2010 Integrated Media Guide - Hart's E&P

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2010 Integrated Media Guide

GLOBAL EXPLORATION & PRODUCTION NEWS • TECHNOLOGY UPDATES • ANALYSIS
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A Hart Energy Publication
July 2009
SPECIAL BONUS:
DIGITAL OIL FIELD
GLOBAL EXPLORATION & PRODUCTION NEWS • TECHNOLOGY UPDATES • ANALYSIS
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■ LOGGING/FORMATION EVALUATION
■ HP/HT ■ ARTIFICIAL LIFT
A Hart Energy Publication
August 2009
CO2
CCS technology
pushes ahead
GLOBAL EXPLORATION & PRODUCTION NEWS • TECHNOLOGY UPDATES • ANALYSIS
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SURVIVING THE DOWNTURN – ALL THE WAY TO THE BANK
IHS Herold names top ten pacesetter E&P companies
• MULTILATERALS/EXTENDED REACH
• DECOMMISSIONING/ABANDONMENT
• HORIZONTAL FRACTURING
• UNCONVENTIONAL PLAYS
• ROCK PHYSICS
September 2009
Director Wee Yiaw Hin
discusses the future
of Malaysia
GLOBAL EXPLORATION & PRODUCTION NEWS • TECHNOLOGY UPDATES • ANALYSIS
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A Hart Energy Publication
October 2009
Anadarko Petroleum’s James T. Hackett
discusses energy policy and international E&P
GLOBAL EXPLORATION & PRODUCTION NEWS • TECHNOLOGY UPDATES • ANALYSIS
www.EPmag.com
A Hart Energy Publication
November 2009
on his company’s unique business model
and East Africa prospects
2010 MEDIA GUIDE
Why Advertise in
LWD/MWD
FRONTIER EXPLORATION
WATER MANAGEMENT
OFFSHORE CONSTRUCTION
AND INSTALLATION
North Sea
REPORT
Activity continues in the mature
North Sea despite constrained
access to financing
SPECIAL REPORTS:
SUBSALT/PRESALT
Brazil map included
WORLDVIEW
Shell Malaysia-EP
WORLDVIEW
SMOOTHER
SAILING
EM market turning corner
on tough times
MULTIZONE COMPLETIONS • PRODUCTION OPTIMIZATION • MIDDLE EAST OPERATIONS • SUBSEA ADVANCES • CCS
+INDUSTRY PULSE
Peak oil
precipitates
recession
WORLDVIEW
Black Marlin Energy’s Jeff Hume
Doing business in the upstream oil and gas industry becomes more demanding each day.
For the foreseeable future, more than 50% of the world’s energy supply will come from oil and gas. Oil and gas producers have to supply this demand from areas
that are increasingly complex technically, geographically, and politically. Information – the right information at the right time – is essential if the challenge is to
be met. For more than 85 years, E&P and its predecessors have been delivering that information, on time and accurately. With a primary focus on exploration,
drilling, and production technology and management practices, E&P provides the critical information that helps the industry meet its goals.
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How does E&P do it It is a simple but important formula.
First, E&P has put together the most experienced editorial staff in the upstream industry. The E&P editorial team combines years of total industry and journalistic
experience with the dedication to bring the industry only the best and most important information available.
Second, E&P’s editors specialize in specific disciplines, ensuring in-depth understanding not only of the technology and issues surrounding the discipline but also
of the nuances that influence decisions, designs, and developments.
Third, the E&P editorial support staff is second to none. From graphic design, to production and printing, to circulation management, to online information delivery,
every individual responsible for the E&P line of publications, printed or electronic, is a well-trained and seasoned professional. This team of editors, designers,
IT professionals, production and circulation managers and the numerous others it takes to produce our publications is the reason the E&P group has won 11 major
awards for editorial excellence, design excellence, and circulation management in the last eight years.
For the most accurate and up-to-date information visit us online at:
www.EPmag.com

CIRCULATION
26.4%
Major Integrated
Oil and Gas
39.2%
Independent Oil
and Gas Producer
76%
Operators *
10.4%
National/State
Oil Company
Industry Business Classifications
11,379 26.4% Major Integrated Oil and Gas
16,454 39.2% Independent Oil and Gas Producer
4,458 10.4% National/State Oil Company
32,724 76% Operators
4,477 10.1% Consultants or Consulting Firms
2,544 5.1% Drilling and Main Contractors
1,148 2.3% Integrated Service Companies
1,491 3.5% Service Companies
1,295 3.0% Educational Institutions, Government Agencies
43,070 Total Qualified Circulation *
E&P subscribers are influential.
