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Change to electronic media<br />

_The decision by the Federal Administrative Court to lift the obligation to publish all drug information in a printed <strong>com</strong>pendium<br />

presented the Documed Marketing & Sales team with new challenges. The associated switch to electronic media had to happen<br />

quickly. These changes required an immediate revision of the services offered to the pharma industry. The printed Swiss Drug<br />

Compendium (Arzneimittel-Kompendium der Schweiz ® ) became the electronic platform “<strong>com</strong>pendium.ch”. The new version of<br />

<strong>com</strong>pendiumPORTAL went live at the beginning of 2013, for simplified entry, management and publication of drug information by<br />

the marketing authorisation holder.<br />

40_ HealthCare Information · <strong>Galenica</strong> annual <strong>report</strong> <strong>2012</strong>


Healthcare information<br />

Successful switchover to new drug information system of Swissmedic<br />

(AIPS)<br />

Ulrich Schaefer<br />

_“HealthCare Information’s services target the core of the<br />

eHealth Switzerland strategy. The HealthCare Information <strong>com</strong>panies<br />

are the leading Swiss information providers in the healthcare<br />

market.”<br />

Strategic priorities 2013<br />

_Developing pioneering eHealth solutions for the<br />

Swiss healthcare market<br />

_Adapting database technologies for use with<br />

new media<br />

_Exploiting synergies in important HealthCare<br />

Information software <strong>com</strong>ponents<br />

Sales down, earnings up<br />

_As anticipated, the HealthCare Information business<br />

sector <strong>report</strong>ed a decline in sales in <strong>2012</strong>, which was due<br />

to the Federal Administrative Court’s decision to shelve<br />

the requirement for <strong>com</strong>pulsory documentation with<br />

Documed. Due to the new regulations governing publication<br />

of drug information, the Swiss Drug Compendium<br />

(Arzneimittel-Kompendium der Schweiz ® ) saw a decline<br />

in sales, as expected. This was offset almost in full by<br />

further roll-outs of TriaPharm ® . The HealthCare Information<br />

business sector generated sales of CHF 47.1 million<br />

(–1.3%). Conversely, earnings before interest and taxes<br />

(EBIT) rose by 79.9% to CHF 4.3 million due to process<br />

optimisation, increased sales of INDEX products and the<br />

further roll-outs of TriaPharm ® .<br />

Key figures <strong>2012</strong><br />

Net sales EBIT Number of staff<br />

1% 1% 3%<br />

HCI CHF 47.1 million<br />

(<strong>Galenica</strong> Group CHF 3,294.3 million)<br />

HCI CHF 4.3 million<br />

(<strong>Galenica</strong> Group CHF 349.6 million)<br />

HCI 191<br />

(<strong>Galenica</strong> Group 7,289)<br />

<strong>Galenica</strong> annual <strong>report</strong> <strong>2012</strong> · HealthCare Information _41


TriaMed ® : additional benefits from digital patient files<br />

_While the software industry for medical practice solutions<br />

has been offering digital documentation modules<br />

(patient file management) on the Swiss market for at<br />

least ten years, demand is growing relatively slowly. Less<br />

than 20% of physicians in private practice currently keep<br />

their practice records in digital form. TriaMed ® is the<br />

undoubted leader in the medical documentation software<br />

sector, including solutions for group and joint practices<br />

and medical centres. TriaMed ® is acknowledged by<br />

experts as the market leader in both electronic patient<br />

files and the implementation of major practice projects.<br />

HealthCare Information: services support the<br />

eHealth Switzerland strategy<br />

_The Swiss federal and cantonal governments have defined<br />

clear objectives for the healthcare system with the<br />

eHealth Switzerland strategy, which envisages the introduction<br />

of electronic patient files across the whole country<br />

by 2015. A health portal with quality-assured online<br />

information should also be in place by that date. Progress<br />

is being made in both areas, but there are doubts in the<br />

case of electronic patient files in particular as to whether<br />

the project can be implemented by the target date of 2015<br />

due to hesitation on the part of most practicing physicians<br />

to work with these new solutions.<br />

_Substantial contribution to patient safety. HealthCare<br />

Information’s services target the core of the eHealth Switzerland<br />

strategy. The HealthCare Information <strong>com</strong>panies<br />

are among the leading Swiss information providers in the<br />

healthcare market. The information supplied and required<br />

by various stakeholders in a range of formats is processed,<br />

made <strong>com</strong>patible and <strong>com</strong>piled on an IT hub and thus<br />

made available for use on a variety of different platforms,<br />

covering thousands of medicines and many other products<br />

employed in healthcare. The key word is interoperability.<br />

HealthCare Information is familiar with the technological<br />

interfaces and is able to transport information<br />

between A and B securely and reliably. The services offered<br />

by HealthCare Information can thus give healthcare<br />

HCI Solutions: Information hub for <strong>com</strong>mercial and scientific data on medicines<br />

