Congratulations! to our previous competition winner - SA TREADS
Congratulations! to our previous competition winner - SA TREADS
Congratulations! to our previous competition winner - SA TREADS
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BRIDGESTONE TYRE CHECK<br />
REVEALS GROWING TYRE<br />
AWARENESS IN GAUTENG<br />
Hot on the heels of June’s Kimberley round of Bridges<strong>to</strong>ne <strong>SA</strong>’s ongoing<br />
tyre safety survey, the tyre maker has released data from its second tyre<br />
check event of 2011, held in Gauteng, on July 23rd in the parking lot of<br />
Pick ‘n Pay’s Lamb<strong>to</strong>n Square Center in Germis<strong>to</strong>n. And by all accounts,<br />
Gauteng residents are taking tyre safety very seriously.<br />
Around 87 percent of the tyres surveyed were found <strong>to</strong> be in good<br />
condition and correctly inflated, an improvement of one percent over last<br />
year’s national figure of 86 percent.<br />
Bridges<strong>to</strong>ne Public Relations Manager, Mandy Lovell says: “1700 tyres<br />
on 425 vehicles were checked during the Germis<strong>to</strong>n survey, and not<br />
only were the results of the survey more enc<strong>our</strong>aging than those recently<br />
obtained in Kimberley, but the survey team also far exceeded the survey<br />
goal of checking the tyres of at least 100 vehicles.”<br />
Following the usual procedure, the pressure and tread depth of each tyre<br />
was checked and its size and any defects found were noted on the data<br />
form. An information leaflet was left on the windscreen of each vehicle<br />
checked, with comments on the pressure and condition of the vehicle’s<br />
tyres.<br />
OBITUARY<br />
Chris Elliott has passed away<br />
after a long illness. Chris had<br />
a long and illustrious career<br />
in the tyre industry. He was<br />
born in Cathcart in the Eastern<br />
Cape and attended St. Andrews<br />
College in Grahams Town.<br />
Chris joined Dunlop Tyres<br />
in 1971 as an order clerk,<br />
working his way up <strong>to</strong> national<br />
sales manager. 28 years later, he left Dunlop for the retail sec<strong>to</strong>r<br />
when he bought in<strong>to</strong> Blue Route Tyres (this later became a Supa<br />
Quick franchise) in partnership with Gavin and Mike Gehardi.<br />
Our condolences <strong>to</strong> his family, friends and colleagues.<br />
M a n u f a c t u r i n g • 2 5<br />
APOLLO - NEW<br />
MARKETING HEAD TO TAKE<br />
APOLLO TYRES SOUTH<br />
AFRICA FORWARD<br />
Gareth Passmore has been<br />
appointed as Head: Marketing<br />
for Apollo Tyres South Africa<br />
(Pty) Ltd manufacturers of<br />
the Dunlop brand. The rapid<br />
expansion of Apollo Tyres<br />
internationally, with the<br />
acquisition of the European<br />
tyre manufacturer Vredestein<br />
Banden being the latest<br />
example, has necessitated the<br />
restructure and realignment of<br />
key positions and departments within the Apollo Tyres Group and the<br />
appointment of new personnel in order <strong>to</strong> achieve the company vision<br />
of dynamic growth in<strong>to</strong> new markets.<br />
Gareth is based at the Apollo Tyres South Africa’s Head Office in<br />
Durban. He will lead the international brand marketing efforts of the<br />
company’s key product brands such as the premium Dunlop & Apollo<br />
brands for Africa (across 32 terri<strong>to</strong>ries) and the Apollo brand in<strong>to</strong> the<br />
Latin American markets.<br />
Gareth has over 18 years international experience working in the<br />
tyre industry, covering a number of functions including commercial<br />
management, sales and marketing. He spent a number of years<br />
with Continental Tyres occupying senior roles such as Head of the<br />
Middle East and Near East and North Africa regions; Regional Direc<strong>to</strong>r<br />
responsible for the company’s interests in India and Pakistan; as well<br />
as Marketing Manager for the brand in South Africa.<br />
Gareth comments, “The coming years are going <strong>to</strong> be challenging, yet<br />
exciting ones for the tyre industry and the Apollo Tyres Group as a<br />
whole. I am delighted <strong>to</strong> be able <strong>to</strong> play a role in charting Apollo’s<br />
path <strong>to</strong> the future and helping <strong>to</strong> bring the bold vision for the Group<br />
<strong>to</strong> fruition.”<br />
Gareth and his team will be bringing in the integration across locations<br />
and will focus on augmenting each product brand’s position both with<br />
vehicle manufacturers and in the replacement market.