E&P subscribers involved in recommending, specifying, approving,
or purchasing any of the following products or services: ***
Exploration, seismic equipment services 55%
Drilling contractor services 37%
Formation evaluation services/well logging 60%
Well completion services/cementing equipment & services 41%
Surface production equipment & services 38%
Downhole production equipment services 37%
Computer software 42%
Consulting engineering services 33%
Involved in one or more 97%
4.5%
Other
Functions
41%
Engineering and
Production
Job
Function
26.5%
Exploration-Related
Functions
*
27%
Executive
Management

CIRCULATION
5,758
24,567
5,431
2,084
2,554
930
1,746
5%
3 hours
or more
33%
30-59 minutes
Time spent
reading E&P
23%
Less than
30 minutes
70 minutes
Average time spent
reading E&P **
43,070 Total Subscribers*
24,567 57.0% North America
5,431 12.6% Asia
5,758 13.4% Europe
2,554 5.9% Africa
2,084 4.8% Middle East
1,746 4.1% South America
930 2.2% Asia Pacific
11%
2-3 hours
28%
1 – 2 hours
43,070 Total Subscribers
* BPA Statement – June 2009
** Signet Ad Study of E&P Subscribers, May 2009
*** Signet Ad Study of E&P Subscribers, February 2008

2010 CALENDAR
January
Ad Closing: Dec. 7, 2009
Materials Due: Dec. 14, 2009
February
Ad Closing: Jan. 8, 2010
Materials Due: Jan. 15, 2010
March
Ad Closing: Feb. 8, 2010
Materials Due: Feb. 15, 2010
April
Ad Closing: Mar. 12, 2010
Materials Due: Mar. 19, 2010
May
Ad Closing: April 9, 2010
Materials Due: April 16, 2010
June
Ad Closing: May 7, 2010
Materials Due: May 14, 2010
OPERATOR
›
SOLUTIONS
Cost & Risk
Management
Operating Efficiency
Unconventional
Resource
Development
Improving Exploration
Success
Extending Reservoir Life
Unconventional
Resource
Development
EXPLORATION ›
Processing &
Interpretation
Reservoir
Characterization
Geophysical
Monitoring
Land Seismic
Marine Seismic
Frontier Exploration
DRILLING AND
COMPLETIONS
›
High Pressure/
High Temperature
Drill Bit Technology
Coiled Tubing Drilling
DRILL BIT RECORDS
Optimal
Well Placement
(Directional Drilling)
Deepwater Rig
Advances
LWD/MWD
PRODUCTION ›
Artificial
Lift Systems
& Techniques
Production Chemicals,
Flow Assurance
Field Optimization,
Sand & Water
Management
Stimulation
Technology
& Techniques
Enhanced
Hydrocarbon
Recovery
Surface Production
Systems & Equipment
OFFSHORE ›
Floating Production
Deepwater Advances
Subsea Systems
Riser Technology
Deep &
Ultra-deepwater
Advances
Advances in
Mooring Systems
MERITORIOUS
ENGINEERING AWARDS
BONUS
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DISTRIBUTION
IADC HSE Conference
SPE/IADC
Drilling Conference
Deep Offshore
Technology Conference
NAPE
SPE/ICoTA Coiled
Tubing Conference
SPE Intelligent Energy
Hart’s Developing
Unconventional Gas
AAPG
Offshore Technology
Conference (OTC)
IADC Onshore
Drilling Conference
Global Petroleum Show
EAGE
IADC World
Drilling Conference
SPWLA
ADVERTISING RESEARCH STUDY
ADVERTISING RESEARCH STUDY
IN EVERY ISSUE ›
Industry Pulse | World View | Management Report | Digital Oilfield | Tech Watch | Last Word

2010 CALENDAR
July
Ad Closing: June 11, 2010
Materials Due: June 18, 2010
August
Ad Closing: July 9, 2010
Materials Due: July 16, 2010
September
Ad Closing: Aug. 12, 2010
Materials Due: Aug. 19, 2010
October
Ad Closing: Sept. 10, 2010
Materials Due: Sept. 17, 2010
November
Ad Closing: Oct. 8, 2010
Materials Due: Oct. 15, 2010
December
Ad Closing: Nov. 8, 2010
Materials Due: Nov. 16, 2010
OPERATOR
›
Production Quality,
SOLUTIONS Rate Improvement
Cost &
Risk Management
Production Quality,
Rate Improvement
Improving Exploration
Success
Operating Efficiency
Asset Integrity
Optimization
EXPLORATION ›
Formation Evaluation
Potential Fields
Rock Physics
Geophysical Market &
Technology Update
EM
Exploration Review
DRILLING AND
›
COMPLETIONS
Land Rig Advances
Drilling &
Completion Fluids
Multilaterals -
Extended Reach
Drilling
Managed Pressure -
Underbalanced
