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National Association for College Admission Counseling • Career Paths for Admission Officers: A Survey Report<br />

Table 7. Percentage of respondents rating various resources as “very important” in admission<br />

career, by position level<br />

All<br />

Respondents<br />

Admission<br />

Counselor<br />

Position Level<br />

Assistant/<br />

Associate<br />

Director Director VP/Dean<br />

On-the job training provided by<br />

employer institution(s) 67.1% 69.1% 71.1% 65.0% 57.6%<br />

Professional mentor 54.7 46.2 52.7 58.9 61.3<br />

Knowledge/skills acquired in<br />

undergraduate or graduate courses 23.2 34.2 23.1 19.9 18.1<br />

Resources/training provided by<br />

professional associations (e.g.<br />

NACAC/Affiliates,<br />

AACRAO/Affiliates, or College<br />

Board/ACT) 21.1 16.9 21.3 21.8 21.9<br />

Note: For resources in italics, statistically significant differences were found by position level.<br />

Source: NACAC Admission Officer Career Path Survey, 2011.<br />

institutional policy and practice constitute the bulk of what entry-level admission<br />

officers are required to master. However, mentoring clearly serves<br />

as an informal structure through which aspiring admission professionals<br />

acquire advice and instruction on their way up the career ladder.<br />

One vice president described a two-week on-the-job training program that<br />

he has designed for new professionals. The program covers the mission of<br />

the university, the office’s strategic plan, work expectations, time management,<br />

presentations and collaboration/contact with high school counselors,<br />

among other areas.<br />

Several admission counselors said they would have liked specific training,<br />

especially in such areas as making presentations and giving career counseling.<br />

A few interviewees echoed one counselor’s experience, “I wasn’t prepared<br />

to do career counseling, and we do it a lot. Prospective students expect it.”<br />

Young professionals who attended national and regional conferences had<br />

high praise for these experiences, and some offices clearly make such exposure<br />

a priority. Noted one senior professional, “I counsel our employees<br />

to get involved in professional organizations as well as to learn as much<br />

as they can about the campus, get to know people in other offices and<br />

build relationships.”<br />

On the other hand, some counselors criticized their lack of access to<br />

conferences and other professional development activities, as well<br />

as to development opportunities on campus. One suggested allowing<br />

young professionals to attend “at least one trustee meeting, president’s<br />

cabinet meeting and senior admission meeting so you can see<br />

the big picture.”<br />

Such early exposure to the depth of the profession could reap benefits<br />

in raising its visibility and starting talented young practitioners on the<br />

road to a career. “The changing landscape of admission is strengthening<br />

its definition as a profession,” said a senior professional. “Right<br />

now we don’t have a way of growing our own. We need to prepare the<br />

next generation.”<br />

Page 12 of 55

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