Identa by Documed<br />

_Additional information such as<br />

reimbursement eligibility and links<br />

to further offerings<br />

_Networking of users and providers:<br />

practice-based physicians,<br />

pharmacists, drug stores, hospitals,<br />

nursing homes, health insurers,<br />

wholesalers<br />

_Online publication of drug<br />

information<br />

_Integrated distribution with more<br />

than 115 system providers<br />

throughout Switzerland and in all<br />

language regions<br />

_Record of changes available daily<br />

_Labelling of drugs requiring cold<br />

storage<br />

_Distribution of wholesaler-specific<br />

information (terms and conditions,<br />

return regulations, prices)<br />

_Efficient provision of correct<br />

information to benefit patients<br />

42_ HealthCare Information · <strong>Galenica</strong> annual <strong>report</strong> <strong>2012</strong>


Hospitals are at the forefront of shaping the development<br />

of eHealth.<br />

Safer hospital prescriptions thanks to hospINDEX ®<br />

_hospINDEX ® supports the decision-making process in<br />

medical prescriptions by allowing software systems to<br />

selectively display information and warnings relating to<br />

the patient via the “Clinical Decision Support” module.<br />

Should a physician prescribe a dose that exceeds the<br />

re<strong>com</strong>mended maximum, the system flags a warning<br />

and shows the relevant section of summary of product<br />

characteristics. When the patient is a child, the re<strong>com</strong>mended<br />

dosage from the “Kinderdosierungen” (child<br />

dosage) database is shown. Medical prescriptions may<br />

also trigger specific instructions to care workers, pharmacists<br />

and hospitals’ invoicing departments.<br />

professionals round-the-clock access to the products and<br />

important information they need. This IT solution makes<br />

a significant contribution to preventing misuse as well as<br />

misinterpretation when dispensing medicines and contributes<br />

substantially to patient safety.<br />

_Dynamism in hospitals. Hospitals are at the forefront<br />

of shaping eHealth’s development. Following the introduction<br />

of flat-rate payments in <strong>2012</strong>, hospitals are installing<br />

new IT solutions for processes such as the administration<br />

of medication, thereby increasing drug safety and also<br />

simplifying the administration of individual doses during<br />

hospital stays. While many general practitioners are only<br />

slowly adapting to the electronic age, it can be assumed<br />

that they will eventually adapt, albeit at their own pace. A<br />

contributory factor here is the trend towards joint practices,<br />

where physicians are able to work significantly more<br />

efficiently by using electronic patient files.<br />

_The HealthCare Information business sector also participates<br />

directly in pilot projects for the eHealth Switzerland<br />

strategy, one of these being the installation of various<br />

TriaPharm ® and TriaMed ® applications in the Basle region<br />

since the spring of <strong>2012</strong>. Integrating online <strong>com</strong>pendia<br />

and <strong>com</strong>ponents in a more user-friendly way means that<br />

physicians and pharmacists will adopt the new eHealth<br />

solutions more rapidly.<br />

e-mediat and Documed: new information products<br />

for service providers and industry<br />

_In the early summer, Documed won the European WTO<br />

(World Trade Organization) tender from Swissmedic<br />

and was consequently awarded the contract to develop<br />

and run a new system for regulatory drug information<br />

(Arz neimittelinformation Publikationsplattform Swissmedic,<br />

AIPS). HCI Solutions and Documed took on the<br />

responsibility of ensuring that this reference database<br />

was operational as of 1 January 2013.<br />

_Only the information required by law is published in AIPS<br />

(in accordance with the mandate from Swissmedic). This<br />

is a fraction of the master data and data fields prepared<br />

by Documed and e-mediat. AIPS is not modular and does<br />

not support the software in other publications of INDEX<br />

products. Documed and e-mediat therefore offer data<br />

links and products that are supplementary to all legal<br />

publication requirements. Data preparation is invoiced<br />

according to cost.<br />

_The Competition Commission (COMCO) launched an investigation<br />

against HCI Solutions, Documed and e-mediat<br />

regarding the <strong>com</strong>mercialisation of electronic drug information<br />

in December <strong>2012</strong>. Although these <strong>com</strong>panies<br />

have a strong market position, <strong>Galenica</strong> will do everything<br />

in its power to clarify that there is no misuse of this position.<br />

_www.<strong>com</strong>pendium.ch will offer specialists and the public<br />

free-of-charge access to verified basic information<br />

regarding registered products, linked to extensive scientific<br />

and <strong>com</strong>mercial content in German and French. The<br />

extent of information on offer will therefore far exceed<br />

summary of product characteristics, not least because<br />

of references to additional specialist data sets such as<br />

www.kinderdosierungen.ch.<br />

<strong>Galenica</strong> annual <strong>report</strong> <strong>2012</strong> · HealthCare Information _43