Drilling
Drilling Automation &
Control
Drilling Review
PRODUCTION ›
Artificial Lift Systems
& Techniques
Subsea Production
Technology
Field Optimization,
Sand & Water
Management
Stimulation Technology
& Techniques
Enhanced Hydrocarbon
Recovery
Production Technology
Review
OFFSHORE ›
Construction and
Installation
North Sea Report
Decommissioning &
Abandonment
Optimizing
Mature Assets
Deepwater
Intervention
Offshore 2011 -
The Year Ahead
BONUS
›
DISTRIBUTION
Offshore Northern Seas
(ONS)
DEA Workshop
Rio Oil & Gas
SPE Annual Technical
Conference (ATCE)
Society of Exploration
Geophysicists (SEG)
Hart’s Developing
Unconventional Gas (DUG East)
Permian Basin (PBIOS)
IADC Contracts &
Risk Management
PETEX
IADC Annual Meeting
Adipec
ADVERTISING RESEARCH STUDY
ADVERTISING RESEARCH STUDY
IN EVERY ISSUE ›
Industry Pulse | World View | Management Report | Digital Oilfield | Tech Watch | Last Word

Map Legend
Productive Shale Gas
Prospective Shale Gas
BLUE
TEXT Basin Name
RED
TEXT Shale Name
HORN RIVER BASIN
Muskwa
Technical Issues in Shale Gas Development
FRACTURING
Shale gas will not produce without fracturing.
Initial fracturing is often followed by
re-fracturing. Best-practice well planning
now includes provision for multiple fractures
of horizontally drilled shale gas wells. The
trend in shale gas fracturing has been
towards less expensive, slick water fracturing
with lighter proppants. Care must be
taken, especially in the Barnett Shale, to
avoid fracture propagation into water-bearing
formations.
Fig. 2. Helmerich & Payne FlexRig 4 has a hydraulic-ram-type
skidding system with two sets of cylinders, two reversible claws,
a hydraulic control console and a 2-by-11 well pattern.
(Image courtesy of Helmerich & Payne)
Fig. 1. – Rigging up for a frac job in the Fayetteville Shale for Southwestern
Energy subsidiary Seeco. At top is one of 22 ponds that Seeco has constructed
in the Fayetteville play as sources of frac water.
WELL SPACING AND DRILLING FOOTPRINT
Well spacing has consistently diminished in shale gas wells. Spacing of 10 acres or less is not
uncommon. Well density is, therefore, quite high. In addition, shale gas occurs often in urban areas,
particularly in the Barnett Shale where wells are regularly drilled in dense urban areas around Ft.
Worth, Dallas and their suburbs. This further strengthens
the need for a small drilling and production pad
footprint. The solution has been the development of a
new generation of skid land rigs that allow more than
20 horizontal wells to be drilled from one drilling pad.
The skidding flexibility allows rigs such as the
Helmerich & Payne FlexRig 4, pictured here, to skid
over any one of 22 well locations with a spacing
between wells of 10 ft or less. Closely spaced and parallel
horizontal wells drilled from these very small pads
allow close concentration of bottomhole locations.
SAN JOAQUIN
BASIN
SANTA MARIA
BASIN
Baxter
Mancos
UINTA
BASIN
PARADOX
BASIN
Hovenweep
WILLISTON BASIN
BIG
HORN BASIN
Mowry
PICEANCE
BASIN
Pierre
SAN JUAN
BASIN
DENVER–JULESBURG
BASIN
DELAWARE BASIN
Bend
Pearsall
MAVERICK
BASIN
FORT WORTH
BASIN
Barnett
ARKOMA/ARDMORE BASIN
ILLINOIS
BASIN
Chattanooga
BLACK WARRIOR
BASIN
Floyd/Conasauga/Neal
Q. WHAT IS SHALE GAS
A. Shale gas is natural gas stored in, and produced from shale formations.
Q. HOW WIDE-SPREAD ARE GAS SHALES
A. Gas shales occur widely over the United States and Canada.
Q. HOW BIG IS THE RESOURCE
A. Shale gas is a relatively new gas play. Not all prospective areas have
been assessed fully. Current estimates put the North American shale
gas resource at 1,200 trillion cubic feet total gas in place.
Q. WHAT CHARACTERISTICS DOES GAS-BEARING SHALE HAVE
A. As a gas resource, its most critical characteristics are its very low porosity,
and extremely low permeability. It requires special completions and fracturing
techniques to bring its production to economic levels.
