verve graduates have gone on to work with some <strong>of</strong> the most<br />

highly regarded dance companies in the UK, including DV8 Physical Theatre, Phoenix<br />

<strong>Dance</strong> Theatre, Shobana Jeyasingh <strong>Dance</strong> Company, Richard Alston <strong>Dance</strong> Company,<br />

Tilted Productions, Henri Oguike <strong>Dance</strong> Company, Balbir Singh <strong>Dance</strong> Company and<br />

Tavaziva <strong>Dance</strong>.<br />

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target markets 03<br />

• Previous attendees <strong>of</strong> NSCD performances.<br />

• <strong>Contemporary</strong> dance fans, particularly those who have attended EDge, Transitions or<br />

other graduate dance company performances and those who have previously seen works<br />

by Verve choreographers.<br />

• <strong>Contemporary</strong> arts fans, for example music, experimental drama, new writing, physical<br />

theatre, multimedia, visual arts, arthouse and short films.<br />

• <strong>Dance</strong> and arts practitioners and pr<strong>of</strong>essionals.<br />

• <strong>Dance</strong> schools and classes targeted at young people or adults.<br />

• Secondary school groups.<br />

• Students <strong>of</strong> dance, drama, performing arts, contemporary music, wardrobe/textiles, stage<br />

and technical management from GCSE level upwards.<br />

• NSCD applicants.<br />

• Youth groups, especially those interested in dance and performance arts.<br />

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esources 04<br />

Verve can <strong>of</strong>fer venues marketing, technical and audience development resources.<br />

Marketing<br />

• 2 identical banner stands - 800mm wide X 2000mm tall (Verve will bring these with them).<br />

• Leaflets.<br />

• A3 posters.<br />

• High quality photographic images <strong>of</strong> dance works.<br />

• Copy for venue programmes.<br />

• Press release template.<br />

• National UK press support.<br />

• <strong>School</strong> website - www.nscd.ac.uk with Verve micro site www.nscd.ac.uk/verve<br />

• Free programmes and free-sheets for distribution by theatre staff (Verve will bring these<br />

with them).<br />

• Marketing pack.<br />

• Regular Verve newsletters/ e-bulletins to keep venues informed.<br />

Technical<br />

• 1 technician who travels with the company.<br />

• Portable dance floor.<br />

Audience development<br />

• Verve is a perfect way to encourage dance class attenders to a dance performance.<br />

Verve is the performing company <strong>of</strong> a vocational dance training school, so in effect shows<br />

young dancers what they may one day be able to achieve<br />

• Programme notes are provided in both the free programmes given to all audiences<br />

members, and on the Verve micro site. The notes explain the themes involved in each<br />

piece <strong>of</strong> choreography, helping to demystify contemporary dance and deepen audiences’<br />

understanding and appreciation <strong>of</strong> the work<br />

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about Verve 05<br />

Verve is the postgraduate performance company <strong>of</strong> <strong>Northern</strong> <strong>School</strong> <strong>of</strong> <strong>Contemporary</strong> <strong>Dance</strong>.<br />

The company was launched in 2006 as an expansion <strong>of</strong> the College’s successful Graduate<br />

Diploma, designed to facilitate the transition from training to pr<strong>of</strong>essional practice. In 2008 the<br />

Graduate Diploma converted to Postgraduate Diploma.<br />

NSCD’s current Postgraduate Diploma in <strong>Contemporary</strong> <strong>Dance</strong> has three pathways: a graduate<br />

apprenticeship scheme, an advanced training scheme and the touring company Verve. NSCD<br />

also <strong>of</strong>fers choreography at postgraduate/masters level.<br />

Through open auditions held in the UK and abroad, dancers are chosen to join the company for<br />

the one-year duration <strong>of</strong> the Postgraduate Diploma course. The final company comprises 12<br />

graduates from leading conservatoire dance schools and talented young dancers with some<br />

pr<strong>of</strong>essional experience.<br />

The company works with leading international choreographers to create a programme <strong>of</strong> bespoke<br />

new work. In the past Verve have toured with commissioned work by Carol Brown, Darshan<br />

Singh Bhuller, Fin Walker, Glenn Wilkinson, Henri Oguike, H<strong>of</strong>esh Schechter, Kim Brandstrup,<br />

Rafael Bonachela, Shobana Jeyasingh, Simon Birch and Wendy Houstoun.<br />

Historically, performances from NSCD have had great acclaim from audiences and critics. The<br />

<strong>School</strong> has played host to many exceptional choreographers whilst simultaneously giving<br />

audiences the opportunity to witness the next generation <strong>of</strong> emerging dance artists.<br />

Whilst 2010 marks the forth year <strong>of</strong> Verve as a mid-scale touring company, for over ten years<br />

final-year degree and diploma students have performed to great acclaim at the <strong>School</strong>’s Riley<br />

Theatre and at selected venues in the UK under the name <strong>of</strong> Verve.<br />

The combination <strong>of</strong> a thrilling programme <strong>of</strong> brand new work from high pr<strong>of</strong>ile choreographers<br />

and a cast <strong>of</strong> emerging young dance artists makes Verve 10 an unmissable opportunity for<br />

audiences across the UK and Europe to engage with the cutting edge <strong>of</strong> contemporary dance.<br />

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about NSCD 06<br />

<strong>Northern</strong> <strong>School</strong> <strong>of</strong> <strong>Contemporary</strong> <strong>Dance</strong> (NSCD) is a unique dance training institution <strong>of</strong>fering a<br />

select group <strong>of</strong> students the opportunity to develop and excel as dance artists in a conservatoire<br />

environment.<br />

It <strong>of</strong>fers pr<strong>of</strong>essional dance training for the most talented students, providing access regardless <strong>of</strong><br />

background or financial circumstances.<br />

NSCD is an affiliate member <strong>of</strong> the Conservatoire for <strong>Dance</strong> and Drama (CDD). The creation <strong>of</strong><br />

