Change - Wisconsin Grocers Association
Change - Wisconsin Grocers Association
Change - Wisconsin Grocers Association
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WGA OFFICERS<br />
CHAIRMAN<br />
Lee Guenther<br />
T.A. Solberg Company Inc., Minocqua, WI<br />
VICE CHAIRMAN<br />
Brad Brooks<br />
Affiliated Foods Midwest, Norfolk, NE<br />
SECRETARY/TREASURER<br />
William Dowling<br />
Roundy’s Supermarkets, Inc., Milwaukee, WI<br />
BOARD OF DIRECTORS<br />
Nick Balistreri<br />
Sendik, Whitefish Bay, WI<br />
Gary Bickmore<br />
Nash Finch, Minneapolis, MN<br />
Kent Burnstad<br />
Burnstad’s, Tomah, WI<br />
Mike Coppersmith<br />
Festival Foods, New London, WI<br />
Derek Crawford<br />
Kraft Foods, Northfield, IL<br />
Jeff Firnett<br />
Bunzl Distributing<br />
Karen Godin<br />
Godin’s Piggly Wiggly, Mequon, WI<br />
Aija Jantz<br />
SUPERVALU, Pleasant Prairie, WI<br />
Steve Loehr<br />
Kwik Trip, La Crosse, WI<br />
Paul Lucas<br />
MillerCoors, Milwaukee, WI<br />
Dave Koenig<br />
Piggly Wiggly Midwest, Sheboygan, WI<br />
Tim Metcalfe<br />
Metcalfe Markets, Inc., Madison, WI<br />
Kevin P. Morris<br />
Coca-Cola Bottling Company, Milwaukee, WI<br />
Dave Ryman<br />
CERTCO, Inc., Madison, WI<br />
David Spiegelhoff<br />
Gooseberries, Burlington, WI<br />
Don Symonds<br />
Lipari Foods, Warren, MI<br />
WGA STAFF<br />
PRESIDENT/CEO<br />
Brandon Scholz<br />
VICE PRESIDENT-GOVERNMENT AFFAIRS & COMMUNICATIONS<br />
Michelle Kussow<br />
EVENTS DIRECTOR<br />
Cheryl Lytle<br />
OPERATIONS DIRECTOR<br />
Sarah Decorah<br />
MEMBERSHIP SERVICES REPRESENTATIVE<br />
Debbie Schneider<br />
Please help us conserve resources. If you are receiving multiple<br />
copies or wish to be removed from this mailing list, please call the<br />
WGA office at 888/342-5942.<br />
<strong>Wisconsin</strong> Grocer is published five times a year by:<br />
<strong>Wisconsin</strong> <strong>Grocers</strong> <strong>Association</strong>, Inc.<br />
One South Pinckney Street, Suite 504<br />
Madison, WI 53703<br />
www.wisconsingrocers.com<br />
Toll free 888/342-5942; fax 608/244-9030. Materials in this<br />
publication may not be reprinted in any form without permission<br />
of the <strong>Wisconsin</strong> <strong>Grocers</strong> <strong>Association</strong>, Inc.<br />
EDITORIAL INFORMATION: Publication dates; March, May,<br />
July, October, January. Please submit all press releases and stories<br />
to Brandon Scholz, Publisher at the <strong>Wisconsin</strong> <strong>Grocers</strong><br />
<strong>Association</strong>, Inc., One South Pinckney Street, Suite 504, Madison,<br />
WI 53703; toll free 888/342-5942; fax 608/244-9030. <strong>Wisconsin</strong><br />
Grocer magazine is designed by Lorraine Ortner-Blake,<br />
lorrjim@dwave.net.<br />
ADVERTISING INFORMATION: Please submit all advertising<br />
material and questions to Cheryl Lytle, <strong>Wisconsin</strong> <strong>Grocers</strong><br />
<strong>Association</strong>, Inc., One South Pinckney Street, Suite 504, Madison,<br />
WI 53703, call 608/244-7150; fax 608/244-9030; email<br />
cheryl@wisconsingrocers.com.<br />
2008 Year End Review Issue<br />
Everything! A<br />
growing number<br />
of consumers<br />
view private<br />
label grocery products as a better value. Page 20<br />
6 From the Chairman<br />
What WGA Offers<br />
9 From the President<br />
Have You Won the Customer Lately?<br />
10 Government Affairs<br />
Monumental <strong>Change</strong><br />
12 Data Breach and<br />
Identification Theft<br />
13 Communications<br />
19 What’s in a Brand Name?<br />
Private Label<br />
21 Operations<br />
22 Lower Your Business Costs<br />
23 Membership Services<br />
24 New Year’s Resolution:<br />
Reduce Shrink<br />
26 Events<br />
Look Back at WGA’s Year with<br />
letters from the Chairman and President<br />
and all the WGA departments:<br />
Communications, Events, Operations,<br />
and Membership Services.<br />
W H A T ’ S I N A<br />
Brand Name?<br />
8 Ace Equipment<br />
2 Affiliated Foods<br />
16 Capital Newspapers<br />
31 Certco Food<br />
Distribution Center<br />
16 Focus on Energy<br />
15 J&B Group<br />
18 Lipari Foods<br />
29 Nash Finch Company<br />
25 Professional Cards<br />
3 Russ Davis<br />
Wholesale, Inc.<br />
ON THE COVER<br />
Grocer of the<br />
Year Award<br />
Leo and Rosemary<br />
Hansen, Grocer of the<br />
Year award recipients,<br />
and other faces from<br />
2008 WGA events.<br />
30 Shazam<br />
7 Shullsburg Creamery<br />
32 Society Insurance<br />
11 TCI Architects/<br />
Engineer/Contractor<br />
15 Sysco<br />
4 SUPERVALU<br />
12 <strong>Wisconsin</strong> Lift Truck<br />
16 <strong>Wisconsin</strong> Lottery<br />
18 <strong>Wisconsin</strong> Milk<br />
Marketing Board<br />
17 <strong>Wisconsin</strong> Public<br />
Service<br />
This magazine was printed on Utopia Two: Extra Green Gloss. This paper is FSC certified with 30% postconsumer<br />
recovered fibers (PCRF ) and green power renewable energy. The Forest Stewardship Council<br />
(FSC) sets forth principles, criteria, & standards for the wood fiber industry that span economic, social, and<br />
environmental concerns. FSC was created to change the dialogue about and the practice of sustainable forestry<br />
worldwide. FSC standards for forest management have now been applied in over 57 countries around the world.<br />
FSC certification means that a product has passed through a complete “chain of custody” from an FSCcertified<br />
forest, to an FSC-certified paper manufacturer, to an FSC-certified merchant, and an FSC-certified<br />
printer. Each part of the chain has its own standards for compliance.<br />
PRINTED ON RECYCLED PAPER<br />
2008 Year End Review WISCONSIN GROCER 5
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