Q. HOW MUCH OF THE NORTH AMERICAN GAS SUPPLY
MIGHT SHALE GAS EVENTUALLY PRODUCE
A. Current estimates indicate that shale gas, when fully developed, may
account for 10% or more of North American gas production.
Q. HOW MANY SHALE GAS WELLS ARE THERE IN NORTH AMERICA
A. There are approximately 40,000 shale gas wells in North America
MICHIGAN
BASIN
Huron
Marcellus
UTICA
APPALACHIAN BASIN
WINDSOR BASIN
Antrim Shale
Source: Unconventional Gas — What’s in Play, IHS, Steve Trammel, presented at the third annual
Hart Energy Developing Unconventional Gas Conference, Fort Worth, 2008.
Horton Bluff
Barnett Shale
Participants in shale plays
Large, Mid and
Estimated Net
Shale : Basin
Small Cap
Acreage in
Barnett/ Barnett/
Gas Shale Plays Barnett: Fayetteville: Woodford: Bakken: Marcellus: Huron: Woodford: Woodford:
Company
Ticker (thousands) Fort Worth Arkoma Arkoma Williston Appalachia Appalachia Delaware Marfa
Abraxas ABP 65 ■
American Oil & Gas AEZ 90 ■
Anadarko Petroleum APC 400 ■ ■ ■ ■ ■
Floyd:
Black Warrior
New Albany: Haynesville: Muskwa:
Illinois East Texas Horn River
Apache Corp. APA NA ■
Bankers Petroleum BNK CN 125 ■ ■
Brigham Exploration BEXP 250 ■ ■
Cabot Oil & Gas COG NA ■ ■
Carrizo Oil & Gas CRZO 330 ■ ■ ■ ■ ■ ■
Chesapeake CHK 2,000 ■ ■ ■ ■ ■ ■ ■ ■
Clayton Williams CWEI NA ■
CNX Gas CXG 786 ■ ■ ■
ConocoPhillips COP 500 ■ ■ ■
Contango Oil & Gas MCF NA ■
Continental Resources CLR 370 ■ ■ ■
Cubic Energy QBIK.OB NA ■
Denbury Resources DNR NA ■ ■
Devon Energy DVN 1,250 ■ ■ ■ ■
Dominion D NA ■ ■
Edge Petroleum EPEX 43 ■
El Paso EP NA ■ ■
EnCana ECA 1,200 ■ ■ ■ ■ ■
Energen Corp. EGN 220 ■
EOG Resources EOG 1,500 ■ ■ ■ ■ ■ ■ ■ ■
Equitable Resources EQT NA ■ ■
EXCO Resources XCO 200 ■ ■ ■
ExxonMobil XOM NA ■ ■ ■
Forest Oil FST 150 ■ ■ ■ ■
Goodrich Petroleum GDP NA ■
Infinity IFNY 65 ■
Marathon Oil MRO 300 ■ ■
Meridian Resource Corp. TMR NA ■
Murphy Oil MUR NA ■
Newfield Exploration NFX 215 ■ ■
Nexen Inc. NXY NA ■
Noble Energy NBL 350 ■ ■ ■ ■
Northern Oil & Gas NOGS 8.0 ■
Parallel Petroleum PLLL 10 ■
Penn Viginia PVA 200 ■ ■ ■ ■ ■ ■
Petrohawk Energy HK 175 ■ ■
Petroquest PQ 45 ■ ■
Pioneer Natural Res. PXD NA ■ ■
Plains Exploration PXP NA ■ ■
Questar Corp. STR NA ■
Quicksilver KWK 1,500 ■ ■ ■ ■
Range Resources RRC 1,000 ■ ■ ■ ■ ■
Shell RDS-B 200 ■ ■
Southwestern SWN 1,500 ■ ■ ■
St. Mary Land SM 40 ■ ■
Storm Cat SCU 20 ■
Talisman TLM NA ■ ■
Teton Energy TEC NA ■
TXCO Resources TXCO 250 ■
Westside Energy WHT 20 ■
Whiting Petroleum WLL 150 ■
Williams Co WMB 110 ■ ■
XTO Energy XTO 750 ■ ■ ■ ■
E&P MLPs
Atlas Energy ATN 530 ■
Breitburn Energy BBEP 530 ■
Encore Energy ENP NA ■ ■
Linn Energy LINE NA ■ ■
Source: John White, Natixis Bleichroeder Inc., Shale Plays Soar, An Investor’s Guide to Unconventional Gas: Shales and Coalbed Methane, Oil & Gas Investor, January 2008. Revised by Hart Energy Publishing, May 2008.
This map is based on the best available information regarding location and extent of shale gas plays in North America.
Hart Energy Publishing does not warrant this information as being a definitive map of shale gas plays in North America. This map is
not to be used for exploration, investment, navigation, or other purposes where precise geographic coordinates are required.
