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January 2011 - Informatics

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Book Review<br />

Information Systems Today:<br />

Managing the Digital World<br />

Title: Information Systems Today:<br />

Managing the Digital World, 4/E<br />

Authors: Joseph Valacich and<br />

Christoph Schneider<br />

Publisher: Prentice Hall<br />

Year: 2010<br />

Information Systems<br />

Today: Managing the<br />

Digital World, 4th edition<br />

shows how information<br />

technology and systems<br />

have become important<br />

in all aspects of today's<br />

organizations and<br />

society.The fourth<br />

edition of this text has<br />

been updated with<br />

current and real-world<br />

information systems<br />

concepts while retaining<br />

previous editions'<br />

important information.<br />

This text book has been<br />

written keeping pace<br />

with what is happening<br />

in the real-world<br />

information system.<br />

P.K. UPADHYAY<br />

Technical Director,<br />

NIC HQ<br />

pku@nic.in<br />

INFORMATION SYSTEMS TODAY:<br />

Managing the Digital World, 4th<br />

edition written by Joseph Valacich and<br />

Christoph Schneider is the best endeavor<br />

in terms of analyzing contemporary<br />

issues regarding Managing in the<br />

Digital World; Fueling Globalization<br />

through Information Systems; Valuing<br />

Information Systems Investments;<br />

Managing the Information Systems<br />

Infrastructure; Enabling Commerce<br />

Using the Internet; Enhancing<br />

Collaboration Using Web 2.0; Securing<br />

Information Systems; Enhancing<br />

Business Intelligence Using<br />

Information Systems; Building<br />

Organizational Partnerships Using<br />

Enterprise Information Systems;<br />

Developing and Acquiring Information<br />

Systems; Managing Information<br />

Systems Ethics and Crime.<br />

There are eleven chapters in the book<br />

and deal on different issues of information<br />

systems. Initial chapters describe<br />

information system issues of real companies<br />

and technologies at work. These<br />

include:<br />

InfoSys: India's growing IT consulting<br />

firm<br />

How TiVo has changed the television<br />

industry, laying the foundation<br />

for video on demand and other<br />

entertainment services<br />

Google's meteoric rise and the<br />

challenges associated with main<br />

taining its success.<br />

How the Web 2.0 phenomenon<br />

Digg is influencing news and infor<br />

mation dissemination<br />

eBay's use of business intelligence<br />

to battle its ongoing struggles<br />

with counterfeit products and<br />

fraudulent Web sites<br />

Amazon.com's use of its sophisti<br />

cated infrastructure to automate the<br />

supply chain for both large and<br />

small customers<br />

How the Nintendo Wii created<br />

tremendous demand by purposefully<br />

being different than the Sony<br />

Play Station or Microsoft X-Box<br />

Chapter -"Enhancing Collaboration<br />

Using Web 2.0" examines the evolution<br />

of Internet technologies, i.e. blogging,<br />

tagging, wikis, podacasting, etc, and<br />

how they are enabling new forms of collaboration<br />

that include virtual teams,<br />

social networking, and crowdsourcing.<br />

Net Stats in this book insights help<br />

IS practioners better understand the<br />

Internet's role in fueling globalization<br />

and transforming the digital world and<br />

provide important trends and forecasts<br />

related to Internet usage.<br />

End-of-Chapter Cases of the book<br />

present a case to encourage applying<br />

what is learned. These cases include the<br />

examples of Facebook, PayPal,<br />

LinkedIn, Crowdcourcing, The automobile<br />

industry expanding their supply<br />

chains, The FBI developing a comprehensive<br />

database of biometric information<br />

to better track and apprehend<br />

criminals, Terrorists now visiting virtual<br />

worlds like Second Life and World of<br />

Warcraft to test the reactions of citizens<br />

to different types of attacks, and<br />

many more.<br />

Coming Attractions feature of the<br />

book focuses on innovations that are<br />

likely to soon impact organizations or<br />

society. Topics include: Brain sensors to<br />

improve market research, Virtual<br />

extras in animated films and games,<br />

Very smart phones and services, Highspeed<br />

3-D fabrication, Nanowires and<br />

invisibility.<br />

The book is full of definitions whereas<br />

little instructions have been given<br />

about 'how' to setup, administer, or<br />

begin in the digital information management.<br />

But the book overall spurs<br />

interests in technology compiled at single<br />

place.

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