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Buongiorno Spa Interim Report as of March 31, 2009

Buongiorno Spa Interim Report as of March 31, 2009

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BREAKDOWN OF REVENUES BY BUSINESS LINE<br />

(in thousands <strong>of</strong> Euro) Firts Quarter <strong>2009</strong> First Quarter 2008 Variance Var. %<br />

CONSUMER SERVICES 63,665 73,656 -9,991 (14%)<br />

MARKETING SERVICES 3,248 5,389 -2,141 (40%)<br />

TOTAL REVENUES 66,913 79,045 -12,132 -15%<br />

In terms <strong>of</strong> business lines, the largest share <strong>of</strong> core-business revenues w<strong>as</strong> earned by<br />

Consumer Services, with Group revenues for the segment reaching Euro 63.7 million<br />

(95% <strong>of</strong> the Group total) in Q1 <strong>2009</strong>, while the share <strong>of</strong> the total accounted for by<br />

revenues from Marketing Services amounted to Euro 3.2 million, or 5%.<br />

The decre<strong>as</strong>e in overall revenues <strong>of</strong> Consumer Services is mainly due to the disposal <strong>of</strong><br />

B2B business operations in the Netherlands and Belgium, for an amount <strong>of</strong> Euro 2,5<br />

million and the reduction in revenues generated in Australia for Euro 5.1 million<br />

compared to the first quarter <strong>of</strong> 2008, mainly due to the different accounting policy<br />

applied to revenues following the change in the terms <strong>of</strong> the agreement with the carrier<br />

Optus.<br />

In Marketing Services, the Euro 0.8 million decre<strong>as</strong>e in revenues, net <strong>of</strong> the<br />

recl<strong>as</strong>sification <strong>of</strong> Rocket Mobile’s B2O operations, w<strong>as</strong> mainly due to the general<br />

decline <strong>of</strong> the advertising market <strong>as</strong> a result <strong>of</strong> the difficult economic scenario, a trend<br />

that is likely to change in the medium term.<br />

In the first quarter <strong>of</strong> <strong>2009</strong>, costs for services and use <strong>of</strong> third-party <strong>as</strong>sets amounted<br />

to Euro 47.1 million, decre<strong>as</strong>ing 18.3% compared to Euro 57.7 million in the first<br />

quarter <strong>of</strong> 2008. Costs for services stood at 70.4% <strong>of</strong> revenues, down slightly on the<br />

first quarter <strong>of</strong> 2008 (73%). The decre<strong>as</strong>e w<strong>as</strong> mainly due to infr<strong>as</strong>tructure cost<br />

synergies achieved <strong>as</strong> a result <strong>of</strong> the iTouch merger, which led to the closing <strong>of</strong> <strong>of</strong>fices<br />

and data centers, and the optimization <strong>of</strong> external consulting services.<br />

Another significant component w<strong>as</strong> personnel costs. In absolute terms, personnel costs<br />

went from Euro 13.7 million in Q1 2008 to Euro 12.3 million in Q1 <strong>2009</strong> due to the<br />

integration plan with the iTouch Group. The balance at <strong>March</strong> <strong>31</strong>, <strong>2009</strong> includes about<br />

Euro 25 thousand non-monetary income in service <strong>of</strong> stock-option plans. The average<br />

number <strong>of</strong> employees went from 1,079 at <strong>March</strong> <strong>31</strong>, 2008 to 1,016 at the end <strong>of</strong> the<br />

reporting period.<br />

During the first three months <strong>of</strong> the year, Industrial Added Value (IAV) amounted to<br />

approximately Euro 26.5 million, decre<strong>as</strong>ing approximately 8.7% from Euro 29 million in<br />

the same period <strong>of</strong> l<strong>as</strong>t year.<br />

The first quarter <strong>of</strong> <strong>2009</strong> closed with a consolidated normalized Gross Operating<br />

Margin (EBITDA) positive at about Euro 8.4 million (Euro 8.2 million in the first three<br />

months <strong>of</strong> 2008), slightly up (2%) compared to the same period <strong>of</strong> 2008, with a<br />

consolidated EBITDA margin going from 10.4% in Q1 2008 to 12.5% in Q1 <strong>2009</strong>.<br />

Depreciation and amortization amounted to Euro 2.9 million in Q1 <strong>2009</strong> compared to<br />

Euro 1.4 million Q1 2008. The incre<strong>as</strong>e w<strong>as</strong> mainly due to:<br />

− amortization <strong>of</strong> intangible <strong>as</strong>sets allocated during the purch<strong>as</strong>e price allocation<br />

following the iTouch Venture Limited Group acquisition (Euro 0.7 million);<br />

− amortization <strong>of</strong> exclusive commercial licenses purch<strong>as</strong>ed during the year in relation<br />

to B2O operations in Latin America for Euro 0.5 million.<br />

<strong>Buongiorno</strong> SpA <strong>Interim</strong> <strong>Report</strong> <strong>as</strong> <strong>of</strong> <strong>March</strong> <strong>31</strong>, <strong>2009</strong> 13

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