2008 Shale Gas Resources
Brought to you by
Hart Energy Publishing
1616 S. Voss, Suite 1000 | Houston, Texas 77057, USA
713.260.6400 | Fax: 713.840.8585
www.hartenergy.com
Geokinetics offers land, shallowwater and transition-zone seismic
data acquisition along with advanced processing and interpretation
services to the petroleum and mining industries worldwide.
www.geokinetics.com
2010 SUPPLEMENTS
Custom Communications
■ Authoritative and comprehensive cutting-edge reports on technology, global activity,
economics, and field development projects.
2008 Shale Gas Resources
North American Shale Gas
Frequently Asked Questions
Gas Resource Plays
Fractured Shale Production Comparisons – TOTAL US
■ Market overviews and expert editorial analysis from the editors of E&P.
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Haynesville/
Bossier
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Single-Sponsored Supplements
Single-sponsored supplements allow your company to showcase a specific technology, competency, or issue in a focused
publication distributed to a specific target audience. These supplements often serve as the single, or primary, piece of
collateral for a major product line and are normally produced at significantly lower prices than in-house collateral.
Multi-Sponsored Special Reports
Multi-sponsored special reports allow companies and their venture partners to present their important technologies and
expertise to the energy industry and the investment community in an effective, cost-efficient, and strategically targeted manner.
Distributing costs among venture partners offers prime exposure of the companies involved at moderate cost to each member.
Field Development Special Reports
Field development special reports showcase the accomplishments of participants in major oil and gas field developments.
Commissioned by the field’s operators and supported by all parties involved, no other vehicle can inform more key
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E&P Daily News
Key conference and exhibition organizers rely on E&P to produce daily news at their major events. Distributed to all
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visitors to your exhibit. E&P Daily News can be found covering the following trade shows:
• SPE/IADC
• SEG
• Intelligent Energy
• EAGE
• SPE/ATCE

2010 SUPPLEMENTS
UNCONVENTIONAL
PLAYBOOK SERIES ›
January February March April May June
Granite Wash
Eagle Ford
Bakken/Three Forks
OFFSHORE
›
PLAYBOOK SERIES
Gulf of Mexico
SUPPLEMENTS ›
Steerable Systems
US Shale
Resources Map
Total
Deepwater
Innovations
E&P
›
DAILY NEWS
Official Publisher:
EAGE
UNCONVENTIONAL
PLAYBOOK SERIES ›
July August September October November December
Niobrara
European
Unconventional Gas
California
Tight Sands
and Shales
OFFSHORE
›
PLAYBOOK SERIES
North Sea
Brazil
West Africa
SUPPLEMENTS ›
E&P
›
DAILY NEWS
Official Publisher:
SEG
Official Publisher:
PETEX

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October 2008 - October 2009 EPMAG.COM statistics:
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Reach members of the oil and gas industry by advertising directly to them via:
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Sponsor
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Text Links
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75 characters max w/link
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CONFERENCES
Conferences
For years, Hart Energy Conferences have been the premier venue for E&P, financial, drilling, offshore, and other energy industry executives to meet and discuss key issues in
the global oil and gas industry. E&P’s growing family of conference participants, presenters, and partners provide critical guidance necessary to optimize business strategies
and performance. In 2009, over 2,100 individuals attended conferences presented by E&P.
With the support of conference partners, each of our events offer vast executive networking opportunities through interactive panel sessions, luncheons, refreshment breaks,
and receptions. As a partner, you will meet potential business partners, forge new relationships in finance and industry, gain broader perspectives on industry current events
and upcoming technology innovations, and more!
See www.hartenergyconferences.com for more information.
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5th Annual Developing Unconventional Gas Conference & Exhibition
March 29-31, 2010 ■ Fort Worth, Texas ■ Site: Omni Fort Worth
Founded: 2006 ■ 2009 Attendance: 800+ ■ Exhibits/Sponsorships Available: Yes
Hart Energy Publishing’s Developing Unconventional Gas (DUG) is the only conference designed to give operators, investors, and the service
industry the latest insight on unconventional gas plays: economics, activity, and the technologies needed to successfully develop these reserves.
www.dugconference.com
NEW
for
2010
›
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Subsalt Solutions Conference & Exhibition
May 2010 ■ Houston, Texas ■ Founded: 2010 ■ Exhibits/Sponsorships Available: Yes
While subsalt development has been an interesting sideshow to major oil and gas developments for the past several years, the problems
associated with imaging beneath, drilling through, and producing under salt have dampened activity in this sector. However, new technologies
to image underneath salt and to deal with certain chemical problems and plasticity that have plagued subsalt developers will lead to an increase
in the development of subsalt reserves. Join us as we review the progress toward realizing the potential of this rich resource.