The objective for 2013 is to better harmonise processes across<br />

the entire HealthCare Information business sector.<br />

_A free app is available for use on iPhone, iPad and iPod<br />

touch, while an optimised version for mobile devices is<br />

available for all other smartphones and tablets. The<br />

<strong>com</strong>pendium.ch platform offers the pharmaceutical industry<br />

simple and efficient access to safety information with<br />

additional <strong>com</strong>munication offerings designed specifically<br />

for physicians and pharmacists, thus ultimately benefiting<br />

patients.<br />

_e-mediat largely <strong>com</strong>pleted data transfer of the “galdat”<br />

article directory into segment-specific INDEX products.<br />

The “Clinical Decision Support” module of hospINDEX ®<br />

was expanded to cover additional functions, including<br />

allergies, dosage control and adjustments for renal and<br />

liver failure, and contraindications during pregnancy and<br />

breastfeeding.<br />

Wider use of TriaPharm ® and TriaMed ®<br />

_In <strong>2012</strong>, HCI Solutions launched a new, more userfriendly<br />

generation of TriaPharm ® software for cashdesks<br />

in nearly all Amavita pharmacies. Following this successful<br />

implementation, a start was made on installing the<br />

software in Sun Store pharmacies. The new software allows<br />

for the differing application requirements of Amavita<br />

and Sun Store pharmacies. At the same time, HealthCare<br />

Information is exploiting synergies, thus raising efficiency<br />

and profitability.<br />

_TriaMed ® gives all physicians involved in a patient’s treatment<br />

access to that patient’s medical history. Sales activities<br />

were strengthened in this area. The system is particularly<br />

suitable for joint practices, doctors’ networks,<br />

medical centres and HMOs (health maintenance organisations,<br />

health centres), because it is able to cope with the<br />

strict security regulations regarding data protection. This<br />

software is in the meantime used by about 1,400 physicians.<br />

Outlook: process optimisation<br />

_The objective for 2013 is to better harmonise processes<br />

across the entire HealthCare Information business sector,<br />

particularly between the Content and Process units. To<br />

this end, a synergy project to raise efficiency and effectiveness<br />

will run throughout the 2013 financial year.<br />

_e-mediat and Documed. In collaboration with the<br />

Federal Office of Public Health and the Zurich Children’s<br />

Hospital, Documed will progressively integrate data available<br />

from “Kinderdosierungen”, aimed at improving dosage<br />

information for children, into the INDEX databases.<br />

Paediatric dosage information is relatively limited for<br />

many medications. The platform set up by e-mediat will<br />

also give paediatricians in private practice access to the<br />

current dosage information collated by the Zurich Children’s<br />

Hospital.<br />

_TriaPharm ® and TriaMed ® . TriaPharm ® will be introduced<br />

in all Sun Store pharmacies in 2013. This will conclude<br />

HCI Solutions’ harmonisation of POS software for<br />

the <strong>Galenica</strong> Group’s two largest pharmacy formats. The<br />

range also includes solutions for pharmacy chains and<br />

groups, such as a price administration platform.<br />

_TriaMed ® is to expand its leading role in the field of practice<br />

software for group practices.<br />

<strong>Galenica</strong>’s HealthCare Information <strong>com</strong>panies<br />

_HCI Solutions maintains databases and<br />

develops management solutions tailored specifically<br />

to the needs of the networked healthcare<br />

market. TriaPharm ® is a total management software<br />

solution for pharmacies. TriaMed ® was<br />

developed for physicians and is suitable for both<br />

individual and networked medical centres and<br />

group practices.<br />

_e-mediat specialises in establishing and operating<br />

databases for the Swiss healthcare<br />

industry. The <strong>com</strong>pany’s extensive experience in<br />

data distribution and processing in the healthcare<br />

market makes e-mediat the leading provider<br />

of master data systems in the health market.<br />

_Documed, an intermediary between the<br />

pharmaceutical industry and healthcare specialists,<br />

publishes printed and electronic information<br />

on pharmaceutical products, and provides<br />

the groundwork for the new system for regulatory<br />

drug information (Arzneimittelinformation<br />

Publikationsplattform Swissmedic, AIPS).<br />

44_ HealthCare Information · <strong>Galenica</strong> annual <strong>report</strong> <strong>2012</strong>


From “house blend” to brand-name products<br />

_Although the history of some brands, particularly in the beer segment, can be traced<br />

back over several hundred years, the true history of the development of brand-name<br />

products began some 300 years ago. Faber-Castell was one of the first to systematically<br />

develop mass-produced goods as branded products and advertise them.<br />

_Like many retailers, in the 18 th and 19 th centuries, pharmacies were still proud to<br />

receive their products without labelling from manufacturers and intermediaries, and<br />

create a “house blend” from these themselves. At Amavita, “house blends” were developed<br />

specifically and marketed under the SENSES own brand, for example.<br />

<strong>Galenica</strong> annual <strong>report</strong> <strong>2012</strong> · HealthCare Information _45

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