CDD has opened the way to exciting new developments at the forefront <strong>of</strong> international<br />

pr<strong>of</strong>essional practice in vocational arts training.<br />

There are approximately 200 students from all over the UK and abroad studying at NSCD.<br />

Courses include a BPA (Hons) in <strong>Contemporary</strong> <strong>Dance</strong>, a Postgraduate Diploma in<br />

<strong>Contemporary</strong> <strong>Dance</strong> and a Postgraduate Diploma/MA in Choreography which are accredited by<br />

the University <strong>of</strong> Kent, as well as a Foundation Course in <strong>Contemporary</strong> <strong>Dance</strong>.<br />

History<br />

<strong>Northern</strong> <strong>School</strong> <strong>of</strong> <strong>Contemporary</strong> <strong>Dance</strong> was founded in 1985 as the first conservatoire dance<br />

school within the public sector. It is based in a Grade II listed former synagogue in Chapeltown,<br />

Leeds, and is one <strong>of</strong> the UK’s leading dance training institutions.<br />

Gurmit Hukam has been Principal and Artistic Director since 2002 and Akram Khan MBE and<br />

Darshan Singh Bhuller are the <strong>School</strong>’s Patrons.<br />

Over the <strong>School</strong>’s twenty-three year history it has produced some <strong>of</strong> the UK’s leading<br />

contemporary dance artists including Akram Khan, Tom Roden, Robert Hylton, Benji Reid and<br />

Fleur Darkin.<br />

www.nscd.ac.uk<br />

www.cdd.ac.uk<br />

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quotes 07<br />

“Verve 09 had the essence <strong>of</strong> being life changing.”<br />

Audience Member<br />

The Lowry, Salford (2009)<br />

“This excellent company danced four specially commissioned works that amply revealed the<br />

talents <strong>of</strong> the 11 graduates.”<br />

Jonathan Gray<br />

Dancing Times (2009)<br />

“One <strong>of</strong> the most enjoyable evenings <strong>of</strong> dance that I’ve been to.”<br />

Audience Member<br />

The Riley Theatre, Leeds (2008)<br />

“Absolutely stunning, every piece blew me away and that’s saying something!”<br />

Jodie<br />

The Riley Theatre, Leeds (2008)<br />

“…we bring you the superb dancers <strong>of</strong> Verve [video review], the graduate company <strong>of</strong> the<br />

<strong>Northern</strong> <strong>School</strong> <strong>of</strong> <strong>Contemporary</strong> <strong>Dance</strong>. They were great last year, and they're great this year!”<br />

www.article19.co.uk (2008)<br />

“…a stunning performance. The emotion was palpable - it made the hairs stand-up on the back <strong>of</strong><br />

my neck and I do believe there were one or two moments when I let out a little groan <strong>of</strong> wonder. I<br />

want to watch it all over again - to absorb the complexity and yet the simplicity <strong>of</strong> it.”<br />

Christine Barraclough<br />

Wakefield Theatre Royal audience member (2007)<br />

“More <strong>of</strong>ten than not, graduate companies are the best place to spot the up and coming dancers<br />

that will be making their presence felt in companies all over the UK, Europe and, with any luck,<br />

the rest <strong>of</strong> the world.”<br />

www.article19.co.uk (2007)<br />

“In the competitive world <strong>of</strong> dance such companies are rare and Verve has become the only one<br />

in the country outside London, making Leeds and Yorkshire leading lights in the dance world.“<br />

www.bbc.co.uk/leeds (2007)<br />

“They presented a challenging, mixed bill – five different pieces by some <strong>of</strong> the dance world’s<br />

most sought after contemporary choreographers.”<br />

Deborah Weiss<br />

<strong>Dance</strong> Europe (2007)<br />

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key contacts 08<br />

The key contact for enquiries relating to Verve’s touring plans is<br />

Verve Administrator<br />

Helen Duncan<br />

helen.duncan@nscd.ac.uk<br />

0113 219 3009<br />

Other personnel are<br />

Artistic Director<br />

Rehearsal Director<br />

Technical Manager<br />

Marketing Manager<br />

Head <strong>of</strong> Post-Graduate<br />

Study<br />

Gurmit Hukam<br />

Rachel Lancaster<br />

verve@nscd.ac.uk<br />

Mark Baker<br />

mark.baker@nscd.ac.uk<br />

Ceri Brierley<br />

ceri.brierley@nscd.ac.uk<br />

Russell Trigg<br />

russell.trigg@nscd.ac.uk<br />

How to contact us<br />

Verve<br />

<strong>Northern</strong> <strong>School</strong> <strong>of</strong> <strong>Contemporary</strong> <strong>Dance</strong><br />

98 Chapeltown Road<br />

Leeds LS7 4BH<br />

West Yorkshire<br />

United Kingdom<br />

T: 0113 219 3000<br />

F: 0113 219 3030<br />

E: verve@nscd.ac.uk<br />

W: www.nscd.ac.uk<br />

Every effort has been made to ensure the accuracy <strong>of</strong> the information<br />

contained within this document. However, NSCD reserves the right<br />

to introduce changes to the information given. This document is<br />

issued on the condition that it does not form any part <strong>of</strong> any contract<br />

between NSCD and any organisation or individual.<br />

<strong>Northern</strong> <strong>School</strong> <strong>of</strong> <strong>Contemporary</strong> <strong>Dance</strong><br />

98 Chapeltown Road, Leeds LS7 4BH<br />

T: 0113 219 3000 F: 0113 219 3030<br />

E: verve@nscd.ac.uk W: www.nscd.ac.uk<br />

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