www.hartenergyconferences.com
3rd Annual Energy Capital Week
June 14-16 2010 ■ Houston, Texas ■ Site: Omni Houston Hotel ■ Founded: 2008
2009 Attendance: 500 Online: 1,000 ■ Exhibits/Sponsorships Available: Yes
Energy Capital Week is a three day event for E&P and financial executives seeking in-depth discussion of funding trends, capital deployment
and forecasts for future capital access.
www.energycapitalweek.com

CONFERENCES
NEW
for
2010
›
›
›
›
›
Developing Unconventional Oil – Bakken/Three Forks Conference & Exhibition
May 2010 ■ Denver, Colorado ■ Founded: 2010 ■ Exhibits/Sponsorships Available: Yes
A departure from the current Developing Unconventional Gas series, Hart Energy Conferences travels to Denver to look at the
infrastructure, technology and transportation issues involved with the recovery of unconventional oil in the Bakken.
www.dug2010.com
9th Annual A&D Strategies and Opportunities
September 1-2, 2010 ■ Dallas, Texas ■ Site: Fairmont Hotel ■ Founded: 2002
2009 Attendance: 400+ ■ Exhibits/Sponsorships Available: Yes
Now in its 9th year, and named “the best A&D event in the industry” this is the must-attend industry forum for Business Development
executives seeking in-depth discussions on trends and developments in the current A&D marketplace.
www.adstrategiesconference.com
2nd Annual Developing Unconventional Gas East – Marcellus Conference & Exhibition
October 11-12, 2010 ■ Pittsburgh, Pennsylvania ■ Site: The David L. Lawrence Convention Center
Founded: 2009 ■ 2009 Attendance: 1,400+ ■ Exhibits/Sponsorships Available: Yes
Hear from the most active companies pursuing the play and from experts in many areas that will contribute to the success of the
Marcellus Shale.
www.dugeast.com
3rd Annual Pipeline Leak Detection & Monitoring Conference & Exhibition
October 2010 ■ Houston, Texas ■ Site: Omni Houston Hotel
Founded: 2008 ■ 2009 Attendance: 150+ ■ Exhibits/Sponsorships Available: Yes
The Pipeline Leak Detection & Monitoring Conference & Exhibition provides an excellent forum where newcomers, seasoned
professionals and regulatory officials network together for the common purpose of improving pipeline operations and increasing
public safety.
www.hartenergyconferences.com
8th Annual CO 2 Conference & Workshop
December 2010 ■ Houston, Texas, and Midland, Texas ■ Site: Omni Houston Hotel
Founded: 1993 ■ 2009 Attendance: 500+ ■ Exhibits/Sponsorships Available: Yes
The CO 2 Conference brings together leaders in the emerging carbon capture and storage industry with oil industry
players who are actively conducting CO 2 processing, compression, injection, and reservoir surveillance.
www.hartenergyconferences.com
2nd Annual
pipeline

DIRECT MARKETING
Direct Marketing
Direct marketing to decision-makers means more than mailing a letter, blasting an e-mail, or making a phone call. It means reaching the right decision-makers when you
need to launch new products, find new customers, promote an event, or drive traffic to your Web site or trade show booth. You need pre-qualified lists – from a trusted and
respected source – E&P and Hart Energy Publishing.
Leverage the qualified controlled circulation of the E&P database or the cumulative Hart Energy Publishing database to guarantee your next direct marketing campaign –
whether postal or email – is a resounding success.
The E&P subscribers list contains important decision-makers within virtually every major, independent, or state-run oil company in the world. E&P subscribers includes
operations managers looking for the most up-to-date information on exploration technology to find more resources; drilling technology for improved, less-expensive wells;
and production technology to keep fields producing more oil and gas for longer periods.
Database Opportunities
Postal
E&P 46,200 $200/M
Oil and gas executives/managers 122,960 $200/M
Oil and gas engineers 31,309 $200/M
E-mail
E&P 31,309 $445/M
Oil & gas executives/managers 53,241 $445/M
Oil and gas engineers 17,512 $445/M
(M=1,000)
Co-Branding E-Mail Campaigns
Leverage the E&P brand to get your organization’s name, brand,
and solutions messaging noticed...and read!
