Intellectual Property Protection and Enforcement Manual - Ipr-policy.eu
Intellectual Property Protection and Enforcement Manual - Ipr-policy.eu
Intellectual Property Protection and Enforcement Manual - Ipr-policy.eu
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Page 36<br />
<strong>and</strong> other Malware that may compromise a user’s system<br />
which, in turn, could result in the loss or compromise of<br />
a user’s private data.”<br />
EDUCATION<br />
Microsoft also provides its customers <strong>and</strong> distribution<br />
partners with resources to help them determine if the<br />
software is genuine. Microsoft’s Web Site, at www.microsoft.com/genuine,<br />
provides customers with a wealth<br />
of information about how to spot fakes. Customers <strong>and</strong><br />
partners can also report piracy to Microsoft by accessing<br />
the Web at www.microsoft.com/piracy/reporting,<br />
e-mailing Microsoft at piracy@microsoft.com, or calling<br />
the Microsoft hotline at 800-RULEGIT (785-2448).<br />
Customer <strong>and</strong> partners’ leads are among the best ways<br />
for Microsoft to learn about piracy <strong>and</strong> take measures to<br />
shut it down.<br />
ENFORCEMENT<br />
Microsoft’s global anti-piracy enforcement strategy is<br />
built on strong partnerships with national <strong>and</strong> local<br />
governments around the world. To support this strategy,<br />
Microsoft has formed a global anti-piracy team that<br />
includes former police officers, agents, <strong>and</strong> prosecutors;<br />
intellectual property attorneys <strong>and</strong> specialists; intelligence<br />
analysts; paralegals; <strong>and</strong> forensic experts. This international<br />
team, which tracks <strong>and</strong> pursues software pirates in<br />
more than 150 countries around the world, works closely<br />
with law enforcement on prosecuting top tier software<br />
pirates. Along with other intellectual property companies<br />
<strong>and</strong> industry associations, the team also collaborates with<br />
legislators <strong>and</strong> <strong>policy</strong>makers on enacting <strong>and</strong> implementing<br />
laws <strong>and</strong> polices around the protection of intellectual<br />
property.<br />
In 2007, Microsoft worked with law enforcement<br />
authorities to bring a high-profile prosecution against<br />
a criminal syndicate believed to be the largest software<br />
counterfeiting organization in history. This syndicate,<br />
based in southern China, was responsible for producing<br />
counterfeit Microsoft software in 11 different languages<br />
<strong>and</strong> distributing it in at least 36 countries. Microsoft<br />
estimates that the syndicate distributed more than $2<br />
billion worth of counterfeit software to unsuspecting<br />
customers around the world over a five-year period. As<br />
a result of unprecedented international cooperation between<br />
Microsoft <strong>and</strong> U.S. <strong>and</strong> Chinese law enforcement<br />
officials, the syndicate was raided in July 2007 at a dozen<br />
different locations, <strong>and</strong> 25 individuals were arrested <strong>and</strong><br />
are now awaiting prosecution. “Microsoft is extremely<br />
appreciative of the efforts of the U.S. <strong>and</strong> Chinese governments,<br />
especially the U.S. FBI <strong>and</strong> the Public Security<br />
Bureau in China, which worked so diligently to pursue<br />
this syndicate,” says Finn.<br />
As software piracy becomes increasingly sophisticated,<br />
Microsoft is fighting back, applying technological innovation<br />
to the forensics of tracking down the source<br />
of counterfeit software. Microsoft has its own forensic<br />
lab, not unlike the one on the popular TV series CSI.<br />
Located in Irel<strong>and</strong>, the lab has the capability to distinguish<br />
unique marks found on counterfeit disks <strong>and</strong> can<br />
identify an “electronic fingerprint” for each disk. These<br />
fingerprints enable Microsoft to trace counterfeits back<br />
to the source of production <strong>and</strong>, in some cases, determine<br />
how many disks were produced by the source.<br />
Despite having the latest technologies <strong>and</strong> investigative<br />
methods at its fingertips, <strong>and</strong> the relentless efforts of a<br />
worldwide team to pursue software pirates, Microsoft’s<br />
key to success in its anti-piracy efforts remains highly<br />
dependent on strong partnerships. “There is no way<br />
we could do this on our own, no way” says Finn. “The<br />
partnerships with law enforcement <strong>and</strong> government officials<br />
around the world have been absolutely critical to<br />
the successes we have had in combating this multibillion<br />
dollar problem. We also deeply value the support of our<br />
partners <strong>and</strong> customers who assist us with leads <strong>and</strong> tips<br />
to the hotline <strong>and</strong> through the Genuine Software Initiative.<br />
While there is still much progress to be made, we<br />
believe that by working together, we can make significant<br />
gains against the threat of global piracy.”