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Change - Wisconsin Grocers Association

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Government<br />

Affairs<br />

Conference<br />

Calls<br />

In 2008, we implemented government<br />

affairs conference calls. Initially, these were<br />

held bi-weekly during the legislative session,<br />

but slowed down to monthly during the<br />

election and have been on temporary hiatus<br />

until the Legislature reconvenes in January.<br />

The conference calls have been limited to a<br />

half-hour and have included quick updates<br />

on legislative and regulatory issues as well as<br />

briefings by legislators and other special<br />

guests. We guarantee we will not waste your<br />

time; we will only schedule conference calls<br />

as needed, ensuring that the half-hour<br />

timeframe is followed. Please watch the<br />

President’s Letter for information on<br />

upcoming calls or call Michelle Kussow at<br />

888.342.5942.<br />

In addition to the above innovations, we<br />

will continue the traditional forms of<br />

communication with our members:<br />

<strong>Wisconsin</strong> Grocer<br />

Magazine<br />

We continue to put out a high quality,<br />

four-color magazine with locally written<br />

and industry specific stories. In addition,<br />

we highlight our members and discuss<br />

timely legislative and industry issues.<br />

We are currently working on the editorial<br />

calendar for 2009 which will begin with<br />

our Spring issue. If there is a topic that you<br />

think we should cover, please let us know,<br />

we’d love to hear from you!<br />

Member<br />

Mailings<br />

The WGA member<br />

mailings are the<br />

primary way we<br />

communicate with members.<br />

Member mailings are an<br />

accumulation of important<br />

and timely information sent<br />

out as needed. Originally, we<br />

planned to send member<br />

mailings bi-monthly but have learned that<br />

there are times of the year when monthly<br />

mailings are needed and there are other<br />

times when no mailings are required.<br />

WGA Web Site<br />

The WGA<br />

web site<br />

houses<br />

the most<br />

information<br />

about the<br />

<strong>Wisconsin</strong><br />

grocery<br />

industry on the internet. We are amazed at<br />

the high number of hits our<br />

web site receives each month, but it<br />

confirms that the information is useful.<br />

If you haven’t been to our web site lately,<br />

we can encourage you to go to<br />

www.wisconsingrocers.com for more<br />

information on the association, our<br />

programs, and our services.<br />

Face-to-Face<br />

Finally, the best communication we have is<br />

personal contact. We encourage you to take<br />

advantage of the WGA scheduled<br />

events planned for 2009. These<br />

are great<br />

opportunities for<br />

networking and<br />

for gaining<br />

valuable<br />

information to<br />

help your<br />

business.<br />

We also have a<br />

new Membership<br />

Services<br />

Representative—Debbie<br />

Schneider. Debbie started with<br />

the WGA mid-2008 and has<br />

been a great addition to our<br />

staff. She is very enthusiastic<br />

and has already visited many<br />

of our members. In addition,<br />

she is going to be compiling<br />

information on store<br />

openings, remodelings and any other<br />

exciting happenings in your store.<br />

If you would<br />

like a personal<br />

visit from<br />

Debbie or have<br />

exciting news<br />

to share, please<br />

call her at<br />

262.573.0171.<br />

Otherwise,<br />

Debbie will be<br />

Debra Schneider, on left, it the<br />

new WGA Membership Services<br />

Representative<br />

strategically working her way across<br />

<strong>Wisconsin</strong> in 2009 and we hope you have<br />

the opportunity to meet her.<br />

We encourage you to take<br />

advantage of the WGA<br />

scheduled events planned<br />

for 2009. These are great<br />

opportunities for<br />

networking and for gaining<br />

valuable information to<br />

help your business.<br />

As always, communication is a<br />

two-way street. If you have<br />

comments, suggestions, questions<br />

or just want to find out what’s<br />

going on statewide, feel free to<br />

visit the WGA’s website at<br />

www.wisconsingrocers.com or<br />

call us toll-free at 888.342.5942.<br />

14 WISCONSIN GROCER www.wisconsingrocers.com

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