Program Details
■ Client provides content
■ E&P will produce, format, and deliver the co-branded e-mail
■ 8,000 subscribers selected who best match your target audience
■ $3,500 per e-blast
■ Daily exclusivity
Leverage
Target
Educate
Direct Marketing Applications
■ Major company announcement
■ Enter new market
■ Launch a new product or service
■ Lead generation – build and enhance database
■ Promote industry event participation
■ Promote your own event
■ Research – understand business needs
■ Drive traffic to Web site
Geographic Breakout, Business
Description, Job Function Description:
Selections
State/City
Title
Business
Country
$10/M
$10/M
$10/M
$10/M
Services Included
Transmission:
Multi-part HTML/text
A/B split tests
Campaign reports (basic) 2 tests
All transmissions completed by Hart.
Additional Services
Personalization
Link tracking
Pass along
Design Services:
HTML
TEXT
(M=1,000)
$10/M
$25/M
$50/M
$150/M
$100/M

REPRINTS
Ancillary Products & Services
Reprints
Turn good press into great marketing! Being featured in an article or contributing as a guest writer within the pages of E&P magazine provides exceptional exposure
to industry executives who rely on E&P for relevant information for their businesses. Leverage the inclusion in the magazine to the fullest. The market trusts third-party
press and they trust E&P magazine.
Marketing campaigns benefit from both the strength of the publicity and the power of the credibility. Promote this visibility through a customized reprint program.
An E&P custom reprint is a reproduction off a published article or feature complemented with enhanced customized options. The final product is dynamic for marketing
programs, trade show collateral, investor relations packages, soliciting existing and prospective customers and human resource initiatives.
Custom reprints are multipurpose. They can be designed to adapt to many diverse business objectives and are cost-effective. They
complement any advertising or marketing campaign with unmatched authority and efficiency.
Traditional paper reprints typically require 10 business days.
Electronic PDF reprints are also available. Receive a screen-resolution electronic reprint suitable for e-mail and Web site posting.
Typical turnaround time is one to two days.
For more information on ordering your custom reprint, contact your sales manager.
MEA Awards
Now in its 38th year, the Special Meritorious Awards for Engineering
Innovation are the industry’s oldest and most widely respected
awards. The MEAs are truly the“Oscars” of the petroleum industry.
They annually honor the world’s best new tools and techniques for
finding, developing, and producing hydrocarbons.
MEA entries are judged on their game-changing significance,
both technically and economically. Judges are experienced
industry personnel from around the world; they are respected
professionals with engineering and technical backgrounds and extensive knowledge
of the categories they are judging.
As custodians of this industry tradition, Hart Energy Publishing and E&P magazine work
very hard to ensure that winners are selected strictly on the basis of their merit.
It should be noted that the awards are given to technologies, not companies.
There is no cost to enter.
We invite you to enter the 2010 awards competition. To enter, visit www.epmag.com/mea
Awards are presented each May at the Offshore Technology Conference.
Research Services
Now offered four times every year for crucial geographic market detail,
E&P’s Readership Research Studies gauge reader response to your advertising.
Why should advertisers or agencies participate in these studies
1. Measure extent of ad impact and exposure.
2. Obtain qualitative feedback of readers’ impression of the ad/company
from reader comments verbatim.
3. Obtain quantitative comparison with other ads in the same issue.
4. Test impact of different ads.
Studies are scheduled for the following months: February, May, September,
and November. These studies are unbiased reader surveys, providing candid
and spontaneous evaluations of your advertisements. Studies tell you what the
industry thinks about your ads, your products, your company, and even your
competition. You can rely on this analysis to refine your marketing messages
so that they result in more leads and sales.
Readership Research Studies are a valuable FREE service to our advertisers.

AD SPECS
B/W Rates 1x 3x 6x 12x 18x 24x 36x 48x
Spread 18,025 17,510 16,585 16,070 15,860 15,655 15,450 15,195
Full Page 9,750 9,450 9,300 8,600 8,420 8,345 8,290 8,240
2/3 Page 7,620 7,315 7,085 6,720 6,540 6,465 6,385 6,310
1/2 Page Island 6,695 6,490 6,230 5,975 5,870 5,770 5,715 5,640
1/2 Page 5,995 5,810 5,595 5,305 5,150 5,100 5,045 4,995
1/3 Page 4,275 4,170 4,015 3,810 3,710 3,655 3,605 3,555
1/4 Page 3,500 3,400 3,270 3,090 2,985 2,960 2,935 2,910
Color Page/ Cover Positions 12x
Rates Fraction Spread (includes 4/C process)
4/C Process $2,125 $3,200 Inside Front Cover $11,460
2/C Process $ 800 $1,100 Inside Back Cover $10,195
Matched/PMS $1,275 $1,890 Outside Back Cover $11,460
Mechanical Specifications
Publication Size: The publication size/final trim size is 8" x 10 1/2". All body copy, headings, and other text must
be at least 1/4" inside the trim size on all sides. If your ad has bleed, then the ad should be sized to 8 1/4" x 10
3/4" to allow for 1/8" trim on all sides. The final trim size will still be 8" x 10 1/2" NOTE: Alignment of type and
design is not guaranteed onfacing page spreads. Precision folding of all copies is not guaranteed.
2-Page Spread
Special positions
Add $600
First spread
Page opposite:
■ Table of Contents ■ Editors’ Columns ■ Lead Features
■ Tech Trends ■ Statistics ■ Activity Highlights
■ People ■ New Products
Geographic splits are available.
Contact your sales representative.
(All Rates are quoted in USD. For rates in other currencies,
including sterling, NOK, Euros, etc., please contact your
Hart E&P sales representative.)
Advertising Sizes
2-Page Spread
Ad size: 16 x 10 1 ⁄2
With Bleed: 16 1 ⁄4 x 10 3 ⁄4
1/2 vertical
1/2 Vertical
Ad size: 3 3 ⁄8 x 10
SALES TEAM
RUSSELL LAAS
Group Publisher
Tel: 1-713-260-6447
rlaas@hartenergy.com
DARRIN WEST
Associate Publisher
Tel: 1-713-260-6449
dwest@hartenergy.com
JULIE B. FLYNN
Regional Sales Manager
Tel: 1-713-260-6454
jflynn@hartenergy.com
ERIC ROTH
Director of
Business Development
Tel: 1-949-231-7073
eroth@hartenergy.com
Paper Stock: 80-lb. gloss-coated offset cover, 45-lb. coated offset body. Method of Printing. CTP Web on Offset.
Type of Binding: Perfect Bound.
Material Specifications: To qualify for standard agency commissions, digital ads and color proof must be provided.
4-Color Ads: Supply digital files in CMYK, plus a color chromalin, matchprint, pictro, or other color proof output
from the final ad file. Ads submitted as hires Adobe PDFs can also be used as proofs.
Standard Second Color: Standard second colors (red, blue, green, yellow) must be built from process colors. PMS
equivalents are given for reference only.
Red – 100 magenta plus 70 yellow (PMS 185) Green – 100 cyan plus 100 yellow (PMS 355)
Blue – 100 cyan plus 50 magenta (PMS 300) Yellow – 100 process yellow
Matched Color: When PMS or other matched colors are specified, these will be built from process colors. If a
matched color requires that we run a PMS color, see your representative for five-color ad rates.
File Specifications: All ads are required in the following digital formats: High resolution Adobe PDF/X files (distilled
at 300 dpi with all fonts imbedded); Quark Xpress files accompanied by collected artwork, scans, logos, and all fonts;
Adobe Photoshop TIFF or EPS formats, 300-dpi or better resolution; or Adobe Illustrator EPS files. Media - CD-ROM.
1-Page
Ad size: 8 x 10 1 ⁄2
With Bleed: 8 1 ⁄4 x 10 3 ⁄4
1/2 Horizontal
Ad size: 7 x 4 7 ⁄8
United Kingdom/Europe/
Africa/Middle East
In-House Production: The advertiser must submit copy, plus highresolution
artworks. Your sales representative will provide a cost quote.
FTP Site for Ads: Please upload collected files as zipped archives.
Host: ftp.hartenergy.com
User ID: hepads
Password: ads
Directory: ftp/hep_ads
Advertising Coordinator:
Carol Nunez
1616 S. Voss, Suite 1000
Houston, TX 77057
1-713-260-6408
cnunez@hartenergy.com
1-Page
2/3
Page
1/2 Page Spread
1/2
island
2/3 Vertical
Ad size: 4 9 ⁄16 x 10
1/2-Page Spread
Ad size: 16 x 5 3 ⁄8
With Bleed: 16 1 ⁄4 x 5 5 ⁄8
1/2 Island
Ad size: 4 9 ⁄16 x 7 3 ⁄8
1/2 horiz.
1/3 vertical
1/3
square
1/4
v
1/3 Vertical
Ad size: 2 3 ⁄16 x 10
1/3 Square
Ad size: 4 9 ⁄16 x 4 7 ⁄8
1/4 Vertical
Ad size: 3 3 ⁄8 x 4 7 ⁄8
HART ENERGY
PUBLISHING
Eden House
64-66 High Street
Chobham
Surrey GU24 8AA
Tel: +44 7930 380782
Fax: +44 1276 859469
DAVID HOGGARTH
Sales Manager
Eastern Hemisphere
Tel: +44 7930 380782
Fax: +44 1276 859469
dhoggarth@hartenergy.com
MIKE BROWN
UK/France/Asia Pacific
Tel: 44 (0) 161 440-0854
Fax: 44 (0) 161 440-0441
mpbrown@btconnect.com